View
112
Download
0
Category
Preview:
DESCRIPTION
Seminar held at A.C Patil College for Engineering students by Techmaza Infotech in collaboration with Tech Vision. Major objective of the seminar was to educate the students about the latest trends in the industry of Android, Web development and Digital Market.
Citation preview
www.techvision.org.in
www.facebook.com/techvisionedu
G-201Nerul Station ComplexNerul (W)Navi Mumbai 400 706
+91 8693 000 884
Digital MarketingWorkshop In
Collaboration with
Techmaza Infotech is a web development and Digital Marketing organization that has expertise in Web and Search Engine Marketing. We build creative and advanced websites that suites our client motto and business role. Our 24by7 service makes us unique and more interactive for solving complex issues based on web development and online marketing.
Web Developm
ent
Why Web Development & Internet Marketing?
Opportunity and Scope ?
Market trend and advancements
Worldwide retail web
sales will reach nearly
$1 trillionBy 2013
Global e-commerce sales are growing at
more than
19 %a year
What will you learn?
1. Getting Started with WordPress 2. Setting up WordPress 3. WordPress Plugins 4. Working with widgets 5. Adding the right content to your WordPress site 6. Blogging with WordPress 7. Customizing WordPress 8. Launching Your WordPress Site and After
Your own shopping cart website!
Introduction to Ecommerce and Shopping Cart
Introduction to Opencart
Installation and Configuration of Opencart
Opencart extensions
Opencart plugins
Opencart themes
Admin Panel and frontend
Opencart Modules Payment gateway integration
technique Working with database Managing the database Handling live projects
Brief Of OpenCart Module
Digital Marketing
Search Engine OptimizationGoogle AdwordsGoogle Adsense Google AnalyticsSocial Media OptimizationContent Marketing
Search Engine Optimization
Introduction to SEO. Keyword Research. Competitive Analysis. Site Design and Architecture
On-Page SEO. Link-BuildingBlack Hat and White Hat SEO
SEO Measurement.
Internet Marketing
Introduction to Paid Search Marketing.
PPC Campaigning Tools
The PPC Auction. PPC Targeting Opportunities.
Keyword Research. Ad Copywriting. Paid Search Measurement.
What will you gain ?
Improve your CV & Apply for more right job interviews.
Learn what others will learn later. High career growth with advanced skills. Work part time as a freelancer along with your studies.
Give companies extra reasons to hire you.
Earn commissions as an affiliate marketer.
THANK YOU
Recommended