SOCIAL MEDIA. SO WHAT ?

WWW.PROUDFIELD.COM

WE MAKE SOCIAL MEDIA WORK

WWW.PROUDFIELD.COM

CONSULTANCYSOCIAL MEDIA STRATEGY

COMMUNITY BUILDINGON SOCIAL MEDIA & BEYOND

DEVELOPMENTVIRAL APPS & SOCIAL GAMES

ABOUT PROUDFIELD

WWW.PROUDFIELD.COM

TIMELINE

2010

2011

WWW.PROUDFIELD.COM

WHY PROUDFIELD?

o SOCIAL MEDIA IS OUR ONLY FOCUS o 2 YEARS OF REAL EXPERIENCE IN SOCIAL MEDIA

APPLICATION & GAME DEVELOPMENTo WE KNOW THE PITFALLS OUT OF OUR OWN EXPERIENCE

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MYCLUB

BRANDPROUDFIELDNAME APPMYCLUBAGENCYNOT APPLICABLEGOALNIGHTCLUB MANAGEMENT GAME WITHFULL 3D EXPERIENCE ONLINEMARCH 2011

PROUDFIELD GAME

WWW.PROUDFIELD.COM

8

LIVE ON

FACEBOOK

& Hi5

NIGHTCLUB MANAGEMENT

SIMULATION GAMEUNITY PLUG-INMONETIZATION : Items, Gifts, Events, Gameplay, Brandsapps.facebook.com/myclubgamewww.hi5.com/friend/apps/entry/myclubgame

9

SKI RESORT MANAGEMENT GAME

SIMULATION GAMEUNITY PLUG-INMONETIZATION : Gifts, Gameplay, Brands

10

THE VAULT

GIFT & ADVENTURE GAMEFLASH PLUG-INMONETIZATION : Gifts, Gameplay, Brands

TWIX PONG

BRANDTWIXNAME APPTWIX PONGAGENCYENGAGE/BBDOGOALENABLE TWIX FANS TO ENJOY THEIR TWIX BREAK WHILE PLAYING A FUN GAME OF TRADITIONAL PONG. FEATURES HIGH SCORES AND CHALLENGES, MULTILINGUAL.ONLINEMARCH 2011

FOR TWIX

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DJABUNGO

BRANDPROUDFIELDNAME APPDJABUNGOAGENCYN/AGOALENTERTAIN & CHALLENGE USERS WITH FUN CASUAL FLASH GAMESONLINEJULY 2011

CASUAL GAME AGGREGATOR

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MY DOLCE GUSTO MOMENTS

BRANDDOLCE GUSTO (NESTLÉ)NAME APPMY DOLCE GUSTO MOMENTSAGENCYCLEVERWOODGOALOFFER DOLCE GUSTO FANS THE OPPORTUNITY TO ORGANIZE EVENTS, INVITE FRIENDS AND EARN COFFEE CAPSULES FOR DOING SO!ONLINEMAY 2011

FOR NESTLÉ

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GALAK MASTERMIND

BRANDGALAKNAME APPGALAK MASTERMINDAGENCYCLEVERWOODGOALLET GALAK FANS GUESS THE NEW TASTES OF GALAK CHOCOLATE AND REWARD THE WINNERS!ONLINEAPRIL 2011

FOR GALAK

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MARS SHARE YOUR ENERGY

BRANDMARSNAME APPMARS SHARE YOUR ENERGYAGENCYENGAGE/BBDOGOALREACH AS MANY FANS AS POSSIBLE AND MAKE A WISH COME TRUE!ONLINEAPRIL 2011

FOR MARS

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STARMAKER

BRANDHUMONAME APPSTARMAKERAGENCYNOT APPLICABLEGOALPUT YOURSELF ON THE COVER OF THE 10 MOST HILARIOUS HUMO COVERS EVER!ONLINEMAY 2010

FOR HUMO

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17

Shareholder

Shareholder

Shareholder

CORE TEAM

Patrik VandewalleFounder &President

Cedric De VleeschauwerFounder &CEO

Koen AnseeuwDirector

Masters in Engineering and Computer Sciences (University Leuven,1987)Senior Executive and Board positions (Econonom, Logica, CSC, Accenture)Entrepreneur (Skelia, ICT4.me, EurASP)Mergers, acquisitions and divestments

Master in Law (University Gent, 2007), Master in General Management (Vlerick, 2008)Partnerships Manager at Netlog.com (Europe-based Social Network 70+ mln users)Scouting social games & contracting gaming studios Advisory on social gaming & monetization

Entrepreneur (Case Consult, AB Prodata, Skelia)Senior Executive positions (USWeb, MarchFirst)CFO positions (Skelia)VC funding & investments

PATR

IK

CED

RIC

KO

EN

EXECUTIVE

EXPERIENCESOCIAL

GAMING &

MONETIZATI

ONFINANCIAL

EXPERIENCE

18

Shareholder

CORE TEAM

Andy Van LaerVP Marketing

Werner huysmansCTO

Bart VerwilstOperations Manager

Marketing & sales positions (Telindus, PROCOS Group, ICT4me)Entrepreneur (CMMNCTN, Butterslides.com, MarkeThink)Advisory on new media marketing 2.0

Computer Engineering (Antwerpen, 1987)20+ years experience in ICT management positionsSenior program managerDevelopment social apps (Social commerce, Social games)

Open Source Engineer at Netlog.comHosting & data expertSecurity & high-availability architecturesEntrepreneur (Verwilst Linux Solutions)

AN

DY

BA

RT

WER

NE

R

MARCOM

2.0 SOCIAL APPS &

ARCHITECTURE

S

HIGH

VOLUME

OPERATIONS

19

OUR STUDIOS

Award winning Unity Studio (6 people)

Unity Studio (10 people)

Flash/HTML Studio (5 people) Easy to expand game studio

STRATEGIC

PARTNER

STRATEGIC

PARTNER

PROUDFIELD

STUDIO