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LocalPriceYour price advisor
1.Our Story
2. LocalPrice Team
Phong Vu 28 yrs old
Web Developer & CEO
7 years of experience, worked at VCCorp, 3 years as Freelancer
Chuong Le 28 yrs old
Mobile App Developer & CTO
7 years of experience, worked atNaiscorp
Niccolò 26 yrs old
Business Administrator & CFO
3 years of experience, working In International Development
3. Problems & Needs
Foreign Tourists & Travellers:-How much should I pay for this product?-Where can I get it?They want to purchase what they are looking for at the fair priceLocal Souvenir Shops and Travel Agencies:-How can I attract more customers?-How can I promote my business?They want to promote their business activities
4. Our Solution
TOURISTSLOCAL SHOPS &
TRAVEL AGENCIES
A Mobile App:
FEEDBACK
INFORMATION
5. Our Product (1)
SEARCH A TOUR-> REVIEW LISTINGS-> BOOK IT!
5. Our Product (2)SEARCH A PRODUCT-> REVIEW THE PRICES-> FIND THE SHOP ->BUY IT->SEND A FEEDBACK
6. Our strategy
Users
Products
Cities
Tourists Expats Locals
Souvenir products&
Main Tours
FoodAll the
tours&All the
products
Hanoi VietnamSouth-East
Asia
NICHE MARKET 2° STEP 3° STEP
7. The Market
10M
8M
1.2 M
Total Available Market
Serviceable Available Market
Share Of Market
Tourists2LocalBiz12K
TAM
2K
300
4k
600
SAM
SOM SOM
Souvenir Shops Travel Agencies
8. Business Model
TOURISTS
SHOPS
TRAVEL AGENCIES
It is completely FREE!
10% Commission on each transaction
free the first three months100k/month (BASIC)250k/month (PREMIUM)
9. We Are Different
Foreign TravelersLocal People
Restaurants, Attractions, where to eat / visit
Prices, Shops, where to buy
10. Roadmap
Oct 2016
Start
Dec 2016
Beta AppOn Android
Feb-March 2017
Working withShops in Hanoi
April - August 2017
Official Launch of the APPiOS version
Go to Da Nang, Saigon
25/30 of the shops we
interviewed are available to collaborate
Late 2017
All big cities in VN
Targets:200 shops25 travel agencies500 users
Targets:500 shops80 travel agencies2k users
TESTING & ADJUSTING PROMOTION EXPANSION
Q&A
We need feedback & supportsfrom you!
Annex1
FB GROUPS
• Hanoi Massive A New Era
• Where2get Hanoi• Vietnam Backpapers
Tips• Vietnam Backpaper
Travel and Sales• South-East Asia
Backpacking
COLLABORATIONS
• Hostels• Hotels• Local Guides• Tourism Information
Centers• Travel Agencies
EVENTS (FOR EXPATS)
• Quest Festival (4K)• Equation Festival (1K)• Hanoi Colour Run
(7k)• Hanoi Beer Festival
(1k)
ADOPTION STRATEGY
Annex2
S W
0 T
• FIRST TO MARKET• EASY TO USE• A NETWORK OF SHOPS• IT IS OFFLINE
• SOME SHOPS MAY NOT BE INTERESTED
• CONTINUE UPDATING• TOO MUCH COMPETITION
FOR SHOPS
• FIND THE BEST SHOPS TO START WITH
• TOO MANY SHOPS• TOO MANY PRODUCTS
• HOW TO ADDRESS QUALITY• HOW TO COLLECT PRICES• SHOPS DO NOT HAVE
INFORMATIC KNOWLEDGE
Annex3
PRODUCTS• Silk and Clothing• Lacquerware• Embroidery • Products of the Ethnic Minorities• Lacquer Paintings and Cloth Paintings• Housewares and Ceramics• Shoes & Sandals• Fake luxury brands• Wooden Products• Motorbikes
TOURS• Sapa• Ha Giang• Ha Long Bay• Ninh Binh• Hue• Hoi An-Da Nang• MaI Chau
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