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College journalism in the 21st century
What is Social Media?
Interaction Collaboration Feedback Conversation Connection
A Short Clip…
CommonCraft Video “Social Media in Plain English” http://www.youtube.com/watch?v=MpIO
ClX1jPE
Some Examples
Many people and organizations are beginning to incorporate new media into their journalistic efforts.
The New Whitehouse http://www.whitehouse.gov/
The Vatican http://www.youtube.com/vatican
New York Times http://www.nytimes.com/
services/mobile/images/nyt_iphones.jpg
Wall Street Journal http://twitter.com/WSJ
Preparing for the “Real World”
New Media isn’t just a fad.
Print papers are losing money, circulation.
Students need to learn the skills.
So what changes need to be made?
CollegeJourn on Twitter http://tinyurl.com/bb7m7z
What do you think? Learning from students Non-traditional skills Enthusiasm Taking risks Social media
Setting up a Twitter account in a flash.
http://twitter.com/
Wordpress/Blogger
Adding a blog to your webpage puts a “face” to the name.
http://wordpress.com/
YouTube
Creating a YouTube account lets your broadcast your message to millions.
http://www.youtube.com/
Basic Video
Video adds a new dimension to your website.
Even a no-frills approach is effective.
So what’s the point?
Currently, everything that’s being done is an experiment.
Sustainability Taking a risk Acting like you belong Paving the way