Va Beach Trends&Planning

Tame the Web | Michael Stephens | Dominican University GSLIS | Creative Commons Attribution-Noncommercial-Share Alike 3.0

Hyperlinked Library Services:

Transparency, Trends & Transformation

Michael StephensDominican University GSLIS

http://tametheweb.com

Our roadmap for today

http://www.flickr.com/photos/scampion/2792352899/

What can transparency do for us?


Michael Casey | Michael Stephens | The Transparent Library | Creative Commons Attribution-Noncommercial-Share Alike 3.0

Casey & Stephens | ILI 2008 | Creative Commons Attribution-Noncommercial-Share Alike 3.0

Not long ago, the only public statements a company ever made were professionally written press releases and the rare, stage-managed speech by the CEO. - Clive Thompson

http://www.wired.com/wired/archive/15.04/wired40_ceo.html


Now firms spill information in torrents...letting everyone from the top dog to shop-floor workers blog publicly about what their firm is doing right - and wrong.

http://www.wired.com/wired/archive/15.04/wired40_ceo.html


•Locked-down library web sites held captive by overzealous IT departments or marketing/PR offices.

•Technology decisions and plans without staff buy-in.

•A siege mentality because of concerns about security, privacy, and safety of data.

The Technology Storm

http://www.libraryjournal.com/article/CA6497291.html


Make the Library Transparent

http://www.flickr.com/photos/mdumlao98/237755557/


Say “Yes”




Twelve Signposts to Transparency in a 2.0

World


Give everyone an avenue to talk.



Open Conversation


People Want to Talk to Each Other


Open & Honest Conversations

Open & Honest Decisions


http://www.darienlibrary.org/frontdesk/blog/


Don’t Forget Face to Face

• They only time some people will be honest

• One on one time

• A human voice


Play nice and be constructive.



http://www.flickr.com/photos/gaspi/12944421/


Playing Nice

• Good ideas are hard to ignore

• Sarcasm & criticism close doors

• Use evidence, data, and stories to sell ideas.

• Illustrate the return


Grow your stakeholder community.

Michael Casey | Michael Stephens | The Transparent Library | Creative Commons Attribution-Noncommercial-Share Alike 3.0http://www.flickr.com/photos/mrrl/780191578


Stakeholders

• ANYONE involved in the work & mission of the library

• Stakeholders who do not use the library

• Vocal advocates for the library


Be willing to accept anonymity.



Anonymity

http://www.flickr.com/photos/meredithfarmer/397388708/


Anonymous is not alway easy to deal with.



Tell the truth.



Speak in a Human Voice

http://www.flickr.com/photos/eliazar/116598948/


Living Out Loud


• Lies don’t work.

• Honesty creates buy-in

• Buy in creates success


Include the community in service review.

Share numbers and honest evaluation.




Focus on user-driven policy not driving users away.




Focus on trust and open conversation instead of new rules. Focus on understanding those folks who might be breaking your rules by listening to their needs. Then act. You and your users will benefit.




http://www.flickr.com/photos/travelinlibrarian/1924719853


http://www.flickr.com/photos/shifted/71809600/

Throw Out the Culture of Perfect

Casey & Stephens: http://www.libraryjournal.com/article/CA6429283.html


Have an open door policy.


http://www.flickr.com/photos/escapist/283209148/


Open Door to the Staff

• Participates & learns

• Facilitate open conversation

• Use office hours


Open Door to the World

• Grow your relevance in the community

• Nurture your stakeholders

• Social tools extend your presence



Participate in the conversation.


PR 2.0

• Monitor the story, help tell it.

• Social media channels are replacing traditional methods of PR

• Your brand is shaped by ALL stakeholders


http://www.briansolis.com/2008/08/introducing-conversation-prism.html




Measure progress.

Michael Casey | Michael Stephens | The Transparent Library | Creative Commons Attribution-Noncommercial-Share Alike 3.0http://www.flickr.com/photos/ansik/304526237


Measuring Progress

• Plan to evaluate from the beginning

• Look at use, time saved & anecdotal evidence

• Mine user behaviour

• Give emerging technology intiatives time

• “Everything is still very new.”


Serve all of your user groups.


http://www.tri-cityherald.com/kennewick_pasco_richland/story/299270.html


...the policy was developed jointly with the Kennewick School District to deal with truancy issues after a patron complained about truant students in the library.


Be the change you want to be


Discussion & Break


What trends are on the horizon?



The Ubiquity of the Cloud


http://www.flickr.com/photos/circulating/2554027131/


http://www.flickr.com/photos/ralph-toyama/2673209625




http://www.cloudo.com/


http://www.appleinsider.com/articles/09/01/07/an_extensive_look_at_apples_new_iwork_com_service.html


Using the Cloud

• Understand converged devices are everywhere.!

• Allow unfettered access to the cloud.!

• Understand that the cloud may also be a valuable information resource.!

• Utilize the cloud to save time and money.!


Levine on “The Cloud”

• There are multiple options

• How to snychronize or back up those files

• How to think about privacy in this context

http://theshiftedlibrarian.com/archives/2009/01/14/were-not-all-ready-for-the-cloud-yet.html


The Cloud Librarians


The Changing Role of IT


http://blogs.talis.com/panlibus/archives/2008/02/open_source_eva.php


http://librariansmatter.com/blog/2008/01/15/emerging-technologies-specialist/


IT’s Four Domains

• Technology Infrastructure and Services. "

• Information Design and Management

• Process Design and Management

• Relationship and Sourcing Management

http://stephenslighthouse.sirsidynix.com/archives/2008/12/tech_trends_in.html


http://www.flickr.com/photos/randysonofrobert/464791157


Share


The Value of the Commons


http://www.alatechsource.org/blog/2008/05/student-centered-digital-learning-at-loyolas-information-commons.html


http://www.flickr.com/photos/michaelcasey/2481720836


http://www.flickr.com/photos/michaelcasey/2480883931

Tame the Web | Michael Stephens | Dominican University GSLIS | Creative Commons Attribution-Noncommercial-Share Alike 3.0http://www.flickr.com/photos/dieverdog/2698780290/


The Commons

• The Commons puts students at the center.

• The Commons is built with student involvement.!

• The Commons is a welcoming, useful gathering place.!

• The Commons makes connections.!

• The Commons is a relevant, required space on campus.


The Promise of Micro-Interaction



http://twitter.com/zombieattack



http://www.library.uiuc.edu/ugl/


http://twitter.com/askundergrad


http://tametheweb.com/2008/04/24/undergrad-library-twitter-at-uiuc/




The triumph of the Portable Device



http://maisonbisson.com/blog/post/12094/scriblio-feature-text-this-to-me


The importance of Personalization


http://theshiftedlibrarian.com/archives/2008/07/23/bibliocommons-goes-live.html http://www.opl.on.ca/


http://theshiftedlibrarian.com/archives/2008/07/23/bibliocommons-goes-live.html


http://allaboutdarien.com/2009/01/the-new-darien-library-its-for-me/


The impact of Localization











The evolution of the Digital Lifestyle



http://www.roku.com


http://www.flickr.com/photos/newtonfreelibrary/1106237821


http://www.walkingpaper.org/604http://www.flickr.com/photos/aaronschmidt/2596041188


The shift toward Open Thinking


Open Thinking

• Make things easy and useful. That’s what the tribe wants!

• Nurture your users, your staff, yourself. The results create a community that shares and cares.

• Use failures as learning moments to influence the next plan or service. Failure is cool if it doesn’t prevent you from moving forward.


Open Thinking

• Be a champion for open thinking - especially if you are in an admin position.

• Review and evaluate everything you do - even the new stuff because it doesn’t stay new for long.

• Find your voice - a human, truthful one - and share. And share some more. And thank people, openly and honestly.

Discussion & Break


How do we move forward?


How do we plan effectively?


Let Go of Control

http://www.flickr.com/photos/old_sarge/100926333/



Who is controlling the story?

http://www.flickr.com/photos/mrrl/780191578


Networked conversations are enabling powerful new forms of social organization….


Balance is key.

http://www.flickr.com/photos/superfantastic/50088733


Let BETA be your friend.

http://www.flickr.com/photos/charlietakesphotos/67929697

http://www.flickr.com/photos/chrys/48074984/

Let them help you.

Prototype.

http://www.flickr.com/photos/frinky/2548934532/


http://www.flickr.com/photos/tookie/183503927/

What do they want?


Be Transparent

http://www.flickr.com/photos/mdumlao98/237755557/


Tame the Web | Michael Stephens | Dominican University GSLIS | Creative Commons Attribution-Noncommercial-Share Alike 3.0http://www.flickr.com/photos/sam_and_ian/89836895/

Done deal.


http://www.flickr.com/photos/28481088@N00/1932087056/

Try out some emerging tools


Learn from success and failure

http://maisonbisson.com/blog/post/12094/scriblio-feature-text-this-to-me


Spot trends and make them opportunities.

http://www.flickr.com/photos/johnmueller/1498273430

SocietyGlobal Risk

Dangerous currents

Possible red herring

* Size of circle denotes likely impact of trend (hey, it’s just an educated guess).

Technology

Economy

Environment

Politics

Business

Family

Media

Trend Blend 2009+a m a p o f t i m e a n d t i d e

L E G E N D

www.nowandnext.com

/gas price spikes

Alternative energy bubble

Outsourcing backlash

Low cost competition

Resource shortages

Skills shortages

Increased regulation

Asset price uncertainty

Networked risk

Rehiring of retirees

Energy insecurity

Web 2.0 campaigning

Immigration backlash

Green taxes

ProtectionismVirtual protests

EMF radiation

Rapid growth oftransnational crime

Map by Richard Watson with help from Ben. More at www.nowandnext.com

Credit default swaps

Collapse of nuclear non-proliferation treaty

Global supply chain disruption

Electricity shortages

People taking trend maps too seriously

Slowdown in growth

Industry consolidation

Growth of autocracy

Rising protectionism

Globalisation in retreat

Fall of US Empire

De-leveraging

Virtualisation

Simplicity

Data security

Energy storage

Telepresence

Device convergence

Cloud computing

Merchantilism

Pensions funding

Prediction markets

Shorter product lifecycles

Re-regulation

Inflation

2-speed economies

Sovereign wealth funds

Deflation

Allowable luxuries

Debt stress

Single person households

IMBYs

Extended financial families

Renting things

Home cooked meals

Unplugging

Middle class unrest

Gated communitiesBack to basics

AgeingGRIN tech

Web 2.0

Green IT

Iran

Utility

Authenticity

Trust

Islands of Tranquility

Enoughism

Old skool

We not meSearch forcontrol

Space weather

Power Shift Eastwards

Climatechange

crisisDigitalisation

Anxiety

Debt

GlobalConnectivity

Sustainability

Uncertainty

Obesity

Volatility

Facebook fatigue

Flight to quality

Seriousness

e-books

Fantasy & escape

Micro-boredom

Digital diets

Digital privacy

Influenza pandemic

Severe heatwaves

Return of SARS

Religious and ethnic tension

Increased societalappetite for risk

Food shortages

Nicole Kidman winsanother Oscar

Major internet

failure

Criticalinfrastructure

attack

Major earthquake ineconomic centre

Severe water shortages

Storytelling

Too muchinformation

Online video

Short formats

Skimming

Urbanisation

Green cities

Nuclear power

Energy dashboards

Negawatts

Peak landfill

Declining water quality

Bio-fuel backlash

Eco-Cynics

Vertical agriculture

Nano-solar

Wind powerClean coal

Oi

Collapse of US dollar

CSR

Transparency

Income inequality

Pakistan

l

This map is published under a Creative Commons Attribution - ShareAlike License.

Robotics

Gesture based computing

Mobile computing

Geo-fencing

http://stephenslighthouse.sirsidynix.com/archives/2009/02/2009_trend_map.html


http://www.franklinparklibrary.org/


Continue to offer inclusive learning.

http://www.flickr.com/photos/tlang/138827714


http://plcmclearning.blogspot.com/


Play.

http://www.flickr.com/photos/gaspi/12944421/

Overthink and die!

Tame the Web | Michael Stephens | Dominican University GSLIS | Creative Commons Attribution-Noncommercial-Share Alike 3.0http://www.youtube.com/watch?v=TpFO_L_jA1c&e

http://www.flickr.com/photos/18561090@N03/1886380155/


Plan to plan.http://www.flickr.com/photos/garrettc/1743597848


http://www.flickr.com/photos/misshaley/515045191


Use a mission statement

Evaluate.

http://www.flickr.com/photos/ansik/304526237


http://www.flickr.com/photos/tonivc/2283676770/


Focus on Constant & Purposeful Change

http://www.flickr.com/photos/d_a_v_i_d_m_/84447778/


http://www.flickr.com/photos/pgoyette/94520121/


Bonus!


Be curious.

http://www.flickr.com/photos/broterham/37039048

Tame the Web | Michael Stephens | Dominican University GSLIS | Creative Commons Attribution-Noncommercial-Share Alike 3.0http://www.flickr.com/photos/cogdog/2558296803

To be curious means to explore

first.Seth Godin

Tame the Web | Michael Stephens | Dominican University GSLIS | Creative Commons Attribution-Noncommercial-Share Alike 3.0http://www.flickr.com/photos/jennx/2513840755



Michael Stephens

[email protected]

[email protected]

AIM: mstephens7mac

gslis.dom.edu

www.tametheweb.com