Nameshapers workshop basics social media

1vrijdag 18 maart 2011













Welcome to

18-03-2011

Social Media Crash Course


Oliver de Leeuw Salmaan Sana&15vrijdag 18 maart 2011


Get to know each other


Get to know each other


Agenda:- Start with Twitter- Linked In- Facebook

3 media voor vandaag


Wait with starting to create your own accounts, we’ll be helping you with this ourselves



Confusion

Create

CustomiseCommunicate

Control

Concerns



Wat is linkedin? QWIKI


Con

fusion


Con

fusion

“Iedere seconde wordt er een pro!el toegevoegd”

Peter de Visser, Account Director Marketing Solutions, LinkedIn Nederland


Veel mogelijkheden

Pro!leContacts 1º-2º-3º

CompaniesGroups

JobsAnswers

LinkedIn LabsiPhone/Blackberry/Palm apps

Who’s viewed my pro!le?

Con

fusion


Cre

ate

Waarom gebruik je het?

Nieuws

Persoonlijke inkijk

Acties & aanbiedingen

Informatie her/ver/delen

Contact leggen met iedereen

Erbij horen :)

Beroemdheden


my !rst connection...•proefpersoon vragen•demo van customize-instellingen geven


5 Privacy settingsCustom

ize

Member Feed VisibilityMy member feed is visible to…

My Connections

Public Pro!le

Connections BrowseYour connections are allowed to view your connections list.

Pro!le ViewsControl what (if anything) is shown to LinkedIn users whose pro!le you have viewed.

Pro!le and Status UpdatesControl whether your connections are noti!ed when you update your status or make signi!cant changes to your pro!le and whether those changes appear on your company’s pro!le.


https://www.linkedin.com/secure/settings?browse=&goback=%2Eaas

https://www.linkedin.com/secure/settings?browse=&goback=%2Eaas

https://www.linkedin.com/secure/settings?wvmp=&goback=%2Eaas

https://www.linkedin.com/secure/settings?wvmp=&goback=%2Eaas

https://www.linkedin.com/secure/settings?notifyingMyNetwork=&goback=%2Eaas

https://www.linkedin.com/secure/settings?notifyingMyNetwork=&goback=%2Eaas

Custom URLCustom

ize


Status updatesWho’s viewed my pro!le?

SlideShareLike/comment

Recommendations

Com

municate

5 Meest gebruikt

having great fun in the middle of our Nameshapers workshop about LinkedIn and more!




Recommendations

Com

municate

5 Meest gebruikt


Com

municate



Recommendations



Recommendations


Com

municate



Recommendations



Recommendations


Com

municate

Groups

oefening: maak groep aan van onze training?!


oefening: maak groep aan van onze training?!

Con

trol

Today


DiscussionCon

trol

“How does/can this help my personal branding/company?”

Brainstorm - How to help each other?

- What do you want to do?





Con

fusion


Con

fusion


my !rst friend...•proefpersoon vragen•demo van customize-instellingen geven

Cre

ate


• Customize Pro!le

•Add basic pro!le info

•Understand Noti!cations

• Create Friends List

• Find friends using email

Custom

ize


• Facebook Chat

• Poke Someone

Com

municate


• Photo’s uploading and tagging

• Email noti!cations

Con

trol


Con

trol

Com

municate


Con

trol


Extra Activities

• Event

•Group

• Fanpage

Cre

ate

Cre

ate

Com

municate


Event PageCre

ate

Com

municate


Group Page

Fan Page

Cre

ate

Com

municate


Con

trol


DiscussionCon

trol






Con

fusion


Con

fusion

*proportion of its home and work Internet audience visiting Twitter.com.


1.800.000

200.000

10 %

90 %

Twitter accounts NLCon

fusion


Cre

ate

Evan Williams(Credit: James Martin/CNET)

Waarom gebruik je het?"It's not like we're spending our days looking in the couch cushions for the elusive revenue model, but obviously we've done a lot of thinking about it," Williams said, declining to comment on the potential of search deals with Google or Microsoft. "I can't tell you exactly what the model is, but it's pretty obvious to you that there may be some advertising that makes sense...there's a lot of commercial activity on Twitter today, there's a lot of brand marketers who use Twitter today, and it works. We think of Twitter (as) not a social network, it's an information network... a substantial part of that is commercial and theoretically monetizable information."

Read more: http://news.cnet.com/8301-13577_3-10379743-36.html#ixzz11zfmcE4p

“If we interpret the act of following as subscribing to tweets,” the researchers write in their paper, “then Twitter serves more as an information-spreading medium than an online social networking service.”

Haewoon Kwak Changhyun Lee Sue Moon Hosung ParkRead more: http://www.ere..net/2010/05/13/twitter-media-or-unsocial-network


http://news.cnet.com/8301-13577_3-10370647-36.html

http://news.cnet.com/8301-13577_3-10370647-36.html

http://news.cnet.com/8301-13577_3-10379743-36.html#ixzz11zfmcE4p




http://www.ere

http://www.ere

Cre

ate


Nieuws

Persoonlijke inkijk

Acties & aanbiedingen

Informatie her/ver/delen

Contact leggen met iedereen

Erbij horen :)

Beroemdheden


Cre

ate



my !rst tweet...•proefpersoon vragen•demo van customize-instellingen geven


Wist je dat?Com

municate


Wist je dat?• tweet

• tweep

• follower

• timeline

• pro!le page > statistics

•URL.short• # (hekje)•@mention•DM

Com

municate


Retweets & repliesCom

municate


DiscussionCon

trol







one more thing...


@levkaupas

@Ivanainc

@Milann

@hanaabenjeddi

@DownSideUpNL

@TEDxAms

Special thanks

Pilot Deelnemers&

Onze Familie



Oliver de Leeuw Salmaan Sana&

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Nameshapers workshop basics social media