Web 2.0: Pecha KuchaPresentation

What is Web 2.0?

• Web 2.0 is a New Media concept that was devised in 2004 by Tim O'Reilly.

• Web 2.0 is the idea that there is more democracy and interaction from users of the internet.

• An example is:

Google Maps.

Google Maps (for a time named Google Local) is a basic web mapping service application and technology provided by Google, free (for non-commercial use), that powers many map-based services, including the Google Maps website, Google Ride Finder, Google Transit, and maps embedded on third-party.

• Instead of quite a passive relationship people can now get involved, edit or upload pretty much whatever they want.

• Consumers become more in control of what is online.

• Many websites are apart of web 2.0 because of the various way they interact with users. It can be done by…

Collective Intelligence

• Collective Intelligence is the idea that the global community come together and teach one another things.

• There are many examples of this.

• J. Naughton talks about blogs.

• J. Lanier mentions Wikipedia.

Blogging. • Blogs are usually maintained by an

individual with regular entries of commentary, descriptions of events, or other material such as graphics or video.

• Many blogs provide commentary or news on a particular subject; others function as more personal online diaries.

• he ability of readers to leave comments in an interactive format is an important part of many blogs.

• You can find a blog on just about anything nowadays.

WIKIPEDIA • Wikipedia.com was

launched on the 15th

January 2001.• Although it hasn’t been

around for long it has millions of users around the world.

• It has it’s good points however it is not as reliable as it may seem.

• It can be edited by anyone, anytime and anywhere.

• The Economist article.

Folksonomy• Folksonomy is a combination of the words folks and

taxonomy meaning “people classification management.” This allows users some level of control over how the web is organized.

• Folksonomy is the result of personal free tagging of information and objects (anything with a URL) for one's own retrieval.

• One of the most popular tools of the folksonomy concept is tags. Tagging, in the context of this article, is the process of labelling a piece data with metadata. The tagging is done in a social environment (usually shared and open to others).

• Examples of Folksonomy are:

Twitter• In twitter you can @ someone

which means that you care tagging someone to mention them in a tweet or someone or speak directly to them.

• You can add your location to the tweet.

• In addition you can # tag something (Hash Tag). It could be a saying, or a person, but it can become a trending topic and you can see all the tweets mention the #. For example #Networkmedia

Facebook

• Like Twitter you can @ tag people in your status.

• You can tag people in your pictures.

Cloud Computing.• Cloud computing is the idea that everything you need from an online

service is made easier for you.

• It helps people that are not so good with the internet, make sense of it.

• The “cloud” in cloud computing can be defined as the set of hardware, networks, storage, services, and interfaces that combine to deliver aspects of computing as a service. Cloud services include the delivery of software, infrastructure, and storage over the Internet (either as separate components or a complete platform) based on user demand.

• Cloud computing has four essential characteristics: elasticity and the ability to scale up and down, self-service provisioning and automatic deprovisioning, application programming interfaces (APIs), billing and metering of service usage in a pay-as-you-go model.

• Examples of Cloud Computing are:

Flickr.com• Flickr is an image and

video hosting website, web services suite, and online community. In addition to being a popular website for users to share and embed personal photographs, the service is widely used by bloggers to host images that they embed in blogs and social media.

• When flickr was first started it’s aim was to make it easier for users to upload and share pictures.

G-Mail (Google Mail)

Gmail is a free, advertising-supported webmail by Google. Gmail was launched as an invitation-only beta release on April 1, 2004 and it became available to the general public on February 7, 2007, though still in beta status at that time. The service was upgraded from beta status on July 7, 2009, along with the rest of the Google Apps suite. As of November 2010, it had 193.3 million users monthly

Web as Platform.

• It is O’rielly’s theory that business need to start using the internet as a strategic platform.

• An example is: Google Chrome.

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