27
Courtesy of Emsco Solutions http:// www.ITSecurityforOKCLawyers.com Should Oklahoma Law Firms Use Social Media?

Should Oklahoma Law Firms Use Social Media? (SlideShare)

Embed Size (px)

Citation preview

Page 1: Should Oklahoma Law Firms Use Social Media? (SlideShare)

Courtesy of Emsco Solutions

http://www.ITSecurityforOKCLawyers.com

Should Oklahoma Law Firms

Use Social Media?

Page 2: Should Oklahoma Law Firms Use Social Media? (SlideShare)

Sponsored by http://www.ITSecurityforOKCLawyers.com

When it comes to the

question of whether

or not law firms should

use social media,Kenny KellerCTO

Page 3: Should Oklahoma Law Firms Use Social Media? (SlideShare)

Sponsored by http://www.ITSecurityforOKCLawyers.com

the answer is a definite yes

Kenny KellerCTO

Page 4: Should Oklahoma Law Firms Use Social Media? (SlideShare)

Sponsored by http://www.ITSecurityforOKCLawyers.com

However, where should they

focus their efforts?Kenny Keller

CTO

Page 5: Should Oklahoma Law Firms Use Social Media? (SlideShare)

Sponsored by http://www.ITSecurityforOKCLawyers.com

LinkedIn

Kenny KellerCTO

Page 6: Should Oklahoma Law Firms Use Social Media? (SlideShare)

Sponsored by http://www.ITSecurityforOKCLawyers.com

Oklahoma law firms

encourage their staff

to build LinkedIn profiles

to make connections

and share knowledgeKenny Keller

CTO

Page 7: Should Oklahoma Law Firms Use Social Media? (SlideShare)

Sponsored by http://www.ITSecurityforOKCLawyers.com

that positions the company

as an expert within its

practice field or industryKenny Keller

CTO

Page 8: Should Oklahoma Law Firms Use Social Media? (SlideShare)

Sponsored by http://www.ITSecurityforOKCLawyers.com

Twitter

Kenny KellerCTO

Page 9: Should Oklahoma Law Firms Use Social Media? (SlideShare)

Sponsored by http://www.ITSecurityforOKCLawyers.com

Oklahoma lawyers now use

Twitter to communicate with

potential clientsKenny Keller

CTO

Page 10: Should Oklahoma Law Firms Use Social Media? (SlideShare)

Sponsored by http://www.ITSecurityforOKCLawyers.com

and gather information that

supports their practices like

court cases and legal

precedentsKenny KellerCTO

Page 11: Should Oklahoma Law Firms Use Social Media? (SlideShare)

Sponsored by http://www.ITSecurityforOKCLawyers.com

They also retweet news and

articles of interest to their

target clienteleKenny Keller

CTO

Page 12: Should Oklahoma Law Firms Use Social Media? (SlideShare)

Sponsored by http://www.ITSecurityforOKCLawyers.com

Some even answer

simple legal questions

from followers, Kenny Keller

CTO

Page 13: Should Oklahoma Law Firms Use Social Media? (SlideShare)

Sponsored by http://www.ITSecurityforOKCLawyers.com

many of whom go on to

become clients of the firmKenny Keller

CTO

Page 14: Should Oklahoma Law Firms Use Social Media? (SlideShare)

Sponsored by http://www.ITSecurityforOKCLawyers.com

Facebook

Kenny KellerCTO

Page 15: Should Oklahoma Law Firms Use Social Media? (SlideShare)

Sponsored by http://www.ITSecurityforOKCLawyers.com

Lawyers are using Facebook

to show a side of their firm

that is more two-dimensionalKenny Keller

CTO

Page 16: Should Oklahoma Law Firms Use Social Media? (SlideShare)

Sponsored by http://www.ITSecurityforOKCLawyers.com

They post information

about important legal

developments, Kenny Keller

CTO

Page 17: Should Oklahoma Law Firms Use Social Media? (SlideShare)

Sponsored by http://www.ITSecurityforOKCLawyers.com

photos of industry meet

and greets, and videos of

staff participating in a run

for charityKenny KellerCTO

Page 18: Should Oklahoma Law Firms Use Social Media? (SlideShare)

Sponsored by http://www.ITSecurityforOKCLawyers.com

Facebook pages can also

be incorporated with a firm’s

Twitter account to post

regular updatesKenny KellerCTO

Page 19: Should Oklahoma Law Firms Use Social Media? (SlideShare)

Sponsored by http://www.ITSecurityforOKCLawyers.com

A few years back,

one law office used

Facebook to support

a class action suitKenny KellerCTO

Page 20: Should Oklahoma Law Firms Use Social Media? (SlideShare)

Sponsored by http://www.ITSecurityforOKCLawyers.com

It was a legal advertising

strategy to get people’s

attentionKenny Keller

CTO

Page 21: Should Oklahoma Law Firms Use Social Media? (SlideShare)

Sponsored by http://www.ITSecurityforOKCLawyers.com

Bottom Line

Kenny KellerCTO

Page 22: Should Oklahoma Law Firms Use Social Media? (SlideShare)

Sponsored by http://www.ITSecurityforOKCLawyers.com

Used the right way,

social media outlets

can amplify a lawyer’s

professional reputation, Kenny KellerCTO

Page 23: Should Oklahoma Law Firms Use Social Media? (SlideShare)

Sponsored by http://www.ITSecurityforOKCLawyers.com

give a firm an online voice,

and ultimately generate

new businessKenny Keller

CTO

Page 24: Should Oklahoma Law Firms Use Social Media? (SlideShare)

Sponsored by http://www.ITSecurityforOKCLawyers.com

Does your law firm use

social media to reach

prospects and clients?Kenny Keller

CTO

Page 25: Should Oklahoma Law Firms Use Social Media? (SlideShare)

Sponsored by http://www.ITSecurityforOKCLawyers.com

If so, which is your go-to

platform?Kenny Keller

CTO

Page 26: Should Oklahoma Law Firms Use Social Media? (SlideShare)

Sponsored by http://www.ITSecurityforOKCLawyers.com

Let us know your thoughts

in the Comments box belowKenny Keller

CTO

Page 27: Should Oklahoma Law Firms Use Social Media? (SlideShare)

Copyright © Emsco Solutions

Is Your Oklahoma Law Office’s Network

Security the Best it Can Be?

Download Your Free

IT Security Checklist for

Oklahoma Law Firms

Now at http://www.ITSecurityforOKCLawyers.com