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Josh Kaplan
VP, Business Development
True Action
Today’s Moderator
Traffic Jam: Going Beyond
Search Engines
Ross Kramer CEO and Co-Founder, Listrak
Keeping Customers Engaged and Buying
Kyle Faino Director, eCommerce & Marketing,
Super Supplements
Batch & Blast 69% Cart
Abandonment 19%
Buyertrak 7%
Post Purchase
4%
Welcome Series
1%
Modal Acquisition RESULTS:
• 32% of email subscribers used modal pop-up
• 20% are buyers
• 7% are multi-buyers
Welcome Series Engagement
• 2.7X Higher Opens
• 4.9X Higher Clicks
• 28% Higher Conversion Rate
Responsive Email
Shopping Cart Abandonment
• 26% Open Rate
• 6.6% Conversion Rate
Replenishment
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Driving traffic from
social networks:
Do’s and Don’ts
CEO
Yotpo.com
Tomer Tagrin
How we managed bringing 60,000
leads to our Magento customers in 1
month?
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Traffic Jam: Going
Beyond Search
Engines
Chief Marketing Officer
BulbAmerica.com.com
Corey Ilan Frons
BulbAmerica.com is a leading on-line
Retailer of Light Bulbs and Specialty
Lighting equipment.
BULLET POINTS:
• BulbAmerica.com delivers creative, complex, and
affordable lighting solutions for consumers and businesses
using the Magento platform.
• BulbAmerica.com serves a number of major US Brands
such as Apple, Google, Microsoft, and many more.
• BulbAmerica.com has recently made the Inc. 500 list after
reaching a 400% increase in revenue.
BulbAmerica.com is a leading supplier of over 30,000 lighting
products that are shipped around the globe. The Magento platform
has been a critical part in making these products available to the
vast global network of consumers who require them.
Seeing participating
customers refer up to
15 new contacts.
REFER & REWARD Our thank you to you
Use coupon code: imagine
to save 15% on your first order and start collecting your
rewards and loyalty points.
BulbAmerica is hiring!
Q&A
Contact our Speakers
• Josh Kaplan, True Action: [email protected]
• Ross Kramer, Listrak: [email protected]
• Tomer Tagrin, Yotpo: [email protected]
• Corey Frons, BulbAmerica.com: [email protected]
Thank You
