Online TravelNew Travellers

Numbers and Statistics

Kamil Mehmet ÖZKANwww.kamilmehmetozkan.com

Friday, July 27, 12

International tourism reach 1 billion arrivals

in 2012

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Us online travel revenues reach

162 billion $ in 2012

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% 87 of travellers use internet for travel

planning.

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• %62 of travellers research upcoming trip.

• %43 read reviews from other travellers.

• %31 watch travel video.

• %16 posted travel review

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Social Media Influnces Travellers

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%70 of travellers update Facebook status while on

vacation.

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• %52 of travallers have changed their original travel plans

• %33 change their hotel

• % 5 change their flight

• % 7 travel different countries.

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Social media activites

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• %76 post vacation photos to a social network.

• %55 liked Facebook specific to a vacation

• %46 post hotel related reviews

• %40 post restaurant reviews

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Mobile is important

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• %85 of leisure travellers use their smartphone while travelling

• %30 have use mobile apps to find hotel deals.

• %29 have use mobile apps to find flight deals.

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Thanks Funsherpa

Friday, July 27, 12

Kamil Mehmet ÖZKANwww.kamilmehmetozkan.com

Friday, July 27, 12