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Twitter, Facebook, LinkedIn, Pinterest. Wie heeft daar in godsnaam tijd voor? En wat brengt het op in een professionele omgeving? Tijdens de straffe madammen twunch op 26 maart 2013 heb ik getoond hoe ik twitter intensief gebruik als waardevolle bron van inspiratie en conversatie. Meer halen uit social media. Daar draait het om. Naast het ‘sociaal’ aspect, kan social media je ook helpen met je dagelijkse taken op de werkvloer en als informatiebron voor je privé-activiteiten. Je kan ‘passief’ meeluisteren of zelf actief aan de slag gaan. Ik koos voor het tweede.
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Straffe Madammen Twunch
Puur tijdverlies. Of toch niet?
Ik ben Vanessa
1.187 dagen
twitter is an online social networking service and
microblogging service that enables its users to send and read text-based messages of up to 140 characters, known
as "tweets“Source: www.wikipedia.org
Being able to see which topic is trending right now
imagine
http://omnimediavore.blogspot.be/
Discovering new things every day syndicated by your peers
imagine
Your words read by 5 people.Then 20.Then
100 ...
imagine
promotion corporate event
personal blog
imagine
Talking to strangers and liking the discussion
exchanging opinions asking
information
being rewarded for WOM
imagine
Being listed for your conversational skills,
your areas of interests, the content you share,
...
BLACKLISTED
some of mine
imagine
Using twitter can help you in your daily job
“Back from Torfs in Paal. Yesterday the Flair pumps got sold there per 10 pairs!!”
#FSD11
and it’s also working in non-profit sectors
imagine
Sending tweets to sell food and find your clients
imagine
Promoting your book(s), blog(s), cartoon(s),
your view
sharing creating
consistentcasual
liste
nin
gp
art
icip
ati
ng
bro
ad
focu
sed
YOUR CHOICE
Define goals
The WHY’s
• listening• networking• (knowledge) sharing• link to your (blogging) activities
Get rid of the egg
Give twitterbirds some reason to follow you
(back)
Some tips
• observe• listen• do your homework = search • connect• engage• spread
Tools to help you
Paper.li
• content syndicated by your ‘specialists’• giving others the credit• define publication rate (daily, weekly,...)• link it to your twitter account• send tweets with mentions• a way to engage conversations
Tools
ADD COMMENTS
On twitter
Output blog
Think short
Tools to help you
Think readable
max. 2 or 3
References
References
on my blog
References
slideshare
Don’t focus to much on numbers...
But try to understand
• test (measurement) tools
• test (measurement) tools
• test (measurement) tools
Get the numbers
Get insights on your tweeting behavior
Try different ‘readers’
Final tips
sometimes you will feel lonely
