Tripit as a "Do it for me" App

1TripIt. Organize Your Travel.

TripIt as a “Do it For Me” App

Do it For Me Ecosystem SummitJanuary 12, 2011

Andy DenmarkVP Engineering & Co-Founder, TripIthttp://twitter.com/adenmark

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Design Principles

Typing is “evil”• Automate entry and maintenance of data

Create “intelligence” from data• The platform should fill in the blanks using 3rd party data sources

and use “signals” in the data to create actionable “intelligence”

Deliver information when and where it’s needed• Alerts (SMS, Push, Email), Mobile, Feeds, Web…

Services and platform, not applications• Think about applications as a composition of services exposed by

a core platform

TripIt. Organize Your Travel.

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What is TripIt?


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The Manila Folder


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The Manila Folder is Dead


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Forward to [email protected]…


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Travel bliss…


• Support for > 3,000 Vendors

• Feeds (iCal + Atom)• App. Ecosystem• Social (Facebook +

LinkedIn)• Mobile Applications• Data Enrichment

• Flight Alerts• Alternate Flight Search• Air Refund Tracking• Travel Rewards Tracking• Automatic Sharing

TripIt Free TripIt Pro


How is TripIt a “Do it for Me App”?

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Inbox Connectivity


“Set it and forget it”

TripIt watches your back

Import travel confirms only

Safe and secure

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Air Price Monitoring/Flight Alerts


Automatically parse price data

Monitor the price daily

Notify you when the price changes

Tell you how to claim your refund

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TripIt is a Platform


EmailParsing

Social Web UIsFeeds (Atom)

iCal API

Geo Flight DB Pricing Service

Flight Monitoring

Trip DataSocial Graph

TripIt Mobile Apps

• iPhone• Android• Blackberry

3rd Party Apps

• Hotwire• Google Apps• ExpenseCloud

Calendar

• Outlook Calendar• Mac iCal• Google Calendar

Social Networks

• LinkedIn• Facebook• Plaxo


Questions?

Technology

Tripit as a "Do it for me" App