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mobext-philippines documents
Mobile
Turning First Time Mobile Advertisers Into Mobile Believers
Mobile
5 Mobile Breakthroughs That Will Change Marketing (talk for the Philippine Association of National Advertisers)
Retail
How Mobile is Changing Shopper Behaviors
Marketing
The Startup Code: Applying Startup Thinking to Mobile Marketing
Mobile
Social-Local-Mobile: The Future of Commerce
Mobile
Imagining a World with Beacons
Marketing
Shopper Showrooming: Retailer Strategies in a Smartphone World
Marketing
10 Creative Ways McDonald's Used Mobile to Solve Brand Challenges
Marketing
Transforming businesses through mobile (IMMAP Summit 2013)
Marketing
WHITEPAPER: Philippine Advertisers' Attitudes Towards Mobile Marketing 2013
Marketing
WHITEPAPER: The Role of Connected Devices in Consumers and Media Habits (APAC version)