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Webinar presented to sport stakeholders in the SportingPulse Network to explain changes to templated website infrastructure
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WELCOME
Andrew Collins – Head of Products [email protected]
Paul Fink – Online Content Manager [email protected]
①What we’re covering in the next 45 mins 3 steps of website refresh
②To ask a question... type a Q at any time, Paul will respond onscreen so you can see
open dialogue
③Feedback email, call office, customer service, account managers
Last major refresh was 2 years ago. The web moves quickly, meaning our sites are a little dated and need an overhaul
We have broken our development into 3 phases:
①Site Refresh (Nov10) inc Menus, Layouts, Colours, Fonts, Headers
②Enhance UI & usability (Dec10-Jan11) Checklists, Wizards, Placeholders
③Site Re-structure (Feb-11) Modular home pages / more flexibility in design
Last major refresh was 2 years ago. The web moves quickly, meaning our sites are a little dated and need an overhaul
We have broken our development into 3 phases:
①Site Refresh (Nov10) inc Menus, Layouts, Colours, Fonts, Headers
②Enhance UI & usability (Dec10-Jan11) Checklists, Wizards, Placeholders
③Site Re-structure (Feb-11) Modular home pages / more flexibility in design
Currently, The SportingPulse Network hosts over 40M PI’s per month from over 1.7M unique visitors.
Users land primarily on:
Scores and Statistics – 70%
Home pages – 8%
Photo Galleries – 6%
News / story pages – 16%
WHY?
BEST PRACTICE:
Research into top sports websites, Layout, Colour schemes, Vision impaired, Encourage use and reward for good use.
BETTER LAYOUTS:
Over 60% of site traffic is generated through results and stats information. Ensure that there is space to display all statistical information on the sites and that we follow best practice in the layout of all information.
CONTENT IS KING:
Ensure that site content is readable and work towards a better flow of information, including removal of background colours on text rich content areas
Page Layout Design Overview
Last major refresh was 2 years ago. The web moves quickly, meaning our sites are a little dated and need an overhaul
We have broken our development into 3 phases:
①Site Refresh (Nov10) inc Menus, Layouts, Colours, Fonts, Headers
②Enhance UI & usability (Dec10-Jan11) Checklists, Wizards, Placeholders
③Site Re-structure (Feb-11) Modular home pages / more flexibility in design
In terms of interface (UI) and ease of use, we will implement an administrators check list (wizard) in order to get the best from our sites.
The wizard will comprise of 9 components, which will also give a new and clear user path to follow as we implement ongoing changes to our web infrastructure.
As such, our check list (wizard) has a 2-fold philosophy;
1.to encourage the administrator to build a ‘complete’ website
2.To make publishing ‘easy’, by showing the depth of publishing opportunities available to administrators in a simple framework.
1. League Name2. Choose a domain3. Add logo4. Colour selection5. Header6. Sponsor Layout7. Menu structure8. Add content
+ News+ Photo gall+ Events+ History
9. Add gadgets (widgets)
1. League Name (edit details)
Will have a component of Product Registration in order for us to be able to contact administrators if there are issues, when there is new devel, etc
League Contact (email) Contact Number (optional) League Postcode
2. Choose a domain
3. Add logo
4. Colour selectiona. From 20+ colour
options to 8b. sites will have
preview in backend, so you can see changes before sending live
5. Choose headera. Choose from a
number of generic headers or the prescribed governing body look, easier upgrade path to customise your header.
b. add your logo into generic headers
6. Sponsor Layout Need a better
representation of league and club sponsors
RH column remains white
Under an upgrade path (Phase 2), we will look at better representing sponsors on sites.
7. Menu structure
Looking at Limit / Count characters available for horizontal menu items in order to prevent scrolling
8. Add contentWe are upgrading our CMS for the new releaseTinyMCE – used by Facebook, Wordpress, Microsoft
and 1000’s of others
9. Add gadgets Build our own for
consistent, ongoing deployment
RH column remains white (on black)
In using the RH column, we can further enhance site aesthetic, usability, fun
Look to enhancing the offering for leagues and clubs around their sponsors
Last major refresh was 2 years ago. The web moves quickly, meaning our sites are a little dated and need an overhaul
We have broken our development into 3 phases:
①Site Refresh (Nov10) inc Menus, Layouts, Colours, Fonts, Headers
②Enhance UI & usability (Dec10-Jan11) Checklists, Wizards, Placeholders
③Site Re-structure (Feb-11) Modular home pages / more flexibility in design
We wish to retain the majority of users within the SportingPulse CMS, as opposed to building Typo3 websites (currently over 100 SmarterWebs).
We would be able to give users a clear upgrade path, at a far more effective price than SmarterWeb.
We are proposing to build ‘modular’ pages throughout the SWW.
Main takeaways:
Websites will change on November 22nd, 2010
All website administrators will be given the chance to test new layouts
The big 3 initial changes:
Page refresh Menu layouts. Colour palettes.
We are communicating:
Comms through Account Managers to NGB / premier stakeholders
Network comms / Blogs – blog.sportingpulse.com
5 scheduled webinars, some open, some sport based
THANK YOU
Andrew Collins – Head of Products [email protected]
Paul Fink – Online Content Manager [email protected]
Your account managers are also available to talk through these changes.
This presentation is available at www.slideshare.net - search for SportingPulse
SP Phone: +613 8676 6976