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WP 8 PRESENTATION Kick-off Meeting 8- 9/jan/2014 WP 8 Openness with other activities, dissemination and exploitation of results. Emilio González, ITENE

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WP 8 PRESENTATION

Kick-off Meeting 8-9/jan/2014

WP 8Openness with other activities, dissemination and exploitation

of results.

Emilio González, ITENE

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Kick-off Meeting 8-9/jan/2014

WP8 – Objectives

• Disseminate the SLOPE results broadly among stakeholders of the whole production process.

• Ensure the visibility of SLOPE activities and results, and maximize its utilisation by the European forestry andagricultural industry (including machinery and software solutions).

• Ensure follow up on results by the industry to create new economic activity.

The first aim of this work package is to achieve the widest dissemination of the technical results of the project within:

• The membership of the consortium,

• The scientific community

• and, more important, within the European forestry and agricultural sector.

MAIN OBJECTIVES

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WP8 – Objectives

No actual commercial exploitation and any concrete preparation thereof, as well as related activities (e.g. marketing)will be reported in this work package and under the project SLOPE in general as these activities are not eligiblefor EU funding.

A second big aim has been established in this work package:

Develop a committed exploitation plan in order to ensure a proper and fair exploitation of the project results.

MAIN OBJECTIVES

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WP8 - TASKS

a) Overall guidelines to awareness, networking and dissemination activities.

The internal procedure for communication and dissemination activities will be as follows:

• The Dissemination WP Leader ITENE will design the materials (brochure, newsletters, and poster), which will be approved by partners and finally by the project leader.

• ITENE shall ask all partners involved in dissemination and communication activities for the materials and documents required every time this will be needed.

• Each partner shall complete the tasks described in the dissemination plan for each activity before the given deadline as the results depend on all partners involvement.

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a) Overall guidelines to awareness, networking and dissemination activities.WEBSITE The project partners’ home pages will be linked to the website to draw attention to this project and its

aims.Send interesting pictures related to the project to be used with dissemination purposesUpload documents on Intranet.

SOCIAL MEDIA Participate on groups or pages.Cooperate, give feedback, promote the project within each one’s contacts.Send messages, tweets mentioning project’s profiles, etc.

PRESS RELEASES Translate press release in local language.Send to local general and specialized media.

DISSEMINATION ARTICLE Translate article in local language (optional)Send to local specialized media.

PROJECT BROCHURE Use them at events, trade fairs related to the project.Show them in a visible place in your headquarter.

NEWSLETTER Send to main professional interesting contacts.Participate with articles, pictures.

REPORTING Follow instructions given to complete the spreadsheet.

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b) Dissemination plan

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DISSEMINATION STRATEGY (3 rep.)BROCHUREPROJECT WEBSITEWEB 2.0NEWSLETTERS (6)POSTERTRADE FAIRS, DEMOSTECHNICAL WORKSHOPS (4)FINAL CONFERENCE (1)RELATED PROJECTS FORUMS (5)SCIENTIFIC PUBLICATIONS (4)PRESS RELEASES (4)

A general document with all the planned dissemination activities and the material to achieve a large diffusion of project results will be prepared.

Deliverables: Month 6, 18, 30.

In advance, a timetable has initially being planned:

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Task 8.1 - Dissemination planning and publications of resultsTask leader: ITENE; Participants: GRAPHITECH, CNR, BOKU, ITENE

DISSEMINATION STRATEGYDocument with all theplanned dissemination activities and the material to achieve a large diffusion of project results.

It will include, for example:- Detailed target audience.- Concrete Objectives.- Press releases and

Publications / Interviews in business and general media.

BROCHUREDate: Month 1. Available in electronic format

NEWSLETTERSDate: Every 6 monthsAvailable to download in the website

POSTERDate: Month 6.Use: Workshops, conferences, trade fairs, and other events.

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Task 8.1 - Dissemination planning and publications of results

TRADE FAIRS AND DEMOSIn order to have the widest dissemination and largest involvement of industrial stakeholders, SLOPE project andresults will be presented at the most relevant fairs and demos, mainly organized in the participating countries. To be defined.

SCIENTIFIC ARTICLESIn selected journals and targeted publications at highly visible and relevant industrial and research conferences . At least 4 in 2015 & 2016

TECHNICAL WORKSHOPS (4. Beginning in 2015)BOKU will organize four technical workshops targeted on industry, including SME, from the forestry and agricultural sector.

These one-day seminars will take place during the execution of the project, once we have consolidated relevant results to disseminate.

FINAL CONFERENCE (end of the project)A large-scale conference will be organized by CNR as final event of the project

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Task 8.1 - Dissemination planning and publications of results

WEBSITEGRAPHITECH will be in charge for the deployment and maintenance of the project web-site and web 2.0communication channelsDate: Month 2.

PUBLIC SITE Download section.News section and an e-newsletter.Easy-friendly interactive area.

INTRANET SITEOnly accessible for the projet’s members

WEB 2.0The project will also promote the use of web 2.0 social networks as LinkedIn, Twitter, Facebook, YouTube, in order to reach a huge number of target group members that are followers of topics addressed by the SLOPEproject.

The dissemination manager, who will update the information on a regular basis, will ensure permanent information in the online media.

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Task 8.1 - Dissemination planning and publications of results

RELATED PROJECTSall partners will collaborate in identifying projects related to SLOPE, regional, European andextra-European (e.g. Canadian). ITENE will be in charge of establishing relationships with most of these projects to ensure synergy and exchange of results.

(All detailed in point d of this presentation).

COST ACTIONCOST Action platform will be also used to facilitate information exchange with the experts community. In particular, activity of the following COST Actions will be monitored and exchanges promoted:• FP1206 - European mixed forests. Integrating Scientific Knowledge in Sustainable Forest Management.(EuMIXFOR);• FP1201 - Forest LAnd Ownership Changes in Europe: Significance for Management And Policy (FACESMAP);• FP1106 - STReESS - Studying Tree Responses to extreme Events: a SynthesiS;• FP1001 - Improving Data and Information on the Potential Supply of Wood Resources: A European Approachfrom Multisource National Forest Inventories (USEWOOD).

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Template to collect feedback from partners – Follow instructions given to report activities

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c) Social networking (illustrating how to contribute to them)

We can create accounts, pages and groups related to the project in Linkedin, Twitter, Facebook, and Youtube.

All partners can contribute sending us material to be published in the different social networks, for example: • Pictures of events, trade fairs,

conferences.• Relevant videos related to the

project.• News related to the project, about

your company or other relevant initiatives.

• Pictures of meetings, etc.• All materials (pdf, presentations,

etc) which can have interest to our audience.

Then each partner can contribute personally to each social network, for example:

Participate in debates, open new discussions.Recommend debates, updates, news, etc.Invite your contacts to join SLOPE Group

Retweet messages with your company’s profile or your own profile.Make tweets with news related to the project.Mention @slopeproject in your messages

Click “I like” with your profile to all project’s updates.Share updates and page of the project.Reccommend the Slope Page to your contacts

Click “I like” to the project’s videos.Follow the channels.Share with your contacts and invite to follow the SLOPEs channel.

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d) How to implement and monitor linkage activities with other EU projects

1) Contact with other projects. Some examples:

Finished projects• Trees4Future. Forestry genetics. Involved partners: BOKU, CNR• BISYPLAN. Bioenergy. Involved partners: BOKU, CNR• SATMODO. ”live” monitoring of harvest processes. Involved partners: TREEMETRICS• FLEXWOOD logistic system. Involved partner: BOKU,TREEMETRICS.

On-going projects:• ARANGE. Strategies for the multifunctional management of mountain ranges.

Involved partners: BOKU (Coordinator)• INFRES Accelerate the technological development and open new paths to EU’s

renewable targets. Involved partners: CNR, BOKU,KESLA.• LogistEC. Sustainable biomass supply chains Involved partner: MHG• Developing and Piloting a Platform and Database for Biomass and

Bioenergy Resource Assessment. A distributed monitoring and planning platform for biomass feedstock and land use. Involved partners: MHG

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d) How to implement and monitor linkage activities with other EU projects

2) Establish a meeting to discuss common issues and identify once per year:

• 1st one before/after the Project meeting in Finland (june 2014).

• Tentative calendar

• STRUCTURE:• Individual Project presentations• Discuss in groups with other project representatives regarding selected topics

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RELATED PROJECTS FORUMS (5)

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e) OTHER ACTIVITIES IN THE WPTask 8.2 – Exploitation, business planning and IPR & licensing policiesTask leader: MHG; Participants: KESLA, COAST, BOKU, FLY, GRE, TRE

• Identification of the business scenarios• Creation of the appropriate SLOPE business model• Production of a business plan• Development of a detailed exploitation strategy by each partner• Continuous technology and market watch• Development of an intellectual property rights (IPR) strategy.

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e) OTHER ACTIVITIES IN THE WPTask 8.3 - Contribution to standardizationTask leader: CNR; Participants: ITENE

The main objective of this task is to contribute to both update existing standards and to develop new ones in the field of sustainable forest production:

• Communication with standardization committees via the interactive section of the SLOPE website and social networks.

• Physical meetings between SLOPE members and the Standardization Technical Committee.

• The SLOPE consortium will show interest in participating in the working groups of standard committees.

• Consensus with CEN and other standardization

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e) OTHER ACTIVITIES IN THE WPTask 8.4 - Industrial Advisory BoardTask leader: MHG; Participants: KESLA, COAST, BOKU, FLY, TRE

The main objective of this task will be to involve industrial members from the forestry, agricultural and related logistics and machinery industry. The main activities of the advisory board will be interchange opinions and knowledge by means of meetings and discussions.

This information will be used as inputs for the execution of the tasks defined in SLOPE project, and redefine them when needed. The Advisory board will be set up at an early stage (first project meeting) of the project in order to follow all the activities starting from the requirements analysis.

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WP 8 PRESENTATION

Kick-off Meeting 8-9/jan/2014

Thanks for your attention!

[email protected]

Emilio González, ITENE