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The Strategic Vision: Visualizing Data From Multiple Sources

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The Briefing Room with Barbara Wixom and Tableau Live Webcast on March 18, 2014 Watch the archive: https://bloorgroup.webex.com/bloorgroup/lsr.php?RCID=2ce6977f93f7a3004e6084518e4ae1e3 Today’s data consumer can be just about anyone, from the CEO to the retail floor associate. With information assets sprawling across the enterprise and the Web, bringing them all together into a single, accessible view can turn into an onerous process. But when users are given access to data from cloud applications and on-premise data sets, every decision from the top down can be information-driven. Register for this episode of The Briefing Room to learn from MIT Analyst Barbara Wixom, who will explain how leveraging the cloud as a delivery mechanism can play a key role in generating business value and insight. She will be briefed by Suzanne Hoffman of Tableau, who will show how Tableau Online can help analysts and consumers uncover the value of data. She’ll discuss how the advantage of connecting cloud-based applications with other data sources can drive decisions faster and help businesses stay nimble. Visit InsideAnlaysis.com for more information.

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Grab some coffee and enjoy the pre-show banter before the top of the hour!

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The Briefing Room

Expanded Access and the Power of Cloud BI

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Twitter Tag: #briefr

The Briefing Room

Welcome

Host: Eric Kavanagh

[email protected] @eric_kavanagh

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Twitter Tag: #briefr

The Briefing Room

!   Reveal the essential characteristics of enterprise software, good and bad

!   Provide a forum for detailed analysis of today’s innovative technologies

!   Give vendors a chance to explain their product to savvy analysts

!   Allow audience members to pose serious questions... and get answers!

Mission

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Twitter Tag: #briefr

The Briefing Room

Topics

This Month: CLOUD

April: BIG DATA

May: DATABASE

2014 Editorial Calendar at www.insideanalysis.com/webcasts/the-briefing-room

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Twitter Tag: #briefr

The Briefing Room

Analyst: Barbara Wixom

Barbara Wixom is Principal Research Scientist at MIT Sloan School of Management, Center for Information Systems Research. Her work focuses on how organizations effectively deliver value from their information assets. Prior to MIT CISR, Barbara was a tenured faculty member at the University of Virginia's (UVA) McIntire School of Commerce where she taught courses in data management, business analytics, and IT strategy at the undergraduate, graduate, and executive education levels. Since the mid-90’s, Barbara has deeply explored data warehousing, business intelligence, business analytics, and big data. Her research ranges from large-scale surveys to in-depth case studies. Dr. Wixom is the author of two leading systems analysis and design textbooks.

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Twitter Tag: #briefr

The Briefing Room

Tableau

!   Tableau builds software for data visualization, business intelligence and analytics

!   Its products include Tableau Desktop, Tableau Public and Tableau Online, a hosted version of Tableau Server

!   Added connectivity features of Tableau Online enable access to BI and analytics in the cloud using both on-premise and cloud-based data

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Twitter Tag: #briefr

The Briefing Room

Guest: Suzanne Hoffman

Suzanne Hoffman is Senior Director of Analyst Relations for Tableau Software. Suzanne has more than 20 years of sales and management experience working for companies such as SPSS, Metaphor and Cognos (all acquired by IBM) and Arbor Software, Hyperion Solutions and HyperRoll (all acquired by Oracle). She’s active in Women in Technology International (WITI - GEN), a member of the Association for Strategic Alliance Professionals (ASAP), Sales and Marketing Executives Int’l (SMEI), The Executives’ Club of Chicago and many other industry boards. She is an active conference speaker, trainer and author.

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Breakthrough  Innova/on  

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Tableau  Products  

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14  

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Fast,  Flexible  Deployment  

76%  Choose  Cloud  for  Speed  to  Deploy  

IDC  

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Sandeep  Varma,  Herring  Creek  Capital    

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Easy  Mobile  Access  

No  VPN  or  DMZ  Required  

Easy  to  Secure  

Easy  sharing  

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Greg  Sheldon,  Chief  Informa/on  Officer  at  Elite  Brands.    

 Greg  Sheldon,  Chief  Informa/on  Officer  at  Elite  Brands.  

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Typical Users of Tableau Online

•  Have little or no IT support

•  Need an extranet deployment

•  Prefer cloud solutions (ex: Salesforce.com, Google Analytics) already a green company

•  Want a flexible deployment: fast startup, options to go on-premises

•  Are seeking a quick trial process

•  Prefers a smaller deployment. Less than 10 users and wants to keep the costs low

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Tableau  Online  

Cloud  Data    (pull)   On-­‐Premises  Data    

(push)  

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Usable  

BY  EVERYONE  Accessible  

EVERYWHERE  

Easily  

EVERYPLACE  Applicable  

TO  ALL  DATA  

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Simple  Pricing  

$500    per  user    per  year  

40%  less  than  on-­‐premises  business  intelligence  deployment  

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500+  

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Twitter Tag: #briefr

The Briefing Room

Perceptions & Questions

Analyst: Barbara Wixom

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Center for Information Systems Research (CISR)

Delivering Value with Agile and Cloud

March 2014 The Briefing Room

This research was made possible by the support of MIT CISR sponsors and patrons. Barbara Wixom, Jeanne Ross, Anne Quaadgras, Paul Tallon (Loyola University, Maryland), and Cynthia Beath

(University of Texas at Austin) contributed to this research.

Barbara H. Wixom Principal Research Scientist

Center for Information Systems Research (CISR) MIT Sloan School of Management [email protected]; http://cisr.mit.edu

© 2014 MIT Sloan CISR

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Center for Information Systems Research (CISR) © 2008 MIT Sloan CISR -

MIT  CISR  Research  Patrons

Aetna,  Inc.  AGL  Energy  Limited  (Australia)  Akamai  Technologies  Allianz  Global  Corporate  &  Specialty  Allstate  Insurance  Co.    AMP  Services  Ltd.  (Australia)  ANZ  Banking  Group  (Australia)  Australia  Post  Australian  Taxa/on  Office  Banco  Bradesco  S.A.  (Brazil)    Banco  do  Brasil  S.A.  Banco  Santander  (Spain)  BBVA  (Spain)  Bemis  Company,  Inc.  Biogen  Idec  BNP  Paribas  (France)  BNY  Mellon  BP  (U.K.)  BT  Group  (U.K.)  Canada  Pension  Plan    Investment  Board  

Canadian  Imperial  Bank    of  Commerce    

Capital  One  Services,  LLC  CareFirst  BlueCross  BlueShield  Caterpillar,  Inc.  Chevron  Corp.  CHRISTUS  Health    Chubb  &  Son  Cielo  (Brazil)  Coles  (Australia)  Commonwealth  Bank  of  Australia  Credit  Suisse  (Switzerland)  Dunkin’  Brands  DWS  (Australia)  Eaton  Vance  Management  EMC  Corp.  Equinox    Ltd.  (New  Zealand)  ExxonMobil  Global  Services  Co.  Ferrovial  (Spain)  Fidelity  Investments  FOXTEL  (Australia)  France  Telecom  Hitachi,  Ltd.  (Japan)  Holcim  Brasil  S.A.  HSBC  Bank  plc  (U.K.)  

IBM  Corpora/on  ING  Direct  Spain  Insurance  Australia  Group  Itaú  –  Unibanco  S.A.  (Brazil)  Johnson  &  Johnson  Leighton  Holdings  Ltd.  (Australia)  Level  3  Communica/ons  LKK  Health  Products  Group  Ltd.    (HK,  China)  

MAPFRE  DGTP  (Spain)  MetLife  New  Zealand  Govt.—GCIO  Office  Nomura  Research  Ins/tute,  Ltd.  (Japan)  

Northwestern  Mutual  Origin  Energy  (Australia)  Parsons  Brinckerhoff  PepsiCo  Inc.  Principal  Financial  Group,  Inc.  Raytheon  Company  Reserve  Bank  of  Australia  Royal  Bank  of  Canada  Schneider  Electric  Industries  SAS  

Standard  &  Poor’s  State  Street  Corp.  Swiss  Reinsurance  Co.  Ltd.    (Switzerland)  

TD  Bank  (Canada)  Teck  Resources  Ltd.  (Canada)  Telstra  Corp.  (Australia)  Tenet  Health  Tetra  Pak  (Sweden)  TransUnion  LLC  Trinity  Health  U.S.  Dept.  of  Health    &  Human  Services  

Unum  Group  USAA  VF  Corpora/on  Westpac  Banking  Corp.  (Australia)  World  Bank  

MIT  CISR  gratefully  acknowledges  the  support  and    contribu<ons  of  its  Research  Patrons  and  Sponsors.    

The  Boston  Consul/ng  Group,  Inc.  Gartner,  Inc.  Microsok  Corpora/on  

Oliver  Wyman,  Inc.  Tata  Consultancy  Services   5  Cambridge  Center,  NE25–7th  Floor         Cambridge,  MA  02142  

Ph.  617-­‐253-­‐2348         Fax  617-­‐253-­‐4424         [email protected]         hop://cisr.mit.edu    

MIT  CISR  Research  Sponsors  

© 2014 MIT Sloan CISR

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Center for Information Systems Research (CISR)

Today Success in Data = Speed to Market

© 2014 MIT Sloan CISR

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Center for Information Systems Research (CISR)

Best Practice Companies Benefit from Agile §  Agile facilitates good communication, which results in the right

decision making products and services.

© 2014 MIT Sloan CISR

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Center for Information Systems Research (CISR)

Best Practice Companies Benefit from Agile

§  Agile helps companies identify decision making requirements more quickly.

§  Agile kick-starts the change management process.

§  Agile facilitates user adoption.

© 2014 MIT Sloan CISR

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Center for Information Systems Research (CISR)

Today Success in Data = Speed to Market

© 2014 MIT Sloan CISR

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Center for Information Systems Research (CISR)

Cloud Allows us to Build Capabilities More Quickly

© 2014 MIT Sloan CISR

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Center for Information Systems Research (CISR)

Questions §  Describe some best practices regarding how customers are

incorporating Tableau into their agile methods and approaches. §  What are the top benefits from using Tableau within agile

development contexts? §  How does Tableau fit into a company’s overall data architecture?

In other words – how do we incorporate Tableau quickly in the short-term while maintaining architectural discipline for the long-term?

§  How does Tableau make the decision making fun? And, why does this matter?

§  How does Tableau change the traditional decision making process? Any implications?

© 2014 MIT Sloan CISR

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Twitter Tag: #briefr

The Briefing Room

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Twitter Tag: #briefr

The Briefing Room

Upcoming Topics

www.insideanalysis.com

2014 Editorial Calendar at www.insideanalysis.com/webcasts/the-briefing-room

This Month: CLOUD

April: BIG DATA

May: DATABASE

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Twitter Tag: #briefr

The Briefing Room

THANK YOU for your

ATTENTION!