View
4.819
Download
47
Tags:
Embed Size (px)
DESCRIPTION
Douglas Gautier has served on a number of arts, media and tourism boards in Hong Kong and the Asian region. Since arriving at the Adelaide Festival Centre he has initiated a major program-led approach to double audiences over seven years. This has included two new annual events The Adelaide International Guitar Festival and OzAsia Festival a showcasing of cultural links between Australia and the Asian region.
Citation preview
88% of South Australians visited at least one cultural venue or events in 12 months *Australian Bureau of Statistics 2009-2010 Attendance at Selected Cultural Venues and Events, Australia
53% of South Australians attended at least one performance arts event in 12 months *Australian Bureau of Statistics 2009-2010 Attendance at Selected Cultural Venues and Events, Australia
48% of South Australians attended at least one sporting event in 12 months *Australian Bureau of Statistics 2009-2010 Spectator Attendance at Sporting Events, Australia
And there were 612,454 ticketed attendances for events at the Adelaide Festival Centre (BASS ticket sales data 2013)
OzAsia Festival Since 2007
• Australia’s largest Asian focused cultural
event
• 60,000 attendances
Engaging local Asian
communities
Australia
New Zealand
Philippines
Singapore Malaysia
Thailand
Regional
Leadership
India
Sri Lanka
Macau
China
Hong Kong Taiwan
Japan Korea
Economic Contribution EY Study
• $76.3m Economic Contribution (Return of $7 to $1 per Government provides in operating grant)
• $45.4m Social Contribution
• 841 jobs Direct and Indirect Employment
• $26.7m in commercial Revenue in 2012/13
Importance of self-generated revenue
the 2 big consumer attractions arts/entertainment and sports will be the main audience drivers
the 2 big consumer attractions arts/entertainment and sports will be the main audience drivers