What is webhub.mobi?

What is

WebHub.mobi?

1 © Yuvee, Inc. All rights reserved. 4/2012

Image captured from an iPhone “US News 1” category in “News Hub” is acIve

Summary

•  www.webhub.mobi is “your home base for a richer, simpler Web”℠

ü  Richer •  hundreds of the best sites of the Web organized by Hub, and

personalizable by you, instantly at your fingerIps •  Hubs for search, news, travel, social, video, music, business, educaIon,

etc.

ü  Simpler •  “one thumb surfing”℠ on touchscreen smartphones •  unifies surfing across all of a user’s devices and browsers

ü  Provides an opImal mobile and cross-‐device brand markeIng and adverIsing channel


How does WebHub® simplify, enrich and unify a user’s Web experience?

•  “One-‐thumb surfing” on touchscreen smartphones

•  Removes the difficult steps from surfing on mobile

–  no remembering or typing URLs or search terms –  no bookmarking –  no syncing –  no app to find in an app store, download, update, or find on the phone –  no data local to a user’s phone –  full search available when it is really needed –  instantly available in full with NO work at all whenever a user gets a new device –  no local data to be concerned about with devices that a user trades in or loses

•  Instant access to the Web, pre-‐organized, unified and personalized across a user’s devices

–  thousands of sites organized and instantly available –  works idenIcally across all of a user’s devices and browsers –  stores usernames and passwords across all a user’s devices –  stores a user’s surfing notes, including notes specific to each and every site in a user’s WebHub –  easily personalizable –  free –  no set-‐up required –  private


“Hub” and “Category” system

•  Through its Hub/Category/Link patented organizaIon system (“powered by NeoKeys”), WebHub gives people access to a huge range of the Web with almost no effort

•  There are “hubs” for almost any interest and any type of Web surfer

–  news junkies, general surfers, shoppers, sports fans, search fanaIcs, etc.

–  more than 1,600 of the best sites on the Web

•  Users can easily create their own, personalized and unique Hubs and categories


How “Hubs” work

5 © Yuvee, Inc. All rights reserved.

o  Scrolling column of “Hubs”

o  Currently showing the following Hubs •  Search Hub •  News Hub •  Travel Hub •  Shop Hub

o  Search Hub is acIve •  The selected user the “Search Hub” key from

among the “Hubs”

4/2012

How “Categories” work


o  Each “Hub” has its own scrolling column of “Categories”

o  “General Search” category key is show here as currently acIve from among the column of “Category” keys of which the first 4 categories are showing •  General Search •  RT Search •  Meta Search •  App Search

4/2012

How “Links” Work


o  Each combinaIon of Hub key and Category key has a unique set of 9 “Link” keys and an ad area

o  Each link key 1)  shows the name of a website, and a click on

that key opens a new tab direct to that website 2)  has an associated “i” key that gives a quick

descripIon of that website 3)  in personal (private user) WebHubs, users can

store their usernames/passwords and notes for that link

o  In this example, link keys are showing a set of search links because the user has acIvated “General Search” category in ‘Search Hub”

4/2012

How Brands win with a single, unified, cross-‐device channel

direct to users


o  Every combinaIon of Hub and Category has a unique ad space

•  currently showing user has selected “Travel Hub” and the “Airline” category

o  Users see these ads whenever they are using WebHub, on any of their devices

•  brands get a single channel to reach users on all their devices, all day

o  Ads can be staIc jpgs or dynamic

4/2012

Empowering People •  WebHub gives people the full power of the Web from their mobile, without the need to do any of –  type in, know or search for URLs –  sij through pages of search results –  sync or use any kind of bookmarks –  use the same browser on all of a user’s devices –  manage tens or hundreds of single-‐purpose, walled-‐garden apps and app icons

–  worry about switching to a new device or losing a device … all of a user’s WebHub is in the cloud, so there’s zero to do to have 100% of a user’s WebHub on a new device, and zero data on a user’s device if it is stolen


Empowering Websites

•  WebHub gives websites a single, unified channel to reach users on their mobile and across users’ devices –  without having to create, market and support apps for each type of mobile device

–  with no need to pay for the mobile-‐inefficient system of search engine sponsored links

–  with the incredible benefit of the inter-‐linked Web


Empowering Brands

•  WebHub gives brands a single, unified, opImized channel to reach users across their devices, throughout the day

•  This is perhaps the most powerful innovaIon in brand markeIng in the mobile era –  the preferred lifestyle of consumers is increasing “cross-‐device” meaning that they surf from mulIple devices during their day

•  Breakfast: tablet or laptop •  Commute: tablet or phone •  Work: pc or laptop or tablet •  Lunch: phone •  Work: pc or laptop •  Commute: phone or tablet •  Home: pc, laptop, tablet, TV


Try www.webhub.mobi

•  WebHub® –  “one-‐thumb” Web surfing on touchscreen smartphones –  opImizes your mobile Web lifestyle –  unifies your personal, cross-‐device lifestyle –  free –  private

•  In other words, WebHub is your home base for a richer, simpler Web


Learn more

•  WebHub intro and tutorial videos

www.youtube.com/users/webhubdotmobi

•  WebHub has

–  many features not discussed in this slide deck

–  a full product roadmap of new features to be released on an on-‐going basis


ConnecIon Engine

•  Tim Higginson, President of Yuvee, explains

–  WebHub Ilts the mobile playing field back in favor of the Web over single-‐purpose apps

–  by creaIng a “connecIon engine” •  opImized for the mobile and cross-‐device lifestyle •  to connect users, websites and brands •  beoer than any other soluIon


Group Search Engine

•  WebHub also offers a means to “search” for groups of related websites

•  Each Hub contains links to related websites, such as travel sites, business sites, social sites, music sites, news sites, etc.

•  This provides a fast, easy way to find related groupings of sites that adds immense value to the “single-‐shot” tradiIonal search engines


Core Design Criteria •  WebHub’s core design criteria are

① re-‐invent mobile search and surfing to create the simplest, richest Web touchscreen smartphone experience

② enhance the preferred “cross-‐device” lifestyle of many mobile users by unifying and personalizing the Web experience across all a user’s devices

③ design for the most constrained system (mobile), and then apply up the chain of user devices (tablets, laptops, PCs, TVs) because users are increasingly looking to do the same things across all their devices, so the UI should be the same too


Extensible


o  Any and all types of icons can be efficiently organized and accessed using this Hub and Category system §  Icons can be for any or all of apps, websites,

documents, media, tv shows, tv channels, etc. §  “powered by NeoKeys” §  patents issued and pending in US and overseas

o  See our white paper “Smartphone Icons – A System for Improving OrganizaIon and Access”

4/2012

The same patented “powered by NeoKeys” system that powers WebHub also works to provide a beoer system for organizing and accessing app icons

More White Papers •  Search re-‐invented for mobile, or what is a ConnecIon Engine? •  Smartphone Icons – A System for Improving OrganizaIon and Access •  What is the PiQ music app? •  The Importance of Patent-‐Protected DifferenIators to Mobile Device Manufacturers •  Topics in innovaIon in mobile technology by Yuvee •  NeoKeys – How it works and why it is criIcal to touchscreen devices •  What is the NeoKeys Mixed Media Keypad? •  The Challenge of Touchscreen Cluoer (or Making Mobile Screens Big) •  The Non-‐Subscriber Revenue ImperaIve – ROI on Telecoms CapEx •  Richness+Simplicity: The Holy Grail of Mobile UI •  Yuvee -‐ Mobile User Experience Conference – UX Designers’ Den Slides •  MoneIzing the Keypad Real Estate on Mobile Devices •  The Changing Face of User Input on Mobile Devices •  Compound versus Elemental Devices – New Mobile Device Market Strategies •  The Incredible Shrinking Search Results Page •  Dynamic Keypads: Terminology


Where to Read the White Papers

• www.yuvee.com/prWhitePapers.php

• www.slideshare.net/Imhigg/


About Yuvee

•  Yuvee –  owns a global patent portfolio in mobile and cross device UI

–  runs www.webhub.mobi –  innovates in mobile and converged device design and user

experiences - making the next generation mobile and converged lifestyle effortless and immersive for the Web and apps

•  Contact –  Tim Higginson at m 847.962.1623

20

Patents issued and pending – see lists at www.yuvee.com. Yuvee, PiQ and NeoKeys are trademarks of Yuvee, Inc. WebHub is a registered trademark of Yuvee, Inc. Other trademarks are the property of their respective owners. No relationship or endorsement is intended or implied.

© Yuvee, Inc. All rights reserved. 4.2012

Technology

What is webhub.mobi?