Telecom Italia - Progetto Archimede

GRUPPO TELECOM ITALIA

Enterprise 2.0Paris 21/03/2013

‘Archimede’ project in Telecom Italia

Alessandra Pelagallo

21th March 2013Enterprise 2.0Archimede


Working in Technology - Operations Management division. Responsible of the Archimede Project since 2008, from concept to implementation

Welcome and thank you

Telecom Italia offers technological infrastructures and platforms in which voice and data are converted into advanced telecommunications services - as well as the latest ICT and media solutions. In addition to its domestic Italian leading position, the Group has a significant presence in Latin America

Telecom Italia offers technological infrastructures and platforms in which voice and data are converted into advanced telecommunications services - as well as the latest ICT and media solutions. In addition to its domestic Italian leading position, the Group has a significant presence in Latin America


Are you sure…

… your experts’ideas are the only and best ones?

…you know your processes better than anyone else in your organization?

…you know every detail of the processes you manage?

…processes can’t get better and more efficient maybe just with little adjustments?

…you don’t need a better knowledge sharing?

…you are using all available resources for your business value generation?

…NET- working is NOT-working?

Just to provoke…before telling you our ‘Archimede experience’


Telecom Italia’s ideas’ contest to enhance business innovation

processes collecting ideas directly from ~22.600 Technology on field

employees

Archimede: what it is

==



Different backgroundsDifferent

backgrounds

OPENOPENACCESSACCESS

~20.000 employees~20.000 employees

Different skills and jobsDifferent skills and jobs

Hundreds of different working

places

Hundreds of different working

places

Archimede: the context

20082008


Archimede: how It was born

Bottom up suggestions to enhance business processes

Knowledge sharing - Best practices

Direct and no- hierarchical communication between local divisions and headquarter

Bottom up suggestions to enhance business processes

Knowledge sharing - Best practices

Direct and no- hierarchical communication between local divisions and headquarter

HEADQUARTER

LOCAL DIVISIONS


‘That is something NOT serious’

‘We already know everything we have to know’

‘There is not time to partecipate, people are working!’

‘I get processes’innovation from a pool of expert engeneers!’

Potential obstacles

‘I don’t partecipate – because nothing changes’

‘I already told my boss my idea but he didn’t like it’

‘The winners are always the same people!’

‘I don’t partecipate – because nothing changes’

‘I already told my boss my idea but he didn’t like it’

‘The winners are always the same people!’


1

TRANSPARENCY - QUALITY3

ENHANCE BUSINESS PROCESSES - EFFICIENCY 2

Archimede: goals

INVOLVE PEOPLE


Archimede: extending and expanding

20082008 20092009 20102010 20112011 20122012

EXTENSION TO OTHER 2 DEPARTMENTS EXTENSION TO OTHER 2 DEPARTMENTS

Customer Care realease

Sales release

Sparkle release


Archimede: target and topics

TARGET

TOPICS

~22.6OO TECHNOLOGY EMPLOYEES

MAIN TOPICS DEFINED IN ADVANCE I.E: 4 TECHNICAL BUSINESS RELATED TOPICS

+ 2 NON TECHNICAL


Archimede: the ideas’ format

ISSUE

SOLUTION

BENEFITS

OPEN POINTS

Partecipants can provide solutions to other partecipants’ issues

Partecipants can provide solutions to other partecipants’ issues

Interfunctional knowledge sharing

Geographical interchange

Interfunctional knowledge sharing

Geographical interchange



Archimede: the 2.0 evolution of ideas

Comments

‘Likes’

‘SuperIdeas’

Invitations

Groups

Suggestions


Archimede: what we got

Comments 24.087

AccessesUnique visitors 54.984 10.767

Number of Ideas 15.582

20122012

48% target !

15% solutions/issues from different divisions !


Archimede’s evolution:+ participation,+ quality

Archimede 5Archimede 5




Archimede PerMutareArchimede PerMutare

ArchimedeArchimede


Archimede: the experts’ evaluation system

TRANSPARENCY

HOMOGENEITY ON EVALUATION

EVALUATION ON CLUSTERS OF IDEAS

INTERFUNCTIONAL EXPERTS

EVALUATION TEAMS

(1 PER TOPIC)

100% IDEAS

EVALUATED

100% IDEAS

EVALUATED

SELECTION OF BEST IDEAS FOR DEPLOYMENT


Archimede: the grading matrixG

rad

ing

matr

ix Customer satisfaction

Cost savings

Time reduction

Implementability

Innovation

1 2 3 4 5

QUALITY

EFFICIENCY

Transparency TRANSPARENCY

Evaluation

Market impact EFFICACY

1 2 3 4 5 6 7 8 9 10

Parameters


Archimede: participants’ evaluation system

Voting – ranking

Auto selection of best ideas

‘Jolly’ on winning ideas

Voting – ranking

Auto selection of best ideas

‘Jolly’ on winning ideas

Participants recognize quality!


Archimede: outcomes for the company

BEST PRACTICESEXTENDED

BEST PRACTICESEXTENDED

ACTION PLANSACTION PLANS

PROJECTS’FEEDBACK ON A EXTENDED SAMPLE

IN A QUICK AND CHEAP MANNER

PROJECTS’FEEDBACK ON A EXTENDED SAMPLE

IN A QUICK AND CHEAP MANNER

OPERATIONAL DETAILSPROVIDED

OPERATIONAL DETAILSPROVIDED

IDEAS’IMPLEMENTATION

IDEAS’IMPLEMENTATION

ORGANIZED KNOWLEDGE SYSTEM FOR NEW STARTS UP


Archimede: impacts of ideas' implementation

EMPLOYEES PERSONAL EQUIPEMENTS/

ORGANIZATION

IT SYSTEMS

PROCESS INNOVATION

71% of awarded ideas! 71% of awarded ideas!


Examples of ideas


Examples of ideas


Other ideas…International adoption

3.320 people in the company adopted 943 kids3.320 people in the company adopted 943 kids


Archimede, lessons learned: it works!

•Top management commitment •Detailed project plan – timing, goals, owners, kpi… •Brand awareness

• Successful project management

• Engagement• Gamification• Transparency• Promise• Capillary communication• Feedback• Participants are the most

important!

20082008 20132013


THANK YOU

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