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Azubi – Europ Trainee as eventmanager at„Lutherstadt Wittenberg Marketing GmbH“ by Julia Miersch Bulgaria – Hungary 15th – 26th of october 2012 Internship Calendary This Project is cofinanced from the European Union (ESF) and the Federal State Saxony-Anhalt

Reisebericht Miersch Okt 2012 BG/HU

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Page 1: Reisebericht Miersch Okt 2012 BG/HU

Azubi – Europa

Trainee as eventmanagerat„Lutherstadt Wittenberg Marketing GmbH“

by Julia Miersch

Bulgaria – Hungary15th – 26th of october 2012

Internship Calendary

This Project is cofinanced from the European Union (ESF) and the Federal State Saxony-Anhalt

Page 2: Reisebericht Miersch Okt 2012 BG/HU

Structure

1. The project azubi-europa2. The participants3. Bulgaria (general information, differences)3.1 Varna Airport3.2 Oiltanking3.3 Telepol & Alcomet3.4 Sightseeing4. Hungary (general information)4.1 Kalandpálya Csillebérc4.2 Tourist information4.3 Sightseeing4.4 The Hungarian Parliament Buildung4.5 Scavenger Hunt4.6 MOL4.7 Rail Cargo Hungaria4.8 BbS Petrik Lajos4.9 Lite Wellness5. Project work6. Freetime7. Sources

Page 3: Reisebericht Miersch Okt 2012 BG/HU

The project azubi-europa

The project azubi-europa is organised and coordinated by the company isw (Gesellschaft für wissenschaftliche Beratung mbH) and cofunded by the European Social Fund (ESF) and the Federal State of Saxony-Anhalt.

Page 4: Reisebericht Miersch Okt 2012 BG/HU

Kathleen Furkert, Michael Lenz, Andreas Patzer, Sabine Starke, Lucas Hickethier, Daniel Langbein, Sarah Franke, Felix Märtin, Julia Miersch

The participants

Page 5: Reisebericht Miersch Okt 2012 BG/HU

Our first week:

Bulgariakey facts:

Capital: SofiaOfficial language: Bulgarianform of government: republicArea: 110.994 sq kmPopulation: 7,6 million Official script: CyrillicCurrency: Leva

Page 6: Reisebericht Miersch Okt 2012 BG/HU

Some important facts about Bulgaria:

Membership: EU since 2007

Important industries: chemical industryfood-processing industrymetallurgy

- important trading partner: Germany, Russia, Turkey- over 500 German companies in Bulgaria

Page 7: Reisebericht Miersch Okt 2012 BG/HU

Varna Airport- One Runway 2500 m- 24 hour operations, no slot constraints - 10 739 ATM’s in 2012 - 1 221 468 passengers in 2012 - more than 100 destinations in 57 countries - Catchment area of 2,8 Mln passengers

a tour by Dimitar Kostadinov

A fascinating look behind the scenes of an airport and its security

Page 8: Reisebericht Miersch Okt 2012 BG/HU

Oiltanking has in Varna -the largest and busiest port in Bulgaria- has short distances to other markets like Russia, Ukraine, Turkey and good road and rail connections in every directions. It has a jetty capacity of 25,000 dwt and can transport sulphur acid through tanker, railcar and pipeline. It was interesting to learn about customer acquisition and retention of a multinational company on the Bulgarian market.

…impressive insights!

Page 9: Reisebericht Miersch Okt 2012 BG/HU

Getting to know the biggest aluminium producer company on a balkan peninsula and a company for security systems and technics ended with a guided tour and a breathtaking view in Shumen.

Page 10: Reisebericht Miersch Okt 2012 BG/HU

Sightseeing in Varna

The cathedral – the orthodox symbol

Ivan Vazov – National Theater

The Roman Baths

Page 11: Reisebericht Miersch Okt 2012 BG/HU

Our second week:

HungaryKey facts:

Capital: BudapestOfficial language: Hungarianform of government: republicArea: 93.036 sq kmPopulation: 10,1 million Currency: Forint

Page 12: Reisebericht Miersch Okt 2012 BG/HU

Some important facts about Hungary:

Membership: EU since 2004

Important industries: pharmaceuticals food-processing industry automotive

- important trading partner: Germany, Austria, Italy- Main industry locations: Győr, Miskolc, Budapest

Page 13: Reisebericht Miersch Okt 2012 BG/HU

Kalandpálya CSILLEBERC

Adventure-eventand team-building

I gained lots of new experiences about the marketing of the theme park. In a course we got to know our strengths and weeknesses which created self-confidence and made us trust in others.

Page 14: Reisebericht Miersch Okt 2012 BG/HU

While talking to an employee of the tourist information we received lots of information on current events in Budapest and surroundings. Occupational background information on local eventmanagement and city marketing completed our visit.

Page 15: Reisebericht Miersch Okt 2012 BG/HU

Sightseeing in Budapest

Page 16: Reisebericht Miersch Okt 2012 BG/HU

The Hungarian Parliament Building

Experience the Hungarian history …

… magnificent and breathtaking!

Page 17: Reisebericht Miersch Okt 2012 BG/HU

Scavenger Hunt

Little Princess

Central Market Hall

Heroe´s Square

Independent orientation in teams

Page 18: Reisebericht Miersch Okt 2012 BG/HU

MOL is an integrated oil and gas group in Hungary

Getting to know one of the largest and worldwide operating company of Hungary.

Page 19: Reisebericht Miersch Okt 2012 BG/HU

Container as far as the eye can reach!

managing the intermodal freight transport units and operating as a cross-road for East-West intermodal freight forwarding in the CEE region

BILK - as Hungary's leading novelty, the intermodal terminal has since 2003 successfully been fulfilling non-accompanied (container, swap-body,semi-trailer) cargo needs

Page 20: Reisebericht Miersch Okt 2012 BG/HU

BbS Petrik Lajos

Presentation of the Hungarian and German vocational education and training and group discussion about the differences of both systems, especially the dual system in Germany.

Comparing the everyday life of both nations.

Taking part in an english lesson

Page 21: Reisebericht Miersch Okt 2012 BG/HU

Lite Wellness

Guided tour through an established Hungarian fitness studio and learning about its marketing department.

Page 22: Reisebericht Miersch Okt 2012 BG/HU

project work

During the project work we learned about the countries, their economy and culture, intercultural communication preparing us for the final test. Also we learned some useful words Hungarian and Bulgarian for the every day life.

Page 23: Reisebericht Miersch Okt 2012 BG/HU

freetime

Page 24: Reisebericht Miersch Okt 2012 BG/HU

Sources-my own notes-www.varna-airport.bg-www.oiltanking.com-www.telepol.com-www.kalandpalya.com-www.tourinform.hu-www.nkogy.hu-www.mol.hu-www.railcargo.hu-www.petrik.hu- www.litewellness.hu-www.azubi-europa.de-www.wikipedia.de

Page 25: Reisebericht Miersch Okt 2012 BG/HU

Thank you for your attention!