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Copyright MySQL AB ndash 2008
Jimmy GuerreroSr Product Marketing Manager
jimmymysqlcom
MySQL Enterprise forManaged Hosting amp SaaS Providers
Copyright MySQL AB ndash 2008
Agenda
bull MySQL Overviewbull SaaS Overviewbull MySQL Enterprise for SaaS Providersbull SaaS Architecturesbull MySQL Authorized Hosting Partner Programbull Case Studiesbull Next Steps
Copyright MySQL AB ndash 2008
Overview of MySQL
bull Founded in 1995
bull Operations in 25 countries and growing
bull Worldrsquos most popular open source database
bull Reduces TCO of database managementReliable High Performance Easy to Use
bull Embedded by over 100 companies
bull Hundreds of Partners and Service Integrators
Copyright MySQL AB ndash 2008
Established amp Emerging Companies
craigslist
Web 20
Enterprise 20
SaaS
Telecom
OEM amp ISV
Copyright MySQL AB ndash 2008
Software as a Service Overview
bull Disruptive on-demand business amp software delivery model in which business applications are accessed by end-users in a web-browser over the Internet
bull Hosting is typically outsourced to a managed hosting provider or (less likely) the SaaS providers maintain their own data centers
bull Low-cost way for businesses to obtain the same benefits of commercially licensed ldquoon-premiserdquo software without the associated risks complexity amp high initial cost
bull Pricing model is subscription based
Copyright MySQL AB ndash 2008
ClientServer Architecture
LAN
CorporateFirewall Clients Application
ServersDatabase
Server
Copyright MySQL AB ndash 2008
SaaS Architecture
CorporateFirewallEnd-Users Internet
WebAppServers
Managed Hosting
MySQLServers
Copyright MySQL AB ndash 2008
Contrasting SaaS and ASP
bull Host third-party or customized customer applications in their own data centers
bull In general cannot provide the required technical expertise to host a variety of applications without specializing in a particular vertical
bull Hosted applications are not architected for a ldquosharedrdquo environment
bull Customer must still retain application expertise in-house
bull High profile bankruptcies amp difficulty in delivering on SLAs
Copyright MySQL AB ndash 2008
Benefits of SaaS to Businesses
bull No softwarehardware to buy install upgrade or maintainbull Uptime on-demand scalability amp performance are often
enforced through an SLAbull Lower cost predictable licensing via a subscriptionbull Less risk amp quicker implementation vs ldquoon-premiserdquobull Less disruptive application upgradesbull Greater ease of use amp lower training requirementsbull Promotes standard business practices across departments
Copyright MySQL AB ndash 2008
SaaS Adoption Trends
httpwwwcrmlandmarkcomcrmlabsindustrytrendshtm
Copyright MySQL AB ndash 2008
SaaS SMB Adoption Trends
httpwwwcrmlandmarkcomsurvey_hostedERPhtm
Copyright MySQL AB ndash 2008
MySQL and SaaS Examples
bull AccountingFinancialbull Business Intelligencebull Content Managementbull Compliance amp Risk Managementbull Customer Relationship Managementbull Enterprise Resource Planningbull Human Resource Managementbull Messaging amp Collaborationbull Office amp Productivitybull Product Lifecycle Managementbull Supply Chain Managementbull Securitybull Web Analytics
Copyright MySQL AB ndash 2008
SaaS Provider Challenges
bull Delivering on SLArsquosbull Uptime amp availabilitybull Application performance amp responsivenessbull Rapid frequent amp iterative feature releasesbull On-demand scalabilitybull Integration amp customization limitationsbull Reduce infrastructure costsbull Compliance identity amp access managementbull Security of online amp offline databull Technical competence amp knowledgebull Proactive monitoring
Copyright MySQL AB ndash 2008
Benefits of Open Source for SaaS Providers
bull LAMP software stack running on COTS hardware lowers initial startup costs
bull Ubiquitous in hosted environmentsbull Perfect for on-demand Scale-Out environmentsbull Software freedom and no vendor lock-in
Scale-Up Scale-Outvs
Copyright MySQL AB ndash 2008
MySQL Enterprise for SaaS Providers
Deploy and monitor an unlimited number of servers for the price of a single CPU of Oracle
MySQL Enterprise
MySQLEnterprise
Server
MySQLEnterprise
Monitor
24x7Production
Support
MySQLEnterpriseUnlimited
Enterprise database and monitoring software plus production support delivered in an annual subscription
Copyright MySQL AB ndash 2008
Why MySQL Enterprise
bull Deliver on SLAs
bull Increase availability
bull Optimize performance
bull Effectively monitor scale-out environments
bull Faster time to market
bull Develop amp deliver on proven open source components
bull Keep costs predictable
Copyright MySQL AB ndash 2008
MySQL Support amp Licensing Options
TraditionalOEMISV
ISVSaaSHybrid
SaaSProvider
MySQLProClassic
MySQLProfessional
Services
MySQLTraining amp
Certification
MySQLTraining amp
Certification
MySQLProfessional
Services
MySQLProClassicEnterprise
MySQLEnterprise
MySQLTraining amp
Certification
MySQLProfessional
Services
Copyright MySQL AB ndash 2008
MySQL Enterprise Monitor
bull Consolidated view of entire MySQL environmentbull Auto discovery of MySQL Servers amp replication topologiesbull Over 100 customizable rules for monitoring and alertingbull Identifies problems before they occurbull Reduces risk of downtimebull Improve delivery of SLAsbull Scale-out with less DBAs
Copyright MySQL AB ndash 2008
On-Demand Scalability for MySQL
MySQL Replicationbull Designed for on-demand read scalabilitybull Cost-effective alternative to Scale-Upbull Asynchronous replicationbull Statement or row-level replication supportbull No special networking componentsbull Fully-supported via MySQL Enterprise subscriptionbull Enterprise Monitor discovers and monitors replication
topologies
Copyright MySQL AB ndash 2008
MySQL Replication ndash Scale-Out
reads
reads
MySQLReplication
writes
MySQL ReplicationWebAppServers
Copyright MySQL AB ndash 2008
Scalability MySQL Partitioning
Cust_id 1-999
Cust_id 1000-1999
Cust_id 2000-2999
WebAppServers MySQL Partitioning
Copyright MySQL AB ndash 2008
Scalability Sharding - Application Partitioning
Cust_id 1-999
Cust_id 1000-1999
Cust_id 2000-2999
WebAppServers Sharding Architecture
Copyright MySQL AB ndash 2008
Scalability Multi-Tenancy
Customer ACustomer BCustomer C
WebAppServers Multi-Tenancy Architecture
Copyright MySQL AB ndash 2008
Scalability Virtualization
Customer A
WebAppServers Virtualization Architecture
Customer B
Customer C
Copyright MySQL AB ndash 2008
MySQL Replication ndash High Availability
reads
MySQLReplication
writes
MySQL ReplicationWebAppServers
ActiveServers
StandbyServer
Copyright MySQL AB ndash 2008
High Availability for MySQL
Distributed Replicated Block Device (DRBD)bull Runs over standard IP networksbull Distributed storagebull Similar to network RAIDbull Synchronous replicationbull No special networking componentsbull Excellent performance (blocks vs rows of data)bull Manages inconsistencies of data during a failurebull Hides the complexity of many recovery actionsbull Linux heartbeat manages fail over and virtual IPsbull Fully-supported add-on to MySQL Enterprise subscription
Copyright MySQL AB ndash 2008
DRBD Architecture
ActiveMaster
PassiveMaster
Virtual IPManagement
SynchronousBlock
Replication
MySQL and DRBDWebAppServers
Copyright MySQL AB ndash 2008
MySQL High Availability Scale-Out
ActiveMaster
PassiveMaster
Virtual IPManagement
SynchronousBlock
Replication
WebAppServers
writes
reads
DRBD + MySQL Replication
reads
Copyright MySQL AB ndash 2008
Why Do SaaS Providers Outsource Hosting
bull Take advantage of economies of scale to lower costsbull Focus on core business competenciesbull Leverage hosting providers expertise and infrastructurebull Shift burden of delivering SLAs to hosting providerbull Faster resolution to production problemsbull Realize on-demand scalabilitybull Pass-along faster implementation time to customersbull Lower risksbull Compliance security identity and access managementbull Increased choices of value add-on servicesbull Access to hosting providers eco-system
Copyright MySQL AB ndash 2008
SLA Value Chain - Infrastructure
Network
Facility
Internet
Hardware
Provisioned from multiple carriers and fed into facility via multiple fiber loops
Raised floors with multiple power sources supplying battery and generator backup Also redundant cooling systems
Multiple redundant routers at ldquoborderrdquo and ldquocorerdquo distributing to multiple redundant switches Separate (redundant) front-end and back-end networks
Consistent brand with redundant power supply fans and CPUs Highest level service agreement with vendor
Copyright MySQL AB ndash 2008
SLA Value Chain ndash Software Stack
Monitoring
Backed by vendor whether proprietary or open source
Procedures
Database
AppServer
OperatingSystem
Backed by vendor whether proprietary or open source
Backed by vendor whether proprietary or open source In the case of MySQL MySQL Enterprise is the only choice
Redundant infrastructure to monitor network power cooling hardware and software elements which feed into centralized Network Operations Center (NOC)
ldquoRun Bookrdquo details implementation from troubleshooting remediation escalation and reporting
Copyright MySQL AB ndash 2008
Hosting Provider Challenges
bull Delivering on SLAsbull Providing customers with scalability on-demandbull Architecting high availability infrastructurebull Rapid deploymentbull Proactive monitoringbull Maintaining in-house expertisebull Responsive technical support to customer issuesbull Manage multiple vendor relationshipsbull Non-intrusive upgradesbull Containing costs
Copyright MySQL AB ndash 2008
Solutions for Hosting Providers
MySQL AuthorizedHosting Partner
Brandingamp
Marketing
MySQLEnterprise
Server
24x7Production
Support
MySQLEnterprise
ldquoSPLArdquo
MySQLEnterprise
Monitor
Trainingamp
Certification
MySQL Authorized Hosting Partner ProgramProvides top-tier hosting companies a valuable affordable way to distinguish
their offerings plus access to MySQL Enterprise software and services
Copyright MySQL AB ndash 2008
Power Consumption amp MySQL
ldquoMySQL beats Sybase and PostgreSQL in Neal Nelson Power Efficiency Testrdquo
bull 101 to 299 more throughputbull 107 to 328 better power efficiency
bull Nelson Database Power Efficiency Benchmark measures both throughput and power efficiency for transaction processing workloads at a variety of user load levels
bull Less power consumption means a greener facility
httpbizyahoocombw07103020071030006338html
Copyright MySQL AB ndash 2008
SaaS Case Study Right Now Technologies
SaaS ApplicationEnterprise Software As A Service CRM system withover 3000 deployments worldwide
Key Business BenefitsOpen source software provides an infrastructure for scalability reliability and security at a much lower cost
Why MySQL ldquoOur systems have facilitated over 1 billion customerinteractions on behalf of our clients while maintainingreliability at or above 9997 percent Money spent onproprietary databases when there is a viable opensource alternative is money wastedrdquo
-- Greg Gianforte CEO Right Now Technologies
Copyright MySQL AB ndash 2008
SaaS Case Study Zimbra
SaaS SolutionThe Zimbra Collaboration Suite (ZCS) solutionunifies email contacts shared calendar VoIPand online document authoring in a richbrowser-based interface
Key Business BenefitZCS is a modern and innovative applicationthat is cost-effectively delivered on premise oron demand as Software as a Service (SaaS)
Why MySQL
MySQL is a key component of ZimbraCollaboration Suite mdash enabling us to deliver areliable and scalable platform to over 8 millionusersrdquo --Scott Dietzen President amp CTO
Copyright MySQL AB ndash 2008
SaaS Case Study Supply Dynamics
SaaS SolutionBusiness-Critical Supply Chain Platform used byFortune 100 companies
Key Business BenefitSupply Dynamics helps companies like GE andHoneywell reduce production costs deliverproducts faster and fulfill higher Service LevelAgreements (SLAs) by linking their entire supplychain
Why MySQL
Reliability ndash No database downtime High-Performance ndash Real-time data visibilityLow Administration ndash No Full-time DBA Required
Copyright MySQL AB ndash 2008
Hosting Case Study Logicworks
Authorized Platinum Hosting PartnerLogicworks provides the Managed DatabaseService for MySQL with a 100 SLA
Key Business BenefitA 100 SLA ensures no MySQL databasetransactions are lost and revenue-generatingonline initiatives are not impacted by downtime
Why Authorized MySQL Managed Hosting ldquoLogicworks helps MySQL customers deploy andmanage mission-critical applications We provideenterprise Level managed services so that MySQLdevelopers and DBAs can focus on their corecompetenciesrdquo -- Carter Burden Chairman amp CEO Logicworks
Copyright MySQL AB ndash 2008
Summary
Why MySQL Enterprise forManaged Hosting and SaaS Providers
4 Deliver on SLA commitments
6 Ensure availability performance and on-demand scalability
8 Leverage low predictable costs while maintaining margins
Copyright MySQL AB ndash 2008
Q amp A and Next Steps
bull MySQL Enterprise for SaaS Providers httpwwwmysqlcomwhy-mysqlservice-providerssaas
bull MySQL Enterprise for SaaS Providers Whitepaperhttpwwwmysqlcomwhy-mysqlwhite-papersmysql_wp_saas-providersphp
bull MySQL Enterprise for Managed Hosting Providershttpspartner-portalmysqlcomguidehostinghtml
Questionsjimmymysqlcom
Copyright MySQL AB ndash 2008
Agenda
bull MySQL Overviewbull SaaS Overviewbull MySQL Enterprise for SaaS Providersbull SaaS Architecturesbull MySQL Authorized Hosting Partner Programbull Case Studiesbull Next Steps
Copyright MySQL AB ndash 2008
Overview of MySQL
bull Founded in 1995
bull Operations in 25 countries and growing
bull Worldrsquos most popular open source database
bull Reduces TCO of database managementReliable High Performance Easy to Use
bull Embedded by over 100 companies
bull Hundreds of Partners and Service Integrators
Copyright MySQL AB ndash 2008
Established amp Emerging Companies
craigslist
Web 20
Enterprise 20
SaaS
Telecom
OEM amp ISV
Copyright MySQL AB ndash 2008
Software as a Service Overview
bull Disruptive on-demand business amp software delivery model in which business applications are accessed by end-users in a web-browser over the Internet
bull Hosting is typically outsourced to a managed hosting provider or (less likely) the SaaS providers maintain their own data centers
bull Low-cost way for businesses to obtain the same benefits of commercially licensed ldquoon-premiserdquo software without the associated risks complexity amp high initial cost
bull Pricing model is subscription based
Copyright MySQL AB ndash 2008
ClientServer Architecture
LAN
CorporateFirewall Clients Application
ServersDatabase
Server
Copyright MySQL AB ndash 2008
SaaS Architecture
CorporateFirewallEnd-Users Internet
WebAppServers
Managed Hosting
MySQLServers
Copyright MySQL AB ndash 2008
Contrasting SaaS and ASP
bull Host third-party or customized customer applications in their own data centers
bull In general cannot provide the required technical expertise to host a variety of applications without specializing in a particular vertical
bull Hosted applications are not architected for a ldquosharedrdquo environment
bull Customer must still retain application expertise in-house
bull High profile bankruptcies amp difficulty in delivering on SLAs
Copyright MySQL AB ndash 2008
Benefits of SaaS to Businesses
bull No softwarehardware to buy install upgrade or maintainbull Uptime on-demand scalability amp performance are often
enforced through an SLAbull Lower cost predictable licensing via a subscriptionbull Less risk amp quicker implementation vs ldquoon-premiserdquobull Less disruptive application upgradesbull Greater ease of use amp lower training requirementsbull Promotes standard business practices across departments
Copyright MySQL AB ndash 2008
SaaS Adoption Trends
httpwwwcrmlandmarkcomcrmlabsindustrytrendshtm
Copyright MySQL AB ndash 2008
SaaS SMB Adoption Trends
httpwwwcrmlandmarkcomsurvey_hostedERPhtm
Copyright MySQL AB ndash 2008
MySQL and SaaS Examples
bull AccountingFinancialbull Business Intelligencebull Content Managementbull Compliance amp Risk Managementbull Customer Relationship Managementbull Enterprise Resource Planningbull Human Resource Managementbull Messaging amp Collaborationbull Office amp Productivitybull Product Lifecycle Managementbull Supply Chain Managementbull Securitybull Web Analytics
Copyright MySQL AB ndash 2008
SaaS Provider Challenges
bull Delivering on SLArsquosbull Uptime amp availabilitybull Application performance amp responsivenessbull Rapid frequent amp iterative feature releasesbull On-demand scalabilitybull Integration amp customization limitationsbull Reduce infrastructure costsbull Compliance identity amp access managementbull Security of online amp offline databull Technical competence amp knowledgebull Proactive monitoring
Copyright MySQL AB ndash 2008
Benefits of Open Source for SaaS Providers
bull LAMP software stack running on COTS hardware lowers initial startup costs
bull Ubiquitous in hosted environmentsbull Perfect for on-demand Scale-Out environmentsbull Software freedom and no vendor lock-in
Scale-Up Scale-Outvs
Copyright MySQL AB ndash 2008
MySQL Enterprise for SaaS Providers
Deploy and monitor an unlimited number of servers for the price of a single CPU of Oracle
MySQL Enterprise
MySQLEnterprise
Server
MySQLEnterprise
Monitor
24x7Production
Support
MySQLEnterpriseUnlimited
Enterprise database and monitoring software plus production support delivered in an annual subscription
Copyright MySQL AB ndash 2008
Why MySQL Enterprise
bull Deliver on SLAs
bull Increase availability
bull Optimize performance
bull Effectively monitor scale-out environments
bull Faster time to market
bull Develop amp deliver on proven open source components
bull Keep costs predictable
Copyright MySQL AB ndash 2008
MySQL Support amp Licensing Options
TraditionalOEMISV
ISVSaaSHybrid
SaaSProvider
MySQLProClassic
MySQLProfessional
Services
MySQLTraining amp
Certification
MySQLTraining amp
Certification
MySQLProfessional
Services
MySQLProClassicEnterprise
MySQLEnterprise
MySQLTraining amp
Certification
MySQLProfessional
Services
Copyright MySQL AB ndash 2008
MySQL Enterprise Monitor
bull Consolidated view of entire MySQL environmentbull Auto discovery of MySQL Servers amp replication topologiesbull Over 100 customizable rules for monitoring and alertingbull Identifies problems before they occurbull Reduces risk of downtimebull Improve delivery of SLAsbull Scale-out with less DBAs
Copyright MySQL AB ndash 2008
On-Demand Scalability for MySQL
MySQL Replicationbull Designed for on-demand read scalabilitybull Cost-effective alternative to Scale-Upbull Asynchronous replicationbull Statement or row-level replication supportbull No special networking componentsbull Fully-supported via MySQL Enterprise subscriptionbull Enterprise Monitor discovers and monitors replication
topologies
Copyright MySQL AB ndash 2008
MySQL Replication ndash Scale-Out
reads
reads
MySQLReplication
writes
MySQL ReplicationWebAppServers
Copyright MySQL AB ndash 2008
Scalability MySQL Partitioning
Cust_id 1-999
Cust_id 1000-1999
Cust_id 2000-2999
WebAppServers MySQL Partitioning
Copyright MySQL AB ndash 2008
Scalability Sharding - Application Partitioning
Cust_id 1-999
Cust_id 1000-1999
Cust_id 2000-2999
WebAppServers Sharding Architecture
Copyright MySQL AB ndash 2008
Scalability Multi-Tenancy
Customer ACustomer BCustomer C
WebAppServers Multi-Tenancy Architecture
Copyright MySQL AB ndash 2008
Scalability Virtualization
Customer A
WebAppServers Virtualization Architecture
Customer B
Customer C
Copyright MySQL AB ndash 2008
MySQL Replication ndash High Availability
reads
MySQLReplication
writes
MySQL ReplicationWebAppServers
ActiveServers
StandbyServer
Copyright MySQL AB ndash 2008
High Availability for MySQL
Distributed Replicated Block Device (DRBD)bull Runs over standard IP networksbull Distributed storagebull Similar to network RAIDbull Synchronous replicationbull No special networking componentsbull Excellent performance (blocks vs rows of data)bull Manages inconsistencies of data during a failurebull Hides the complexity of many recovery actionsbull Linux heartbeat manages fail over and virtual IPsbull Fully-supported add-on to MySQL Enterprise subscription
Copyright MySQL AB ndash 2008
DRBD Architecture
ActiveMaster
PassiveMaster
Virtual IPManagement
SynchronousBlock
Replication
MySQL and DRBDWebAppServers
Copyright MySQL AB ndash 2008
MySQL High Availability Scale-Out
ActiveMaster
PassiveMaster
Virtual IPManagement
SynchronousBlock
Replication
WebAppServers
writes
reads
DRBD + MySQL Replication
reads
Copyright MySQL AB ndash 2008
Why Do SaaS Providers Outsource Hosting
bull Take advantage of economies of scale to lower costsbull Focus on core business competenciesbull Leverage hosting providers expertise and infrastructurebull Shift burden of delivering SLAs to hosting providerbull Faster resolution to production problemsbull Realize on-demand scalabilitybull Pass-along faster implementation time to customersbull Lower risksbull Compliance security identity and access managementbull Increased choices of value add-on servicesbull Access to hosting providers eco-system
Copyright MySQL AB ndash 2008
SLA Value Chain - Infrastructure
Network
Facility
Internet
Hardware
Provisioned from multiple carriers and fed into facility via multiple fiber loops
Raised floors with multiple power sources supplying battery and generator backup Also redundant cooling systems
Multiple redundant routers at ldquoborderrdquo and ldquocorerdquo distributing to multiple redundant switches Separate (redundant) front-end and back-end networks
Consistent brand with redundant power supply fans and CPUs Highest level service agreement with vendor
Copyright MySQL AB ndash 2008
SLA Value Chain ndash Software Stack
Monitoring
Backed by vendor whether proprietary or open source
Procedures
Database
AppServer
OperatingSystem
Backed by vendor whether proprietary or open source
Backed by vendor whether proprietary or open source In the case of MySQL MySQL Enterprise is the only choice
Redundant infrastructure to monitor network power cooling hardware and software elements which feed into centralized Network Operations Center (NOC)
ldquoRun Bookrdquo details implementation from troubleshooting remediation escalation and reporting
Copyright MySQL AB ndash 2008
Hosting Provider Challenges
bull Delivering on SLAsbull Providing customers with scalability on-demandbull Architecting high availability infrastructurebull Rapid deploymentbull Proactive monitoringbull Maintaining in-house expertisebull Responsive technical support to customer issuesbull Manage multiple vendor relationshipsbull Non-intrusive upgradesbull Containing costs
Copyright MySQL AB ndash 2008
Solutions for Hosting Providers
MySQL AuthorizedHosting Partner
Brandingamp
Marketing
MySQLEnterprise
Server
24x7Production
Support
MySQLEnterprise
ldquoSPLArdquo
MySQLEnterprise
Monitor
Trainingamp
Certification
MySQL Authorized Hosting Partner ProgramProvides top-tier hosting companies a valuable affordable way to distinguish
their offerings plus access to MySQL Enterprise software and services
Copyright MySQL AB ndash 2008
Power Consumption amp MySQL
ldquoMySQL beats Sybase and PostgreSQL in Neal Nelson Power Efficiency Testrdquo
bull 101 to 299 more throughputbull 107 to 328 better power efficiency
bull Nelson Database Power Efficiency Benchmark measures both throughput and power efficiency for transaction processing workloads at a variety of user load levels
bull Less power consumption means a greener facility
httpbizyahoocombw07103020071030006338html
Copyright MySQL AB ndash 2008
SaaS Case Study Right Now Technologies
SaaS ApplicationEnterprise Software As A Service CRM system withover 3000 deployments worldwide
Key Business BenefitsOpen source software provides an infrastructure for scalability reliability and security at a much lower cost
Why MySQL ldquoOur systems have facilitated over 1 billion customerinteractions on behalf of our clients while maintainingreliability at or above 9997 percent Money spent onproprietary databases when there is a viable opensource alternative is money wastedrdquo
-- Greg Gianforte CEO Right Now Technologies
Copyright MySQL AB ndash 2008
SaaS Case Study Zimbra
SaaS SolutionThe Zimbra Collaboration Suite (ZCS) solutionunifies email contacts shared calendar VoIPand online document authoring in a richbrowser-based interface
Key Business BenefitZCS is a modern and innovative applicationthat is cost-effectively delivered on premise oron demand as Software as a Service (SaaS)
Why MySQL
MySQL is a key component of ZimbraCollaboration Suite mdash enabling us to deliver areliable and scalable platform to over 8 millionusersrdquo --Scott Dietzen President amp CTO
Copyright MySQL AB ndash 2008
SaaS Case Study Supply Dynamics
SaaS SolutionBusiness-Critical Supply Chain Platform used byFortune 100 companies
Key Business BenefitSupply Dynamics helps companies like GE andHoneywell reduce production costs deliverproducts faster and fulfill higher Service LevelAgreements (SLAs) by linking their entire supplychain
Why MySQL
Reliability ndash No database downtime High-Performance ndash Real-time data visibilityLow Administration ndash No Full-time DBA Required
Copyright MySQL AB ndash 2008
Hosting Case Study Logicworks
Authorized Platinum Hosting PartnerLogicworks provides the Managed DatabaseService for MySQL with a 100 SLA
Key Business BenefitA 100 SLA ensures no MySQL databasetransactions are lost and revenue-generatingonline initiatives are not impacted by downtime
Why Authorized MySQL Managed Hosting ldquoLogicworks helps MySQL customers deploy andmanage mission-critical applications We provideenterprise Level managed services so that MySQLdevelopers and DBAs can focus on their corecompetenciesrdquo -- Carter Burden Chairman amp CEO Logicworks
Copyright MySQL AB ndash 2008
Summary
Why MySQL Enterprise forManaged Hosting and SaaS Providers
4 Deliver on SLA commitments
6 Ensure availability performance and on-demand scalability
8 Leverage low predictable costs while maintaining margins
Copyright MySQL AB ndash 2008
Q amp A and Next Steps
bull MySQL Enterprise for SaaS Providers httpwwwmysqlcomwhy-mysqlservice-providerssaas
bull MySQL Enterprise for SaaS Providers Whitepaperhttpwwwmysqlcomwhy-mysqlwhite-papersmysql_wp_saas-providersphp
bull MySQL Enterprise for Managed Hosting Providershttpspartner-portalmysqlcomguidehostinghtml
Questionsjimmymysqlcom
Copyright MySQL AB ndash 2008
Overview of MySQL
bull Founded in 1995
bull Operations in 25 countries and growing
bull Worldrsquos most popular open source database
bull Reduces TCO of database managementReliable High Performance Easy to Use
bull Embedded by over 100 companies
bull Hundreds of Partners and Service Integrators
Copyright MySQL AB ndash 2008
Established amp Emerging Companies
craigslist
Web 20
Enterprise 20
SaaS
Telecom
OEM amp ISV
Copyright MySQL AB ndash 2008
Software as a Service Overview
bull Disruptive on-demand business amp software delivery model in which business applications are accessed by end-users in a web-browser over the Internet
bull Hosting is typically outsourced to a managed hosting provider or (less likely) the SaaS providers maintain their own data centers
bull Low-cost way for businesses to obtain the same benefits of commercially licensed ldquoon-premiserdquo software without the associated risks complexity amp high initial cost
bull Pricing model is subscription based
Copyright MySQL AB ndash 2008
ClientServer Architecture
LAN
CorporateFirewall Clients Application
ServersDatabase
Server
Copyright MySQL AB ndash 2008
SaaS Architecture
CorporateFirewallEnd-Users Internet
WebAppServers
Managed Hosting
MySQLServers
Copyright MySQL AB ndash 2008
Contrasting SaaS and ASP
bull Host third-party or customized customer applications in their own data centers
bull In general cannot provide the required technical expertise to host a variety of applications without specializing in a particular vertical
bull Hosted applications are not architected for a ldquosharedrdquo environment
bull Customer must still retain application expertise in-house
bull High profile bankruptcies amp difficulty in delivering on SLAs
Copyright MySQL AB ndash 2008
Benefits of SaaS to Businesses
bull No softwarehardware to buy install upgrade or maintainbull Uptime on-demand scalability amp performance are often
enforced through an SLAbull Lower cost predictable licensing via a subscriptionbull Less risk amp quicker implementation vs ldquoon-premiserdquobull Less disruptive application upgradesbull Greater ease of use amp lower training requirementsbull Promotes standard business practices across departments
Copyright MySQL AB ndash 2008
SaaS Adoption Trends
httpwwwcrmlandmarkcomcrmlabsindustrytrendshtm
Copyright MySQL AB ndash 2008
SaaS SMB Adoption Trends
httpwwwcrmlandmarkcomsurvey_hostedERPhtm
Copyright MySQL AB ndash 2008
MySQL and SaaS Examples
bull AccountingFinancialbull Business Intelligencebull Content Managementbull Compliance amp Risk Managementbull Customer Relationship Managementbull Enterprise Resource Planningbull Human Resource Managementbull Messaging amp Collaborationbull Office amp Productivitybull Product Lifecycle Managementbull Supply Chain Managementbull Securitybull Web Analytics
Copyright MySQL AB ndash 2008
SaaS Provider Challenges
bull Delivering on SLArsquosbull Uptime amp availabilitybull Application performance amp responsivenessbull Rapid frequent amp iterative feature releasesbull On-demand scalabilitybull Integration amp customization limitationsbull Reduce infrastructure costsbull Compliance identity amp access managementbull Security of online amp offline databull Technical competence amp knowledgebull Proactive monitoring
Copyright MySQL AB ndash 2008
Benefits of Open Source for SaaS Providers
bull LAMP software stack running on COTS hardware lowers initial startup costs
bull Ubiquitous in hosted environmentsbull Perfect for on-demand Scale-Out environmentsbull Software freedom and no vendor lock-in
Scale-Up Scale-Outvs
Copyright MySQL AB ndash 2008
MySQL Enterprise for SaaS Providers
Deploy and monitor an unlimited number of servers for the price of a single CPU of Oracle
MySQL Enterprise
MySQLEnterprise
Server
MySQLEnterprise
Monitor
24x7Production
Support
MySQLEnterpriseUnlimited
Enterprise database and monitoring software plus production support delivered in an annual subscription
Copyright MySQL AB ndash 2008
Why MySQL Enterprise
bull Deliver on SLAs
bull Increase availability
bull Optimize performance
bull Effectively monitor scale-out environments
bull Faster time to market
bull Develop amp deliver on proven open source components
bull Keep costs predictable
Copyright MySQL AB ndash 2008
MySQL Support amp Licensing Options
TraditionalOEMISV
ISVSaaSHybrid
SaaSProvider
MySQLProClassic
MySQLProfessional
Services
MySQLTraining amp
Certification
MySQLTraining amp
Certification
MySQLProfessional
Services
MySQLProClassicEnterprise
MySQLEnterprise
MySQLTraining amp
Certification
MySQLProfessional
Services
Copyright MySQL AB ndash 2008
MySQL Enterprise Monitor
bull Consolidated view of entire MySQL environmentbull Auto discovery of MySQL Servers amp replication topologiesbull Over 100 customizable rules for monitoring and alertingbull Identifies problems before they occurbull Reduces risk of downtimebull Improve delivery of SLAsbull Scale-out with less DBAs
Copyright MySQL AB ndash 2008
On-Demand Scalability for MySQL
MySQL Replicationbull Designed for on-demand read scalabilitybull Cost-effective alternative to Scale-Upbull Asynchronous replicationbull Statement or row-level replication supportbull No special networking componentsbull Fully-supported via MySQL Enterprise subscriptionbull Enterprise Monitor discovers and monitors replication
topologies
Copyright MySQL AB ndash 2008
MySQL Replication ndash Scale-Out
reads
reads
MySQLReplication
writes
MySQL ReplicationWebAppServers
Copyright MySQL AB ndash 2008
Scalability MySQL Partitioning
Cust_id 1-999
Cust_id 1000-1999
Cust_id 2000-2999
WebAppServers MySQL Partitioning
Copyright MySQL AB ndash 2008
Scalability Sharding - Application Partitioning
Cust_id 1-999
Cust_id 1000-1999
Cust_id 2000-2999
WebAppServers Sharding Architecture
Copyright MySQL AB ndash 2008
Scalability Multi-Tenancy
Customer ACustomer BCustomer C
WebAppServers Multi-Tenancy Architecture
Copyright MySQL AB ndash 2008
Scalability Virtualization
Customer A
WebAppServers Virtualization Architecture
Customer B
Customer C
Copyright MySQL AB ndash 2008
MySQL Replication ndash High Availability
reads
MySQLReplication
writes
MySQL ReplicationWebAppServers
ActiveServers
StandbyServer
Copyright MySQL AB ndash 2008
High Availability for MySQL
Distributed Replicated Block Device (DRBD)bull Runs over standard IP networksbull Distributed storagebull Similar to network RAIDbull Synchronous replicationbull No special networking componentsbull Excellent performance (blocks vs rows of data)bull Manages inconsistencies of data during a failurebull Hides the complexity of many recovery actionsbull Linux heartbeat manages fail over and virtual IPsbull Fully-supported add-on to MySQL Enterprise subscription
Copyright MySQL AB ndash 2008
DRBD Architecture
ActiveMaster
PassiveMaster
Virtual IPManagement
SynchronousBlock
Replication
MySQL and DRBDWebAppServers
Copyright MySQL AB ndash 2008
MySQL High Availability Scale-Out
ActiveMaster
PassiveMaster
Virtual IPManagement
SynchronousBlock
Replication
WebAppServers
writes
reads
DRBD + MySQL Replication
reads
Copyright MySQL AB ndash 2008
Why Do SaaS Providers Outsource Hosting
bull Take advantage of economies of scale to lower costsbull Focus on core business competenciesbull Leverage hosting providers expertise and infrastructurebull Shift burden of delivering SLAs to hosting providerbull Faster resolution to production problemsbull Realize on-demand scalabilitybull Pass-along faster implementation time to customersbull Lower risksbull Compliance security identity and access managementbull Increased choices of value add-on servicesbull Access to hosting providers eco-system
Copyright MySQL AB ndash 2008
SLA Value Chain - Infrastructure
Network
Facility
Internet
Hardware
Provisioned from multiple carriers and fed into facility via multiple fiber loops
Raised floors with multiple power sources supplying battery and generator backup Also redundant cooling systems
Multiple redundant routers at ldquoborderrdquo and ldquocorerdquo distributing to multiple redundant switches Separate (redundant) front-end and back-end networks
Consistent brand with redundant power supply fans and CPUs Highest level service agreement with vendor
Copyright MySQL AB ndash 2008
SLA Value Chain ndash Software Stack
Monitoring
Backed by vendor whether proprietary or open source
Procedures
Database
AppServer
OperatingSystem
Backed by vendor whether proprietary or open source
Backed by vendor whether proprietary or open source In the case of MySQL MySQL Enterprise is the only choice
Redundant infrastructure to monitor network power cooling hardware and software elements which feed into centralized Network Operations Center (NOC)
ldquoRun Bookrdquo details implementation from troubleshooting remediation escalation and reporting
Copyright MySQL AB ndash 2008
Hosting Provider Challenges
bull Delivering on SLAsbull Providing customers with scalability on-demandbull Architecting high availability infrastructurebull Rapid deploymentbull Proactive monitoringbull Maintaining in-house expertisebull Responsive technical support to customer issuesbull Manage multiple vendor relationshipsbull Non-intrusive upgradesbull Containing costs
Copyright MySQL AB ndash 2008
Solutions for Hosting Providers
MySQL AuthorizedHosting Partner
Brandingamp
Marketing
MySQLEnterprise
Server
24x7Production
Support
MySQLEnterprise
ldquoSPLArdquo
MySQLEnterprise
Monitor
Trainingamp
Certification
MySQL Authorized Hosting Partner ProgramProvides top-tier hosting companies a valuable affordable way to distinguish
their offerings plus access to MySQL Enterprise software and services
Copyright MySQL AB ndash 2008
Power Consumption amp MySQL
ldquoMySQL beats Sybase and PostgreSQL in Neal Nelson Power Efficiency Testrdquo
bull 101 to 299 more throughputbull 107 to 328 better power efficiency
bull Nelson Database Power Efficiency Benchmark measures both throughput and power efficiency for transaction processing workloads at a variety of user load levels
bull Less power consumption means a greener facility
httpbizyahoocombw07103020071030006338html
Copyright MySQL AB ndash 2008
SaaS Case Study Right Now Technologies
SaaS ApplicationEnterprise Software As A Service CRM system withover 3000 deployments worldwide
Key Business BenefitsOpen source software provides an infrastructure for scalability reliability and security at a much lower cost
Why MySQL ldquoOur systems have facilitated over 1 billion customerinteractions on behalf of our clients while maintainingreliability at or above 9997 percent Money spent onproprietary databases when there is a viable opensource alternative is money wastedrdquo
-- Greg Gianforte CEO Right Now Technologies
Copyright MySQL AB ndash 2008
SaaS Case Study Zimbra
SaaS SolutionThe Zimbra Collaboration Suite (ZCS) solutionunifies email contacts shared calendar VoIPand online document authoring in a richbrowser-based interface
Key Business BenefitZCS is a modern and innovative applicationthat is cost-effectively delivered on premise oron demand as Software as a Service (SaaS)
Why MySQL
MySQL is a key component of ZimbraCollaboration Suite mdash enabling us to deliver areliable and scalable platform to over 8 millionusersrdquo --Scott Dietzen President amp CTO
Copyright MySQL AB ndash 2008
SaaS Case Study Supply Dynamics
SaaS SolutionBusiness-Critical Supply Chain Platform used byFortune 100 companies
Key Business BenefitSupply Dynamics helps companies like GE andHoneywell reduce production costs deliverproducts faster and fulfill higher Service LevelAgreements (SLAs) by linking their entire supplychain
Why MySQL
Reliability ndash No database downtime High-Performance ndash Real-time data visibilityLow Administration ndash No Full-time DBA Required
Copyright MySQL AB ndash 2008
Hosting Case Study Logicworks
Authorized Platinum Hosting PartnerLogicworks provides the Managed DatabaseService for MySQL with a 100 SLA
Key Business BenefitA 100 SLA ensures no MySQL databasetransactions are lost and revenue-generatingonline initiatives are not impacted by downtime
Why Authorized MySQL Managed Hosting ldquoLogicworks helps MySQL customers deploy andmanage mission-critical applications We provideenterprise Level managed services so that MySQLdevelopers and DBAs can focus on their corecompetenciesrdquo -- Carter Burden Chairman amp CEO Logicworks
Copyright MySQL AB ndash 2008
Summary
Why MySQL Enterprise forManaged Hosting and SaaS Providers
4 Deliver on SLA commitments
6 Ensure availability performance and on-demand scalability
8 Leverage low predictable costs while maintaining margins
Copyright MySQL AB ndash 2008
Q amp A and Next Steps
bull MySQL Enterprise for SaaS Providers httpwwwmysqlcomwhy-mysqlservice-providerssaas
bull MySQL Enterprise for SaaS Providers Whitepaperhttpwwwmysqlcomwhy-mysqlwhite-papersmysql_wp_saas-providersphp
bull MySQL Enterprise for Managed Hosting Providershttpspartner-portalmysqlcomguidehostinghtml
Questionsjimmymysqlcom
Copyright MySQL AB ndash 2008
Established amp Emerging Companies
craigslist
Web 20
Enterprise 20
SaaS
Telecom
OEM amp ISV
Copyright MySQL AB ndash 2008
Software as a Service Overview
bull Disruptive on-demand business amp software delivery model in which business applications are accessed by end-users in a web-browser over the Internet
bull Hosting is typically outsourced to a managed hosting provider or (less likely) the SaaS providers maintain their own data centers
bull Low-cost way for businesses to obtain the same benefits of commercially licensed ldquoon-premiserdquo software without the associated risks complexity amp high initial cost
bull Pricing model is subscription based
Copyright MySQL AB ndash 2008
ClientServer Architecture
LAN
CorporateFirewall Clients Application
ServersDatabase
Server
Copyright MySQL AB ndash 2008
SaaS Architecture
CorporateFirewallEnd-Users Internet
WebAppServers
Managed Hosting
MySQLServers
Copyright MySQL AB ndash 2008
Contrasting SaaS and ASP
bull Host third-party or customized customer applications in their own data centers
bull In general cannot provide the required technical expertise to host a variety of applications without specializing in a particular vertical
bull Hosted applications are not architected for a ldquosharedrdquo environment
bull Customer must still retain application expertise in-house
bull High profile bankruptcies amp difficulty in delivering on SLAs
Copyright MySQL AB ndash 2008
Benefits of SaaS to Businesses
bull No softwarehardware to buy install upgrade or maintainbull Uptime on-demand scalability amp performance are often
enforced through an SLAbull Lower cost predictable licensing via a subscriptionbull Less risk amp quicker implementation vs ldquoon-premiserdquobull Less disruptive application upgradesbull Greater ease of use amp lower training requirementsbull Promotes standard business practices across departments
Copyright MySQL AB ndash 2008
SaaS Adoption Trends
httpwwwcrmlandmarkcomcrmlabsindustrytrendshtm
Copyright MySQL AB ndash 2008
SaaS SMB Adoption Trends
httpwwwcrmlandmarkcomsurvey_hostedERPhtm
Copyright MySQL AB ndash 2008
MySQL and SaaS Examples
bull AccountingFinancialbull Business Intelligencebull Content Managementbull Compliance amp Risk Managementbull Customer Relationship Managementbull Enterprise Resource Planningbull Human Resource Managementbull Messaging amp Collaborationbull Office amp Productivitybull Product Lifecycle Managementbull Supply Chain Managementbull Securitybull Web Analytics
Copyright MySQL AB ndash 2008
SaaS Provider Challenges
bull Delivering on SLArsquosbull Uptime amp availabilitybull Application performance amp responsivenessbull Rapid frequent amp iterative feature releasesbull On-demand scalabilitybull Integration amp customization limitationsbull Reduce infrastructure costsbull Compliance identity amp access managementbull Security of online amp offline databull Technical competence amp knowledgebull Proactive monitoring
Copyright MySQL AB ndash 2008
Benefits of Open Source for SaaS Providers
bull LAMP software stack running on COTS hardware lowers initial startup costs
bull Ubiquitous in hosted environmentsbull Perfect for on-demand Scale-Out environmentsbull Software freedom and no vendor lock-in
Scale-Up Scale-Outvs
Copyright MySQL AB ndash 2008
MySQL Enterprise for SaaS Providers
Deploy and monitor an unlimited number of servers for the price of a single CPU of Oracle
MySQL Enterprise
MySQLEnterprise
Server
MySQLEnterprise
Monitor
24x7Production
Support
MySQLEnterpriseUnlimited
Enterprise database and monitoring software plus production support delivered in an annual subscription
Copyright MySQL AB ndash 2008
Why MySQL Enterprise
bull Deliver on SLAs
bull Increase availability
bull Optimize performance
bull Effectively monitor scale-out environments
bull Faster time to market
bull Develop amp deliver on proven open source components
bull Keep costs predictable
Copyright MySQL AB ndash 2008
MySQL Support amp Licensing Options
TraditionalOEMISV
ISVSaaSHybrid
SaaSProvider
MySQLProClassic
MySQLProfessional
Services
MySQLTraining amp
Certification
MySQLTraining amp
Certification
MySQLProfessional
Services
MySQLProClassicEnterprise
MySQLEnterprise
MySQLTraining amp
Certification
MySQLProfessional
Services
Copyright MySQL AB ndash 2008
MySQL Enterprise Monitor
bull Consolidated view of entire MySQL environmentbull Auto discovery of MySQL Servers amp replication topologiesbull Over 100 customizable rules for monitoring and alertingbull Identifies problems before they occurbull Reduces risk of downtimebull Improve delivery of SLAsbull Scale-out with less DBAs
Copyright MySQL AB ndash 2008
On-Demand Scalability for MySQL
MySQL Replicationbull Designed for on-demand read scalabilitybull Cost-effective alternative to Scale-Upbull Asynchronous replicationbull Statement or row-level replication supportbull No special networking componentsbull Fully-supported via MySQL Enterprise subscriptionbull Enterprise Monitor discovers and monitors replication
topologies
Copyright MySQL AB ndash 2008
MySQL Replication ndash Scale-Out
reads
reads
MySQLReplication
writes
MySQL ReplicationWebAppServers
Copyright MySQL AB ndash 2008
Scalability MySQL Partitioning
Cust_id 1-999
Cust_id 1000-1999
Cust_id 2000-2999
WebAppServers MySQL Partitioning
Copyright MySQL AB ndash 2008
Scalability Sharding - Application Partitioning
Cust_id 1-999
Cust_id 1000-1999
Cust_id 2000-2999
WebAppServers Sharding Architecture
Copyright MySQL AB ndash 2008
Scalability Multi-Tenancy
Customer ACustomer BCustomer C
WebAppServers Multi-Tenancy Architecture
Copyright MySQL AB ndash 2008
Scalability Virtualization
Customer A
WebAppServers Virtualization Architecture
Customer B
Customer C
Copyright MySQL AB ndash 2008
MySQL Replication ndash High Availability
reads
MySQLReplication
writes
MySQL ReplicationWebAppServers
ActiveServers
StandbyServer
Copyright MySQL AB ndash 2008
High Availability for MySQL
Distributed Replicated Block Device (DRBD)bull Runs over standard IP networksbull Distributed storagebull Similar to network RAIDbull Synchronous replicationbull No special networking componentsbull Excellent performance (blocks vs rows of data)bull Manages inconsistencies of data during a failurebull Hides the complexity of many recovery actionsbull Linux heartbeat manages fail over and virtual IPsbull Fully-supported add-on to MySQL Enterprise subscription
Copyright MySQL AB ndash 2008
DRBD Architecture
ActiveMaster
PassiveMaster
Virtual IPManagement
SynchronousBlock
Replication
MySQL and DRBDWebAppServers
Copyright MySQL AB ndash 2008
MySQL High Availability Scale-Out
ActiveMaster
PassiveMaster
Virtual IPManagement
SynchronousBlock
Replication
WebAppServers
writes
reads
DRBD + MySQL Replication
reads
Copyright MySQL AB ndash 2008
Why Do SaaS Providers Outsource Hosting
bull Take advantage of economies of scale to lower costsbull Focus on core business competenciesbull Leverage hosting providers expertise and infrastructurebull Shift burden of delivering SLAs to hosting providerbull Faster resolution to production problemsbull Realize on-demand scalabilitybull Pass-along faster implementation time to customersbull Lower risksbull Compliance security identity and access managementbull Increased choices of value add-on servicesbull Access to hosting providers eco-system
Copyright MySQL AB ndash 2008
SLA Value Chain - Infrastructure
Network
Facility
Internet
Hardware
Provisioned from multiple carriers and fed into facility via multiple fiber loops
Raised floors with multiple power sources supplying battery and generator backup Also redundant cooling systems
Multiple redundant routers at ldquoborderrdquo and ldquocorerdquo distributing to multiple redundant switches Separate (redundant) front-end and back-end networks
Consistent brand with redundant power supply fans and CPUs Highest level service agreement with vendor
Copyright MySQL AB ndash 2008
SLA Value Chain ndash Software Stack
Monitoring
Backed by vendor whether proprietary or open source
Procedures
Database
AppServer
OperatingSystem
Backed by vendor whether proprietary or open source
Backed by vendor whether proprietary or open source In the case of MySQL MySQL Enterprise is the only choice
Redundant infrastructure to monitor network power cooling hardware and software elements which feed into centralized Network Operations Center (NOC)
ldquoRun Bookrdquo details implementation from troubleshooting remediation escalation and reporting
Copyright MySQL AB ndash 2008
Hosting Provider Challenges
bull Delivering on SLAsbull Providing customers with scalability on-demandbull Architecting high availability infrastructurebull Rapid deploymentbull Proactive monitoringbull Maintaining in-house expertisebull Responsive technical support to customer issuesbull Manage multiple vendor relationshipsbull Non-intrusive upgradesbull Containing costs
Copyright MySQL AB ndash 2008
Solutions for Hosting Providers
MySQL AuthorizedHosting Partner
Brandingamp
Marketing
MySQLEnterprise
Server
24x7Production
Support
MySQLEnterprise
ldquoSPLArdquo
MySQLEnterprise
Monitor
Trainingamp
Certification
MySQL Authorized Hosting Partner ProgramProvides top-tier hosting companies a valuable affordable way to distinguish
their offerings plus access to MySQL Enterprise software and services
Copyright MySQL AB ndash 2008
Power Consumption amp MySQL
ldquoMySQL beats Sybase and PostgreSQL in Neal Nelson Power Efficiency Testrdquo
bull 101 to 299 more throughputbull 107 to 328 better power efficiency
bull Nelson Database Power Efficiency Benchmark measures both throughput and power efficiency for transaction processing workloads at a variety of user load levels
bull Less power consumption means a greener facility
httpbizyahoocombw07103020071030006338html
Copyright MySQL AB ndash 2008
SaaS Case Study Right Now Technologies
SaaS ApplicationEnterprise Software As A Service CRM system withover 3000 deployments worldwide
Key Business BenefitsOpen source software provides an infrastructure for scalability reliability and security at a much lower cost
Why MySQL ldquoOur systems have facilitated over 1 billion customerinteractions on behalf of our clients while maintainingreliability at or above 9997 percent Money spent onproprietary databases when there is a viable opensource alternative is money wastedrdquo
-- Greg Gianforte CEO Right Now Technologies
Copyright MySQL AB ndash 2008
SaaS Case Study Zimbra
SaaS SolutionThe Zimbra Collaboration Suite (ZCS) solutionunifies email contacts shared calendar VoIPand online document authoring in a richbrowser-based interface
Key Business BenefitZCS is a modern and innovative applicationthat is cost-effectively delivered on premise oron demand as Software as a Service (SaaS)
Why MySQL
MySQL is a key component of ZimbraCollaboration Suite mdash enabling us to deliver areliable and scalable platform to over 8 millionusersrdquo --Scott Dietzen President amp CTO
Copyright MySQL AB ndash 2008
SaaS Case Study Supply Dynamics
SaaS SolutionBusiness-Critical Supply Chain Platform used byFortune 100 companies
Key Business BenefitSupply Dynamics helps companies like GE andHoneywell reduce production costs deliverproducts faster and fulfill higher Service LevelAgreements (SLAs) by linking their entire supplychain
Why MySQL
Reliability ndash No database downtime High-Performance ndash Real-time data visibilityLow Administration ndash No Full-time DBA Required
Copyright MySQL AB ndash 2008
Hosting Case Study Logicworks
Authorized Platinum Hosting PartnerLogicworks provides the Managed DatabaseService for MySQL with a 100 SLA
Key Business BenefitA 100 SLA ensures no MySQL databasetransactions are lost and revenue-generatingonline initiatives are not impacted by downtime
Why Authorized MySQL Managed Hosting ldquoLogicworks helps MySQL customers deploy andmanage mission-critical applications We provideenterprise Level managed services so that MySQLdevelopers and DBAs can focus on their corecompetenciesrdquo -- Carter Burden Chairman amp CEO Logicworks
Copyright MySQL AB ndash 2008
Summary
Why MySQL Enterprise forManaged Hosting and SaaS Providers
4 Deliver on SLA commitments
6 Ensure availability performance and on-demand scalability
8 Leverage low predictable costs while maintaining margins
Copyright MySQL AB ndash 2008
Q amp A and Next Steps
bull MySQL Enterprise for SaaS Providers httpwwwmysqlcomwhy-mysqlservice-providerssaas
bull MySQL Enterprise for SaaS Providers Whitepaperhttpwwwmysqlcomwhy-mysqlwhite-papersmysql_wp_saas-providersphp
bull MySQL Enterprise for Managed Hosting Providershttpspartner-portalmysqlcomguidehostinghtml
Questionsjimmymysqlcom
Copyright MySQL AB ndash 2008
Software as a Service Overview
bull Disruptive on-demand business amp software delivery model in which business applications are accessed by end-users in a web-browser over the Internet
bull Hosting is typically outsourced to a managed hosting provider or (less likely) the SaaS providers maintain their own data centers
bull Low-cost way for businesses to obtain the same benefits of commercially licensed ldquoon-premiserdquo software without the associated risks complexity amp high initial cost
bull Pricing model is subscription based
Copyright MySQL AB ndash 2008
ClientServer Architecture
LAN
CorporateFirewall Clients Application
ServersDatabase
Server
Copyright MySQL AB ndash 2008
SaaS Architecture
CorporateFirewallEnd-Users Internet
WebAppServers
Managed Hosting
MySQLServers
Copyright MySQL AB ndash 2008
Contrasting SaaS and ASP
bull Host third-party or customized customer applications in their own data centers
bull In general cannot provide the required technical expertise to host a variety of applications without specializing in a particular vertical
bull Hosted applications are not architected for a ldquosharedrdquo environment
bull Customer must still retain application expertise in-house
bull High profile bankruptcies amp difficulty in delivering on SLAs
Copyright MySQL AB ndash 2008
Benefits of SaaS to Businesses
bull No softwarehardware to buy install upgrade or maintainbull Uptime on-demand scalability amp performance are often
enforced through an SLAbull Lower cost predictable licensing via a subscriptionbull Less risk amp quicker implementation vs ldquoon-premiserdquobull Less disruptive application upgradesbull Greater ease of use amp lower training requirementsbull Promotes standard business practices across departments
Copyright MySQL AB ndash 2008
SaaS Adoption Trends
httpwwwcrmlandmarkcomcrmlabsindustrytrendshtm
Copyright MySQL AB ndash 2008
SaaS SMB Adoption Trends
httpwwwcrmlandmarkcomsurvey_hostedERPhtm
Copyright MySQL AB ndash 2008
MySQL and SaaS Examples
bull AccountingFinancialbull Business Intelligencebull Content Managementbull Compliance amp Risk Managementbull Customer Relationship Managementbull Enterprise Resource Planningbull Human Resource Managementbull Messaging amp Collaborationbull Office amp Productivitybull Product Lifecycle Managementbull Supply Chain Managementbull Securitybull Web Analytics
Copyright MySQL AB ndash 2008
SaaS Provider Challenges
bull Delivering on SLArsquosbull Uptime amp availabilitybull Application performance amp responsivenessbull Rapid frequent amp iterative feature releasesbull On-demand scalabilitybull Integration amp customization limitationsbull Reduce infrastructure costsbull Compliance identity amp access managementbull Security of online amp offline databull Technical competence amp knowledgebull Proactive monitoring
Copyright MySQL AB ndash 2008
Benefits of Open Source for SaaS Providers
bull LAMP software stack running on COTS hardware lowers initial startup costs
bull Ubiquitous in hosted environmentsbull Perfect for on-demand Scale-Out environmentsbull Software freedom and no vendor lock-in
Scale-Up Scale-Outvs
Copyright MySQL AB ndash 2008
MySQL Enterprise for SaaS Providers
Deploy and monitor an unlimited number of servers for the price of a single CPU of Oracle
MySQL Enterprise
MySQLEnterprise
Server
MySQLEnterprise
Monitor
24x7Production
Support
MySQLEnterpriseUnlimited
Enterprise database and monitoring software plus production support delivered in an annual subscription
Copyright MySQL AB ndash 2008
Why MySQL Enterprise
bull Deliver on SLAs
bull Increase availability
bull Optimize performance
bull Effectively monitor scale-out environments
bull Faster time to market
bull Develop amp deliver on proven open source components
bull Keep costs predictable
Copyright MySQL AB ndash 2008
MySQL Support amp Licensing Options
TraditionalOEMISV
ISVSaaSHybrid
SaaSProvider
MySQLProClassic
MySQLProfessional
Services
MySQLTraining amp
Certification
MySQLTraining amp
Certification
MySQLProfessional
Services
MySQLProClassicEnterprise
MySQLEnterprise
MySQLTraining amp
Certification
MySQLProfessional
Services
Copyright MySQL AB ndash 2008
MySQL Enterprise Monitor
bull Consolidated view of entire MySQL environmentbull Auto discovery of MySQL Servers amp replication topologiesbull Over 100 customizable rules for monitoring and alertingbull Identifies problems before they occurbull Reduces risk of downtimebull Improve delivery of SLAsbull Scale-out with less DBAs
Copyright MySQL AB ndash 2008
On-Demand Scalability for MySQL
MySQL Replicationbull Designed for on-demand read scalabilitybull Cost-effective alternative to Scale-Upbull Asynchronous replicationbull Statement or row-level replication supportbull No special networking componentsbull Fully-supported via MySQL Enterprise subscriptionbull Enterprise Monitor discovers and monitors replication
topologies
Copyright MySQL AB ndash 2008
MySQL Replication ndash Scale-Out
reads
reads
MySQLReplication
writes
MySQL ReplicationWebAppServers
Copyright MySQL AB ndash 2008
Scalability MySQL Partitioning
Cust_id 1-999
Cust_id 1000-1999
Cust_id 2000-2999
WebAppServers MySQL Partitioning
Copyright MySQL AB ndash 2008
Scalability Sharding - Application Partitioning
Cust_id 1-999
Cust_id 1000-1999
Cust_id 2000-2999
WebAppServers Sharding Architecture
Copyright MySQL AB ndash 2008
Scalability Multi-Tenancy
Customer ACustomer BCustomer C
WebAppServers Multi-Tenancy Architecture
Copyright MySQL AB ndash 2008
Scalability Virtualization
Customer A
WebAppServers Virtualization Architecture
Customer B
Customer C
Copyright MySQL AB ndash 2008
MySQL Replication ndash High Availability
reads
MySQLReplication
writes
MySQL ReplicationWebAppServers
ActiveServers
StandbyServer
Copyright MySQL AB ndash 2008
High Availability for MySQL
Distributed Replicated Block Device (DRBD)bull Runs over standard IP networksbull Distributed storagebull Similar to network RAIDbull Synchronous replicationbull No special networking componentsbull Excellent performance (blocks vs rows of data)bull Manages inconsistencies of data during a failurebull Hides the complexity of many recovery actionsbull Linux heartbeat manages fail over and virtual IPsbull Fully-supported add-on to MySQL Enterprise subscription
Copyright MySQL AB ndash 2008
DRBD Architecture
ActiveMaster
PassiveMaster
Virtual IPManagement
SynchronousBlock
Replication
MySQL and DRBDWebAppServers
Copyright MySQL AB ndash 2008
MySQL High Availability Scale-Out
ActiveMaster
PassiveMaster
Virtual IPManagement
SynchronousBlock
Replication
WebAppServers
writes
reads
DRBD + MySQL Replication
reads
Copyright MySQL AB ndash 2008
Why Do SaaS Providers Outsource Hosting
bull Take advantage of economies of scale to lower costsbull Focus on core business competenciesbull Leverage hosting providers expertise and infrastructurebull Shift burden of delivering SLAs to hosting providerbull Faster resolution to production problemsbull Realize on-demand scalabilitybull Pass-along faster implementation time to customersbull Lower risksbull Compliance security identity and access managementbull Increased choices of value add-on servicesbull Access to hosting providers eco-system
Copyright MySQL AB ndash 2008
SLA Value Chain - Infrastructure
Network
Facility
Internet
Hardware
Provisioned from multiple carriers and fed into facility via multiple fiber loops
Raised floors with multiple power sources supplying battery and generator backup Also redundant cooling systems
Multiple redundant routers at ldquoborderrdquo and ldquocorerdquo distributing to multiple redundant switches Separate (redundant) front-end and back-end networks
Consistent brand with redundant power supply fans and CPUs Highest level service agreement with vendor
Copyright MySQL AB ndash 2008
SLA Value Chain ndash Software Stack
Monitoring
Backed by vendor whether proprietary or open source
Procedures
Database
AppServer
OperatingSystem
Backed by vendor whether proprietary or open source
Backed by vendor whether proprietary or open source In the case of MySQL MySQL Enterprise is the only choice
Redundant infrastructure to monitor network power cooling hardware and software elements which feed into centralized Network Operations Center (NOC)
ldquoRun Bookrdquo details implementation from troubleshooting remediation escalation and reporting
Copyright MySQL AB ndash 2008
Hosting Provider Challenges
bull Delivering on SLAsbull Providing customers with scalability on-demandbull Architecting high availability infrastructurebull Rapid deploymentbull Proactive monitoringbull Maintaining in-house expertisebull Responsive technical support to customer issuesbull Manage multiple vendor relationshipsbull Non-intrusive upgradesbull Containing costs
Copyright MySQL AB ndash 2008
Solutions for Hosting Providers
MySQL AuthorizedHosting Partner
Brandingamp
Marketing
MySQLEnterprise
Server
24x7Production
Support
MySQLEnterprise
ldquoSPLArdquo
MySQLEnterprise
Monitor
Trainingamp
Certification
MySQL Authorized Hosting Partner ProgramProvides top-tier hosting companies a valuable affordable way to distinguish
their offerings plus access to MySQL Enterprise software and services
Copyright MySQL AB ndash 2008
Power Consumption amp MySQL
ldquoMySQL beats Sybase and PostgreSQL in Neal Nelson Power Efficiency Testrdquo
bull 101 to 299 more throughputbull 107 to 328 better power efficiency
bull Nelson Database Power Efficiency Benchmark measures both throughput and power efficiency for transaction processing workloads at a variety of user load levels
bull Less power consumption means a greener facility
httpbizyahoocombw07103020071030006338html
Copyright MySQL AB ndash 2008
SaaS Case Study Right Now Technologies
SaaS ApplicationEnterprise Software As A Service CRM system withover 3000 deployments worldwide
Key Business BenefitsOpen source software provides an infrastructure for scalability reliability and security at a much lower cost
Why MySQL ldquoOur systems have facilitated over 1 billion customerinteractions on behalf of our clients while maintainingreliability at or above 9997 percent Money spent onproprietary databases when there is a viable opensource alternative is money wastedrdquo
-- Greg Gianforte CEO Right Now Technologies
Copyright MySQL AB ndash 2008
SaaS Case Study Zimbra
SaaS SolutionThe Zimbra Collaboration Suite (ZCS) solutionunifies email contacts shared calendar VoIPand online document authoring in a richbrowser-based interface
Key Business BenefitZCS is a modern and innovative applicationthat is cost-effectively delivered on premise oron demand as Software as a Service (SaaS)
Why MySQL
MySQL is a key component of ZimbraCollaboration Suite mdash enabling us to deliver areliable and scalable platform to over 8 millionusersrdquo --Scott Dietzen President amp CTO
Copyright MySQL AB ndash 2008
SaaS Case Study Supply Dynamics
SaaS SolutionBusiness-Critical Supply Chain Platform used byFortune 100 companies
Key Business BenefitSupply Dynamics helps companies like GE andHoneywell reduce production costs deliverproducts faster and fulfill higher Service LevelAgreements (SLAs) by linking their entire supplychain
Why MySQL
Reliability ndash No database downtime High-Performance ndash Real-time data visibilityLow Administration ndash No Full-time DBA Required
Copyright MySQL AB ndash 2008
Hosting Case Study Logicworks
Authorized Platinum Hosting PartnerLogicworks provides the Managed DatabaseService for MySQL with a 100 SLA
Key Business BenefitA 100 SLA ensures no MySQL databasetransactions are lost and revenue-generatingonline initiatives are not impacted by downtime
Why Authorized MySQL Managed Hosting ldquoLogicworks helps MySQL customers deploy andmanage mission-critical applications We provideenterprise Level managed services so that MySQLdevelopers and DBAs can focus on their corecompetenciesrdquo -- Carter Burden Chairman amp CEO Logicworks
Copyright MySQL AB ndash 2008
Summary
Why MySQL Enterprise forManaged Hosting and SaaS Providers
4 Deliver on SLA commitments
6 Ensure availability performance and on-demand scalability
8 Leverage low predictable costs while maintaining margins
Copyright MySQL AB ndash 2008
Q amp A and Next Steps
bull MySQL Enterprise for SaaS Providers httpwwwmysqlcomwhy-mysqlservice-providerssaas
bull MySQL Enterprise for SaaS Providers Whitepaperhttpwwwmysqlcomwhy-mysqlwhite-papersmysql_wp_saas-providersphp
bull MySQL Enterprise for Managed Hosting Providershttpspartner-portalmysqlcomguidehostinghtml
Questionsjimmymysqlcom
Copyright MySQL AB ndash 2008
ClientServer Architecture
LAN
CorporateFirewall Clients Application
ServersDatabase
Server
Copyright MySQL AB ndash 2008
SaaS Architecture
CorporateFirewallEnd-Users Internet
WebAppServers
Managed Hosting
MySQLServers
Copyright MySQL AB ndash 2008
Contrasting SaaS and ASP
bull Host third-party or customized customer applications in their own data centers
bull In general cannot provide the required technical expertise to host a variety of applications without specializing in a particular vertical
bull Hosted applications are not architected for a ldquosharedrdquo environment
bull Customer must still retain application expertise in-house
bull High profile bankruptcies amp difficulty in delivering on SLAs
Copyright MySQL AB ndash 2008
Benefits of SaaS to Businesses
bull No softwarehardware to buy install upgrade or maintainbull Uptime on-demand scalability amp performance are often
enforced through an SLAbull Lower cost predictable licensing via a subscriptionbull Less risk amp quicker implementation vs ldquoon-premiserdquobull Less disruptive application upgradesbull Greater ease of use amp lower training requirementsbull Promotes standard business practices across departments
Copyright MySQL AB ndash 2008
SaaS Adoption Trends
httpwwwcrmlandmarkcomcrmlabsindustrytrendshtm
Copyright MySQL AB ndash 2008
SaaS SMB Adoption Trends
httpwwwcrmlandmarkcomsurvey_hostedERPhtm
Copyright MySQL AB ndash 2008
MySQL and SaaS Examples
bull AccountingFinancialbull Business Intelligencebull Content Managementbull Compliance amp Risk Managementbull Customer Relationship Managementbull Enterprise Resource Planningbull Human Resource Managementbull Messaging amp Collaborationbull Office amp Productivitybull Product Lifecycle Managementbull Supply Chain Managementbull Securitybull Web Analytics
Copyright MySQL AB ndash 2008
SaaS Provider Challenges
bull Delivering on SLArsquosbull Uptime amp availabilitybull Application performance amp responsivenessbull Rapid frequent amp iterative feature releasesbull On-demand scalabilitybull Integration amp customization limitationsbull Reduce infrastructure costsbull Compliance identity amp access managementbull Security of online amp offline databull Technical competence amp knowledgebull Proactive monitoring
Copyright MySQL AB ndash 2008
Benefits of Open Source for SaaS Providers
bull LAMP software stack running on COTS hardware lowers initial startup costs
bull Ubiquitous in hosted environmentsbull Perfect for on-demand Scale-Out environmentsbull Software freedom and no vendor lock-in
Scale-Up Scale-Outvs
Copyright MySQL AB ndash 2008
MySQL Enterprise for SaaS Providers
Deploy and monitor an unlimited number of servers for the price of a single CPU of Oracle
MySQL Enterprise
MySQLEnterprise
Server
MySQLEnterprise
Monitor
24x7Production
Support
MySQLEnterpriseUnlimited
Enterprise database and monitoring software plus production support delivered in an annual subscription
Copyright MySQL AB ndash 2008
Why MySQL Enterprise
bull Deliver on SLAs
bull Increase availability
bull Optimize performance
bull Effectively monitor scale-out environments
bull Faster time to market
bull Develop amp deliver on proven open source components
bull Keep costs predictable
Copyright MySQL AB ndash 2008
MySQL Support amp Licensing Options
TraditionalOEMISV
ISVSaaSHybrid
SaaSProvider
MySQLProClassic
MySQLProfessional
Services
MySQLTraining amp
Certification
MySQLTraining amp
Certification
MySQLProfessional
Services
MySQLProClassicEnterprise
MySQLEnterprise
MySQLTraining amp
Certification
MySQLProfessional
Services
Copyright MySQL AB ndash 2008
MySQL Enterprise Monitor
bull Consolidated view of entire MySQL environmentbull Auto discovery of MySQL Servers amp replication topologiesbull Over 100 customizable rules for monitoring and alertingbull Identifies problems before they occurbull Reduces risk of downtimebull Improve delivery of SLAsbull Scale-out with less DBAs
Copyright MySQL AB ndash 2008
On-Demand Scalability for MySQL
MySQL Replicationbull Designed for on-demand read scalabilitybull Cost-effective alternative to Scale-Upbull Asynchronous replicationbull Statement or row-level replication supportbull No special networking componentsbull Fully-supported via MySQL Enterprise subscriptionbull Enterprise Monitor discovers and monitors replication
topologies
Copyright MySQL AB ndash 2008
MySQL Replication ndash Scale-Out
reads
reads
MySQLReplication
writes
MySQL ReplicationWebAppServers
Copyright MySQL AB ndash 2008
Scalability MySQL Partitioning
Cust_id 1-999
Cust_id 1000-1999
Cust_id 2000-2999
WebAppServers MySQL Partitioning
Copyright MySQL AB ndash 2008
Scalability Sharding - Application Partitioning
Cust_id 1-999
Cust_id 1000-1999
Cust_id 2000-2999
WebAppServers Sharding Architecture
Copyright MySQL AB ndash 2008
Scalability Multi-Tenancy
Customer ACustomer BCustomer C
WebAppServers Multi-Tenancy Architecture
Copyright MySQL AB ndash 2008
Scalability Virtualization
Customer A
WebAppServers Virtualization Architecture
Customer B
Customer C
Copyright MySQL AB ndash 2008
MySQL Replication ndash High Availability
reads
MySQLReplication
writes
MySQL ReplicationWebAppServers
ActiveServers
StandbyServer
Copyright MySQL AB ndash 2008
High Availability for MySQL
Distributed Replicated Block Device (DRBD)bull Runs over standard IP networksbull Distributed storagebull Similar to network RAIDbull Synchronous replicationbull No special networking componentsbull Excellent performance (blocks vs rows of data)bull Manages inconsistencies of data during a failurebull Hides the complexity of many recovery actionsbull Linux heartbeat manages fail over and virtual IPsbull Fully-supported add-on to MySQL Enterprise subscription
Copyright MySQL AB ndash 2008
DRBD Architecture
ActiveMaster
PassiveMaster
Virtual IPManagement
SynchronousBlock
Replication
MySQL and DRBDWebAppServers
Copyright MySQL AB ndash 2008
MySQL High Availability Scale-Out
ActiveMaster
PassiveMaster
Virtual IPManagement
SynchronousBlock
Replication
WebAppServers
writes
reads
DRBD + MySQL Replication
reads
Copyright MySQL AB ndash 2008
Why Do SaaS Providers Outsource Hosting
bull Take advantage of economies of scale to lower costsbull Focus on core business competenciesbull Leverage hosting providers expertise and infrastructurebull Shift burden of delivering SLAs to hosting providerbull Faster resolution to production problemsbull Realize on-demand scalabilitybull Pass-along faster implementation time to customersbull Lower risksbull Compliance security identity and access managementbull Increased choices of value add-on servicesbull Access to hosting providers eco-system
Copyright MySQL AB ndash 2008
SLA Value Chain - Infrastructure
Network
Facility
Internet
Hardware
Provisioned from multiple carriers and fed into facility via multiple fiber loops
Raised floors with multiple power sources supplying battery and generator backup Also redundant cooling systems
Multiple redundant routers at ldquoborderrdquo and ldquocorerdquo distributing to multiple redundant switches Separate (redundant) front-end and back-end networks
Consistent brand with redundant power supply fans and CPUs Highest level service agreement with vendor
Copyright MySQL AB ndash 2008
SLA Value Chain ndash Software Stack
Monitoring
Backed by vendor whether proprietary or open source
Procedures
Database
AppServer
OperatingSystem
Backed by vendor whether proprietary or open source
Backed by vendor whether proprietary or open source In the case of MySQL MySQL Enterprise is the only choice
Redundant infrastructure to monitor network power cooling hardware and software elements which feed into centralized Network Operations Center (NOC)
ldquoRun Bookrdquo details implementation from troubleshooting remediation escalation and reporting
Copyright MySQL AB ndash 2008
Hosting Provider Challenges
bull Delivering on SLAsbull Providing customers with scalability on-demandbull Architecting high availability infrastructurebull Rapid deploymentbull Proactive monitoringbull Maintaining in-house expertisebull Responsive technical support to customer issuesbull Manage multiple vendor relationshipsbull Non-intrusive upgradesbull Containing costs
Copyright MySQL AB ndash 2008
Solutions for Hosting Providers
MySQL AuthorizedHosting Partner
Brandingamp
Marketing
MySQLEnterprise
Server
24x7Production
Support
MySQLEnterprise
ldquoSPLArdquo
MySQLEnterprise
Monitor
Trainingamp
Certification
MySQL Authorized Hosting Partner ProgramProvides top-tier hosting companies a valuable affordable way to distinguish
their offerings plus access to MySQL Enterprise software and services
Copyright MySQL AB ndash 2008
Power Consumption amp MySQL
ldquoMySQL beats Sybase and PostgreSQL in Neal Nelson Power Efficiency Testrdquo
bull 101 to 299 more throughputbull 107 to 328 better power efficiency
bull Nelson Database Power Efficiency Benchmark measures both throughput and power efficiency for transaction processing workloads at a variety of user load levels
bull Less power consumption means a greener facility
httpbizyahoocombw07103020071030006338html
Copyright MySQL AB ndash 2008
SaaS Case Study Right Now Technologies
SaaS ApplicationEnterprise Software As A Service CRM system withover 3000 deployments worldwide
Key Business BenefitsOpen source software provides an infrastructure for scalability reliability and security at a much lower cost
Why MySQL ldquoOur systems have facilitated over 1 billion customerinteractions on behalf of our clients while maintainingreliability at or above 9997 percent Money spent onproprietary databases when there is a viable opensource alternative is money wastedrdquo
-- Greg Gianforte CEO Right Now Technologies
Copyright MySQL AB ndash 2008
SaaS Case Study Zimbra
SaaS SolutionThe Zimbra Collaboration Suite (ZCS) solutionunifies email contacts shared calendar VoIPand online document authoring in a richbrowser-based interface
Key Business BenefitZCS is a modern and innovative applicationthat is cost-effectively delivered on premise oron demand as Software as a Service (SaaS)
Why MySQL
MySQL is a key component of ZimbraCollaboration Suite mdash enabling us to deliver areliable and scalable platform to over 8 millionusersrdquo --Scott Dietzen President amp CTO
Copyright MySQL AB ndash 2008
SaaS Case Study Supply Dynamics
SaaS SolutionBusiness-Critical Supply Chain Platform used byFortune 100 companies
Key Business BenefitSupply Dynamics helps companies like GE andHoneywell reduce production costs deliverproducts faster and fulfill higher Service LevelAgreements (SLAs) by linking their entire supplychain
Why MySQL
Reliability ndash No database downtime High-Performance ndash Real-time data visibilityLow Administration ndash No Full-time DBA Required
Copyright MySQL AB ndash 2008
Hosting Case Study Logicworks
Authorized Platinum Hosting PartnerLogicworks provides the Managed DatabaseService for MySQL with a 100 SLA
Key Business BenefitA 100 SLA ensures no MySQL databasetransactions are lost and revenue-generatingonline initiatives are not impacted by downtime
Why Authorized MySQL Managed Hosting ldquoLogicworks helps MySQL customers deploy andmanage mission-critical applications We provideenterprise Level managed services so that MySQLdevelopers and DBAs can focus on their corecompetenciesrdquo -- Carter Burden Chairman amp CEO Logicworks
Copyright MySQL AB ndash 2008
Summary
Why MySQL Enterprise forManaged Hosting and SaaS Providers
4 Deliver on SLA commitments
6 Ensure availability performance and on-demand scalability
8 Leverage low predictable costs while maintaining margins
Copyright MySQL AB ndash 2008
Q amp A and Next Steps
bull MySQL Enterprise for SaaS Providers httpwwwmysqlcomwhy-mysqlservice-providerssaas
bull MySQL Enterprise for SaaS Providers Whitepaperhttpwwwmysqlcomwhy-mysqlwhite-papersmysql_wp_saas-providersphp
bull MySQL Enterprise for Managed Hosting Providershttpspartner-portalmysqlcomguidehostinghtml
Questionsjimmymysqlcom
Copyright MySQL AB ndash 2008
SaaS Architecture
CorporateFirewallEnd-Users Internet
WebAppServers
Managed Hosting
MySQLServers
Copyright MySQL AB ndash 2008
Contrasting SaaS and ASP
bull Host third-party or customized customer applications in their own data centers
bull In general cannot provide the required technical expertise to host a variety of applications without specializing in a particular vertical
bull Hosted applications are not architected for a ldquosharedrdquo environment
bull Customer must still retain application expertise in-house
bull High profile bankruptcies amp difficulty in delivering on SLAs
Copyright MySQL AB ndash 2008
Benefits of SaaS to Businesses
bull No softwarehardware to buy install upgrade or maintainbull Uptime on-demand scalability amp performance are often
enforced through an SLAbull Lower cost predictable licensing via a subscriptionbull Less risk amp quicker implementation vs ldquoon-premiserdquobull Less disruptive application upgradesbull Greater ease of use amp lower training requirementsbull Promotes standard business practices across departments
Copyright MySQL AB ndash 2008
SaaS Adoption Trends
httpwwwcrmlandmarkcomcrmlabsindustrytrendshtm
Copyright MySQL AB ndash 2008
SaaS SMB Adoption Trends
httpwwwcrmlandmarkcomsurvey_hostedERPhtm
Copyright MySQL AB ndash 2008
MySQL and SaaS Examples
bull AccountingFinancialbull Business Intelligencebull Content Managementbull Compliance amp Risk Managementbull Customer Relationship Managementbull Enterprise Resource Planningbull Human Resource Managementbull Messaging amp Collaborationbull Office amp Productivitybull Product Lifecycle Managementbull Supply Chain Managementbull Securitybull Web Analytics
Copyright MySQL AB ndash 2008
SaaS Provider Challenges
bull Delivering on SLArsquosbull Uptime amp availabilitybull Application performance amp responsivenessbull Rapid frequent amp iterative feature releasesbull On-demand scalabilitybull Integration amp customization limitationsbull Reduce infrastructure costsbull Compliance identity amp access managementbull Security of online amp offline databull Technical competence amp knowledgebull Proactive monitoring
Copyright MySQL AB ndash 2008
Benefits of Open Source for SaaS Providers
bull LAMP software stack running on COTS hardware lowers initial startup costs
bull Ubiquitous in hosted environmentsbull Perfect for on-demand Scale-Out environmentsbull Software freedom and no vendor lock-in
Scale-Up Scale-Outvs
Copyright MySQL AB ndash 2008
MySQL Enterprise for SaaS Providers
Deploy and monitor an unlimited number of servers for the price of a single CPU of Oracle
MySQL Enterprise
MySQLEnterprise
Server
MySQLEnterprise
Monitor
24x7Production
Support
MySQLEnterpriseUnlimited
Enterprise database and monitoring software plus production support delivered in an annual subscription
Copyright MySQL AB ndash 2008
Why MySQL Enterprise
bull Deliver on SLAs
bull Increase availability
bull Optimize performance
bull Effectively monitor scale-out environments
bull Faster time to market
bull Develop amp deliver on proven open source components
bull Keep costs predictable
Copyright MySQL AB ndash 2008
MySQL Support amp Licensing Options
TraditionalOEMISV
ISVSaaSHybrid
SaaSProvider
MySQLProClassic
MySQLProfessional
Services
MySQLTraining amp
Certification
MySQLTraining amp
Certification
MySQLProfessional
Services
MySQLProClassicEnterprise
MySQLEnterprise
MySQLTraining amp
Certification
MySQLProfessional
Services
Copyright MySQL AB ndash 2008
MySQL Enterprise Monitor
bull Consolidated view of entire MySQL environmentbull Auto discovery of MySQL Servers amp replication topologiesbull Over 100 customizable rules for monitoring and alertingbull Identifies problems before they occurbull Reduces risk of downtimebull Improve delivery of SLAsbull Scale-out with less DBAs
Copyright MySQL AB ndash 2008
On-Demand Scalability for MySQL
MySQL Replicationbull Designed for on-demand read scalabilitybull Cost-effective alternative to Scale-Upbull Asynchronous replicationbull Statement or row-level replication supportbull No special networking componentsbull Fully-supported via MySQL Enterprise subscriptionbull Enterprise Monitor discovers and monitors replication
topologies
Copyright MySQL AB ndash 2008
MySQL Replication ndash Scale-Out
reads
reads
MySQLReplication
writes
MySQL ReplicationWebAppServers
Copyright MySQL AB ndash 2008
Scalability MySQL Partitioning
Cust_id 1-999
Cust_id 1000-1999
Cust_id 2000-2999
WebAppServers MySQL Partitioning
Copyright MySQL AB ndash 2008
Scalability Sharding - Application Partitioning
Cust_id 1-999
Cust_id 1000-1999
Cust_id 2000-2999
WebAppServers Sharding Architecture
Copyright MySQL AB ndash 2008
Scalability Multi-Tenancy
Customer ACustomer BCustomer C
WebAppServers Multi-Tenancy Architecture
Copyright MySQL AB ndash 2008
Scalability Virtualization
Customer A
WebAppServers Virtualization Architecture
Customer B
Customer C
Copyright MySQL AB ndash 2008
MySQL Replication ndash High Availability
reads
MySQLReplication
writes
MySQL ReplicationWebAppServers
ActiveServers
StandbyServer
Copyright MySQL AB ndash 2008
High Availability for MySQL
Distributed Replicated Block Device (DRBD)bull Runs over standard IP networksbull Distributed storagebull Similar to network RAIDbull Synchronous replicationbull No special networking componentsbull Excellent performance (blocks vs rows of data)bull Manages inconsistencies of data during a failurebull Hides the complexity of many recovery actionsbull Linux heartbeat manages fail over and virtual IPsbull Fully-supported add-on to MySQL Enterprise subscription
Copyright MySQL AB ndash 2008
DRBD Architecture
ActiveMaster
PassiveMaster
Virtual IPManagement
SynchronousBlock
Replication
MySQL and DRBDWebAppServers
Copyright MySQL AB ndash 2008
MySQL High Availability Scale-Out
ActiveMaster
PassiveMaster
Virtual IPManagement
SynchronousBlock
Replication
WebAppServers
writes
reads
DRBD + MySQL Replication
reads
Copyright MySQL AB ndash 2008
Why Do SaaS Providers Outsource Hosting
bull Take advantage of economies of scale to lower costsbull Focus on core business competenciesbull Leverage hosting providers expertise and infrastructurebull Shift burden of delivering SLAs to hosting providerbull Faster resolution to production problemsbull Realize on-demand scalabilitybull Pass-along faster implementation time to customersbull Lower risksbull Compliance security identity and access managementbull Increased choices of value add-on servicesbull Access to hosting providers eco-system
Copyright MySQL AB ndash 2008
SLA Value Chain - Infrastructure
Network
Facility
Internet
Hardware
Provisioned from multiple carriers and fed into facility via multiple fiber loops
Raised floors with multiple power sources supplying battery and generator backup Also redundant cooling systems
Multiple redundant routers at ldquoborderrdquo and ldquocorerdquo distributing to multiple redundant switches Separate (redundant) front-end and back-end networks
Consistent brand with redundant power supply fans and CPUs Highest level service agreement with vendor
Copyright MySQL AB ndash 2008
SLA Value Chain ndash Software Stack
Monitoring
Backed by vendor whether proprietary or open source
Procedures
Database
AppServer
OperatingSystem
Backed by vendor whether proprietary or open source
Backed by vendor whether proprietary or open source In the case of MySQL MySQL Enterprise is the only choice
Redundant infrastructure to monitor network power cooling hardware and software elements which feed into centralized Network Operations Center (NOC)
ldquoRun Bookrdquo details implementation from troubleshooting remediation escalation and reporting
Copyright MySQL AB ndash 2008
Hosting Provider Challenges
bull Delivering on SLAsbull Providing customers with scalability on-demandbull Architecting high availability infrastructurebull Rapid deploymentbull Proactive monitoringbull Maintaining in-house expertisebull Responsive technical support to customer issuesbull Manage multiple vendor relationshipsbull Non-intrusive upgradesbull Containing costs
Copyright MySQL AB ndash 2008
Solutions for Hosting Providers
MySQL AuthorizedHosting Partner
Brandingamp
Marketing
MySQLEnterprise
Server
24x7Production
Support
MySQLEnterprise
ldquoSPLArdquo
MySQLEnterprise
Monitor
Trainingamp
Certification
MySQL Authorized Hosting Partner ProgramProvides top-tier hosting companies a valuable affordable way to distinguish
their offerings plus access to MySQL Enterprise software and services
Copyright MySQL AB ndash 2008
Power Consumption amp MySQL
ldquoMySQL beats Sybase and PostgreSQL in Neal Nelson Power Efficiency Testrdquo
bull 101 to 299 more throughputbull 107 to 328 better power efficiency
bull Nelson Database Power Efficiency Benchmark measures both throughput and power efficiency for transaction processing workloads at a variety of user load levels
bull Less power consumption means a greener facility
httpbizyahoocombw07103020071030006338html
Copyright MySQL AB ndash 2008
SaaS Case Study Right Now Technologies
SaaS ApplicationEnterprise Software As A Service CRM system withover 3000 deployments worldwide
Key Business BenefitsOpen source software provides an infrastructure for scalability reliability and security at a much lower cost
Why MySQL ldquoOur systems have facilitated over 1 billion customerinteractions on behalf of our clients while maintainingreliability at or above 9997 percent Money spent onproprietary databases when there is a viable opensource alternative is money wastedrdquo
-- Greg Gianforte CEO Right Now Technologies
Copyright MySQL AB ndash 2008
SaaS Case Study Zimbra
SaaS SolutionThe Zimbra Collaboration Suite (ZCS) solutionunifies email contacts shared calendar VoIPand online document authoring in a richbrowser-based interface
Key Business BenefitZCS is a modern and innovative applicationthat is cost-effectively delivered on premise oron demand as Software as a Service (SaaS)
Why MySQL
MySQL is a key component of ZimbraCollaboration Suite mdash enabling us to deliver areliable and scalable platform to over 8 millionusersrdquo --Scott Dietzen President amp CTO
Copyright MySQL AB ndash 2008
SaaS Case Study Supply Dynamics
SaaS SolutionBusiness-Critical Supply Chain Platform used byFortune 100 companies
Key Business BenefitSupply Dynamics helps companies like GE andHoneywell reduce production costs deliverproducts faster and fulfill higher Service LevelAgreements (SLAs) by linking their entire supplychain
Why MySQL
Reliability ndash No database downtime High-Performance ndash Real-time data visibilityLow Administration ndash No Full-time DBA Required
Copyright MySQL AB ndash 2008
Hosting Case Study Logicworks
Authorized Platinum Hosting PartnerLogicworks provides the Managed DatabaseService for MySQL with a 100 SLA
Key Business BenefitA 100 SLA ensures no MySQL databasetransactions are lost and revenue-generatingonline initiatives are not impacted by downtime
Why Authorized MySQL Managed Hosting ldquoLogicworks helps MySQL customers deploy andmanage mission-critical applications We provideenterprise Level managed services so that MySQLdevelopers and DBAs can focus on their corecompetenciesrdquo -- Carter Burden Chairman amp CEO Logicworks
Copyright MySQL AB ndash 2008
Summary
Why MySQL Enterprise forManaged Hosting and SaaS Providers
4 Deliver on SLA commitments
6 Ensure availability performance and on-demand scalability
8 Leverage low predictable costs while maintaining margins
Copyright MySQL AB ndash 2008
Q amp A and Next Steps
bull MySQL Enterprise for SaaS Providers httpwwwmysqlcomwhy-mysqlservice-providerssaas
bull MySQL Enterprise for SaaS Providers Whitepaperhttpwwwmysqlcomwhy-mysqlwhite-papersmysql_wp_saas-providersphp
bull MySQL Enterprise for Managed Hosting Providershttpspartner-portalmysqlcomguidehostinghtml
Questionsjimmymysqlcom
Copyright MySQL AB ndash 2008
Contrasting SaaS and ASP
bull Host third-party or customized customer applications in their own data centers
bull In general cannot provide the required technical expertise to host a variety of applications without specializing in a particular vertical
bull Hosted applications are not architected for a ldquosharedrdquo environment
bull Customer must still retain application expertise in-house
bull High profile bankruptcies amp difficulty in delivering on SLAs
Copyright MySQL AB ndash 2008
Benefits of SaaS to Businesses
bull No softwarehardware to buy install upgrade or maintainbull Uptime on-demand scalability amp performance are often
enforced through an SLAbull Lower cost predictable licensing via a subscriptionbull Less risk amp quicker implementation vs ldquoon-premiserdquobull Less disruptive application upgradesbull Greater ease of use amp lower training requirementsbull Promotes standard business practices across departments
Copyright MySQL AB ndash 2008
SaaS Adoption Trends
httpwwwcrmlandmarkcomcrmlabsindustrytrendshtm
Copyright MySQL AB ndash 2008
SaaS SMB Adoption Trends
httpwwwcrmlandmarkcomsurvey_hostedERPhtm
Copyright MySQL AB ndash 2008
MySQL and SaaS Examples
bull AccountingFinancialbull Business Intelligencebull Content Managementbull Compliance amp Risk Managementbull Customer Relationship Managementbull Enterprise Resource Planningbull Human Resource Managementbull Messaging amp Collaborationbull Office amp Productivitybull Product Lifecycle Managementbull Supply Chain Managementbull Securitybull Web Analytics
Copyright MySQL AB ndash 2008
SaaS Provider Challenges
bull Delivering on SLArsquosbull Uptime amp availabilitybull Application performance amp responsivenessbull Rapid frequent amp iterative feature releasesbull On-demand scalabilitybull Integration amp customization limitationsbull Reduce infrastructure costsbull Compliance identity amp access managementbull Security of online amp offline databull Technical competence amp knowledgebull Proactive monitoring
Copyright MySQL AB ndash 2008
Benefits of Open Source for SaaS Providers
bull LAMP software stack running on COTS hardware lowers initial startup costs
bull Ubiquitous in hosted environmentsbull Perfect for on-demand Scale-Out environmentsbull Software freedom and no vendor lock-in
Scale-Up Scale-Outvs
Copyright MySQL AB ndash 2008
MySQL Enterprise for SaaS Providers
Deploy and monitor an unlimited number of servers for the price of a single CPU of Oracle
MySQL Enterprise
MySQLEnterprise
Server
MySQLEnterprise
Monitor
24x7Production
Support
MySQLEnterpriseUnlimited
Enterprise database and monitoring software plus production support delivered in an annual subscription
Copyright MySQL AB ndash 2008
Why MySQL Enterprise
bull Deliver on SLAs
bull Increase availability
bull Optimize performance
bull Effectively monitor scale-out environments
bull Faster time to market
bull Develop amp deliver on proven open source components
bull Keep costs predictable
Copyright MySQL AB ndash 2008
MySQL Support amp Licensing Options
TraditionalOEMISV
ISVSaaSHybrid
SaaSProvider
MySQLProClassic
MySQLProfessional
Services
MySQLTraining amp
Certification
MySQLTraining amp
Certification
MySQLProfessional
Services
MySQLProClassicEnterprise
MySQLEnterprise
MySQLTraining amp
Certification
MySQLProfessional
Services
Copyright MySQL AB ndash 2008
MySQL Enterprise Monitor
bull Consolidated view of entire MySQL environmentbull Auto discovery of MySQL Servers amp replication topologiesbull Over 100 customizable rules for monitoring and alertingbull Identifies problems before they occurbull Reduces risk of downtimebull Improve delivery of SLAsbull Scale-out with less DBAs
Copyright MySQL AB ndash 2008
On-Demand Scalability for MySQL
MySQL Replicationbull Designed for on-demand read scalabilitybull Cost-effective alternative to Scale-Upbull Asynchronous replicationbull Statement or row-level replication supportbull No special networking componentsbull Fully-supported via MySQL Enterprise subscriptionbull Enterprise Monitor discovers and monitors replication
topologies
Copyright MySQL AB ndash 2008
MySQL Replication ndash Scale-Out
reads
reads
MySQLReplication
writes
MySQL ReplicationWebAppServers
Copyright MySQL AB ndash 2008
Scalability MySQL Partitioning
Cust_id 1-999
Cust_id 1000-1999
Cust_id 2000-2999
WebAppServers MySQL Partitioning
Copyright MySQL AB ndash 2008
Scalability Sharding - Application Partitioning
Cust_id 1-999
Cust_id 1000-1999
Cust_id 2000-2999
WebAppServers Sharding Architecture
Copyright MySQL AB ndash 2008
Scalability Multi-Tenancy
Customer ACustomer BCustomer C
WebAppServers Multi-Tenancy Architecture
Copyright MySQL AB ndash 2008
Scalability Virtualization
Customer A
WebAppServers Virtualization Architecture
Customer B
Customer C
Copyright MySQL AB ndash 2008
MySQL Replication ndash High Availability
reads
MySQLReplication
writes
MySQL ReplicationWebAppServers
ActiveServers
StandbyServer
Copyright MySQL AB ndash 2008
High Availability for MySQL
Distributed Replicated Block Device (DRBD)bull Runs over standard IP networksbull Distributed storagebull Similar to network RAIDbull Synchronous replicationbull No special networking componentsbull Excellent performance (blocks vs rows of data)bull Manages inconsistencies of data during a failurebull Hides the complexity of many recovery actionsbull Linux heartbeat manages fail over and virtual IPsbull Fully-supported add-on to MySQL Enterprise subscription
Copyright MySQL AB ndash 2008
DRBD Architecture
ActiveMaster
PassiveMaster
Virtual IPManagement
SynchronousBlock
Replication
MySQL and DRBDWebAppServers
Copyright MySQL AB ndash 2008
MySQL High Availability Scale-Out
ActiveMaster
PassiveMaster
Virtual IPManagement
SynchronousBlock
Replication
WebAppServers
writes
reads
DRBD + MySQL Replication
reads
Copyright MySQL AB ndash 2008
Why Do SaaS Providers Outsource Hosting
bull Take advantage of economies of scale to lower costsbull Focus on core business competenciesbull Leverage hosting providers expertise and infrastructurebull Shift burden of delivering SLAs to hosting providerbull Faster resolution to production problemsbull Realize on-demand scalabilitybull Pass-along faster implementation time to customersbull Lower risksbull Compliance security identity and access managementbull Increased choices of value add-on servicesbull Access to hosting providers eco-system
Copyright MySQL AB ndash 2008
SLA Value Chain - Infrastructure
Network
Facility
Internet
Hardware
Provisioned from multiple carriers and fed into facility via multiple fiber loops
Raised floors with multiple power sources supplying battery and generator backup Also redundant cooling systems
Multiple redundant routers at ldquoborderrdquo and ldquocorerdquo distributing to multiple redundant switches Separate (redundant) front-end and back-end networks
Consistent brand with redundant power supply fans and CPUs Highest level service agreement with vendor
Copyright MySQL AB ndash 2008
SLA Value Chain ndash Software Stack
Monitoring
Backed by vendor whether proprietary or open source
Procedures
Database
AppServer
OperatingSystem
Backed by vendor whether proprietary or open source
Backed by vendor whether proprietary or open source In the case of MySQL MySQL Enterprise is the only choice
Redundant infrastructure to monitor network power cooling hardware and software elements which feed into centralized Network Operations Center (NOC)
ldquoRun Bookrdquo details implementation from troubleshooting remediation escalation and reporting
Copyright MySQL AB ndash 2008
Hosting Provider Challenges
bull Delivering on SLAsbull Providing customers with scalability on-demandbull Architecting high availability infrastructurebull Rapid deploymentbull Proactive monitoringbull Maintaining in-house expertisebull Responsive technical support to customer issuesbull Manage multiple vendor relationshipsbull Non-intrusive upgradesbull Containing costs
Copyright MySQL AB ndash 2008
Solutions for Hosting Providers
MySQL AuthorizedHosting Partner
Brandingamp
Marketing
MySQLEnterprise
Server
24x7Production
Support
MySQLEnterprise
ldquoSPLArdquo
MySQLEnterprise
Monitor
Trainingamp
Certification
MySQL Authorized Hosting Partner ProgramProvides top-tier hosting companies a valuable affordable way to distinguish
their offerings plus access to MySQL Enterprise software and services
Copyright MySQL AB ndash 2008
Power Consumption amp MySQL
ldquoMySQL beats Sybase and PostgreSQL in Neal Nelson Power Efficiency Testrdquo
bull 101 to 299 more throughputbull 107 to 328 better power efficiency
bull Nelson Database Power Efficiency Benchmark measures both throughput and power efficiency for transaction processing workloads at a variety of user load levels
bull Less power consumption means a greener facility
httpbizyahoocombw07103020071030006338html
Copyright MySQL AB ndash 2008
SaaS Case Study Right Now Technologies
SaaS ApplicationEnterprise Software As A Service CRM system withover 3000 deployments worldwide
Key Business BenefitsOpen source software provides an infrastructure for scalability reliability and security at a much lower cost
Why MySQL ldquoOur systems have facilitated over 1 billion customerinteractions on behalf of our clients while maintainingreliability at or above 9997 percent Money spent onproprietary databases when there is a viable opensource alternative is money wastedrdquo
-- Greg Gianforte CEO Right Now Technologies
Copyright MySQL AB ndash 2008
SaaS Case Study Zimbra
SaaS SolutionThe Zimbra Collaboration Suite (ZCS) solutionunifies email contacts shared calendar VoIPand online document authoring in a richbrowser-based interface
Key Business BenefitZCS is a modern and innovative applicationthat is cost-effectively delivered on premise oron demand as Software as a Service (SaaS)
Why MySQL
MySQL is a key component of ZimbraCollaboration Suite mdash enabling us to deliver areliable and scalable platform to over 8 millionusersrdquo --Scott Dietzen President amp CTO
Copyright MySQL AB ndash 2008
SaaS Case Study Supply Dynamics
SaaS SolutionBusiness-Critical Supply Chain Platform used byFortune 100 companies
Key Business BenefitSupply Dynamics helps companies like GE andHoneywell reduce production costs deliverproducts faster and fulfill higher Service LevelAgreements (SLAs) by linking their entire supplychain
Why MySQL
Reliability ndash No database downtime High-Performance ndash Real-time data visibilityLow Administration ndash No Full-time DBA Required
Copyright MySQL AB ndash 2008
Hosting Case Study Logicworks
Authorized Platinum Hosting PartnerLogicworks provides the Managed DatabaseService for MySQL with a 100 SLA
Key Business BenefitA 100 SLA ensures no MySQL databasetransactions are lost and revenue-generatingonline initiatives are not impacted by downtime
Why Authorized MySQL Managed Hosting ldquoLogicworks helps MySQL customers deploy andmanage mission-critical applications We provideenterprise Level managed services so that MySQLdevelopers and DBAs can focus on their corecompetenciesrdquo -- Carter Burden Chairman amp CEO Logicworks
Copyright MySQL AB ndash 2008
Summary
Why MySQL Enterprise forManaged Hosting and SaaS Providers
4 Deliver on SLA commitments
6 Ensure availability performance and on-demand scalability
8 Leverage low predictable costs while maintaining margins
Copyright MySQL AB ndash 2008
Q amp A and Next Steps
bull MySQL Enterprise for SaaS Providers httpwwwmysqlcomwhy-mysqlservice-providerssaas
bull MySQL Enterprise for SaaS Providers Whitepaperhttpwwwmysqlcomwhy-mysqlwhite-papersmysql_wp_saas-providersphp
bull MySQL Enterprise for Managed Hosting Providershttpspartner-portalmysqlcomguidehostinghtml
Questionsjimmymysqlcom
Copyright MySQL AB ndash 2008
Benefits of SaaS to Businesses
bull No softwarehardware to buy install upgrade or maintainbull Uptime on-demand scalability amp performance are often
enforced through an SLAbull Lower cost predictable licensing via a subscriptionbull Less risk amp quicker implementation vs ldquoon-premiserdquobull Less disruptive application upgradesbull Greater ease of use amp lower training requirementsbull Promotes standard business practices across departments
Copyright MySQL AB ndash 2008
SaaS Adoption Trends
httpwwwcrmlandmarkcomcrmlabsindustrytrendshtm
Copyright MySQL AB ndash 2008
SaaS SMB Adoption Trends
httpwwwcrmlandmarkcomsurvey_hostedERPhtm
Copyright MySQL AB ndash 2008
MySQL and SaaS Examples
bull AccountingFinancialbull Business Intelligencebull Content Managementbull Compliance amp Risk Managementbull Customer Relationship Managementbull Enterprise Resource Planningbull Human Resource Managementbull Messaging amp Collaborationbull Office amp Productivitybull Product Lifecycle Managementbull Supply Chain Managementbull Securitybull Web Analytics
Copyright MySQL AB ndash 2008
SaaS Provider Challenges
bull Delivering on SLArsquosbull Uptime amp availabilitybull Application performance amp responsivenessbull Rapid frequent amp iterative feature releasesbull On-demand scalabilitybull Integration amp customization limitationsbull Reduce infrastructure costsbull Compliance identity amp access managementbull Security of online amp offline databull Technical competence amp knowledgebull Proactive monitoring
Copyright MySQL AB ndash 2008
Benefits of Open Source for SaaS Providers
bull LAMP software stack running on COTS hardware lowers initial startup costs
bull Ubiquitous in hosted environmentsbull Perfect for on-demand Scale-Out environmentsbull Software freedom and no vendor lock-in
Scale-Up Scale-Outvs
Copyright MySQL AB ndash 2008
MySQL Enterprise for SaaS Providers
Deploy and monitor an unlimited number of servers for the price of a single CPU of Oracle
MySQL Enterprise
MySQLEnterprise
Server
MySQLEnterprise
Monitor
24x7Production
Support
MySQLEnterpriseUnlimited
Enterprise database and monitoring software plus production support delivered in an annual subscription
Copyright MySQL AB ndash 2008
Why MySQL Enterprise
bull Deliver on SLAs
bull Increase availability
bull Optimize performance
bull Effectively monitor scale-out environments
bull Faster time to market
bull Develop amp deliver on proven open source components
bull Keep costs predictable
Copyright MySQL AB ndash 2008
MySQL Support amp Licensing Options
TraditionalOEMISV
ISVSaaSHybrid
SaaSProvider
MySQLProClassic
MySQLProfessional
Services
MySQLTraining amp
Certification
MySQLTraining amp
Certification
MySQLProfessional
Services
MySQLProClassicEnterprise
MySQLEnterprise
MySQLTraining amp
Certification
MySQLProfessional
Services
Copyright MySQL AB ndash 2008
MySQL Enterprise Monitor
bull Consolidated view of entire MySQL environmentbull Auto discovery of MySQL Servers amp replication topologiesbull Over 100 customizable rules for monitoring and alertingbull Identifies problems before they occurbull Reduces risk of downtimebull Improve delivery of SLAsbull Scale-out with less DBAs
Copyright MySQL AB ndash 2008
On-Demand Scalability for MySQL
MySQL Replicationbull Designed for on-demand read scalabilitybull Cost-effective alternative to Scale-Upbull Asynchronous replicationbull Statement or row-level replication supportbull No special networking componentsbull Fully-supported via MySQL Enterprise subscriptionbull Enterprise Monitor discovers and monitors replication
topologies
Copyright MySQL AB ndash 2008
MySQL Replication ndash Scale-Out
reads
reads
MySQLReplication
writes
MySQL ReplicationWebAppServers
Copyright MySQL AB ndash 2008
Scalability MySQL Partitioning
Cust_id 1-999
Cust_id 1000-1999
Cust_id 2000-2999
WebAppServers MySQL Partitioning
Copyright MySQL AB ndash 2008
Scalability Sharding - Application Partitioning
Cust_id 1-999
Cust_id 1000-1999
Cust_id 2000-2999
WebAppServers Sharding Architecture
Copyright MySQL AB ndash 2008
Scalability Multi-Tenancy
Customer ACustomer BCustomer C
WebAppServers Multi-Tenancy Architecture
Copyright MySQL AB ndash 2008
Scalability Virtualization
Customer A
WebAppServers Virtualization Architecture
Customer B
Customer C
Copyright MySQL AB ndash 2008
MySQL Replication ndash High Availability
reads
MySQLReplication
writes
MySQL ReplicationWebAppServers
ActiveServers
StandbyServer
Copyright MySQL AB ndash 2008
High Availability for MySQL
Distributed Replicated Block Device (DRBD)bull Runs over standard IP networksbull Distributed storagebull Similar to network RAIDbull Synchronous replicationbull No special networking componentsbull Excellent performance (blocks vs rows of data)bull Manages inconsistencies of data during a failurebull Hides the complexity of many recovery actionsbull Linux heartbeat manages fail over and virtual IPsbull Fully-supported add-on to MySQL Enterprise subscription
Copyright MySQL AB ndash 2008
DRBD Architecture
ActiveMaster
PassiveMaster
Virtual IPManagement
SynchronousBlock
Replication
MySQL and DRBDWebAppServers
Copyright MySQL AB ndash 2008
MySQL High Availability Scale-Out
ActiveMaster
PassiveMaster
Virtual IPManagement
SynchronousBlock
Replication
WebAppServers
writes
reads
DRBD + MySQL Replication
reads
Copyright MySQL AB ndash 2008
Why Do SaaS Providers Outsource Hosting
bull Take advantage of economies of scale to lower costsbull Focus on core business competenciesbull Leverage hosting providers expertise and infrastructurebull Shift burden of delivering SLAs to hosting providerbull Faster resolution to production problemsbull Realize on-demand scalabilitybull Pass-along faster implementation time to customersbull Lower risksbull Compliance security identity and access managementbull Increased choices of value add-on servicesbull Access to hosting providers eco-system
Copyright MySQL AB ndash 2008
SLA Value Chain - Infrastructure
Network
Facility
Internet
Hardware
Provisioned from multiple carriers and fed into facility via multiple fiber loops
Raised floors with multiple power sources supplying battery and generator backup Also redundant cooling systems
Multiple redundant routers at ldquoborderrdquo and ldquocorerdquo distributing to multiple redundant switches Separate (redundant) front-end and back-end networks
Consistent brand with redundant power supply fans and CPUs Highest level service agreement with vendor
Copyright MySQL AB ndash 2008
SLA Value Chain ndash Software Stack
Monitoring
Backed by vendor whether proprietary or open source
Procedures
Database
AppServer
OperatingSystem
Backed by vendor whether proprietary or open source
Backed by vendor whether proprietary or open source In the case of MySQL MySQL Enterprise is the only choice
Redundant infrastructure to monitor network power cooling hardware and software elements which feed into centralized Network Operations Center (NOC)
ldquoRun Bookrdquo details implementation from troubleshooting remediation escalation and reporting
Copyright MySQL AB ndash 2008
Hosting Provider Challenges
bull Delivering on SLAsbull Providing customers with scalability on-demandbull Architecting high availability infrastructurebull Rapid deploymentbull Proactive monitoringbull Maintaining in-house expertisebull Responsive technical support to customer issuesbull Manage multiple vendor relationshipsbull Non-intrusive upgradesbull Containing costs
Copyright MySQL AB ndash 2008
Solutions for Hosting Providers
MySQL AuthorizedHosting Partner
Brandingamp
Marketing
MySQLEnterprise
Server
24x7Production
Support
MySQLEnterprise
ldquoSPLArdquo
MySQLEnterprise
Monitor
Trainingamp
Certification
MySQL Authorized Hosting Partner ProgramProvides top-tier hosting companies a valuable affordable way to distinguish
their offerings plus access to MySQL Enterprise software and services
Copyright MySQL AB ndash 2008
Power Consumption amp MySQL
ldquoMySQL beats Sybase and PostgreSQL in Neal Nelson Power Efficiency Testrdquo
bull 101 to 299 more throughputbull 107 to 328 better power efficiency
bull Nelson Database Power Efficiency Benchmark measures both throughput and power efficiency for transaction processing workloads at a variety of user load levels
bull Less power consumption means a greener facility
httpbizyahoocombw07103020071030006338html
Copyright MySQL AB ndash 2008
SaaS Case Study Right Now Technologies
SaaS ApplicationEnterprise Software As A Service CRM system withover 3000 deployments worldwide
Key Business BenefitsOpen source software provides an infrastructure for scalability reliability and security at a much lower cost
Why MySQL ldquoOur systems have facilitated over 1 billion customerinteractions on behalf of our clients while maintainingreliability at or above 9997 percent Money spent onproprietary databases when there is a viable opensource alternative is money wastedrdquo
-- Greg Gianforte CEO Right Now Technologies
Copyright MySQL AB ndash 2008
SaaS Case Study Zimbra
SaaS SolutionThe Zimbra Collaboration Suite (ZCS) solutionunifies email contacts shared calendar VoIPand online document authoring in a richbrowser-based interface
Key Business BenefitZCS is a modern and innovative applicationthat is cost-effectively delivered on premise oron demand as Software as a Service (SaaS)
Why MySQL
MySQL is a key component of ZimbraCollaboration Suite mdash enabling us to deliver areliable and scalable platform to over 8 millionusersrdquo --Scott Dietzen President amp CTO
Copyright MySQL AB ndash 2008
SaaS Case Study Supply Dynamics
SaaS SolutionBusiness-Critical Supply Chain Platform used byFortune 100 companies
Key Business BenefitSupply Dynamics helps companies like GE andHoneywell reduce production costs deliverproducts faster and fulfill higher Service LevelAgreements (SLAs) by linking their entire supplychain
Why MySQL
Reliability ndash No database downtime High-Performance ndash Real-time data visibilityLow Administration ndash No Full-time DBA Required
Copyright MySQL AB ndash 2008
Hosting Case Study Logicworks
Authorized Platinum Hosting PartnerLogicworks provides the Managed DatabaseService for MySQL with a 100 SLA
Key Business BenefitA 100 SLA ensures no MySQL databasetransactions are lost and revenue-generatingonline initiatives are not impacted by downtime
Why Authorized MySQL Managed Hosting ldquoLogicworks helps MySQL customers deploy andmanage mission-critical applications We provideenterprise Level managed services so that MySQLdevelopers and DBAs can focus on their corecompetenciesrdquo -- Carter Burden Chairman amp CEO Logicworks
Copyright MySQL AB ndash 2008
Summary
Why MySQL Enterprise forManaged Hosting and SaaS Providers
4 Deliver on SLA commitments
6 Ensure availability performance and on-demand scalability
8 Leverage low predictable costs while maintaining margins
Copyright MySQL AB ndash 2008
Q amp A and Next Steps
bull MySQL Enterprise for SaaS Providers httpwwwmysqlcomwhy-mysqlservice-providerssaas
bull MySQL Enterprise for SaaS Providers Whitepaperhttpwwwmysqlcomwhy-mysqlwhite-papersmysql_wp_saas-providersphp
bull MySQL Enterprise for Managed Hosting Providershttpspartner-portalmysqlcomguidehostinghtml
Questionsjimmymysqlcom
Copyright MySQL AB ndash 2008
SaaS Adoption Trends
httpwwwcrmlandmarkcomcrmlabsindustrytrendshtm
Copyright MySQL AB ndash 2008
SaaS SMB Adoption Trends
httpwwwcrmlandmarkcomsurvey_hostedERPhtm
Copyright MySQL AB ndash 2008
MySQL and SaaS Examples
bull AccountingFinancialbull Business Intelligencebull Content Managementbull Compliance amp Risk Managementbull Customer Relationship Managementbull Enterprise Resource Planningbull Human Resource Managementbull Messaging amp Collaborationbull Office amp Productivitybull Product Lifecycle Managementbull Supply Chain Managementbull Securitybull Web Analytics
Copyright MySQL AB ndash 2008
SaaS Provider Challenges
bull Delivering on SLArsquosbull Uptime amp availabilitybull Application performance amp responsivenessbull Rapid frequent amp iterative feature releasesbull On-demand scalabilitybull Integration amp customization limitationsbull Reduce infrastructure costsbull Compliance identity amp access managementbull Security of online amp offline databull Technical competence amp knowledgebull Proactive monitoring
Copyright MySQL AB ndash 2008
Benefits of Open Source for SaaS Providers
bull LAMP software stack running on COTS hardware lowers initial startup costs
bull Ubiquitous in hosted environmentsbull Perfect for on-demand Scale-Out environmentsbull Software freedom and no vendor lock-in
Scale-Up Scale-Outvs
Copyright MySQL AB ndash 2008
MySQL Enterprise for SaaS Providers
Deploy and monitor an unlimited number of servers for the price of a single CPU of Oracle
MySQL Enterprise
MySQLEnterprise
Server
MySQLEnterprise
Monitor
24x7Production
Support
MySQLEnterpriseUnlimited
Enterprise database and monitoring software plus production support delivered in an annual subscription
Copyright MySQL AB ndash 2008
Why MySQL Enterprise
bull Deliver on SLAs
bull Increase availability
bull Optimize performance
bull Effectively monitor scale-out environments
bull Faster time to market
bull Develop amp deliver on proven open source components
bull Keep costs predictable
Copyright MySQL AB ndash 2008
MySQL Support amp Licensing Options
TraditionalOEMISV
ISVSaaSHybrid
SaaSProvider
MySQLProClassic
MySQLProfessional
Services
MySQLTraining amp
Certification
MySQLTraining amp
Certification
MySQLProfessional
Services
MySQLProClassicEnterprise
MySQLEnterprise
MySQLTraining amp
Certification
MySQLProfessional
Services
Copyright MySQL AB ndash 2008
MySQL Enterprise Monitor
bull Consolidated view of entire MySQL environmentbull Auto discovery of MySQL Servers amp replication topologiesbull Over 100 customizable rules for monitoring and alertingbull Identifies problems before they occurbull Reduces risk of downtimebull Improve delivery of SLAsbull Scale-out with less DBAs
Copyright MySQL AB ndash 2008
On-Demand Scalability for MySQL
MySQL Replicationbull Designed for on-demand read scalabilitybull Cost-effective alternative to Scale-Upbull Asynchronous replicationbull Statement or row-level replication supportbull No special networking componentsbull Fully-supported via MySQL Enterprise subscriptionbull Enterprise Monitor discovers and monitors replication
topologies
Copyright MySQL AB ndash 2008
MySQL Replication ndash Scale-Out
reads
reads
MySQLReplication
writes
MySQL ReplicationWebAppServers
Copyright MySQL AB ndash 2008
Scalability MySQL Partitioning
Cust_id 1-999
Cust_id 1000-1999
Cust_id 2000-2999
WebAppServers MySQL Partitioning
Copyright MySQL AB ndash 2008
Scalability Sharding - Application Partitioning
Cust_id 1-999
Cust_id 1000-1999
Cust_id 2000-2999
WebAppServers Sharding Architecture
Copyright MySQL AB ndash 2008
Scalability Multi-Tenancy
Customer ACustomer BCustomer C
WebAppServers Multi-Tenancy Architecture
Copyright MySQL AB ndash 2008
Scalability Virtualization
Customer A
WebAppServers Virtualization Architecture
Customer B
Customer C
Copyright MySQL AB ndash 2008
MySQL Replication ndash High Availability
reads
MySQLReplication
writes
MySQL ReplicationWebAppServers
ActiveServers
StandbyServer
Copyright MySQL AB ndash 2008
High Availability for MySQL
Distributed Replicated Block Device (DRBD)bull Runs over standard IP networksbull Distributed storagebull Similar to network RAIDbull Synchronous replicationbull No special networking componentsbull Excellent performance (blocks vs rows of data)bull Manages inconsistencies of data during a failurebull Hides the complexity of many recovery actionsbull Linux heartbeat manages fail over and virtual IPsbull Fully-supported add-on to MySQL Enterprise subscription
Copyright MySQL AB ndash 2008
DRBD Architecture
ActiveMaster
PassiveMaster
Virtual IPManagement
SynchronousBlock
Replication
MySQL and DRBDWebAppServers
Copyright MySQL AB ndash 2008
MySQL High Availability Scale-Out
ActiveMaster
PassiveMaster
Virtual IPManagement
SynchronousBlock
Replication
WebAppServers
writes
reads
DRBD + MySQL Replication
reads
Copyright MySQL AB ndash 2008
Why Do SaaS Providers Outsource Hosting
bull Take advantage of economies of scale to lower costsbull Focus on core business competenciesbull Leverage hosting providers expertise and infrastructurebull Shift burden of delivering SLAs to hosting providerbull Faster resolution to production problemsbull Realize on-demand scalabilitybull Pass-along faster implementation time to customersbull Lower risksbull Compliance security identity and access managementbull Increased choices of value add-on servicesbull Access to hosting providers eco-system
Copyright MySQL AB ndash 2008
SLA Value Chain - Infrastructure
Network
Facility
Internet
Hardware
Provisioned from multiple carriers and fed into facility via multiple fiber loops
Raised floors with multiple power sources supplying battery and generator backup Also redundant cooling systems
Multiple redundant routers at ldquoborderrdquo and ldquocorerdquo distributing to multiple redundant switches Separate (redundant) front-end and back-end networks
Consistent brand with redundant power supply fans and CPUs Highest level service agreement with vendor
Copyright MySQL AB ndash 2008
SLA Value Chain ndash Software Stack
Monitoring
Backed by vendor whether proprietary or open source
Procedures
Database
AppServer
OperatingSystem
Backed by vendor whether proprietary or open source
Backed by vendor whether proprietary or open source In the case of MySQL MySQL Enterprise is the only choice
Redundant infrastructure to monitor network power cooling hardware and software elements which feed into centralized Network Operations Center (NOC)
ldquoRun Bookrdquo details implementation from troubleshooting remediation escalation and reporting
Copyright MySQL AB ndash 2008
Hosting Provider Challenges
bull Delivering on SLAsbull Providing customers with scalability on-demandbull Architecting high availability infrastructurebull Rapid deploymentbull Proactive monitoringbull Maintaining in-house expertisebull Responsive technical support to customer issuesbull Manage multiple vendor relationshipsbull Non-intrusive upgradesbull Containing costs
Copyright MySQL AB ndash 2008
Solutions for Hosting Providers
MySQL AuthorizedHosting Partner
Brandingamp
Marketing
MySQLEnterprise
Server
24x7Production
Support
MySQLEnterprise
ldquoSPLArdquo
MySQLEnterprise
Monitor
Trainingamp
Certification
MySQL Authorized Hosting Partner ProgramProvides top-tier hosting companies a valuable affordable way to distinguish
their offerings plus access to MySQL Enterprise software and services
Copyright MySQL AB ndash 2008
Power Consumption amp MySQL
ldquoMySQL beats Sybase and PostgreSQL in Neal Nelson Power Efficiency Testrdquo
bull 101 to 299 more throughputbull 107 to 328 better power efficiency
bull Nelson Database Power Efficiency Benchmark measures both throughput and power efficiency for transaction processing workloads at a variety of user load levels
bull Less power consumption means a greener facility
httpbizyahoocombw07103020071030006338html
Copyright MySQL AB ndash 2008
SaaS Case Study Right Now Technologies
SaaS ApplicationEnterprise Software As A Service CRM system withover 3000 deployments worldwide
Key Business BenefitsOpen source software provides an infrastructure for scalability reliability and security at a much lower cost
Why MySQL ldquoOur systems have facilitated over 1 billion customerinteractions on behalf of our clients while maintainingreliability at or above 9997 percent Money spent onproprietary databases when there is a viable opensource alternative is money wastedrdquo
-- Greg Gianforte CEO Right Now Technologies
Copyright MySQL AB ndash 2008
SaaS Case Study Zimbra
SaaS SolutionThe Zimbra Collaboration Suite (ZCS) solutionunifies email contacts shared calendar VoIPand online document authoring in a richbrowser-based interface
Key Business BenefitZCS is a modern and innovative applicationthat is cost-effectively delivered on premise oron demand as Software as a Service (SaaS)
Why MySQL
MySQL is a key component of ZimbraCollaboration Suite mdash enabling us to deliver areliable and scalable platform to over 8 millionusersrdquo --Scott Dietzen President amp CTO
Copyright MySQL AB ndash 2008
SaaS Case Study Supply Dynamics
SaaS SolutionBusiness-Critical Supply Chain Platform used byFortune 100 companies
Key Business BenefitSupply Dynamics helps companies like GE andHoneywell reduce production costs deliverproducts faster and fulfill higher Service LevelAgreements (SLAs) by linking their entire supplychain
Why MySQL
Reliability ndash No database downtime High-Performance ndash Real-time data visibilityLow Administration ndash No Full-time DBA Required
Copyright MySQL AB ndash 2008
Hosting Case Study Logicworks
Authorized Platinum Hosting PartnerLogicworks provides the Managed DatabaseService for MySQL with a 100 SLA
Key Business BenefitA 100 SLA ensures no MySQL databasetransactions are lost and revenue-generatingonline initiatives are not impacted by downtime
Why Authorized MySQL Managed Hosting ldquoLogicworks helps MySQL customers deploy andmanage mission-critical applications We provideenterprise Level managed services so that MySQLdevelopers and DBAs can focus on their corecompetenciesrdquo -- Carter Burden Chairman amp CEO Logicworks
Copyright MySQL AB ndash 2008
Summary
Why MySQL Enterprise forManaged Hosting and SaaS Providers
4 Deliver on SLA commitments
6 Ensure availability performance and on-demand scalability
8 Leverage low predictable costs while maintaining margins
Copyright MySQL AB ndash 2008
Q amp A and Next Steps
bull MySQL Enterprise for SaaS Providers httpwwwmysqlcomwhy-mysqlservice-providerssaas
bull MySQL Enterprise for SaaS Providers Whitepaperhttpwwwmysqlcomwhy-mysqlwhite-papersmysql_wp_saas-providersphp
bull MySQL Enterprise for Managed Hosting Providershttpspartner-portalmysqlcomguidehostinghtml
Questionsjimmymysqlcom
Copyright MySQL AB ndash 2008
SaaS SMB Adoption Trends
httpwwwcrmlandmarkcomsurvey_hostedERPhtm
Copyright MySQL AB ndash 2008
MySQL and SaaS Examples
bull AccountingFinancialbull Business Intelligencebull Content Managementbull Compliance amp Risk Managementbull Customer Relationship Managementbull Enterprise Resource Planningbull Human Resource Managementbull Messaging amp Collaborationbull Office amp Productivitybull Product Lifecycle Managementbull Supply Chain Managementbull Securitybull Web Analytics
Copyright MySQL AB ndash 2008
SaaS Provider Challenges
bull Delivering on SLArsquosbull Uptime amp availabilitybull Application performance amp responsivenessbull Rapid frequent amp iterative feature releasesbull On-demand scalabilitybull Integration amp customization limitationsbull Reduce infrastructure costsbull Compliance identity amp access managementbull Security of online amp offline databull Technical competence amp knowledgebull Proactive monitoring
Copyright MySQL AB ndash 2008
Benefits of Open Source for SaaS Providers
bull LAMP software stack running on COTS hardware lowers initial startup costs
bull Ubiquitous in hosted environmentsbull Perfect for on-demand Scale-Out environmentsbull Software freedom and no vendor lock-in
Scale-Up Scale-Outvs
Copyright MySQL AB ndash 2008
MySQL Enterprise for SaaS Providers
Deploy and monitor an unlimited number of servers for the price of a single CPU of Oracle
MySQL Enterprise
MySQLEnterprise
Server
MySQLEnterprise
Monitor
24x7Production
Support
MySQLEnterpriseUnlimited
Enterprise database and monitoring software plus production support delivered in an annual subscription
Copyright MySQL AB ndash 2008
Why MySQL Enterprise
bull Deliver on SLAs
bull Increase availability
bull Optimize performance
bull Effectively monitor scale-out environments
bull Faster time to market
bull Develop amp deliver on proven open source components
bull Keep costs predictable
Copyright MySQL AB ndash 2008
MySQL Support amp Licensing Options
TraditionalOEMISV
ISVSaaSHybrid
SaaSProvider
MySQLProClassic
MySQLProfessional
Services
MySQLTraining amp
Certification
MySQLTraining amp
Certification
MySQLProfessional
Services
MySQLProClassicEnterprise
MySQLEnterprise
MySQLTraining amp
Certification
MySQLProfessional
Services
Copyright MySQL AB ndash 2008
MySQL Enterprise Monitor
bull Consolidated view of entire MySQL environmentbull Auto discovery of MySQL Servers amp replication topologiesbull Over 100 customizable rules for monitoring and alertingbull Identifies problems before they occurbull Reduces risk of downtimebull Improve delivery of SLAsbull Scale-out with less DBAs
Copyright MySQL AB ndash 2008
On-Demand Scalability for MySQL
MySQL Replicationbull Designed for on-demand read scalabilitybull Cost-effective alternative to Scale-Upbull Asynchronous replicationbull Statement or row-level replication supportbull No special networking componentsbull Fully-supported via MySQL Enterprise subscriptionbull Enterprise Monitor discovers and monitors replication
topologies
Copyright MySQL AB ndash 2008
MySQL Replication ndash Scale-Out
reads
reads
MySQLReplication
writes
MySQL ReplicationWebAppServers
Copyright MySQL AB ndash 2008
Scalability MySQL Partitioning
Cust_id 1-999
Cust_id 1000-1999
Cust_id 2000-2999
WebAppServers MySQL Partitioning
Copyright MySQL AB ndash 2008
Scalability Sharding - Application Partitioning
Cust_id 1-999
Cust_id 1000-1999
Cust_id 2000-2999
WebAppServers Sharding Architecture
Copyright MySQL AB ndash 2008
Scalability Multi-Tenancy
Customer ACustomer BCustomer C
WebAppServers Multi-Tenancy Architecture
Copyright MySQL AB ndash 2008
Scalability Virtualization
Customer A
WebAppServers Virtualization Architecture
Customer B
Customer C
Copyright MySQL AB ndash 2008
MySQL Replication ndash High Availability
reads
MySQLReplication
writes
MySQL ReplicationWebAppServers
ActiveServers
StandbyServer
Copyright MySQL AB ndash 2008
High Availability for MySQL
Distributed Replicated Block Device (DRBD)bull Runs over standard IP networksbull Distributed storagebull Similar to network RAIDbull Synchronous replicationbull No special networking componentsbull Excellent performance (blocks vs rows of data)bull Manages inconsistencies of data during a failurebull Hides the complexity of many recovery actionsbull Linux heartbeat manages fail over and virtual IPsbull Fully-supported add-on to MySQL Enterprise subscription
Copyright MySQL AB ndash 2008
DRBD Architecture
ActiveMaster
PassiveMaster
Virtual IPManagement
SynchronousBlock
Replication
MySQL and DRBDWebAppServers
Copyright MySQL AB ndash 2008
MySQL High Availability Scale-Out
ActiveMaster
PassiveMaster
Virtual IPManagement
SynchronousBlock
Replication
WebAppServers
writes
reads
DRBD + MySQL Replication
reads
Copyright MySQL AB ndash 2008
Why Do SaaS Providers Outsource Hosting
bull Take advantage of economies of scale to lower costsbull Focus on core business competenciesbull Leverage hosting providers expertise and infrastructurebull Shift burden of delivering SLAs to hosting providerbull Faster resolution to production problemsbull Realize on-demand scalabilitybull Pass-along faster implementation time to customersbull Lower risksbull Compliance security identity and access managementbull Increased choices of value add-on servicesbull Access to hosting providers eco-system
Copyright MySQL AB ndash 2008
SLA Value Chain - Infrastructure
Network
Facility
Internet
Hardware
Provisioned from multiple carriers and fed into facility via multiple fiber loops
Raised floors with multiple power sources supplying battery and generator backup Also redundant cooling systems
Multiple redundant routers at ldquoborderrdquo and ldquocorerdquo distributing to multiple redundant switches Separate (redundant) front-end and back-end networks
Consistent brand with redundant power supply fans and CPUs Highest level service agreement with vendor
Copyright MySQL AB ndash 2008
SLA Value Chain ndash Software Stack
Monitoring
Backed by vendor whether proprietary or open source
Procedures
Database
AppServer
OperatingSystem
Backed by vendor whether proprietary or open source
Backed by vendor whether proprietary or open source In the case of MySQL MySQL Enterprise is the only choice
Redundant infrastructure to monitor network power cooling hardware and software elements which feed into centralized Network Operations Center (NOC)
ldquoRun Bookrdquo details implementation from troubleshooting remediation escalation and reporting
Copyright MySQL AB ndash 2008
Hosting Provider Challenges
bull Delivering on SLAsbull Providing customers with scalability on-demandbull Architecting high availability infrastructurebull Rapid deploymentbull Proactive monitoringbull Maintaining in-house expertisebull Responsive technical support to customer issuesbull Manage multiple vendor relationshipsbull Non-intrusive upgradesbull Containing costs
Copyright MySQL AB ndash 2008
Solutions for Hosting Providers
MySQL AuthorizedHosting Partner
Brandingamp
Marketing
MySQLEnterprise
Server
24x7Production
Support
MySQLEnterprise
ldquoSPLArdquo
MySQLEnterprise
Monitor
Trainingamp
Certification
MySQL Authorized Hosting Partner ProgramProvides top-tier hosting companies a valuable affordable way to distinguish
their offerings plus access to MySQL Enterprise software and services
Copyright MySQL AB ndash 2008
Power Consumption amp MySQL
ldquoMySQL beats Sybase and PostgreSQL in Neal Nelson Power Efficiency Testrdquo
bull 101 to 299 more throughputbull 107 to 328 better power efficiency
bull Nelson Database Power Efficiency Benchmark measures both throughput and power efficiency for transaction processing workloads at a variety of user load levels
bull Less power consumption means a greener facility
httpbizyahoocombw07103020071030006338html
Copyright MySQL AB ndash 2008
SaaS Case Study Right Now Technologies
SaaS ApplicationEnterprise Software As A Service CRM system withover 3000 deployments worldwide
Key Business BenefitsOpen source software provides an infrastructure for scalability reliability and security at a much lower cost
Why MySQL ldquoOur systems have facilitated over 1 billion customerinteractions on behalf of our clients while maintainingreliability at or above 9997 percent Money spent onproprietary databases when there is a viable opensource alternative is money wastedrdquo
-- Greg Gianforte CEO Right Now Technologies
Copyright MySQL AB ndash 2008
SaaS Case Study Zimbra
SaaS SolutionThe Zimbra Collaboration Suite (ZCS) solutionunifies email contacts shared calendar VoIPand online document authoring in a richbrowser-based interface
Key Business BenefitZCS is a modern and innovative applicationthat is cost-effectively delivered on premise oron demand as Software as a Service (SaaS)
Why MySQL
MySQL is a key component of ZimbraCollaboration Suite mdash enabling us to deliver areliable and scalable platform to over 8 millionusersrdquo --Scott Dietzen President amp CTO
Copyright MySQL AB ndash 2008
SaaS Case Study Supply Dynamics
SaaS SolutionBusiness-Critical Supply Chain Platform used byFortune 100 companies
Key Business BenefitSupply Dynamics helps companies like GE andHoneywell reduce production costs deliverproducts faster and fulfill higher Service LevelAgreements (SLAs) by linking their entire supplychain
Why MySQL
Reliability ndash No database downtime High-Performance ndash Real-time data visibilityLow Administration ndash No Full-time DBA Required
Copyright MySQL AB ndash 2008
Hosting Case Study Logicworks
Authorized Platinum Hosting PartnerLogicworks provides the Managed DatabaseService for MySQL with a 100 SLA
Key Business BenefitA 100 SLA ensures no MySQL databasetransactions are lost and revenue-generatingonline initiatives are not impacted by downtime
Why Authorized MySQL Managed Hosting ldquoLogicworks helps MySQL customers deploy andmanage mission-critical applications We provideenterprise Level managed services so that MySQLdevelopers and DBAs can focus on their corecompetenciesrdquo -- Carter Burden Chairman amp CEO Logicworks
Copyright MySQL AB ndash 2008
Summary
Why MySQL Enterprise forManaged Hosting and SaaS Providers
4 Deliver on SLA commitments
6 Ensure availability performance and on-demand scalability
8 Leverage low predictable costs while maintaining margins
Copyright MySQL AB ndash 2008
Q amp A and Next Steps
bull MySQL Enterprise for SaaS Providers httpwwwmysqlcomwhy-mysqlservice-providerssaas
bull MySQL Enterprise for SaaS Providers Whitepaperhttpwwwmysqlcomwhy-mysqlwhite-papersmysql_wp_saas-providersphp
bull MySQL Enterprise for Managed Hosting Providershttpspartner-portalmysqlcomguidehostinghtml
Questionsjimmymysqlcom
Copyright MySQL AB ndash 2008
MySQL and SaaS Examples
bull AccountingFinancialbull Business Intelligencebull Content Managementbull Compliance amp Risk Managementbull Customer Relationship Managementbull Enterprise Resource Planningbull Human Resource Managementbull Messaging amp Collaborationbull Office amp Productivitybull Product Lifecycle Managementbull Supply Chain Managementbull Securitybull Web Analytics
Copyright MySQL AB ndash 2008
SaaS Provider Challenges
bull Delivering on SLArsquosbull Uptime amp availabilitybull Application performance amp responsivenessbull Rapid frequent amp iterative feature releasesbull On-demand scalabilitybull Integration amp customization limitationsbull Reduce infrastructure costsbull Compliance identity amp access managementbull Security of online amp offline databull Technical competence amp knowledgebull Proactive monitoring
Copyright MySQL AB ndash 2008
Benefits of Open Source for SaaS Providers
bull LAMP software stack running on COTS hardware lowers initial startup costs
bull Ubiquitous in hosted environmentsbull Perfect for on-demand Scale-Out environmentsbull Software freedom and no vendor lock-in
Scale-Up Scale-Outvs
Copyright MySQL AB ndash 2008
MySQL Enterprise for SaaS Providers
Deploy and monitor an unlimited number of servers for the price of a single CPU of Oracle
MySQL Enterprise
MySQLEnterprise
Server
MySQLEnterprise
Monitor
24x7Production
Support
MySQLEnterpriseUnlimited
Enterprise database and monitoring software plus production support delivered in an annual subscription
Copyright MySQL AB ndash 2008
Why MySQL Enterprise
bull Deliver on SLAs
bull Increase availability
bull Optimize performance
bull Effectively monitor scale-out environments
bull Faster time to market
bull Develop amp deliver on proven open source components
bull Keep costs predictable
Copyright MySQL AB ndash 2008
MySQL Support amp Licensing Options
TraditionalOEMISV
ISVSaaSHybrid
SaaSProvider
MySQLProClassic
MySQLProfessional
Services
MySQLTraining amp
Certification
MySQLTraining amp
Certification
MySQLProfessional
Services
MySQLProClassicEnterprise
MySQLEnterprise
MySQLTraining amp
Certification
MySQLProfessional
Services
Copyright MySQL AB ndash 2008
MySQL Enterprise Monitor
bull Consolidated view of entire MySQL environmentbull Auto discovery of MySQL Servers amp replication topologiesbull Over 100 customizable rules for monitoring and alertingbull Identifies problems before they occurbull Reduces risk of downtimebull Improve delivery of SLAsbull Scale-out with less DBAs
Copyright MySQL AB ndash 2008
On-Demand Scalability for MySQL
MySQL Replicationbull Designed for on-demand read scalabilitybull Cost-effective alternative to Scale-Upbull Asynchronous replicationbull Statement or row-level replication supportbull No special networking componentsbull Fully-supported via MySQL Enterprise subscriptionbull Enterprise Monitor discovers and monitors replication
topologies
Copyright MySQL AB ndash 2008
MySQL Replication ndash Scale-Out
reads
reads
MySQLReplication
writes
MySQL ReplicationWebAppServers
Copyright MySQL AB ndash 2008
Scalability MySQL Partitioning
Cust_id 1-999
Cust_id 1000-1999
Cust_id 2000-2999
WebAppServers MySQL Partitioning
Copyright MySQL AB ndash 2008
Scalability Sharding - Application Partitioning
Cust_id 1-999
Cust_id 1000-1999
Cust_id 2000-2999
WebAppServers Sharding Architecture
Copyright MySQL AB ndash 2008
Scalability Multi-Tenancy
Customer ACustomer BCustomer C
WebAppServers Multi-Tenancy Architecture
Copyright MySQL AB ndash 2008
Scalability Virtualization
Customer A
WebAppServers Virtualization Architecture
Customer B
Customer C
Copyright MySQL AB ndash 2008
MySQL Replication ndash High Availability
reads
MySQLReplication
writes
MySQL ReplicationWebAppServers
ActiveServers
StandbyServer
Copyright MySQL AB ndash 2008
High Availability for MySQL
Distributed Replicated Block Device (DRBD)bull Runs over standard IP networksbull Distributed storagebull Similar to network RAIDbull Synchronous replicationbull No special networking componentsbull Excellent performance (blocks vs rows of data)bull Manages inconsistencies of data during a failurebull Hides the complexity of many recovery actionsbull Linux heartbeat manages fail over and virtual IPsbull Fully-supported add-on to MySQL Enterprise subscription
Copyright MySQL AB ndash 2008
DRBD Architecture
ActiveMaster
PassiveMaster
Virtual IPManagement
SynchronousBlock
Replication
MySQL and DRBDWebAppServers
Copyright MySQL AB ndash 2008
MySQL High Availability Scale-Out
ActiveMaster
PassiveMaster
Virtual IPManagement
SynchronousBlock
Replication
WebAppServers
writes
reads
DRBD + MySQL Replication
reads
Copyright MySQL AB ndash 2008
Why Do SaaS Providers Outsource Hosting
bull Take advantage of economies of scale to lower costsbull Focus on core business competenciesbull Leverage hosting providers expertise and infrastructurebull Shift burden of delivering SLAs to hosting providerbull Faster resolution to production problemsbull Realize on-demand scalabilitybull Pass-along faster implementation time to customersbull Lower risksbull Compliance security identity and access managementbull Increased choices of value add-on servicesbull Access to hosting providers eco-system
Copyright MySQL AB ndash 2008
SLA Value Chain - Infrastructure
Network
Facility
Internet
Hardware
Provisioned from multiple carriers and fed into facility via multiple fiber loops
Raised floors with multiple power sources supplying battery and generator backup Also redundant cooling systems
Multiple redundant routers at ldquoborderrdquo and ldquocorerdquo distributing to multiple redundant switches Separate (redundant) front-end and back-end networks
Consistent brand with redundant power supply fans and CPUs Highest level service agreement with vendor
Copyright MySQL AB ndash 2008
SLA Value Chain ndash Software Stack
Monitoring
Backed by vendor whether proprietary or open source
Procedures
Database
AppServer
OperatingSystem
Backed by vendor whether proprietary or open source
Backed by vendor whether proprietary or open source In the case of MySQL MySQL Enterprise is the only choice
Redundant infrastructure to monitor network power cooling hardware and software elements which feed into centralized Network Operations Center (NOC)
ldquoRun Bookrdquo details implementation from troubleshooting remediation escalation and reporting
Copyright MySQL AB ndash 2008
Hosting Provider Challenges
bull Delivering on SLAsbull Providing customers with scalability on-demandbull Architecting high availability infrastructurebull Rapid deploymentbull Proactive monitoringbull Maintaining in-house expertisebull Responsive technical support to customer issuesbull Manage multiple vendor relationshipsbull Non-intrusive upgradesbull Containing costs
Copyright MySQL AB ndash 2008
Solutions for Hosting Providers
MySQL AuthorizedHosting Partner
Brandingamp
Marketing
MySQLEnterprise
Server
24x7Production
Support
MySQLEnterprise
ldquoSPLArdquo
MySQLEnterprise
Monitor
Trainingamp
Certification
MySQL Authorized Hosting Partner ProgramProvides top-tier hosting companies a valuable affordable way to distinguish
their offerings plus access to MySQL Enterprise software and services
Copyright MySQL AB ndash 2008
Power Consumption amp MySQL
ldquoMySQL beats Sybase and PostgreSQL in Neal Nelson Power Efficiency Testrdquo
bull 101 to 299 more throughputbull 107 to 328 better power efficiency
bull Nelson Database Power Efficiency Benchmark measures both throughput and power efficiency for transaction processing workloads at a variety of user load levels
bull Less power consumption means a greener facility
httpbizyahoocombw07103020071030006338html
Copyright MySQL AB ndash 2008
SaaS Case Study Right Now Technologies
SaaS ApplicationEnterprise Software As A Service CRM system withover 3000 deployments worldwide
Key Business BenefitsOpen source software provides an infrastructure for scalability reliability and security at a much lower cost
Why MySQL ldquoOur systems have facilitated over 1 billion customerinteractions on behalf of our clients while maintainingreliability at or above 9997 percent Money spent onproprietary databases when there is a viable opensource alternative is money wastedrdquo
-- Greg Gianforte CEO Right Now Technologies
Copyright MySQL AB ndash 2008
SaaS Case Study Zimbra
SaaS SolutionThe Zimbra Collaboration Suite (ZCS) solutionunifies email contacts shared calendar VoIPand online document authoring in a richbrowser-based interface
Key Business BenefitZCS is a modern and innovative applicationthat is cost-effectively delivered on premise oron demand as Software as a Service (SaaS)
Why MySQL
MySQL is a key component of ZimbraCollaboration Suite mdash enabling us to deliver areliable and scalable platform to over 8 millionusersrdquo --Scott Dietzen President amp CTO
Copyright MySQL AB ndash 2008
SaaS Case Study Supply Dynamics
SaaS SolutionBusiness-Critical Supply Chain Platform used byFortune 100 companies
Key Business BenefitSupply Dynamics helps companies like GE andHoneywell reduce production costs deliverproducts faster and fulfill higher Service LevelAgreements (SLAs) by linking their entire supplychain
Why MySQL
Reliability ndash No database downtime High-Performance ndash Real-time data visibilityLow Administration ndash No Full-time DBA Required
Copyright MySQL AB ndash 2008
Hosting Case Study Logicworks
Authorized Platinum Hosting PartnerLogicworks provides the Managed DatabaseService for MySQL with a 100 SLA
Key Business BenefitA 100 SLA ensures no MySQL databasetransactions are lost and revenue-generatingonline initiatives are not impacted by downtime
Why Authorized MySQL Managed Hosting ldquoLogicworks helps MySQL customers deploy andmanage mission-critical applications We provideenterprise Level managed services so that MySQLdevelopers and DBAs can focus on their corecompetenciesrdquo -- Carter Burden Chairman amp CEO Logicworks
Copyright MySQL AB ndash 2008
Summary
Why MySQL Enterprise forManaged Hosting and SaaS Providers
4 Deliver on SLA commitments
6 Ensure availability performance and on-demand scalability
8 Leverage low predictable costs while maintaining margins
Copyright MySQL AB ndash 2008
Q amp A and Next Steps
bull MySQL Enterprise for SaaS Providers httpwwwmysqlcomwhy-mysqlservice-providerssaas
bull MySQL Enterprise for SaaS Providers Whitepaperhttpwwwmysqlcomwhy-mysqlwhite-papersmysql_wp_saas-providersphp
bull MySQL Enterprise for Managed Hosting Providershttpspartner-portalmysqlcomguidehostinghtml
Questionsjimmymysqlcom
Copyright MySQL AB ndash 2008
SaaS Provider Challenges
bull Delivering on SLArsquosbull Uptime amp availabilitybull Application performance amp responsivenessbull Rapid frequent amp iterative feature releasesbull On-demand scalabilitybull Integration amp customization limitationsbull Reduce infrastructure costsbull Compliance identity amp access managementbull Security of online amp offline databull Technical competence amp knowledgebull Proactive monitoring
Copyright MySQL AB ndash 2008
Benefits of Open Source for SaaS Providers
bull LAMP software stack running on COTS hardware lowers initial startup costs
bull Ubiquitous in hosted environmentsbull Perfect for on-demand Scale-Out environmentsbull Software freedom and no vendor lock-in
Scale-Up Scale-Outvs
Copyright MySQL AB ndash 2008
MySQL Enterprise for SaaS Providers
Deploy and monitor an unlimited number of servers for the price of a single CPU of Oracle
MySQL Enterprise
MySQLEnterprise
Server
MySQLEnterprise
Monitor
24x7Production
Support
MySQLEnterpriseUnlimited
Enterprise database and monitoring software plus production support delivered in an annual subscription
Copyright MySQL AB ndash 2008
Why MySQL Enterprise
bull Deliver on SLAs
bull Increase availability
bull Optimize performance
bull Effectively monitor scale-out environments
bull Faster time to market
bull Develop amp deliver on proven open source components
bull Keep costs predictable
Copyright MySQL AB ndash 2008
MySQL Support amp Licensing Options
TraditionalOEMISV
ISVSaaSHybrid
SaaSProvider
MySQLProClassic
MySQLProfessional
Services
MySQLTraining amp
Certification
MySQLTraining amp
Certification
MySQLProfessional
Services
MySQLProClassicEnterprise
MySQLEnterprise
MySQLTraining amp
Certification
MySQLProfessional
Services
Copyright MySQL AB ndash 2008
MySQL Enterprise Monitor
bull Consolidated view of entire MySQL environmentbull Auto discovery of MySQL Servers amp replication topologiesbull Over 100 customizable rules for monitoring and alertingbull Identifies problems before they occurbull Reduces risk of downtimebull Improve delivery of SLAsbull Scale-out with less DBAs
Copyright MySQL AB ndash 2008
On-Demand Scalability for MySQL
MySQL Replicationbull Designed for on-demand read scalabilitybull Cost-effective alternative to Scale-Upbull Asynchronous replicationbull Statement or row-level replication supportbull No special networking componentsbull Fully-supported via MySQL Enterprise subscriptionbull Enterprise Monitor discovers and monitors replication
topologies
Copyright MySQL AB ndash 2008
MySQL Replication ndash Scale-Out
reads
reads
MySQLReplication
writes
MySQL ReplicationWebAppServers
Copyright MySQL AB ndash 2008
Scalability MySQL Partitioning
Cust_id 1-999
Cust_id 1000-1999
Cust_id 2000-2999
WebAppServers MySQL Partitioning
Copyright MySQL AB ndash 2008
Scalability Sharding - Application Partitioning
Cust_id 1-999
Cust_id 1000-1999
Cust_id 2000-2999
WebAppServers Sharding Architecture
Copyright MySQL AB ndash 2008
Scalability Multi-Tenancy
Customer ACustomer BCustomer C
WebAppServers Multi-Tenancy Architecture
Copyright MySQL AB ndash 2008
Scalability Virtualization
Customer A
WebAppServers Virtualization Architecture
Customer B
Customer C
Copyright MySQL AB ndash 2008
MySQL Replication ndash High Availability
reads
MySQLReplication
writes
MySQL ReplicationWebAppServers
ActiveServers
StandbyServer
Copyright MySQL AB ndash 2008
High Availability for MySQL
Distributed Replicated Block Device (DRBD)bull Runs over standard IP networksbull Distributed storagebull Similar to network RAIDbull Synchronous replicationbull No special networking componentsbull Excellent performance (blocks vs rows of data)bull Manages inconsistencies of data during a failurebull Hides the complexity of many recovery actionsbull Linux heartbeat manages fail over and virtual IPsbull Fully-supported add-on to MySQL Enterprise subscription
Copyright MySQL AB ndash 2008
DRBD Architecture
ActiveMaster
PassiveMaster
Virtual IPManagement
SynchronousBlock
Replication
MySQL and DRBDWebAppServers
Copyright MySQL AB ndash 2008
MySQL High Availability Scale-Out
ActiveMaster
PassiveMaster
Virtual IPManagement
SynchronousBlock
Replication
WebAppServers
writes
reads
DRBD + MySQL Replication
reads
Copyright MySQL AB ndash 2008
Why Do SaaS Providers Outsource Hosting
bull Take advantage of economies of scale to lower costsbull Focus on core business competenciesbull Leverage hosting providers expertise and infrastructurebull Shift burden of delivering SLAs to hosting providerbull Faster resolution to production problemsbull Realize on-demand scalabilitybull Pass-along faster implementation time to customersbull Lower risksbull Compliance security identity and access managementbull Increased choices of value add-on servicesbull Access to hosting providers eco-system
Copyright MySQL AB ndash 2008
SLA Value Chain - Infrastructure
Network
Facility
Internet
Hardware
Provisioned from multiple carriers and fed into facility via multiple fiber loops
Raised floors with multiple power sources supplying battery and generator backup Also redundant cooling systems
Multiple redundant routers at ldquoborderrdquo and ldquocorerdquo distributing to multiple redundant switches Separate (redundant) front-end and back-end networks
Consistent brand with redundant power supply fans and CPUs Highest level service agreement with vendor
Copyright MySQL AB ndash 2008
SLA Value Chain ndash Software Stack
Monitoring
Backed by vendor whether proprietary or open source
Procedures
Database
AppServer
OperatingSystem
Backed by vendor whether proprietary or open source
Backed by vendor whether proprietary or open source In the case of MySQL MySQL Enterprise is the only choice
Redundant infrastructure to monitor network power cooling hardware and software elements which feed into centralized Network Operations Center (NOC)
ldquoRun Bookrdquo details implementation from troubleshooting remediation escalation and reporting
Copyright MySQL AB ndash 2008
Hosting Provider Challenges
bull Delivering on SLAsbull Providing customers with scalability on-demandbull Architecting high availability infrastructurebull Rapid deploymentbull Proactive monitoringbull Maintaining in-house expertisebull Responsive technical support to customer issuesbull Manage multiple vendor relationshipsbull Non-intrusive upgradesbull Containing costs
Copyright MySQL AB ndash 2008
Solutions for Hosting Providers
MySQL AuthorizedHosting Partner
Brandingamp
Marketing
MySQLEnterprise
Server
24x7Production
Support
MySQLEnterprise
ldquoSPLArdquo
MySQLEnterprise
Monitor
Trainingamp
Certification
MySQL Authorized Hosting Partner ProgramProvides top-tier hosting companies a valuable affordable way to distinguish
their offerings plus access to MySQL Enterprise software and services
Copyright MySQL AB ndash 2008
Power Consumption amp MySQL
ldquoMySQL beats Sybase and PostgreSQL in Neal Nelson Power Efficiency Testrdquo
bull 101 to 299 more throughputbull 107 to 328 better power efficiency
bull Nelson Database Power Efficiency Benchmark measures both throughput and power efficiency for transaction processing workloads at a variety of user load levels
bull Less power consumption means a greener facility
httpbizyahoocombw07103020071030006338html
Copyright MySQL AB ndash 2008
SaaS Case Study Right Now Technologies
SaaS ApplicationEnterprise Software As A Service CRM system withover 3000 deployments worldwide
Key Business BenefitsOpen source software provides an infrastructure for scalability reliability and security at a much lower cost
Why MySQL ldquoOur systems have facilitated over 1 billion customerinteractions on behalf of our clients while maintainingreliability at or above 9997 percent Money spent onproprietary databases when there is a viable opensource alternative is money wastedrdquo
-- Greg Gianforte CEO Right Now Technologies
Copyright MySQL AB ndash 2008
SaaS Case Study Zimbra
SaaS SolutionThe Zimbra Collaboration Suite (ZCS) solutionunifies email contacts shared calendar VoIPand online document authoring in a richbrowser-based interface
Key Business BenefitZCS is a modern and innovative applicationthat is cost-effectively delivered on premise oron demand as Software as a Service (SaaS)
Why MySQL
MySQL is a key component of ZimbraCollaboration Suite mdash enabling us to deliver areliable and scalable platform to over 8 millionusersrdquo --Scott Dietzen President amp CTO
Copyright MySQL AB ndash 2008
SaaS Case Study Supply Dynamics
SaaS SolutionBusiness-Critical Supply Chain Platform used byFortune 100 companies
Key Business BenefitSupply Dynamics helps companies like GE andHoneywell reduce production costs deliverproducts faster and fulfill higher Service LevelAgreements (SLAs) by linking their entire supplychain
Why MySQL
Reliability ndash No database downtime High-Performance ndash Real-time data visibilityLow Administration ndash No Full-time DBA Required
Copyright MySQL AB ndash 2008
Hosting Case Study Logicworks
Authorized Platinum Hosting PartnerLogicworks provides the Managed DatabaseService for MySQL with a 100 SLA
Key Business BenefitA 100 SLA ensures no MySQL databasetransactions are lost and revenue-generatingonline initiatives are not impacted by downtime
Why Authorized MySQL Managed Hosting ldquoLogicworks helps MySQL customers deploy andmanage mission-critical applications We provideenterprise Level managed services so that MySQLdevelopers and DBAs can focus on their corecompetenciesrdquo -- Carter Burden Chairman amp CEO Logicworks
Copyright MySQL AB ndash 2008
Summary
Why MySQL Enterprise forManaged Hosting and SaaS Providers
4 Deliver on SLA commitments
6 Ensure availability performance and on-demand scalability
8 Leverage low predictable costs while maintaining margins
Copyright MySQL AB ndash 2008
Q amp A and Next Steps
bull MySQL Enterprise for SaaS Providers httpwwwmysqlcomwhy-mysqlservice-providerssaas
bull MySQL Enterprise for SaaS Providers Whitepaperhttpwwwmysqlcomwhy-mysqlwhite-papersmysql_wp_saas-providersphp
bull MySQL Enterprise for Managed Hosting Providershttpspartner-portalmysqlcomguidehostinghtml
Questionsjimmymysqlcom
Copyright MySQL AB ndash 2008
Benefits of Open Source for SaaS Providers
bull LAMP software stack running on COTS hardware lowers initial startup costs
bull Ubiquitous in hosted environmentsbull Perfect for on-demand Scale-Out environmentsbull Software freedom and no vendor lock-in
Scale-Up Scale-Outvs
Copyright MySQL AB ndash 2008
MySQL Enterprise for SaaS Providers
Deploy and monitor an unlimited number of servers for the price of a single CPU of Oracle
MySQL Enterprise
MySQLEnterprise
Server
MySQLEnterprise
Monitor
24x7Production
Support
MySQLEnterpriseUnlimited
Enterprise database and monitoring software plus production support delivered in an annual subscription
Copyright MySQL AB ndash 2008
Why MySQL Enterprise
bull Deliver on SLAs
bull Increase availability
bull Optimize performance
bull Effectively monitor scale-out environments
bull Faster time to market
bull Develop amp deliver on proven open source components
bull Keep costs predictable
Copyright MySQL AB ndash 2008
MySQL Support amp Licensing Options
TraditionalOEMISV
ISVSaaSHybrid
SaaSProvider
MySQLProClassic
MySQLProfessional
Services
MySQLTraining amp
Certification
MySQLTraining amp
Certification
MySQLProfessional
Services
MySQLProClassicEnterprise
MySQLEnterprise
MySQLTraining amp
Certification
MySQLProfessional
Services
Copyright MySQL AB ndash 2008
MySQL Enterprise Monitor
bull Consolidated view of entire MySQL environmentbull Auto discovery of MySQL Servers amp replication topologiesbull Over 100 customizable rules for monitoring and alertingbull Identifies problems before they occurbull Reduces risk of downtimebull Improve delivery of SLAsbull Scale-out with less DBAs
Copyright MySQL AB ndash 2008
On-Demand Scalability for MySQL
MySQL Replicationbull Designed for on-demand read scalabilitybull Cost-effective alternative to Scale-Upbull Asynchronous replicationbull Statement or row-level replication supportbull No special networking componentsbull Fully-supported via MySQL Enterprise subscriptionbull Enterprise Monitor discovers and monitors replication
topologies
Copyright MySQL AB ndash 2008
MySQL Replication ndash Scale-Out
reads
reads
MySQLReplication
writes
MySQL ReplicationWebAppServers
Copyright MySQL AB ndash 2008
Scalability MySQL Partitioning
Cust_id 1-999
Cust_id 1000-1999
Cust_id 2000-2999
WebAppServers MySQL Partitioning
Copyright MySQL AB ndash 2008
Scalability Sharding - Application Partitioning
Cust_id 1-999
Cust_id 1000-1999
Cust_id 2000-2999
WebAppServers Sharding Architecture
Copyright MySQL AB ndash 2008
Scalability Multi-Tenancy
Customer ACustomer BCustomer C
WebAppServers Multi-Tenancy Architecture
Copyright MySQL AB ndash 2008
Scalability Virtualization
Customer A
WebAppServers Virtualization Architecture
Customer B
Customer C
Copyright MySQL AB ndash 2008
MySQL Replication ndash High Availability
reads
MySQLReplication
writes
MySQL ReplicationWebAppServers
ActiveServers
StandbyServer
Copyright MySQL AB ndash 2008
High Availability for MySQL
Distributed Replicated Block Device (DRBD)bull Runs over standard IP networksbull Distributed storagebull Similar to network RAIDbull Synchronous replicationbull No special networking componentsbull Excellent performance (blocks vs rows of data)bull Manages inconsistencies of data during a failurebull Hides the complexity of many recovery actionsbull Linux heartbeat manages fail over and virtual IPsbull Fully-supported add-on to MySQL Enterprise subscription
Copyright MySQL AB ndash 2008
DRBD Architecture
ActiveMaster
PassiveMaster
Virtual IPManagement
SynchronousBlock
Replication
MySQL and DRBDWebAppServers
Copyright MySQL AB ndash 2008
MySQL High Availability Scale-Out
ActiveMaster
PassiveMaster
Virtual IPManagement
SynchronousBlock
Replication
WebAppServers
writes
reads
DRBD + MySQL Replication
reads
Copyright MySQL AB ndash 2008
Why Do SaaS Providers Outsource Hosting
bull Take advantage of economies of scale to lower costsbull Focus on core business competenciesbull Leverage hosting providers expertise and infrastructurebull Shift burden of delivering SLAs to hosting providerbull Faster resolution to production problemsbull Realize on-demand scalabilitybull Pass-along faster implementation time to customersbull Lower risksbull Compliance security identity and access managementbull Increased choices of value add-on servicesbull Access to hosting providers eco-system
Copyright MySQL AB ndash 2008
SLA Value Chain - Infrastructure
Network
Facility
Internet
Hardware
Provisioned from multiple carriers and fed into facility via multiple fiber loops
Raised floors with multiple power sources supplying battery and generator backup Also redundant cooling systems
Multiple redundant routers at ldquoborderrdquo and ldquocorerdquo distributing to multiple redundant switches Separate (redundant) front-end and back-end networks
Consistent brand with redundant power supply fans and CPUs Highest level service agreement with vendor
Copyright MySQL AB ndash 2008
SLA Value Chain ndash Software Stack
Monitoring
Backed by vendor whether proprietary or open source
Procedures
Database
AppServer
OperatingSystem
Backed by vendor whether proprietary or open source
Backed by vendor whether proprietary or open source In the case of MySQL MySQL Enterprise is the only choice
Redundant infrastructure to monitor network power cooling hardware and software elements which feed into centralized Network Operations Center (NOC)
ldquoRun Bookrdquo details implementation from troubleshooting remediation escalation and reporting
Copyright MySQL AB ndash 2008
Hosting Provider Challenges
bull Delivering on SLAsbull Providing customers with scalability on-demandbull Architecting high availability infrastructurebull Rapid deploymentbull Proactive monitoringbull Maintaining in-house expertisebull Responsive technical support to customer issuesbull Manage multiple vendor relationshipsbull Non-intrusive upgradesbull Containing costs
Copyright MySQL AB ndash 2008
Solutions for Hosting Providers
MySQL AuthorizedHosting Partner
Brandingamp
Marketing
MySQLEnterprise
Server
24x7Production
Support
MySQLEnterprise
ldquoSPLArdquo
MySQLEnterprise
Monitor
Trainingamp
Certification
MySQL Authorized Hosting Partner ProgramProvides top-tier hosting companies a valuable affordable way to distinguish
their offerings plus access to MySQL Enterprise software and services
Copyright MySQL AB ndash 2008
Power Consumption amp MySQL
ldquoMySQL beats Sybase and PostgreSQL in Neal Nelson Power Efficiency Testrdquo
bull 101 to 299 more throughputbull 107 to 328 better power efficiency
bull Nelson Database Power Efficiency Benchmark measures both throughput and power efficiency for transaction processing workloads at a variety of user load levels
bull Less power consumption means a greener facility
httpbizyahoocombw07103020071030006338html
Copyright MySQL AB ndash 2008
SaaS Case Study Right Now Technologies
SaaS ApplicationEnterprise Software As A Service CRM system withover 3000 deployments worldwide
Key Business BenefitsOpen source software provides an infrastructure for scalability reliability and security at a much lower cost
Why MySQL ldquoOur systems have facilitated over 1 billion customerinteractions on behalf of our clients while maintainingreliability at or above 9997 percent Money spent onproprietary databases when there is a viable opensource alternative is money wastedrdquo
-- Greg Gianforte CEO Right Now Technologies
Copyright MySQL AB ndash 2008
SaaS Case Study Zimbra
SaaS SolutionThe Zimbra Collaboration Suite (ZCS) solutionunifies email contacts shared calendar VoIPand online document authoring in a richbrowser-based interface
Key Business BenefitZCS is a modern and innovative applicationthat is cost-effectively delivered on premise oron demand as Software as a Service (SaaS)
Why MySQL
MySQL is a key component of ZimbraCollaboration Suite mdash enabling us to deliver areliable and scalable platform to over 8 millionusersrdquo --Scott Dietzen President amp CTO
Copyright MySQL AB ndash 2008
SaaS Case Study Supply Dynamics
SaaS SolutionBusiness-Critical Supply Chain Platform used byFortune 100 companies
Key Business BenefitSupply Dynamics helps companies like GE andHoneywell reduce production costs deliverproducts faster and fulfill higher Service LevelAgreements (SLAs) by linking their entire supplychain
Why MySQL
Reliability ndash No database downtime High-Performance ndash Real-time data visibilityLow Administration ndash No Full-time DBA Required
Copyright MySQL AB ndash 2008
Hosting Case Study Logicworks
Authorized Platinum Hosting PartnerLogicworks provides the Managed DatabaseService for MySQL with a 100 SLA
Key Business BenefitA 100 SLA ensures no MySQL databasetransactions are lost and revenue-generatingonline initiatives are not impacted by downtime
Why Authorized MySQL Managed Hosting ldquoLogicworks helps MySQL customers deploy andmanage mission-critical applications We provideenterprise Level managed services so that MySQLdevelopers and DBAs can focus on their corecompetenciesrdquo -- Carter Burden Chairman amp CEO Logicworks
Copyright MySQL AB ndash 2008
Summary
Why MySQL Enterprise forManaged Hosting and SaaS Providers
4 Deliver on SLA commitments
6 Ensure availability performance and on-demand scalability
8 Leverage low predictable costs while maintaining margins
Copyright MySQL AB ndash 2008
Q amp A and Next Steps
bull MySQL Enterprise for SaaS Providers httpwwwmysqlcomwhy-mysqlservice-providerssaas
bull MySQL Enterprise for SaaS Providers Whitepaperhttpwwwmysqlcomwhy-mysqlwhite-papersmysql_wp_saas-providersphp
bull MySQL Enterprise for Managed Hosting Providershttpspartner-portalmysqlcomguidehostinghtml
Questionsjimmymysqlcom
Copyright MySQL AB ndash 2008
MySQL Enterprise for SaaS Providers
Deploy and monitor an unlimited number of servers for the price of a single CPU of Oracle
MySQL Enterprise
MySQLEnterprise
Server
MySQLEnterprise
Monitor
24x7Production
Support
MySQLEnterpriseUnlimited
Enterprise database and monitoring software plus production support delivered in an annual subscription
Copyright MySQL AB ndash 2008
Why MySQL Enterprise
bull Deliver on SLAs
bull Increase availability
bull Optimize performance
bull Effectively monitor scale-out environments
bull Faster time to market
bull Develop amp deliver on proven open source components
bull Keep costs predictable
Copyright MySQL AB ndash 2008
MySQL Support amp Licensing Options
TraditionalOEMISV
ISVSaaSHybrid
SaaSProvider
MySQLProClassic
MySQLProfessional
Services
MySQLTraining amp
Certification
MySQLTraining amp
Certification
MySQLProfessional
Services
MySQLProClassicEnterprise
MySQLEnterprise
MySQLTraining amp
Certification
MySQLProfessional
Services
Copyright MySQL AB ndash 2008
MySQL Enterprise Monitor
bull Consolidated view of entire MySQL environmentbull Auto discovery of MySQL Servers amp replication topologiesbull Over 100 customizable rules for monitoring and alertingbull Identifies problems before they occurbull Reduces risk of downtimebull Improve delivery of SLAsbull Scale-out with less DBAs
Copyright MySQL AB ndash 2008
On-Demand Scalability for MySQL
MySQL Replicationbull Designed for on-demand read scalabilitybull Cost-effective alternative to Scale-Upbull Asynchronous replicationbull Statement or row-level replication supportbull No special networking componentsbull Fully-supported via MySQL Enterprise subscriptionbull Enterprise Monitor discovers and monitors replication
topologies
Copyright MySQL AB ndash 2008
MySQL Replication ndash Scale-Out
reads
reads
MySQLReplication
writes
MySQL ReplicationWebAppServers
Copyright MySQL AB ndash 2008
Scalability MySQL Partitioning
Cust_id 1-999
Cust_id 1000-1999
Cust_id 2000-2999
WebAppServers MySQL Partitioning
Copyright MySQL AB ndash 2008
Scalability Sharding - Application Partitioning
Cust_id 1-999
Cust_id 1000-1999
Cust_id 2000-2999
WebAppServers Sharding Architecture
Copyright MySQL AB ndash 2008
Scalability Multi-Tenancy
Customer ACustomer BCustomer C
WebAppServers Multi-Tenancy Architecture
Copyright MySQL AB ndash 2008
Scalability Virtualization
Customer A
WebAppServers Virtualization Architecture
Customer B
Customer C
Copyright MySQL AB ndash 2008
MySQL Replication ndash High Availability
reads
MySQLReplication
writes
MySQL ReplicationWebAppServers
ActiveServers
StandbyServer
Copyright MySQL AB ndash 2008
High Availability for MySQL
Distributed Replicated Block Device (DRBD)bull Runs over standard IP networksbull Distributed storagebull Similar to network RAIDbull Synchronous replicationbull No special networking componentsbull Excellent performance (blocks vs rows of data)bull Manages inconsistencies of data during a failurebull Hides the complexity of many recovery actionsbull Linux heartbeat manages fail over and virtual IPsbull Fully-supported add-on to MySQL Enterprise subscription
Copyright MySQL AB ndash 2008
DRBD Architecture
ActiveMaster
PassiveMaster
Virtual IPManagement
SynchronousBlock
Replication
MySQL and DRBDWebAppServers
Copyright MySQL AB ndash 2008
MySQL High Availability Scale-Out
ActiveMaster
PassiveMaster
Virtual IPManagement
SynchronousBlock
Replication
WebAppServers
writes
reads
DRBD + MySQL Replication
reads
Copyright MySQL AB ndash 2008
Why Do SaaS Providers Outsource Hosting
bull Take advantage of economies of scale to lower costsbull Focus on core business competenciesbull Leverage hosting providers expertise and infrastructurebull Shift burden of delivering SLAs to hosting providerbull Faster resolution to production problemsbull Realize on-demand scalabilitybull Pass-along faster implementation time to customersbull Lower risksbull Compliance security identity and access managementbull Increased choices of value add-on servicesbull Access to hosting providers eco-system
Copyright MySQL AB ndash 2008
SLA Value Chain - Infrastructure
Network
Facility
Internet
Hardware
Provisioned from multiple carriers and fed into facility via multiple fiber loops
Raised floors with multiple power sources supplying battery and generator backup Also redundant cooling systems
Multiple redundant routers at ldquoborderrdquo and ldquocorerdquo distributing to multiple redundant switches Separate (redundant) front-end and back-end networks
Consistent brand with redundant power supply fans and CPUs Highest level service agreement with vendor
Copyright MySQL AB ndash 2008
SLA Value Chain ndash Software Stack
Monitoring
Backed by vendor whether proprietary or open source
Procedures
Database
AppServer
OperatingSystem
Backed by vendor whether proprietary or open source
Backed by vendor whether proprietary or open source In the case of MySQL MySQL Enterprise is the only choice
Redundant infrastructure to monitor network power cooling hardware and software elements which feed into centralized Network Operations Center (NOC)
ldquoRun Bookrdquo details implementation from troubleshooting remediation escalation and reporting
Copyright MySQL AB ndash 2008
Hosting Provider Challenges
bull Delivering on SLAsbull Providing customers with scalability on-demandbull Architecting high availability infrastructurebull Rapid deploymentbull Proactive monitoringbull Maintaining in-house expertisebull Responsive technical support to customer issuesbull Manage multiple vendor relationshipsbull Non-intrusive upgradesbull Containing costs
Copyright MySQL AB ndash 2008
Solutions for Hosting Providers
MySQL AuthorizedHosting Partner
Brandingamp
Marketing
MySQLEnterprise
Server
24x7Production
Support
MySQLEnterprise
ldquoSPLArdquo
MySQLEnterprise
Monitor
Trainingamp
Certification
MySQL Authorized Hosting Partner ProgramProvides top-tier hosting companies a valuable affordable way to distinguish
their offerings plus access to MySQL Enterprise software and services
Copyright MySQL AB ndash 2008
Power Consumption amp MySQL
ldquoMySQL beats Sybase and PostgreSQL in Neal Nelson Power Efficiency Testrdquo
bull 101 to 299 more throughputbull 107 to 328 better power efficiency
bull Nelson Database Power Efficiency Benchmark measures both throughput and power efficiency for transaction processing workloads at a variety of user load levels
bull Less power consumption means a greener facility
httpbizyahoocombw07103020071030006338html
Copyright MySQL AB ndash 2008
SaaS Case Study Right Now Technologies
SaaS ApplicationEnterprise Software As A Service CRM system withover 3000 deployments worldwide
Key Business BenefitsOpen source software provides an infrastructure for scalability reliability and security at a much lower cost
Why MySQL ldquoOur systems have facilitated over 1 billion customerinteractions on behalf of our clients while maintainingreliability at or above 9997 percent Money spent onproprietary databases when there is a viable opensource alternative is money wastedrdquo
-- Greg Gianforte CEO Right Now Technologies
Copyright MySQL AB ndash 2008
SaaS Case Study Zimbra
SaaS SolutionThe Zimbra Collaboration Suite (ZCS) solutionunifies email contacts shared calendar VoIPand online document authoring in a richbrowser-based interface
Key Business BenefitZCS is a modern and innovative applicationthat is cost-effectively delivered on premise oron demand as Software as a Service (SaaS)
Why MySQL
MySQL is a key component of ZimbraCollaboration Suite mdash enabling us to deliver areliable and scalable platform to over 8 millionusersrdquo --Scott Dietzen President amp CTO
Copyright MySQL AB ndash 2008
SaaS Case Study Supply Dynamics
SaaS SolutionBusiness-Critical Supply Chain Platform used byFortune 100 companies
Key Business BenefitSupply Dynamics helps companies like GE andHoneywell reduce production costs deliverproducts faster and fulfill higher Service LevelAgreements (SLAs) by linking their entire supplychain
Why MySQL
Reliability ndash No database downtime High-Performance ndash Real-time data visibilityLow Administration ndash No Full-time DBA Required
Copyright MySQL AB ndash 2008
Hosting Case Study Logicworks
Authorized Platinum Hosting PartnerLogicworks provides the Managed DatabaseService for MySQL with a 100 SLA
Key Business BenefitA 100 SLA ensures no MySQL databasetransactions are lost and revenue-generatingonline initiatives are not impacted by downtime
Why Authorized MySQL Managed Hosting ldquoLogicworks helps MySQL customers deploy andmanage mission-critical applications We provideenterprise Level managed services so that MySQLdevelopers and DBAs can focus on their corecompetenciesrdquo -- Carter Burden Chairman amp CEO Logicworks
Copyright MySQL AB ndash 2008
Summary
Why MySQL Enterprise forManaged Hosting and SaaS Providers
4 Deliver on SLA commitments
6 Ensure availability performance and on-demand scalability
8 Leverage low predictable costs while maintaining margins
Copyright MySQL AB ndash 2008
Q amp A and Next Steps
bull MySQL Enterprise for SaaS Providers httpwwwmysqlcomwhy-mysqlservice-providerssaas
bull MySQL Enterprise for SaaS Providers Whitepaperhttpwwwmysqlcomwhy-mysqlwhite-papersmysql_wp_saas-providersphp
bull MySQL Enterprise for Managed Hosting Providershttpspartner-portalmysqlcomguidehostinghtml
Questionsjimmymysqlcom
Copyright MySQL AB ndash 2008
Why MySQL Enterprise
bull Deliver on SLAs
bull Increase availability
bull Optimize performance
bull Effectively monitor scale-out environments
bull Faster time to market
bull Develop amp deliver on proven open source components
bull Keep costs predictable
Copyright MySQL AB ndash 2008
MySQL Support amp Licensing Options
TraditionalOEMISV
ISVSaaSHybrid
SaaSProvider
MySQLProClassic
MySQLProfessional
Services
MySQLTraining amp
Certification
MySQLTraining amp
Certification
MySQLProfessional
Services
MySQLProClassicEnterprise
MySQLEnterprise
MySQLTraining amp
Certification
MySQLProfessional
Services
Copyright MySQL AB ndash 2008
MySQL Enterprise Monitor
bull Consolidated view of entire MySQL environmentbull Auto discovery of MySQL Servers amp replication topologiesbull Over 100 customizable rules for monitoring and alertingbull Identifies problems before they occurbull Reduces risk of downtimebull Improve delivery of SLAsbull Scale-out with less DBAs
Copyright MySQL AB ndash 2008
On-Demand Scalability for MySQL
MySQL Replicationbull Designed for on-demand read scalabilitybull Cost-effective alternative to Scale-Upbull Asynchronous replicationbull Statement or row-level replication supportbull No special networking componentsbull Fully-supported via MySQL Enterprise subscriptionbull Enterprise Monitor discovers and monitors replication
topologies
Copyright MySQL AB ndash 2008
MySQL Replication ndash Scale-Out
reads
reads
MySQLReplication
writes
MySQL ReplicationWebAppServers
Copyright MySQL AB ndash 2008
Scalability MySQL Partitioning
Cust_id 1-999
Cust_id 1000-1999
Cust_id 2000-2999
WebAppServers MySQL Partitioning
Copyright MySQL AB ndash 2008
Scalability Sharding - Application Partitioning
Cust_id 1-999
Cust_id 1000-1999
Cust_id 2000-2999
WebAppServers Sharding Architecture
Copyright MySQL AB ndash 2008
Scalability Multi-Tenancy
Customer ACustomer BCustomer C
WebAppServers Multi-Tenancy Architecture
Copyright MySQL AB ndash 2008
Scalability Virtualization
Customer A
WebAppServers Virtualization Architecture
Customer B
Customer C
Copyright MySQL AB ndash 2008
MySQL Replication ndash High Availability
reads
MySQLReplication
writes
MySQL ReplicationWebAppServers
ActiveServers
StandbyServer
Copyright MySQL AB ndash 2008
High Availability for MySQL
Distributed Replicated Block Device (DRBD)bull Runs over standard IP networksbull Distributed storagebull Similar to network RAIDbull Synchronous replicationbull No special networking componentsbull Excellent performance (blocks vs rows of data)bull Manages inconsistencies of data during a failurebull Hides the complexity of many recovery actionsbull Linux heartbeat manages fail over and virtual IPsbull Fully-supported add-on to MySQL Enterprise subscription
Copyright MySQL AB ndash 2008
DRBD Architecture
ActiveMaster
PassiveMaster
Virtual IPManagement
SynchronousBlock
Replication
MySQL and DRBDWebAppServers
Copyright MySQL AB ndash 2008
MySQL High Availability Scale-Out
ActiveMaster
PassiveMaster
Virtual IPManagement
SynchronousBlock
Replication
WebAppServers
writes
reads
DRBD + MySQL Replication
reads
Copyright MySQL AB ndash 2008
Why Do SaaS Providers Outsource Hosting
bull Take advantage of economies of scale to lower costsbull Focus on core business competenciesbull Leverage hosting providers expertise and infrastructurebull Shift burden of delivering SLAs to hosting providerbull Faster resolution to production problemsbull Realize on-demand scalabilitybull Pass-along faster implementation time to customersbull Lower risksbull Compliance security identity and access managementbull Increased choices of value add-on servicesbull Access to hosting providers eco-system
Copyright MySQL AB ndash 2008
SLA Value Chain - Infrastructure
Network
Facility
Internet
Hardware
Provisioned from multiple carriers and fed into facility via multiple fiber loops
Raised floors with multiple power sources supplying battery and generator backup Also redundant cooling systems
Multiple redundant routers at ldquoborderrdquo and ldquocorerdquo distributing to multiple redundant switches Separate (redundant) front-end and back-end networks
Consistent brand with redundant power supply fans and CPUs Highest level service agreement with vendor
Copyright MySQL AB ndash 2008
SLA Value Chain ndash Software Stack
Monitoring
Backed by vendor whether proprietary or open source
Procedures
Database
AppServer
OperatingSystem
Backed by vendor whether proprietary or open source
Backed by vendor whether proprietary or open source In the case of MySQL MySQL Enterprise is the only choice
Redundant infrastructure to monitor network power cooling hardware and software elements which feed into centralized Network Operations Center (NOC)
ldquoRun Bookrdquo details implementation from troubleshooting remediation escalation and reporting
Copyright MySQL AB ndash 2008
Hosting Provider Challenges
bull Delivering on SLAsbull Providing customers with scalability on-demandbull Architecting high availability infrastructurebull Rapid deploymentbull Proactive monitoringbull Maintaining in-house expertisebull Responsive technical support to customer issuesbull Manage multiple vendor relationshipsbull Non-intrusive upgradesbull Containing costs
Copyright MySQL AB ndash 2008
Solutions for Hosting Providers
MySQL AuthorizedHosting Partner
Brandingamp
Marketing
MySQLEnterprise
Server
24x7Production
Support
MySQLEnterprise
ldquoSPLArdquo
MySQLEnterprise
Monitor
Trainingamp
Certification
MySQL Authorized Hosting Partner ProgramProvides top-tier hosting companies a valuable affordable way to distinguish
their offerings plus access to MySQL Enterprise software and services
Copyright MySQL AB ndash 2008
Power Consumption amp MySQL
ldquoMySQL beats Sybase and PostgreSQL in Neal Nelson Power Efficiency Testrdquo
bull 101 to 299 more throughputbull 107 to 328 better power efficiency
bull Nelson Database Power Efficiency Benchmark measures both throughput and power efficiency for transaction processing workloads at a variety of user load levels
bull Less power consumption means a greener facility
httpbizyahoocombw07103020071030006338html
Copyright MySQL AB ndash 2008
SaaS Case Study Right Now Technologies
SaaS ApplicationEnterprise Software As A Service CRM system withover 3000 deployments worldwide
Key Business BenefitsOpen source software provides an infrastructure for scalability reliability and security at a much lower cost
Why MySQL ldquoOur systems have facilitated over 1 billion customerinteractions on behalf of our clients while maintainingreliability at or above 9997 percent Money spent onproprietary databases when there is a viable opensource alternative is money wastedrdquo
-- Greg Gianforte CEO Right Now Technologies
Copyright MySQL AB ndash 2008
SaaS Case Study Zimbra
SaaS SolutionThe Zimbra Collaboration Suite (ZCS) solutionunifies email contacts shared calendar VoIPand online document authoring in a richbrowser-based interface
Key Business BenefitZCS is a modern and innovative applicationthat is cost-effectively delivered on premise oron demand as Software as a Service (SaaS)
Why MySQL
MySQL is a key component of ZimbraCollaboration Suite mdash enabling us to deliver areliable and scalable platform to over 8 millionusersrdquo --Scott Dietzen President amp CTO
Copyright MySQL AB ndash 2008
SaaS Case Study Supply Dynamics
SaaS SolutionBusiness-Critical Supply Chain Platform used byFortune 100 companies
Key Business BenefitSupply Dynamics helps companies like GE andHoneywell reduce production costs deliverproducts faster and fulfill higher Service LevelAgreements (SLAs) by linking their entire supplychain
Why MySQL
Reliability ndash No database downtime High-Performance ndash Real-time data visibilityLow Administration ndash No Full-time DBA Required
Copyright MySQL AB ndash 2008
Hosting Case Study Logicworks
Authorized Platinum Hosting PartnerLogicworks provides the Managed DatabaseService for MySQL with a 100 SLA
Key Business BenefitA 100 SLA ensures no MySQL databasetransactions are lost and revenue-generatingonline initiatives are not impacted by downtime
Why Authorized MySQL Managed Hosting ldquoLogicworks helps MySQL customers deploy andmanage mission-critical applications We provideenterprise Level managed services so that MySQLdevelopers and DBAs can focus on their corecompetenciesrdquo -- Carter Burden Chairman amp CEO Logicworks
Copyright MySQL AB ndash 2008
Summary
Why MySQL Enterprise forManaged Hosting and SaaS Providers
4 Deliver on SLA commitments
6 Ensure availability performance and on-demand scalability
8 Leverage low predictable costs while maintaining margins
Copyright MySQL AB ndash 2008
Q amp A and Next Steps
bull MySQL Enterprise for SaaS Providers httpwwwmysqlcomwhy-mysqlservice-providerssaas
bull MySQL Enterprise for SaaS Providers Whitepaperhttpwwwmysqlcomwhy-mysqlwhite-papersmysql_wp_saas-providersphp
bull MySQL Enterprise for Managed Hosting Providershttpspartner-portalmysqlcomguidehostinghtml
Questionsjimmymysqlcom
Copyright MySQL AB ndash 2008
MySQL Support amp Licensing Options
TraditionalOEMISV
ISVSaaSHybrid
SaaSProvider
MySQLProClassic
MySQLProfessional
Services
MySQLTraining amp
Certification
MySQLTraining amp
Certification
MySQLProfessional
Services
MySQLProClassicEnterprise
MySQLEnterprise
MySQLTraining amp
Certification
MySQLProfessional
Services
Copyright MySQL AB ndash 2008
MySQL Enterprise Monitor
bull Consolidated view of entire MySQL environmentbull Auto discovery of MySQL Servers amp replication topologiesbull Over 100 customizable rules for monitoring and alertingbull Identifies problems before they occurbull Reduces risk of downtimebull Improve delivery of SLAsbull Scale-out with less DBAs
Copyright MySQL AB ndash 2008
On-Demand Scalability for MySQL
MySQL Replicationbull Designed for on-demand read scalabilitybull Cost-effective alternative to Scale-Upbull Asynchronous replicationbull Statement or row-level replication supportbull No special networking componentsbull Fully-supported via MySQL Enterprise subscriptionbull Enterprise Monitor discovers and monitors replication
topologies
Copyright MySQL AB ndash 2008
MySQL Replication ndash Scale-Out
reads
reads
MySQLReplication
writes
MySQL ReplicationWebAppServers
Copyright MySQL AB ndash 2008
Scalability MySQL Partitioning
Cust_id 1-999
Cust_id 1000-1999
Cust_id 2000-2999
WebAppServers MySQL Partitioning
Copyright MySQL AB ndash 2008
Scalability Sharding - Application Partitioning
Cust_id 1-999
Cust_id 1000-1999
Cust_id 2000-2999
WebAppServers Sharding Architecture
Copyright MySQL AB ndash 2008
Scalability Multi-Tenancy
Customer ACustomer BCustomer C
WebAppServers Multi-Tenancy Architecture
Copyright MySQL AB ndash 2008
Scalability Virtualization
Customer A
WebAppServers Virtualization Architecture
Customer B
Customer C
Copyright MySQL AB ndash 2008
MySQL Replication ndash High Availability
reads
MySQLReplication
writes
MySQL ReplicationWebAppServers
ActiveServers
StandbyServer
Copyright MySQL AB ndash 2008
High Availability for MySQL
Distributed Replicated Block Device (DRBD)bull Runs over standard IP networksbull Distributed storagebull Similar to network RAIDbull Synchronous replicationbull No special networking componentsbull Excellent performance (blocks vs rows of data)bull Manages inconsistencies of data during a failurebull Hides the complexity of many recovery actionsbull Linux heartbeat manages fail over and virtual IPsbull Fully-supported add-on to MySQL Enterprise subscription
Copyright MySQL AB ndash 2008
DRBD Architecture
ActiveMaster
PassiveMaster
Virtual IPManagement
SynchronousBlock
Replication
MySQL and DRBDWebAppServers
Copyright MySQL AB ndash 2008
MySQL High Availability Scale-Out
ActiveMaster
PassiveMaster
Virtual IPManagement
SynchronousBlock
Replication
WebAppServers
writes
reads
DRBD + MySQL Replication
reads
Copyright MySQL AB ndash 2008
Why Do SaaS Providers Outsource Hosting
bull Take advantage of economies of scale to lower costsbull Focus on core business competenciesbull Leverage hosting providers expertise and infrastructurebull Shift burden of delivering SLAs to hosting providerbull Faster resolution to production problemsbull Realize on-demand scalabilitybull Pass-along faster implementation time to customersbull Lower risksbull Compliance security identity and access managementbull Increased choices of value add-on servicesbull Access to hosting providers eco-system
Copyright MySQL AB ndash 2008
SLA Value Chain - Infrastructure
Network
Facility
Internet
Hardware
Provisioned from multiple carriers and fed into facility via multiple fiber loops
Raised floors with multiple power sources supplying battery and generator backup Also redundant cooling systems
Multiple redundant routers at ldquoborderrdquo and ldquocorerdquo distributing to multiple redundant switches Separate (redundant) front-end and back-end networks
Consistent brand with redundant power supply fans and CPUs Highest level service agreement with vendor
Copyright MySQL AB ndash 2008
SLA Value Chain ndash Software Stack
Monitoring
Backed by vendor whether proprietary or open source
Procedures
Database
AppServer
OperatingSystem
Backed by vendor whether proprietary or open source
Backed by vendor whether proprietary or open source In the case of MySQL MySQL Enterprise is the only choice
Redundant infrastructure to monitor network power cooling hardware and software elements which feed into centralized Network Operations Center (NOC)
ldquoRun Bookrdquo details implementation from troubleshooting remediation escalation and reporting
Copyright MySQL AB ndash 2008
Hosting Provider Challenges
bull Delivering on SLAsbull Providing customers with scalability on-demandbull Architecting high availability infrastructurebull Rapid deploymentbull Proactive monitoringbull Maintaining in-house expertisebull Responsive technical support to customer issuesbull Manage multiple vendor relationshipsbull Non-intrusive upgradesbull Containing costs
Copyright MySQL AB ndash 2008
Solutions for Hosting Providers
MySQL AuthorizedHosting Partner
Brandingamp
Marketing
MySQLEnterprise
Server
24x7Production
Support
MySQLEnterprise
ldquoSPLArdquo
MySQLEnterprise
Monitor
Trainingamp
Certification
MySQL Authorized Hosting Partner ProgramProvides top-tier hosting companies a valuable affordable way to distinguish
their offerings plus access to MySQL Enterprise software and services
Copyright MySQL AB ndash 2008
Power Consumption amp MySQL
ldquoMySQL beats Sybase and PostgreSQL in Neal Nelson Power Efficiency Testrdquo
bull 101 to 299 more throughputbull 107 to 328 better power efficiency
bull Nelson Database Power Efficiency Benchmark measures both throughput and power efficiency for transaction processing workloads at a variety of user load levels
bull Less power consumption means a greener facility
httpbizyahoocombw07103020071030006338html
Copyright MySQL AB ndash 2008
SaaS Case Study Right Now Technologies
SaaS ApplicationEnterprise Software As A Service CRM system withover 3000 deployments worldwide
Key Business BenefitsOpen source software provides an infrastructure for scalability reliability and security at a much lower cost
Why MySQL ldquoOur systems have facilitated over 1 billion customerinteractions on behalf of our clients while maintainingreliability at or above 9997 percent Money spent onproprietary databases when there is a viable opensource alternative is money wastedrdquo
-- Greg Gianforte CEO Right Now Technologies
Copyright MySQL AB ndash 2008
SaaS Case Study Zimbra
SaaS SolutionThe Zimbra Collaboration Suite (ZCS) solutionunifies email contacts shared calendar VoIPand online document authoring in a richbrowser-based interface
Key Business BenefitZCS is a modern and innovative applicationthat is cost-effectively delivered on premise oron demand as Software as a Service (SaaS)
Why MySQL
MySQL is a key component of ZimbraCollaboration Suite mdash enabling us to deliver areliable and scalable platform to over 8 millionusersrdquo --Scott Dietzen President amp CTO
Copyright MySQL AB ndash 2008
SaaS Case Study Supply Dynamics
SaaS SolutionBusiness-Critical Supply Chain Platform used byFortune 100 companies
Key Business BenefitSupply Dynamics helps companies like GE andHoneywell reduce production costs deliverproducts faster and fulfill higher Service LevelAgreements (SLAs) by linking their entire supplychain
Why MySQL
Reliability ndash No database downtime High-Performance ndash Real-time data visibilityLow Administration ndash No Full-time DBA Required
Copyright MySQL AB ndash 2008
Hosting Case Study Logicworks
Authorized Platinum Hosting PartnerLogicworks provides the Managed DatabaseService for MySQL with a 100 SLA
Key Business BenefitA 100 SLA ensures no MySQL databasetransactions are lost and revenue-generatingonline initiatives are not impacted by downtime
Why Authorized MySQL Managed Hosting ldquoLogicworks helps MySQL customers deploy andmanage mission-critical applications We provideenterprise Level managed services so that MySQLdevelopers and DBAs can focus on their corecompetenciesrdquo -- Carter Burden Chairman amp CEO Logicworks
Copyright MySQL AB ndash 2008
Summary
Why MySQL Enterprise forManaged Hosting and SaaS Providers
4 Deliver on SLA commitments
6 Ensure availability performance and on-demand scalability
8 Leverage low predictable costs while maintaining margins
Copyright MySQL AB ndash 2008
Q amp A and Next Steps
bull MySQL Enterprise for SaaS Providers httpwwwmysqlcomwhy-mysqlservice-providerssaas
bull MySQL Enterprise for SaaS Providers Whitepaperhttpwwwmysqlcomwhy-mysqlwhite-papersmysql_wp_saas-providersphp
bull MySQL Enterprise for Managed Hosting Providershttpspartner-portalmysqlcomguidehostinghtml
Questionsjimmymysqlcom
Copyright MySQL AB ndash 2008
MySQL Enterprise Monitor
bull Consolidated view of entire MySQL environmentbull Auto discovery of MySQL Servers amp replication topologiesbull Over 100 customizable rules for monitoring and alertingbull Identifies problems before they occurbull Reduces risk of downtimebull Improve delivery of SLAsbull Scale-out with less DBAs
Copyright MySQL AB ndash 2008
On-Demand Scalability for MySQL
MySQL Replicationbull Designed for on-demand read scalabilitybull Cost-effective alternative to Scale-Upbull Asynchronous replicationbull Statement or row-level replication supportbull No special networking componentsbull Fully-supported via MySQL Enterprise subscriptionbull Enterprise Monitor discovers and monitors replication
topologies
Copyright MySQL AB ndash 2008
MySQL Replication ndash Scale-Out
reads
reads
MySQLReplication
writes
MySQL ReplicationWebAppServers
Copyright MySQL AB ndash 2008
Scalability MySQL Partitioning
Cust_id 1-999
Cust_id 1000-1999
Cust_id 2000-2999
WebAppServers MySQL Partitioning
Copyright MySQL AB ndash 2008
Scalability Sharding - Application Partitioning
Cust_id 1-999
Cust_id 1000-1999
Cust_id 2000-2999
WebAppServers Sharding Architecture
Copyright MySQL AB ndash 2008
Scalability Multi-Tenancy
Customer ACustomer BCustomer C
WebAppServers Multi-Tenancy Architecture
Copyright MySQL AB ndash 2008
Scalability Virtualization
Customer A
WebAppServers Virtualization Architecture
Customer B
Customer C
Copyright MySQL AB ndash 2008
MySQL Replication ndash High Availability
reads
MySQLReplication
writes
MySQL ReplicationWebAppServers
ActiveServers
StandbyServer
Copyright MySQL AB ndash 2008
High Availability for MySQL
Distributed Replicated Block Device (DRBD)bull Runs over standard IP networksbull Distributed storagebull Similar to network RAIDbull Synchronous replicationbull No special networking componentsbull Excellent performance (blocks vs rows of data)bull Manages inconsistencies of data during a failurebull Hides the complexity of many recovery actionsbull Linux heartbeat manages fail over and virtual IPsbull Fully-supported add-on to MySQL Enterprise subscription
Copyright MySQL AB ndash 2008
DRBD Architecture
ActiveMaster
PassiveMaster
Virtual IPManagement
SynchronousBlock
Replication
MySQL and DRBDWebAppServers
Copyright MySQL AB ndash 2008
MySQL High Availability Scale-Out
ActiveMaster
PassiveMaster
Virtual IPManagement
SynchronousBlock
Replication
WebAppServers
writes
reads
DRBD + MySQL Replication
reads
Copyright MySQL AB ndash 2008
Why Do SaaS Providers Outsource Hosting
bull Take advantage of economies of scale to lower costsbull Focus on core business competenciesbull Leverage hosting providers expertise and infrastructurebull Shift burden of delivering SLAs to hosting providerbull Faster resolution to production problemsbull Realize on-demand scalabilitybull Pass-along faster implementation time to customersbull Lower risksbull Compliance security identity and access managementbull Increased choices of value add-on servicesbull Access to hosting providers eco-system
Copyright MySQL AB ndash 2008
SLA Value Chain - Infrastructure
Network
Facility
Internet
Hardware
Provisioned from multiple carriers and fed into facility via multiple fiber loops
Raised floors with multiple power sources supplying battery and generator backup Also redundant cooling systems
Multiple redundant routers at ldquoborderrdquo and ldquocorerdquo distributing to multiple redundant switches Separate (redundant) front-end and back-end networks
Consistent brand with redundant power supply fans and CPUs Highest level service agreement with vendor
Copyright MySQL AB ndash 2008
SLA Value Chain ndash Software Stack
Monitoring
Backed by vendor whether proprietary or open source
Procedures
Database
AppServer
OperatingSystem
Backed by vendor whether proprietary or open source
Backed by vendor whether proprietary or open source In the case of MySQL MySQL Enterprise is the only choice
Redundant infrastructure to monitor network power cooling hardware and software elements which feed into centralized Network Operations Center (NOC)
ldquoRun Bookrdquo details implementation from troubleshooting remediation escalation and reporting
Copyright MySQL AB ndash 2008
Hosting Provider Challenges
bull Delivering on SLAsbull Providing customers with scalability on-demandbull Architecting high availability infrastructurebull Rapid deploymentbull Proactive monitoringbull Maintaining in-house expertisebull Responsive technical support to customer issuesbull Manage multiple vendor relationshipsbull Non-intrusive upgradesbull Containing costs
Copyright MySQL AB ndash 2008
Solutions for Hosting Providers
MySQL AuthorizedHosting Partner
Brandingamp
Marketing
MySQLEnterprise
Server
24x7Production
Support
MySQLEnterprise
ldquoSPLArdquo
MySQLEnterprise
Monitor
Trainingamp
Certification
MySQL Authorized Hosting Partner ProgramProvides top-tier hosting companies a valuable affordable way to distinguish
their offerings plus access to MySQL Enterprise software and services
Copyright MySQL AB ndash 2008
Power Consumption amp MySQL
ldquoMySQL beats Sybase and PostgreSQL in Neal Nelson Power Efficiency Testrdquo
bull 101 to 299 more throughputbull 107 to 328 better power efficiency
bull Nelson Database Power Efficiency Benchmark measures both throughput and power efficiency for transaction processing workloads at a variety of user load levels
bull Less power consumption means a greener facility
httpbizyahoocombw07103020071030006338html
Copyright MySQL AB ndash 2008
SaaS Case Study Right Now Technologies
SaaS ApplicationEnterprise Software As A Service CRM system withover 3000 deployments worldwide
Key Business BenefitsOpen source software provides an infrastructure for scalability reliability and security at a much lower cost
Why MySQL ldquoOur systems have facilitated over 1 billion customerinteractions on behalf of our clients while maintainingreliability at or above 9997 percent Money spent onproprietary databases when there is a viable opensource alternative is money wastedrdquo
-- Greg Gianforte CEO Right Now Technologies
Copyright MySQL AB ndash 2008
SaaS Case Study Zimbra
SaaS SolutionThe Zimbra Collaboration Suite (ZCS) solutionunifies email contacts shared calendar VoIPand online document authoring in a richbrowser-based interface
Key Business BenefitZCS is a modern and innovative applicationthat is cost-effectively delivered on premise oron demand as Software as a Service (SaaS)
Why MySQL
MySQL is a key component of ZimbraCollaboration Suite mdash enabling us to deliver areliable and scalable platform to over 8 millionusersrdquo --Scott Dietzen President amp CTO
Copyright MySQL AB ndash 2008
SaaS Case Study Supply Dynamics
SaaS SolutionBusiness-Critical Supply Chain Platform used byFortune 100 companies
Key Business BenefitSupply Dynamics helps companies like GE andHoneywell reduce production costs deliverproducts faster and fulfill higher Service LevelAgreements (SLAs) by linking their entire supplychain
Why MySQL
Reliability ndash No database downtime High-Performance ndash Real-time data visibilityLow Administration ndash No Full-time DBA Required
Copyright MySQL AB ndash 2008
Hosting Case Study Logicworks
Authorized Platinum Hosting PartnerLogicworks provides the Managed DatabaseService for MySQL with a 100 SLA
Key Business BenefitA 100 SLA ensures no MySQL databasetransactions are lost and revenue-generatingonline initiatives are not impacted by downtime
Why Authorized MySQL Managed Hosting ldquoLogicworks helps MySQL customers deploy andmanage mission-critical applications We provideenterprise Level managed services so that MySQLdevelopers and DBAs can focus on their corecompetenciesrdquo -- Carter Burden Chairman amp CEO Logicworks
Copyright MySQL AB ndash 2008
Summary
Why MySQL Enterprise forManaged Hosting and SaaS Providers
4 Deliver on SLA commitments
6 Ensure availability performance and on-demand scalability
8 Leverage low predictable costs while maintaining margins
Copyright MySQL AB ndash 2008
Q amp A and Next Steps
bull MySQL Enterprise for SaaS Providers httpwwwmysqlcomwhy-mysqlservice-providerssaas
bull MySQL Enterprise for SaaS Providers Whitepaperhttpwwwmysqlcomwhy-mysqlwhite-papersmysql_wp_saas-providersphp
bull MySQL Enterprise for Managed Hosting Providershttpspartner-portalmysqlcomguidehostinghtml
Questionsjimmymysqlcom
Copyright MySQL AB ndash 2008
On-Demand Scalability for MySQL
MySQL Replicationbull Designed for on-demand read scalabilitybull Cost-effective alternative to Scale-Upbull Asynchronous replicationbull Statement or row-level replication supportbull No special networking componentsbull Fully-supported via MySQL Enterprise subscriptionbull Enterprise Monitor discovers and monitors replication
topologies
Copyright MySQL AB ndash 2008
MySQL Replication ndash Scale-Out
reads
reads
MySQLReplication
writes
MySQL ReplicationWebAppServers
Copyright MySQL AB ndash 2008
Scalability MySQL Partitioning
Cust_id 1-999
Cust_id 1000-1999
Cust_id 2000-2999
WebAppServers MySQL Partitioning
Copyright MySQL AB ndash 2008
Scalability Sharding - Application Partitioning
Cust_id 1-999
Cust_id 1000-1999
Cust_id 2000-2999
WebAppServers Sharding Architecture
Copyright MySQL AB ndash 2008
Scalability Multi-Tenancy
Customer ACustomer BCustomer C
WebAppServers Multi-Tenancy Architecture
Copyright MySQL AB ndash 2008
Scalability Virtualization
Customer A
WebAppServers Virtualization Architecture
Customer B
Customer C
Copyright MySQL AB ndash 2008
MySQL Replication ndash High Availability
reads
MySQLReplication
writes
MySQL ReplicationWebAppServers
ActiveServers
StandbyServer
Copyright MySQL AB ndash 2008
High Availability for MySQL
Distributed Replicated Block Device (DRBD)bull Runs over standard IP networksbull Distributed storagebull Similar to network RAIDbull Synchronous replicationbull No special networking componentsbull Excellent performance (blocks vs rows of data)bull Manages inconsistencies of data during a failurebull Hides the complexity of many recovery actionsbull Linux heartbeat manages fail over and virtual IPsbull Fully-supported add-on to MySQL Enterprise subscription
Copyright MySQL AB ndash 2008
DRBD Architecture
ActiveMaster
PassiveMaster
Virtual IPManagement
SynchronousBlock
Replication
MySQL and DRBDWebAppServers
Copyright MySQL AB ndash 2008
MySQL High Availability Scale-Out
ActiveMaster
PassiveMaster
Virtual IPManagement
SynchronousBlock
Replication
WebAppServers
writes
reads
DRBD + MySQL Replication
reads
Copyright MySQL AB ndash 2008
Why Do SaaS Providers Outsource Hosting
bull Take advantage of economies of scale to lower costsbull Focus on core business competenciesbull Leverage hosting providers expertise and infrastructurebull Shift burden of delivering SLAs to hosting providerbull Faster resolution to production problemsbull Realize on-demand scalabilitybull Pass-along faster implementation time to customersbull Lower risksbull Compliance security identity and access managementbull Increased choices of value add-on servicesbull Access to hosting providers eco-system
Copyright MySQL AB ndash 2008
SLA Value Chain - Infrastructure
Network
Facility
Internet
Hardware
Provisioned from multiple carriers and fed into facility via multiple fiber loops
Raised floors with multiple power sources supplying battery and generator backup Also redundant cooling systems
Multiple redundant routers at ldquoborderrdquo and ldquocorerdquo distributing to multiple redundant switches Separate (redundant) front-end and back-end networks
Consistent brand with redundant power supply fans and CPUs Highest level service agreement with vendor
Copyright MySQL AB ndash 2008
SLA Value Chain ndash Software Stack
Monitoring
Backed by vendor whether proprietary or open source
Procedures
Database
AppServer
OperatingSystem
Backed by vendor whether proprietary or open source
Backed by vendor whether proprietary or open source In the case of MySQL MySQL Enterprise is the only choice
Redundant infrastructure to monitor network power cooling hardware and software elements which feed into centralized Network Operations Center (NOC)
ldquoRun Bookrdquo details implementation from troubleshooting remediation escalation and reporting
Copyright MySQL AB ndash 2008
Hosting Provider Challenges
bull Delivering on SLAsbull Providing customers with scalability on-demandbull Architecting high availability infrastructurebull Rapid deploymentbull Proactive monitoringbull Maintaining in-house expertisebull Responsive technical support to customer issuesbull Manage multiple vendor relationshipsbull Non-intrusive upgradesbull Containing costs
Copyright MySQL AB ndash 2008
Solutions for Hosting Providers
MySQL AuthorizedHosting Partner
Brandingamp
Marketing
MySQLEnterprise
Server
24x7Production
Support
MySQLEnterprise
ldquoSPLArdquo
MySQLEnterprise
Monitor
Trainingamp
Certification
MySQL Authorized Hosting Partner ProgramProvides top-tier hosting companies a valuable affordable way to distinguish
their offerings plus access to MySQL Enterprise software and services
Copyright MySQL AB ndash 2008
Power Consumption amp MySQL
ldquoMySQL beats Sybase and PostgreSQL in Neal Nelson Power Efficiency Testrdquo
bull 101 to 299 more throughputbull 107 to 328 better power efficiency
bull Nelson Database Power Efficiency Benchmark measures both throughput and power efficiency for transaction processing workloads at a variety of user load levels
bull Less power consumption means a greener facility
httpbizyahoocombw07103020071030006338html
Copyright MySQL AB ndash 2008
SaaS Case Study Right Now Technologies
SaaS ApplicationEnterprise Software As A Service CRM system withover 3000 deployments worldwide
Key Business BenefitsOpen source software provides an infrastructure for scalability reliability and security at a much lower cost
Why MySQL ldquoOur systems have facilitated over 1 billion customerinteractions on behalf of our clients while maintainingreliability at or above 9997 percent Money spent onproprietary databases when there is a viable opensource alternative is money wastedrdquo
-- Greg Gianforte CEO Right Now Technologies
Copyright MySQL AB ndash 2008
SaaS Case Study Zimbra
SaaS SolutionThe Zimbra Collaboration Suite (ZCS) solutionunifies email contacts shared calendar VoIPand online document authoring in a richbrowser-based interface
Key Business BenefitZCS is a modern and innovative applicationthat is cost-effectively delivered on premise oron demand as Software as a Service (SaaS)
Why MySQL
MySQL is a key component of ZimbraCollaboration Suite mdash enabling us to deliver areliable and scalable platform to over 8 millionusersrdquo --Scott Dietzen President amp CTO
Copyright MySQL AB ndash 2008
SaaS Case Study Supply Dynamics
SaaS SolutionBusiness-Critical Supply Chain Platform used byFortune 100 companies
Key Business BenefitSupply Dynamics helps companies like GE andHoneywell reduce production costs deliverproducts faster and fulfill higher Service LevelAgreements (SLAs) by linking their entire supplychain
Why MySQL
Reliability ndash No database downtime High-Performance ndash Real-time data visibilityLow Administration ndash No Full-time DBA Required
Copyright MySQL AB ndash 2008
Hosting Case Study Logicworks
Authorized Platinum Hosting PartnerLogicworks provides the Managed DatabaseService for MySQL with a 100 SLA
Key Business BenefitA 100 SLA ensures no MySQL databasetransactions are lost and revenue-generatingonline initiatives are not impacted by downtime
Why Authorized MySQL Managed Hosting ldquoLogicworks helps MySQL customers deploy andmanage mission-critical applications We provideenterprise Level managed services so that MySQLdevelopers and DBAs can focus on their corecompetenciesrdquo -- Carter Burden Chairman amp CEO Logicworks
Copyright MySQL AB ndash 2008
Summary
Why MySQL Enterprise forManaged Hosting and SaaS Providers
4 Deliver on SLA commitments
6 Ensure availability performance and on-demand scalability
8 Leverage low predictable costs while maintaining margins
Copyright MySQL AB ndash 2008
Q amp A and Next Steps
bull MySQL Enterprise for SaaS Providers httpwwwmysqlcomwhy-mysqlservice-providerssaas
bull MySQL Enterprise for SaaS Providers Whitepaperhttpwwwmysqlcomwhy-mysqlwhite-papersmysql_wp_saas-providersphp
bull MySQL Enterprise for Managed Hosting Providershttpspartner-portalmysqlcomguidehostinghtml
Questionsjimmymysqlcom
Copyright MySQL AB ndash 2008
MySQL Replication ndash Scale-Out
reads
reads
MySQLReplication
writes
MySQL ReplicationWebAppServers
Copyright MySQL AB ndash 2008
Scalability MySQL Partitioning
Cust_id 1-999
Cust_id 1000-1999
Cust_id 2000-2999
WebAppServers MySQL Partitioning
Copyright MySQL AB ndash 2008
Scalability Sharding - Application Partitioning
Cust_id 1-999
Cust_id 1000-1999
Cust_id 2000-2999
WebAppServers Sharding Architecture
Copyright MySQL AB ndash 2008
Scalability Multi-Tenancy
Customer ACustomer BCustomer C
WebAppServers Multi-Tenancy Architecture
Copyright MySQL AB ndash 2008
Scalability Virtualization
Customer A
WebAppServers Virtualization Architecture
Customer B
Customer C
Copyright MySQL AB ndash 2008
MySQL Replication ndash High Availability
reads
MySQLReplication
writes
MySQL ReplicationWebAppServers
ActiveServers
StandbyServer
Copyright MySQL AB ndash 2008
High Availability for MySQL
Distributed Replicated Block Device (DRBD)bull Runs over standard IP networksbull Distributed storagebull Similar to network RAIDbull Synchronous replicationbull No special networking componentsbull Excellent performance (blocks vs rows of data)bull Manages inconsistencies of data during a failurebull Hides the complexity of many recovery actionsbull Linux heartbeat manages fail over and virtual IPsbull Fully-supported add-on to MySQL Enterprise subscription
Copyright MySQL AB ndash 2008
DRBD Architecture
ActiveMaster
PassiveMaster
Virtual IPManagement
SynchronousBlock
Replication
MySQL and DRBDWebAppServers
Copyright MySQL AB ndash 2008
MySQL High Availability Scale-Out
ActiveMaster
PassiveMaster
Virtual IPManagement
SynchronousBlock
Replication
WebAppServers
writes
reads
DRBD + MySQL Replication
reads
Copyright MySQL AB ndash 2008
Why Do SaaS Providers Outsource Hosting
bull Take advantage of economies of scale to lower costsbull Focus on core business competenciesbull Leverage hosting providers expertise and infrastructurebull Shift burden of delivering SLAs to hosting providerbull Faster resolution to production problemsbull Realize on-demand scalabilitybull Pass-along faster implementation time to customersbull Lower risksbull Compliance security identity and access managementbull Increased choices of value add-on servicesbull Access to hosting providers eco-system
Copyright MySQL AB ndash 2008
SLA Value Chain - Infrastructure
Network
Facility
Internet
Hardware
Provisioned from multiple carriers and fed into facility via multiple fiber loops
Raised floors with multiple power sources supplying battery and generator backup Also redundant cooling systems
Multiple redundant routers at ldquoborderrdquo and ldquocorerdquo distributing to multiple redundant switches Separate (redundant) front-end and back-end networks
Consistent brand with redundant power supply fans and CPUs Highest level service agreement with vendor
Copyright MySQL AB ndash 2008
SLA Value Chain ndash Software Stack
Monitoring
Backed by vendor whether proprietary or open source
Procedures
Database
AppServer
OperatingSystem
Backed by vendor whether proprietary or open source
Backed by vendor whether proprietary or open source In the case of MySQL MySQL Enterprise is the only choice
Redundant infrastructure to monitor network power cooling hardware and software elements which feed into centralized Network Operations Center (NOC)
ldquoRun Bookrdquo details implementation from troubleshooting remediation escalation and reporting
Copyright MySQL AB ndash 2008
Hosting Provider Challenges
bull Delivering on SLAsbull Providing customers with scalability on-demandbull Architecting high availability infrastructurebull Rapid deploymentbull Proactive monitoringbull Maintaining in-house expertisebull Responsive technical support to customer issuesbull Manage multiple vendor relationshipsbull Non-intrusive upgradesbull Containing costs
Copyright MySQL AB ndash 2008
Solutions for Hosting Providers
MySQL AuthorizedHosting Partner
Brandingamp
Marketing
MySQLEnterprise
Server
24x7Production
Support
MySQLEnterprise
ldquoSPLArdquo
MySQLEnterprise
Monitor
Trainingamp
Certification
MySQL Authorized Hosting Partner ProgramProvides top-tier hosting companies a valuable affordable way to distinguish
their offerings plus access to MySQL Enterprise software and services
Copyright MySQL AB ndash 2008
Power Consumption amp MySQL
ldquoMySQL beats Sybase and PostgreSQL in Neal Nelson Power Efficiency Testrdquo
bull 101 to 299 more throughputbull 107 to 328 better power efficiency
bull Nelson Database Power Efficiency Benchmark measures both throughput and power efficiency for transaction processing workloads at a variety of user load levels
bull Less power consumption means a greener facility
httpbizyahoocombw07103020071030006338html
Copyright MySQL AB ndash 2008
SaaS Case Study Right Now Technologies
SaaS ApplicationEnterprise Software As A Service CRM system withover 3000 deployments worldwide
Key Business BenefitsOpen source software provides an infrastructure for scalability reliability and security at a much lower cost
Why MySQL ldquoOur systems have facilitated over 1 billion customerinteractions on behalf of our clients while maintainingreliability at or above 9997 percent Money spent onproprietary databases when there is a viable opensource alternative is money wastedrdquo
-- Greg Gianforte CEO Right Now Technologies
Copyright MySQL AB ndash 2008
SaaS Case Study Zimbra
SaaS SolutionThe Zimbra Collaboration Suite (ZCS) solutionunifies email contacts shared calendar VoIPand online document authoring in a richbrowser-based interface
Key Business BenefitZCS is a modern and innovative applicationthat is cost-effectively delivered on premise oron demand as Software as a Service (SaaS)
Why MySQL
MySQL is a key component of ZimbraCollaboration Suite mdash enabling us to deliver areliable and scalable platform to over 8 millionusersrdquo --Scott Dietzen President amp CTO
Copyright MySQL AB ndash 2008
SaaS Case Study Supply Dynamics
SaaS SolutionBusiness-Critical Supply Chain Platform used byFortune 100 companies
Key Business BenefitSupply Dynamics helps companies like GE andHoneywell reduce production costs deliverproducts faster and fulfill higher Service LevelAgreements (SLAs) by linking their entire supplychain
Why MySQL
Reliability ndash No database downtime High-Performance ndash Real-time data visibilityLow Administration ndash No Full-time DBA Required
Copyright MySQL AB ndash 2008
Hosting Case Study Logicworks
Authorized Platinum Hosting PartnerLogicworks provides the Managed DatabaseService for MySQL with a 100 SLA
Key Business BenefitA 100 SLA ensures no MySQL databasetransactions are lost and revenue-generatingonline initiatives are not impacted by downtime
Why Authorized MySQL Managed Hosting ldquoLogicworks helps MySQL customers deploy andmanage mission-critical applications We provideenterprise Level managed services so that MySQLdevelopers and DBAs can focus on their corecompetenciesrdquo -- Carter Burden Chairman amp CEO Logicworks
Copyright MySQL AB ndash 2008
Summary
Why MySQL Enterprise forManaged Hosting and SaaS Providers
4 Deliver on SLA commitments
6 Ensure availability performance and on-demand scalability
8 Leverage low predictable costs while maintaining margins
Copyright MySQL AB ndash 2008
Q amp A and Next Steps
bull MySQL Enterprise for SaaS Providers httpwwwmysqlcomwhy-mysqlservice-providerssaas
bull MySQL Enterprise for SaaS Providers Whitepaperhttpwwwmysqlcomwhy-mysqlwhite-papersmysql_wp_saas-providersphp
bull MySQL Enterprise for Managed Hosting Providershttpspartner-portalmysqlcomguidehostinghtml
Questionsjimmymysqlcom
Copyright MySQL AB ndash 2008
Scalability MySQL Partitioning
Cust_id 1-999
Cust_id 1000-1999
Cust_id 2000-2999
WebAppServers MySQL Partitioning
Copyright MySQL AB ndash 2008
Scalability Sharding - Application Partitioning
Cust_id 1-999
Cust_id 1000-1999
Cust_id 2000-2999
WebAppServers Sharding Architecture
Copyright MySQL AB ndash 2008
Scalability Multi-Tenancy
Customer ACustomer BCustomer C
WebAppServers Multi-Tenancy Architecture
Copyright MySQL AB ndash 2008
Scalability Virtualization
Customer A
WebAppServers Virtualization Architecture
Customer B
Customer C
Copyright MySQL AB ndash 2008
MySQL Replication ndash High Availability
reads
MySQLReplication
writes
MySQL ReplicationWebAppServers
ActiveServers
StandbyServer
Copyright MySQL AB ndash 2008
High Availability for MySQL
Distributed Replicated Block Device (DRBD)bull Runs over standard IP networksbull Distributed storagebull Similar to network RAIDbull Synchronous replicationbull No special networking componentsbull Excellent performance (blocks vs rows of data)bull Manages inconsistencies of data during a failurebull Hides the complexity of many recovery actionsbull Linux heartbeat manages fail over and virtual IPsbull Fully-supported add-on to MySQL Enterprise subscription
Copyright MySQL AB ndash 2008
DRBD Architecture
ActiveMaster
PassiveMaster
Virtual IPManagement
SynchronousBlock
Replication
MySQL and DRBDWebAppServers
Copyright MySQL AB ndash 2008
MySQL High Availability Scale-Out
ActiveMaster
PassiveMaster
Virtual IPManagement
SynchronousBlock
Replication
WebAppServers
writes
reads
DRBD + MySQL Replication
reads
Copyright MySQL AB ndash 2008
Why Do SaaS Providers Outsource Hosting
bull Take advantage of economies of scale to lower costsbull Focus on core business competenciesbull Leverage hosting providers expertise and infrastructurebull Shift burden of delivering SLAs to hosting providerbull Faster resolution to production problemsbull Realize on-demand scalabilitybull Pass-along faster implementation time to customersbull Lower risksbull Compliance security identity and access managementbull Increased choices of value add-on servicesbull Access to hosting providers eco-system
Copyright MySQL AB ndash 2008
SLA Value Chain - Infrastructure
Network
Facility
Internet
Hardware
Provisioned from multiple carriers and fed into facility via multiple fiber loops
Raised floors with multiple power sources supplying battery and generator backup Also redundant cooling systems
Multiple redundant routers at ldquoborderrdquo and ldquocorerdquo distributing to multiple redundant switches Separate (redundant) front-end and back-end networks
Consistent brand with redundant power supply fans and CPUs Highest level service agreement with vendor
Copyright MySQL AB ndash 2008
SLA Value Chain ndash Software Stack
Monitoring
Backed by vendor whether proprietary or open source
Procedures
Database
AppServer
OperatingSystem
Backed by vendor whether proprietary or open source
Backed by vendor whether proprietary or open source In the case of MySQL MySQL Enterprise is the only choice
Redundant infrastructure to monitor network power cooling hardware and software elements which feed into centralized Network Operations Center (NOC)
ldquoRun Bookrdquo details implementation from troubleshooting remediation escalation and reporting
Copyright MySQL AB ndash 2008
Hosting Provider Challenges
bull Delivering on SLAsbull Providing customers with scalability on-demandbull Architecting high availability infrastructurebull Rapid deploymentbull Proactive monitoringbull Maintaining in-house expertisebull Responsive technical support to customer issuesbull Manage multiple vendor relationshipsbull Non-intrusive upgradesbull Containing costs
Copyright MySQL AB ndash 2008
Solutions for Hosting Providers
MySQL AuthorizedHosting Partner
Brandingamp
Marketing
MySQLEnterprise
Server
24x7Production
Support
MySQLEnterprise
ldquoSPLArdquo
MySQLEnterprise
Monitor
Trainingamp
Certification
MySQL Authorized Hosting Partner ProgramProvides top-tier hosting companies a valuable affordable way to distinguish
their offerings plus access to MySQL Enterprise software and services
Copyright MySQL AB ndash 2008
Power Consumption amp MySQL
ldquoMySQL beats Sybase and PostgreSQL in Neal Nelson Power Efficiency Testrdquo
bull 101 to 299 more throughputbull 107 to 328 better power efficiency
bull Nelson Database Power Efficiency Benchmark measures both throughput and power efficiency for transaction processing workloads at a variety of user load levels
bull Less power consumption means a greener facility
httpbizyahoocombw07103020071030006338html
Copyright MySQL AB ndash 2008
SaaS Case Study Right Now Technologies
SaaS ApplicationEnterprise Software As A Service CRM system withover 3000 deployments worldwide
Key Business BenefitsOpen source software provides an infrastructure for scalability reliability and security at a much lower cost
Why MySQL ldquoOur systems have facilitated over 1 billion customerinteractions on behalf of our clients while maintainingreliability at or above 9997 percent Money spent onproprietary databases when there is a viable opensource alternative is money wastedrdquo
-- Greg Gianforte CEO Right Now Technologies
Copyright MySQL AB ndash 2008
SaaS Case Study Zimbra
SaaS SolutionThe Zimbra Collaboration Suite (ZCS) solutionunifies email contacts shared calendar VoIPand online document authoring in a richbrowser-based interface
Key Business BenefitZCS is a modern and innovative applicationthat is cost-effectively delivered on premise oron demand as Software as a Service (SaaS)
Why MySQL
MySQL is a key component of ZimbraCollaboration Suite mdash enabling us to deliver areliable and scalable platform to over 8 millionusersrdquo --Scott Dietzen President amp CTO
Copyright MySQL AB ndash 2008
SaaS Case Study Supply Dynamics
SaaS SolutionBusiness-Critical Supply Chain Platform used byFortune 100 companies
Key Business BenefitSupply Dynamics helps companies like GE andHoneywell reduce production costs deliverproducts faster and fulfill higher Service LevelAgreements (SLAs) by linking their entire supplychain
Why MySQL
Reliability ndash No database downtime High-Performance ndash Real-time data visibilityLow Administration ndash No Full-time DBA Required
Copyright MySQL AB ndash 2008
Hosting Case Study Logicworks
Authorized Platinum Hosting PartnerLogicworks provides the Managed DatabaseService for MySQL with a 100 SLA
Key Business BenefitA 100 SLA ensures no MySQL databasetransactions are lost and revenue-generatingonline initiatives are not impacted by downtime
Why Authorized MySQL Managed Hosting ldquoLogicworks helps MySQL customers deploy andmanage mission-critical applications We provideenterprise Level managed services so that MySQLdevelopers and DBAs can focus on their corecompetenciesrdquo -- Carter Burden Chairman amp CEO Logicworks
Copyright MySQL AB ndash 2008
Summary
Why MySQL Enterprise forManaged Hosting and SaaS Providers
4 Deliver on SLA commitments
6 Ensure availability performance and on-demand scalability
8 Leverage low predictable costs while maintaining margins
Copyright MySQL AB ndash 2008
Q amp A and Next Steps
bull MySQL Enterprise for SaaS Providers httpwwwmysqlcomwhy-mysqlservice-providerssaas
bull MySQL Enterprise for SaaS Providers Whitepaperhttpwwwmysqlcomwhy-mysqlwhite-papersmysql_wp_saas-providersphp
bull MySQL Enterprise for Managed Hosting Providershttpspartner-portalmysqlcomguidehostinghtml
Questionsjimmymysqlcom
Copyright MySQL AB ndash 2008
Scalability Sharding - Application Partitioning
Cust_id 1-999
Cust_id 1000-1999
Cust_id 2000-2999
WebAppServers Sharding Architecture
Copyright MySQL AB ndash 2008
Scalability Multi-Tenancy
Customer ACustomer BCustomer C
WebAppServers Multi-Tenancy Architecture
Copyright MySQL AB ndash 2008
Scalability Virtualization
Customer A
WebAppServers Virtualization Architecture
Customer B
Customer C
Copyright MySQL AB ndash 2008
MySQL Replication ndash High Availability
reads
MySQLReplication
writes
MySQL ReplicationWebAppServers
ActiveServers
StandbyServer
Copyright MySQL AB ndash 2008
High Availability for MySQL
Distributed Replicated Block Device (DRBD)bull Runs over standard IP networksbull Distributed storagebull Similar to network RAIDbull Synchronous replicationbull No special networking componentsbull Excellent performance (blocks vs rows of data)bull Manages inconsistencies of data during a failurebull Hides the complexity of many recovery actionsbull Linux heartbeat manages fail over and virtual IPsbull Fully-supported add-on to MySQL Enterprise subscription
Copyright MySQL AB ndash 2008
DRBD Architecture
ActiveMaster
PassiveMaster
Virtual IPManagement
SynchronousBlock
Replication
MySQL and DRBDWebAppServers
Copyright MySQL AB ndash 2008
MySQL High Availability Scale-Out
ActiveMaster
PassiveMaster
Virtual IPManagement
SynchronousBlock
Replication
WebAppServers
writes
reads
DRBD + MySQL Replication
reads
Copyright MySQL AB ndash 2008
Why Do SaaS Providers Outsource Hosting
bull Take advantage of economies of scale to lower costsbull Focus on core business competenciesbull Leverage hosting providers expertise and infrastructurebull Shift burden of delivering SLAs to hosting providerbull Faster resolution to production problemsbull Realize on-demand scalabilitybull Pass-along faster implementation time to customersbull Lower risksbull Compliance security identity and access managementbull Increased choices of value add-on servicesbull Access to hosting providers eco-system
Copyright MySQL AB ndash 2008
SLA Value Chain - Infrastructure
Network
Facility
Internet
Hardware
Provisioned from multiple carriers and fed into facility via multiple fiber loops
Raised floors with multiple power sources supplying battery and generator backup Also redundant cooling systems
Multiple redundant routers at ldquoborderrdquo and ldquocorerdquo distributing to multiple redundant switches Separate (redundant) front-end and back-end networks
Consistent brand with redundant power supply fans and CPUs Highest level service agreement with vendor
Copyright MySQL AB ndash 2008
SLA Value Chain ndash Software Stack
Monitoring
Backed by vendor whether proprietary or open source
Procedures
Database
AppServer
OperatingSystem
Backed by vendor whether proprietary or open source
Backed by vendor whether proprietary or open source In the case of MySQL MySQL Enterprise is the only choice
Redundant infrastructure to monitor network power cooling hardware and software elements which feed into centralized Network Operations Center (NOC)
ldquoRun Bookrdquo details implementation from troubleshooting remediation escalation and reporting
Copyright MySQL AB ndash 2008
Hosting Provider Challenges
bull Delivering on SLAsbull Providing customers with scalability on-demandbull Architecting high availability infrastructurebull Rapid deploymentbull Proactive monitoringbull Maintaining in-house expertisebull Responsive technical support to customer issuesbull Manage multiple vendor relationshipsbull Non-intrusive upgradesbull Containing costs
Copyright MySQL AB ndash 2008
Solutions for Hosting Providers
MySQL AuthorizedHosting Partner
Brandingamp
Marketing
MySQLEnterprise
Server
24x7Production
Support
MySQLEnterprise
ldquoSPLArdquo
MySQLEnterprise
Monitor
Trainingamp
Certification
MySQL Authorized Hosting Partner ProgramProvides top-tier hosting companies a valuable affordable way to distinguish
their offerings plus access to MySQL Enterprise software and services
Copyright MySQL AB ndash 2008
Power Consumption amp MySQL
ldquoMySQL beats Sybase and PostgreSQL in Neal Nelson Power Efficiency Testrdquo
bull 101 to 299 more throughputbull 107 to 328 better power efficiency
bull Nelson Database Power Efficiency Benchmark measures both throughput and power efficiency for transaction processing workloads at a variety of user load levels
bull Less power consumption means a greener facility
httpbizyahoocombw07103020071030006338html
Copyright MySQL AB ndash 2008
SaaS Case Study Right Now Technologies
SaaS ApplicationEnterprise Software As A Service CRM system withover 3000 deployments worldwide
Key Business BenefitsOpen source software provides an infrastructure for scalability reliability and security at a much lower cost
Why MySQL ldquoOur systems have facilitated over 1 billion customerinteractions on behalf of our clients while maintainingreliability at or above 9997 percent Money spent onproprietary databases when there is a viable opensource alternative is money wastedrdquo
-- Greg Gianforte CEO Right Now Technologies
Copyright MySQL AB ndash 2008
SaaS Case Study Zimbra
SaaS SolutionThe Zimbra Collaboration Suite (ZCS) solutionunifies email contacts shared calendar VoIPand online document authoring in a richbrowser-based interface
Key Business BenefitZCS is a modern and innovative applicationthat is cost-effectively delivered on premise oron demand as Software as a Service (SaaS)
Why MySQL
MySQL is a key component of ZimbraCollaboration Suite mdash enabling us to deliver areliable and scalable platform to over 8 millionusersrdquo --Scott Dietzen President amp CTO
Copyright MySQL AB ndash 2008
SaaS Case Study Supply Dynamics
SaaS SolutionBusiness-Critical Supply Chain Platform used byFortune 100 companies
Key Business BenefitSupply Dynamics helps companies like GE andHoneywell reduce production costs deliverproducts faster and fulfill higher Service LevelAgreements (SLAs) by linking their entire supplychain
Why MySQL
Reliability ndash No database downtime High-Performance ndash Real-time data visibilityLow Administration ndash No Full-time DBA Required
Copyright MySQL AB ndash 2008
Hosting Case Study Logicworks
Authorized Platinum Hosting PartnerLogicworks provides the Managed DatabaseService for MySQL with a 100 SLA
Key Business BenefitA 100 SLA ensures no MySQL databasetransactions are lost and revenue-generatingonline initiatives are not impacted by downtime
Why Authorized MySQL Managed Hosting ldquoLogicworks helps MySQL customers deploy andmanage mission-critical applications We provideenterprise Level managed services so that MySQLdevelopers and DBAs can focus on their corecompetenciesrdquo -- Carter Burden Chairman amp CEO Logicworks
Copyright MySQL AB ndash 2008
Summary
Why MySQL Enterprise forManaged Hosting and SaaS Providers
4 Deliver on SLA commitments
6 Ensure availability performance and on-demand scalability
8 Leverage low predictable costs while maintaining margins
Copyright MySQL AB ndash 2008
Q amp A and Next Steps
bull MySQL Enterprise for SaaS Providers httpwwwmysqlcomwhy-mysqlservice-providerssaas
bull MySQL Enterprise for SaaS Providers Whitepaperhttpwwwmysqlcomwhy-mysqlwhite-papersmysql_wp_saas-providersphp
bull MySQL Enterprise for Managed Hosting Providershttpspartner-portalmysqlcomguidehostinghtml
Questionsjimmymysqlcom
Copyright MySQL AB ndash 2008
Scalability Multi-Tenancy
Customer ACustomer BCustomer C
WebAppServers Multi-Tenancy Architecture
Copyright MySQL AB ndash 2008
Scalability Virtualization
Customer A
WebAppServers Virtualization Architecture
Customer B
Customer C
Copyright MySQL AB ndash 2008
MySQL Replication ndash High Availability
reads
MySQLReplication
writes
MySQL ReplicationWebAppServers
ActiveServers
StandbyServer
Copyright MySQL AB ndash 2008
High Availability for MySQL
Distributed Replicated Block Device (DRBD)bull Runs over standard IP networksbull Distributed storagebull Similar to network RAIDbull Synchronous replicationbull No special networking componentsbull Excellent performance (blocks vs rows of data)bull Manages inconsistencies of data during a failurebull Hides the complexity of many recovery actionsbull Linux heartbeat manages fail over and virtual IPsbull Fully-supported add-on to MySQL Enterprise subscription
Copyright MySQL AB ndash 2008
DRBD Architecture
ActiveMaster
PassiveMaster
Virtual IPManagement
SynchronousBlock
Replication
MySQL and DRBDWebAppServers
Copyright MySQL AB ndash 2008
MySQL High Availability Scale-Out
ActiveMaster
PassiveMaster
Virtual IPManagement
SynchronousBlock
Replication
WebAppServers
writes
reads
DRBD + MySQL Replication
reads
Copyright MySQL AB ndash 2008
Why Do SaaS Providers Outsource Hosting
bull Take advantage of economies of scale to lower costsbull Focus on core business competenciesbull Leverage hosting providers expertise and infrastructurebull Shift burden of delivering SLAs to hosting providerbull Faster resolution to production problemsbull Realize on-demand scalabilitybull Pass-along faster implementation time to customersbull Lower risksbull Compliance security identity and access managementbull Increased choices of value add-on servicesbull Access to hosting providers eco-system
Copyright MySQL AB ndash 2008
SLA Value Chain - Infrastructure
Network
Facility
Internet
Hardware
Provisioned from multiple carriers and fed into facility via multiple fiber loops
Raised floors with multiple power sources supplying battery and generator backup Also redundant cooling systems
Multiple redundant routers at ldquoborderrdquo and ldquocorerdquo distributing to multiple redundant switches Separate (redundant) front-end and back-end networks
Consistent brand with redundant power supply fans and CPUs Highest level service agreement with vendor
Copyright MySQL AB ndash 2008
SLA Value Chain ndash Software Stack
Monitoring
Backed by vendor whether proprietary or open source
Procedures
Database
AppServer
OperatingSystem
Backed by vendor whether proprietary or open source
Backed by vendor whether proprietary or open source In the case of MySQL MySQL Enterprise is the only choice
Redundant infrastructure to monitor network power cooling hardware and software elements which feed into centralized Network Operations Center (NOC)
ldquoRun Bookrdquo details implementation from troubleshooting remediation escalation and reporting
Copyright MySQL AB ndash 2008
Hosting Provider Challenges
bull Delivering on SLAsbull Providing customers with scalability on-demandbull Architecting high availability infrastructurebull Rapid deploymentbull Proactive monitoringbull Maintaining in-house expertisebull Responsive technical support to customer issuesbull Manage multiple vendor relationshipsbull Non-intrusive upgradesbull Containing costs
Copyright MySQL AB ndash 2008
Solutions for Hosting Providers
MySQL AuthorizedHosting Partner
Brandingamp
Marketing
MySQLEnterprise
Server
24x7Production
Support
MySQLEnterprise
ldquoSPLArdquo
MySQLEnterprise
Monitor
Trainingamp
Certification
MySQL Authorized Hosting Partner ProgramProvides top-tier hosting companies a valuable affordable way to distinguish
their offerings plus access to MySQL Enterprise software and services
Copyright MySQL AB ndash 2008
Power Consumption amp MySQL
ldquoMySQL beats Sybase and PostgreSQL in Neal Nelson Power Efficiency Testrdquo
bull 101 to 299 more throughputbull 107 to 328 better power efficiency
bull Nelson Database Power Efficiency Benchmark measures both throughput and power efficiency for transaction processing workloads at a variety of user load levels
bull Less power consumption means a greener facility
httpbizyahoocombw07103020071030006338html
Copyright MySQL AB ndash 2008
SaaS Case Study Right Now Technologies
SaaS ApplicationEnterprise Software As A Service CRM system withover 3000 deployments worldwide
Key Business BenefitsOpen source software provides an infrastructure for scalability reliability and security at a much lower cost
Why MySQL ldquoOur systems have facilitated over 1 billion customerinteractions on behalf of our clients while maintainingreliability at or above 9997 percent Money spent onproprietary databases when there is a viable opensource alternative is money wastedrdquo
-- Greg Gianforte CEO Right Now Technologies
Copyright MySQL AB ndash 2008
SaaS Case Study Zimbra
SaaS SolutionThe Zimbra Collaboration Suite (ZCS) solutionunifies email contacts shared calendar VoIPand online document authoring in a richbrowser-based interface
Key Business BenefitZCS is a modern and innovative applicationthat is cost-effectively delivered on premise oron demand as Software as a Service (SaaS)
Why MySQL
MySQL is a key component of ZimbraCollaboration Suite mdash enabling us to deliver areliable and scalable platform to over 8 millionusersrdquo --Scott Dietzen President amp CTO
Copyright MySQL AB ndash 2008
SaaS Case Study Supply Dynamics
SaaS SolutionBusiness-Critical Supply Chain Platform used byFortune 100 companies
Key Business BenefitSupply Dynamics helps companies like GE andHoneywell reduce production costs deliverproducts faster and fulfill higher Service LevelAgreements (SLAs) by linking their entire supplychain
Why MySQL
Reliability ndash No database downtime High-Performance ndash Real-time data visibilityLow Administration ndash No Full-time DBA Required
Copyright MySQL AB ndash 2008
Hosting Case Study Logicworks
Authorized Platinum Hosting PartnerLogicworks provides the Managed DatabaseService for MySQL with a 100 SLA
Key Business BenefitA 100 SLA ensures no MySQL databasetransactions are lost and revenue-generatingonline initiatives are not impacted by downtime
Why Authorized MySQL Managed Hosting ldquoLogicworks helps MySQL customers deploy andmanage mission-critical applications We provideenterprise Level managed services so that MySQLdevelopers and DBAs can focus on their corecompetenciesrdquo -- Carter Burden Chairman amp CEO Logicworks
Copyright MySQL AB ndash 2008
Summary
Why MySQL Enterprise forManaged Hosting and SaaS Providers
4 Deliver on SLA commitments
6 Ensure availability performance and on-demand scalability
8 Leverage low predictable costs while maintaining margins
Copyright MySQL AB ndash 2008
Q amp A and Next Steps
bull MySQL Enterprise for SaaS Providers httpwwwmysqlcomwhy-mysqlservice-providerssaas
bull MySQL Enterprise for SaaS Providers Whitepaperhttpwwwmysqlcomwhy-mysqlwhite-papersmysql_wp_saas-providersphp
bull MySQL Enterprise for Managed Hosting Providershttpspartner-portalmysqlcomguidehostinghtml
Questionsjimmymysqlcom
Copyright MySQL AB ndash 2008
Scalability Virtualization
Customer A
WebAppServers Virtualization Architecture
Customer B
Customer C
Copyright MySQL AB ndash 2008
MySQL Replication ndash High Availability
reads
MySQLReplication
writes
MySQL ReplicationWebAppServers
ActiveServers
StandbyServer
Copyright MySQL AB ndash 2008
High Availability for MySQL
Distributed Replicated Block Device (DRBD)bull Runs over standard IP networksbull Distributed storagebull Similar to network RAIDbull Synchronous replicationbull No special networking componentsbull Excellent performance (blocks vs rows of data)bull Manages inconsistencies of data during a failurebull Hides the complexity of many recovery actionsbull Linux heartbeat manages fail over and virtual IPsbull Fully-supported add-on to MySQL Enterprise subscription
Copyright MySQL AB ndash 2008
DRBD Architecture
ActiveMaster
PassiveMaster
Virtual IPManagement
SynchronousBlock
Replication
MySQL and DRBDWebAppServers
Copyright MySQL AB ndash 2008
MySQL High Availability Scale-Out
ActiveMaster
PassiveMaster
Virtual IPManagement
SynchronousBlock
Replication
WebAppServers
writes
reads
DRBD + MySQL Replication
reads
Copyright MySQL AB ndash 2008
Why Do SaaS Providers Outsource Hosting
bull Take advantage of economies of scale to lower costsbull Focus on core business competenciesbull Leverage hosting providers expertise and infrastructurebull Shift burden of delivering SLAs to hosting providerbull Faster resolution to production problemsbull Realize on-demand scalabilitybull Pass-along faster implementation time to customersbull Lower risksbull Compliance security identity and access managementbull Increased choices of value add-on servicesbull Access to hosting providers eco-system
Copyright MySQL AB ndash 2008
SLA Value Chain - Infrastructure
Network
Facility
Internet
Hardware
Provisioned from multiple carriers and fed into facility via multiple fiber loops
Raised floors with multiple power sources supplying battery and generator backup Also redundant cooling systems
Multiple redundant routers at ldquoborderrdquo and ldquocorerdquo distributing to multiple redundant switches Separate (redundant) front-end and back-end networks
Consistent brand with redundant power supply fans and CPUs Highest level service agreement with vendor
Copyright MySQL AB ndash 2008
SLA Value Chain ndash Software Stack
Monitoring
Backed by vendor whether proprietary or open source
Procedures
Database
AppServer
OperatingSystem
Backed by vendor whether proprietary or open source
Backed by vendor whether proprietary or open source In the case of MySQL MySQL Enterprise is the only choice
Redundant infrastructure to monitor network power cooling hardware and software elements which feed into centralized Network Operations Center (NOC)
ldquoRun Bookrdquo details implementation from troubleshooting remediation escalation and reporting
Copyright MySQL AB ndash 2008
Hosting Provider Challenges
bull Delivering on SLAsbull Providing customers with scalability on-demandbull Architecting high availability infrastructurebull Rapid deploymentbull Proactive monitoringbull Maintaining in-house expertisebull Responsive technical support to customer issuesbull Manage multiple vendor relationshipsbull Non-intrusive upgradesbull Containing costs
Copyright MySQL AB ndash 2008
Solutions for Hosting Providers
MySQL AuthorizedHosting Partner
Brandingamp
Marketing
MySQLEnterprise
Server
24x7Production
Support
MySQLEnterprise
ldquoSPLArdquo
MySQLEnterprise
Monitor
Trainingamp
Certification
MySQL Authorized Hosting Partner ProgramProvides top-tier hosting companies a valuable affordable way to distinguish
their offerings plus access to MySQL Enterprise software and services
Copyright MySQL AB ndash 2008
Power Consumption amp MySQL
ldquoMySQL beats Sybase and PostgreSQL in Neal Nelson Power Efficiency Testrdquo
bull 101 to 299 more throughputbull 107 to 328 better power efficiency
bull Nelson Database Power Efficiency Benchmark measures both throughput and power efficiency for transaction processing workloads at a variety of user load levels
bull Less power consumption means a greener facility
httpbizyahoocombw07103020071030006338html
Copyright MySQL AB ndash 2008
SaaS Case Study Right Now Technologies
SaaS ApplicationEnterprise Software As A Service CRM system withover 3000 deployments worldwide
Key Business BenefitsOpen source software provides an infrastructure for scalability reliability and security at a much lower cost
Why MySQL ldquoOur systems have facilitated over 1 billion customerinteractions on behalf of our clients while maintainingreliability at or above 9997 percent Money spent onproprietary databases when there is a viable opensource alternative is money wastedrdquo
-- Greg Gianforte CEO Right Now Technologies
Copyright MySQL AB ndash 2008
SaaS Case Study Zimbra
SaaS SolutionThe Zimbra Collaboration Suite (ZCS) solutionunifies email contacts shared calendar VoIPand online document authoring in a richbrowser-based interface
Key Business BenefitZCS is a modern and innovative applicationthat is cost-effectively delivered on premise oron demand as Software as a Service (SaaS)
Why MySQL
MySQL is a key component of ZimbraCollaboration Suite mdash enabling us to deliver areliable and scalable platform to over 8 millionusersrdquo --Scott Dietzen President amp CTO
Copyright MySQL AB ndash 2008
SaaS Case Study Supply Dynamics
SaaS SolutionBusiness-Critical Supply Chain Platform used byFortune 100 companies
Key Business BenefitSupply Dynamics helps companies like GE andHoneywell reduce production costs deliverproducts faster and fulfill higher Service LevelAgreements (SLAs) by linking their entire supplychain
Why MySQL
Reliability ndash No database downtime High-Performance ndash Real-time data visibilityLow Administration ndash No Full-time DBA Required
Copyright MySQL AB ndash 2008
Hosting Case Study Logicworks
Authorized Platinum Hosting PartnerLogicworks provides the Managed DatabaseService for MySQL with a 100 SLA
Key Business BenefitA 100 SLA ensures no MySQL databasetransactions are lost and revenue-generatingonline initiatives are not impacted by downtime
Why Authorized MySQL Managed Hosting ldquoLogicworks helps MySQL customers deploy andmanage mission-critical applications We provideenterprise Level managed services so that MySQLdevelopers and DBAs can focus on their corecompetenciesrdquo -- Carter Burden Chairman amp CEO Logicworks
Copyright MySQL AB ndash 2008
Summary
Why MySQL Enterprise forManaged Hosting and SaaS Providers
4 Deliver on SLA commitments
6 Ensure availability performance and on-demand scalability
8 Leverage low predictable costs while maintaining margins
Copyright MySQL AB ndash 2008
Q amp A and Next Steps
bull MySQL Enterprise for SaaS Providers httpwwwmysqlcomwhy-mysqlservice-providerssaas
bull MySQL Enterprise for SaaS Providers Whitepaperhttpwwwmysqlcomwhy-mysqlwhite-papersmysql_wp_saas-providersphp
bull MySQL Enterprise for Managed Hosting Providershttpspartner-portalmysqlcomguidehostinghtml
Questionsjimmymysqlcom
Copyright MySQL AB ndash 2008
MySQL Replication ndash High Availability
reads
MySQLReplication
writes
MySQL ReplicationWebAppServers
ActiveServers
StandbyServer
Copyright MySQL AB ndash 2008
High Availability for MySQL
Distributed Replicated Block Device (DRBD)bull Runs over standard IP networksbull Distributed storagebull Similar to network RAIDbull Synchronous replicationbull No special networking componentsbull Excellent performance (blocks vs rows of data)bull Manages inconsistencies of data during a failurebull Hides the complexity of many recovery actionsbull Linux heartbeat manages fail over and virtual IPsbull Fully-supported add-on to MySQL Enterprise subscription
Copyright MySQL AB ndash 2008
DRBD Architecture
ActiveMaster
PassiveMaster
Virtual IPManagement
SynchronousBlock
Replication
MySQL and DRBDWebAppServers
Copyright MySQL AB ndash 2008
MySQL High Availability Scale-Out
ActiveMaster
PassiveMaster
Virtual IPManagement
SynchronousBlock
Replication
WebAppServers
writes
reads
DRBD + MySQL Replication
reads
Copyright MySQL AB ndash 2008
Why Do SaaS Providers Outsource Hosting
bull Take advantage of economies of scale to lower costsbull Focus on core business competenciesbull Leverage hosting providers expertise and infrastructurebull Shift burden of delivering SLAs to hosting providerbull Faster resolution to production problemsbull Realize on-demand scalabilitybull Pass-along faster implementation time to customersbull Lower risksbull Compliance security identity and access managementbull Increased choices of value add-on servicesbull Access to hosting providers eco-system
Copyright MySQL AB ndash 2008
SLA Value Chain - Infrastructure
Network
Facility
Internet
Hardware
Provisioned from multiple carriers and fed into facility via multiple fiber loops
Raised floors with multiple power sources supplying battery and generator backup Also redundant cooling systems
Multiple redundant routers at ldquoborderrdquo and ldquocorerdquo distributing to multiple redundant switches Separate (redundant) front-end and back-end networks
Consistent brand with redundant power supply fans and CPUs Highest level service agreement with vendor
Copyright MySQL AB ndash 2008
SLA Value Chain ndash Software Stack
Monitoring
Backed by vendor whether proprietary or open source
Procedures
Database
AppServer
OperatingSystem
Backed by vendor whether proprietary or open source
Backed by vendor whether proprietary or open source In the case of MySQL MySQL Enterprise is the only choice
Redundant infrastructure to monitor network power cooling hardware and software elements which feed into centralized Network Operations Center (NOC)
ldquoRun Bookrdquo details implementation from troubleshooting remediation escalation and reporting
Copyright MySQL AB ndash 2008
Hosting Provider Challenges
bull Delivering on SLAsbull Providing customers with scalability on-demandbull Architecting high availability infrastructurebull Rapid deploymentbull Proactive monitoringbull Maintaining in-house expertisebull Responsive technical support to customer issuesbull Manage multiple vendor relationshipsbull Non-intrusive upgradesbull Containing costs
Copyright MySQL AB ndash 2008
Solutions for Hosting Providers
MySQL AuthorizedHosting Partner
Brandingamp
Marketing
MySQLEnterprise
Server
24x7Production
Support
MySQLEnterprise
ldquoSPLArdquo
MySQLEnterprise
Monitor
Trainingamp
Certification
MySQL Authorized Hosting Partner ProgramProvides top-tier hosting companies a valuable affordable way to distinguish
their offerings plus access to MySQL Enterprise software and services
Copyright MySQL AB ndash 2008
Power Consumption amp MySQL
ldquoMySQL beats Sybase and PostgreSQL in Neal Nelson Power Efficiency Testrdquo
bull 101 to 299 more throughputbull 107 to 328 better power efficiency
bull Nelson Database Power Efficiency Benchmark measures both throughput and power efficiency for transaction processing workloads at a variety of user load levels
bull Less power consumption means a greener facility
httpbizyahoocombw07103020071030006338html
Copyright MySQL AB ndash 2008
SaaS Case Study Right Now Technologies
SaaS ApplicationEnterprise Software As A Service CRM system withover 3000 deployments worldwide
Key Business BenefitsOpen source software provides an infrastructure for scalability reliability and security at a much lower cost
Why MySQL ldquoOur systems have facilitated over 1 billion customerinteractions on behalf of our clients while maintainingreliability at or above 9997 percent Money spent onproprietary databases when there is a viable opensource alternative is money wastedrdquo
-- Greg Gianforte CEO Right Now Technologies
Copyright MySQL AB ndash 2008
SaaS Case Study Zimbra
SaaS SolutionThe Zimbra Collaboration Suite (ZCS) solutionunifies email contacts shared calendar VoIPand online document authoring in a richbrowser-based interface
Key Business BenefitZCS is a modern and innovative applicationthat is cost-effectively delivered on premise oron demand as Software as a Service (SaaS)
Why MySQL
MySQL is a key component of ZimbraCollaboration Suite mdash enabling us to deliver areliable and scalable platform to over 8 millionusersrdquo --Scott Dietzen President amp CTO
Copyright MySQL AB ndash 2008
SaaS Case Study Supply Dynamics
SaaS SolutionBusiness-Critical Supply Chain Platform used byFortune 100 companies
Key Business BenefitSupply Dynamics helps companies like GE andHoneywell reduce production costs deliverproducts faster and fulfill higher Service LevelAgreements (SLAs) by linking their entire supplychain
Why MySQL
Reliability ndash No database downtime High-Performance ndash Real-time data visibilityLow Administration ndash No Full-time DBA Required
Copyright MySQL AB ndash 2008
Hosting Case Study Logicworks
Authorized Platinum Hosting PartnerLogicworks provides the Managed DatabaseService for MySQL with a 100 SLA
Key Business BenefitA 100 SLA ensures no MySQL databasetransactions are lost and revenue-generatingonline initiatives are not impacted by downtime
Why Authorized MySQL Managed Hosting ldquoLogicworks helps MySQL customers deploy andmanage mission-critical applications We provideenterprise Level managed services so that MySQLdevelopers and DBAs can focus on their corecompetenciesrdquo -- Carter Burden Chairman amp CEO Logicworks
Copyright MySQL AB ndash 2008
Summary
Why MySQL Enterprise forManaged Hosting and SaaS Providers
4 Deliver on SLA commitments
6 Ensure availability performance and on-demand scalability
8 Leverage low predictable costs while maintaining margins
Copyright MySQL AB ndash 2008
Q amp A and Next Steps
bull MySQL Enterprise for SaaS Providers httpwwwmysqlcomwhy-mysqlservice-providerssaas
bull MySQL Enterprise for SaaS Providers Whitepaperhttpwwwmysqlcomwhy-mysqlwhite-papersmysql_wp_saas-providersphp
bull MySQL Enterprise for Managed Hosting Providershttpspartner-portalmysqlcomguidehostinghtml
Questionsjimmymysqlcom
Copyright MySQL AB ndash 2008
High Availability for MySQL
Distributed Replicated Block Device (DRBD)bull Runs over standard IP networksbull Distributed storagebull Similar to network RAIDbull Synchronous replicationbull No special networking componentsbull Excellent performance (blocks vs rows of data)bull Manages inconsistencies of data during a failurebull Hides the complexity of many recovery actionsbull Linux heartbeat manages fail over and virtual IPsbull Fully-supported add-on to MySQL Enterprise subscription
Copyright MySQL AB ndash 2008
DRBD Architecture
ActiveMaster
PassiveMaster
Virtual IPManagement
SynchronousBlock
Replication
MySQL and DRBDWebAppServers
Copyright MySQL AB ndash 2008
MySQL High Availability Scale-Out
ActiveMaster
PassiveMaster
Virtual IPManagement
SynchronousBlock
Replication
WebAppServers
writes
reads
DRBD + MySQL Replication
reads
Copyright MySQL AB ndash 2008
Why Do SaaS Providers Outsource Hosting
bull Take advantage of economies of scale to lower costsbull Focus on core business competenciesbull Leverage hosting providers expertise and infrastructurebull Shift burden of delivering SLAs to hosting providerbull Faster resolution to production problemsbull Realize on-demand scalabilitybull Pass-along faster implementation time to customersbull Lower risksbull Compliance security identity and access managementbull Increased choices of value add-on servicesbull Access to hosting providers eco-system
Copyright MySQL AB ndash 2008
SLA Value Chain - Infrastructure
Network
Facility
Internet
Hardware
Provisioned from multiple carriers and fed into facility via multiple fiber loops
Raised floors with multiple power sources supplying battery and generator backup Also redundant cooling systems
Multiple redundant routers at ldquoborderrdquo and ldquocorerdquo distributing to multiple redundant switches Separate (redundant) front-end and back-end networks
Consistent brand with redundant power supply fans and CPUs Highest level service agreement with vendor
Copyright MySQL AB ndash 2008
SLA Value Chain ndash Software Stack
Monitoring
Backed by vendor whether proprietary or open source
Procedures
Database
AppServer
OperatingSystem
Backed by vendor whether proprietary or open source
Backed by vendor whether proprietary or open source In the case of MySQL MySQL Enterprise is the only choice
Redundant infrastructure to monitor network power cooling hardware and software elements which feed into centralized Network Operations Center (NOC)
ldquoRun Bookrdquo details implementation from troubleshooting remediation escalation and reporting
Copyright MySQL AB ndash 2008
Hosting Provider Challenges
bull Delivering on SLAsbull Providing customers with scalability on-demandbull Architecting high availability infrastructurebull Rapid deploymentbull Proactive monitoringbull Maintaining in-house expertisebull Responsive technical support to customer issuesbull Manage multiple vendor relationshipsbull Non-intrusive upgradesbull Containing costs
Copyright MySQL AB ndash 2008
Solutions for Hosting Providers
MySQL AuthorizedHosting Partner
Brandingamp
Marketing
MySQLEnterprise
Server
24x7Production
Support
MySQLEnterprise
ldquoSPLArdquo
MySQLEnterprise
Monitor
Trainingamp
Certification
MySQL Authorized Hosting Partner ProgramProvides top-tier hosting companies a valuable affordable way to distinguish
their offerings plus access to MySQL Enterprise software and services
Copyright MySQL AB ndash 2008
Power Consumption amp MySQL
ldquoMySQL beats Sybase and PostgreSQL in Neal Nelson Power Efficiency Testrdquo
bull 101 to 299 more throughputbull 107 to 328 better power efficiency
bull Nelson Database Power Efficiency Benchmark measures both throughput and power efficiency for transaction processing workloads at a variety of user load levels
bull Less power consumption means a greener facility
httpbizyahoocombw07103020071030006338html
Copyright MySQL AB ndash 2008
SaaS Case Study Right Now Technologies
SaaS ApplicationEnterprise Software As A Service CRM system withover 3000 deployments worldwide
Key Business BenefitsOpen source software provides an infrastructure for scalability reliability and security at a much lower cost
Why MySQL ldquoOur systems have facilitated over 1 billion customerinteractions on behalf of our clients while maintainingreliability at or above 9997 percent Money spent onproprietary databases when there is a viable opensource alternative is money wastedrdquo
-- Greg Gianforte CEO Right Now Technologies
Copyright MySQL AB ndash 2008
SaaS Case Study Zimbra
SaaS SolutionThe Zimbra Collaboration Suite (ZCS) solutionunifies email contacts shared calendar VoIPand online document authoring in a richbrowser-based interface
Key Business BenefitZCS is a modern and innovative applicationthat is cost-effectively delivered on premise oron demand as Software as a Service (SaaS)
Why MySQL
MySQL is a key component of ZimbraCollaboration Suite mdash enabling us to deliver areliable and scalable platform to over 8 millionusersrdquo --Scott Dietzen President amp CTO
Copyright MySQL AB ndash 2008
SaaS Case Study Supply Dynamics
SaaS SolutionBusiness-Critical Supply Chain Platform used byFortune 100 companies
Key Business BenefitSupply Dynamics helps companies like GE andHoneywell reduce production costs deliverproducts faster and fulfill higher Service LevelAgreements (SLAs) by linking their entire supplychain
Why MySQL
Reliability ndash No database downtime High-Performance ndash Real-time data visibilityLow Administration ndash No Full-time DBA Required
Copyright MySQL AB ndash 2008
Hosting Case Study Logicworks
Authorized Platinum Hosting PartnerLogicworks provides the Managed DatabaseService for MySQL with a 100 SLA
Key Business BenefitA 100 SLA ensures no MySQL databasetransactions are lost and revenue-generatingonline initiatives are not impacted by downtime
Why Authorized MySQL Managed Hosting ldquoLogicworks helps MySQL customers deploy andmanage mission-critical applications We provideenterprise Level managed services so that MySQLdevelopers and DBAs can focus on their corecompetenciesrdquo -- Carter Burden Chairman amp CEO Logicworks
Copyright MySQL AB ndash 2008
Summary
Why MySQL Enterprise forManaged Hosting and SaaS Providers
4 Deliver on SLA commitments
6 Ensure availability performance and on-demand scalability
8 Leverage low predictable costs while maintaining margins
Copyright MySQL AB ndash 2008
Q amp A and Next Steps
bull MySQL Enterprise for SaaS Providers httpwwwmysqlcomwhy-mysqlservice-providerssaas
bull MySQL Enterprise for SaaS Providers Whitepaperhttpwwwmysqlcomwhy-mysqlwhite-papersmysql_wp_saas-providersphp
bull MySQL Enterprise for Managed Hosting Providershttpspartner-portalmysqlcomguidehostinghtml
Questionsjimmymysqlcom
Copyright MySQL AB ndash 2008
DRBD Architecture
ActiveMaster
PassiveMaster
Virtual IPManagement
SynchronousBlock
Replication
MySQL and DRBDWebAppServers
Copyright MySQL AB ndash 2008
MySQL High Availability Scale-Out
ActiveMaster
PassiveMaster
Virtual IPManagement
SynchronousBlock
Replication
WebAppServers
writes
reads
DRBD + MySQL Replication
reads
Copyright MySQL AB ndash 2008
Why Do SaaS Providers Outsource Hosting
bull Take advantage of economies of scale to lower costsbull Focus on core business competenciesbull Leverage hosting providers expertise and infrastructurebull Shift burden of delivering SLAs to hosting providerbull Faster resolution to production problemsbull Realize on-demand scalabilitybull Pass-along faster implementation time to customersbull Lower risksbull Compliance security identity and access managementbull Increased choices of value add-on servicesbull Access to hosting providers eco-system
Copyright MySQL AB ndash 2008
SLA Value Chain - Infrastructure
Network
Facility
Internet
Hardware
Provisioned from multiple carriers and fed into facility via multiple fiber loops
Raised floors with multiple power sources supplying battery and generator backup Also redundant cooling systems
Multiple redundant routers at ldquoborderrdquo and ldquocorerdquo distributing to multiple redundant switches Separate (redundant) front-end and back-end networks
Consistent brand with redundant power supply fans and CPUs Highest level service agreement with vendor
Copyright MySQL AB ndash 2008
SLA Value Chain ndash Software Stack
Monitoring
Backed by vendor whether proprietary or open source
Procedures
Database
AppServer
OperatingSystem
Backed by vendor whether proprietary or open source
Backed by vendor whether proprietary or open source In the case of MySQL MySQL Enterprise is the only choice
Redundant infrastructure to monitor network power cooling hardware and software elements which feed into centralized Network Operations Center (NOC)
ldquoRun Bookrdquo details implementation from troubleshooting remediation escalation and reporting
Copyright MySQL AB ndash 2008
Hosting Provider Challenges
bull Delivering on SLAsbull Providing customers with scalability on-demandbull Architecting high availability infrastructurebull Rapid deploymentbull Proactive monitoringbull Maintaining in-house expertisebull Responsive technical support to customer issuesbull Manage multiple vendor relationshipsbull Non-intrusive upgradesbull Containing costs
Copyright MySQL AB ndash 2008
Solutions for Hosting Providers
MySQL AuthorizedHosting Partner
Brandingamp
Marketing
MySQLEnterprise
Server
24x7Production
Support
MySQLEnterprise
ldquoSPLArdquo
MySQLEnterprise
Monitor
Trainingamp
Certification
MySQL Authorized Hosting Partner ProgramProvides top-tier hosting companies a valuable affordable way to distinguish
their offerings plus access to MySQL Enterprise software and services
Copyright MySQL AB ndash 2008
Power Consumption amp MySQL
ldquoMySQL beats Sybase and PostgreSQL in Neal Nelson Power Efficiency Testrdquo
bull 101 to 299 more throughputbull 107 to 328 better power efficiency
bull Nelson Database Power Efficiency Benchmark measures both throughput and power efficiency for transaction processing workloads at a variety of user load levels
bull Less power consumption means a greener facility
httpbizyahoocombw07103020071030006338html
Copyright MySQL AB ndash 2008
SaaS Case Study Right Now Technologies
SaaS ApplicationEnterprise Software As A Service CRM system withover 3000 deployments worldwide
Key Business BenefitsOpen source software provides an infrastructure for scalability reliability and security at a much lower cost
Why MySQL ldquoOur systems have facilitated over 1 billion customerinteractions on behalf of our clients while maintainingreliability at or above 9997 percent Money spent onproprietary databases when there is a viable opensource alternative is money wastedrdquo
-- Greg Gianforte CEO Right Now Technologies
Copyright MySQL AB ndash 2008
SaaS Case Study Zimbra
SaaS SolutionThe Zimbra Collaboration Suite (ZCS) solutionunifies email contacts shared calendar VoIPand online document authoring in a richbrowser-based interface
Key Business BenefitZCS is a modern and innovative applicationthat is cost-effectively delivered on premise oron demand as Software as a Service (SaaS)
Why MySQL
MySQL is a key component of ZimbraCollaboration Suite mdash enabling us to deliver areliable and scalable platform to over 8 millionusersrdquo --Scott Dietzen President amp CTO
Copyright MySQL AB ndash 2008
SaaS Case Study Supply Dynamics
SaaS SolutionBusiness-Critical Supply Chain Platform used byFortune 100 companies
Key Business BenefitSupply Dynamics helps companies like GE andHoneywell reduce production costs deliverproducts faster and fulfill higher Service LevelAgreements (SLAs) by linking their entire supplychain
Why MySQL
Reliability ndash No database downtime High-Performance ndash Real-time data visibilityLow Administration ndash No Full-time DBA Required
Copyright MySQL AB ndash 2008
Hosting Case Study Logicworks
Authorized Platinum Hosting PartnerLogicworks provides the Managed DatabaseService for MySQL with a 100 SLA
Key Business BenefitA 100 SLA ensures no MySQL databasetransactions are lost and revenue-generatingonline initiatives are not impacted by downtime
Why Authorized MySQL Managed Hosting ldquoLogicworks helps MySQL customers deploy andmanage mission-critical applications We provideenterprise Level managed services so that MySQLdevelopers and DBAs can focus on their corecompetenciesrdquo -- Carter Burden Chairman amp CEO Logicworks
Copyright MySQL AB ndash 2008
Summary
Why MySQL Enterprise forManaged Hosting and SaaS Providers
4 Deliver on SLA commitments
6 Ensure availability performance and on-demand scalability
8 Leverage low predictable costs while maintaining margins
Copyright MySQL AB ndash 2008
Q amp A and Next Steps
bull MySQL Enterprise for SaaS Providers httpwwwmysqlcomwhy-mysqlservice-providerssaas
bull MySQL Enterprise for SaaS Providers Whitepaperhttpwwwmysqlcomwhy-mysqlwhite-papersmysql_wp_saas-providersphp
bull MySQL Enterprise for Managed Hosting Providershttpspartner-portalmysqlcomguidehostinghtml
Questionsjimmymysqlcom
Copyright MySQL AB ndash 2008
MySQL High Availability Scale-Out
ActiveMaster
PassiveMaster
Virtual IPManagement
SynchronousBlock
Replication
WebAppServers
writes
reads
DRBD + MySQL Replication
reads
Copyright MySQL AB ndash 2008
Why Do SaaS Providers Outsource Hosting
bull Take advantage of economies of scale to lower costsbull Focus on core business competenciesbull Leverage hosting providers expertise and infrastructurebull Shift burden of delivering SLAs to hosting providerbull Faster resolution to production problemsbull Realize on-demand scalabilitybull Pass-along faster implementation time to customersbull Lower risksbull Compliance security identity and access managementbull Increased choices of value add-on servicesbull Access to hosting providers eco-system
Copyright MySQL AB ndash 2008
SLA Value Chain - Infrastructure
Network
Facility
Internet
Hardware
Provisioned from multiple carriers and fed into facility via multiple fiber loops
Raised floors with multiple power sources supplying battery and generator backup Also redundant cooling systems
Multiple redundant routers at ldquoborderrdquo and ldquocorerdquo distributing to multiple redundant switches Separate (redundant) front-end and back-end networks
Consistent brand with redundant power supply fans and CPUs Highest level service agreement with vendor
Copyright MySQL AB ndash 2008
SLA Value Chain ndash Software Stack
Monitoring
Backed by vendor whether proprietary or open source
Procedures
Database
AppServer
OperatingSystem
Backed by vendor whether proprietary or open source
Backed by vendor whether proprietary or open source In the case of MySQL MySQL Enterprise is the only choice
Redundant infrastructure to monitor network power cooling hardware and software elements which feed into centralized Network Operations Center (NOC)
ldquoRun Bookrdquo details implementation from troubleshooting remediation escalation and reporting
Copyright MySQL AB ndash 2008
Hosting Provider Challenges
bull Delivering on SLAsbull Providing customers with scalability on-demandbull Architecting high availability infrastructurebull Rapid deploymentbull Proactive monitoringbull Maintaining in-house expertisebull Responsive technical support to customer issuesbull Manage multiple vendor relationshipsbull Non-intrusive upgradesbull Containing costs
Copyright MySQL AB ndash 2008
Solutions for Hosting Providers
MySQL AuthorizedHosting Partner
Brandingamp
Marketing
MySQLEnterprise
Server
24x7Production
Support
MySQLEnterprise
ldquoSPLArdquo
MySQLEnterprise
Monitor
Trainingamp
Certification
MySQL Authorized Hosting Partner ProgramProvides top-tier hosting companies a valuable affordable way to distinguish
their offerings plus access to MySQL Enterprise software and services
Copyright MySQL AB ndash 2008
Power Consumption amp MySQL
ldquoMySQL beats Sybase and PostgreSQL in Neal Nelson Power Efficiency Testrdquo
bull 101 to 299 more throughputbull 107 to 328 better power efficiency
bull Nelson Database Power Efficiency Benchmark measures both throughput and power efficiency for transaction processing workloads at a variety of user load levels
bull Less power consumption means a greener facility
httpbizyahoocombw07103020071030006338html
Copyright MySQL AB ndash 2008
SaaS Case Study Right Now Technologies
SaaS ApplicationEnterprise Software As A Service CRM system withover 3000 deployments worldwide
Key Business BenefitsOpen source software provides an infrastructure for scalability reliability and security at a much lower cost
Why MySQL ldquoOur systems have facilitated over 1 billion customerinteractions on behalf of our clients while maintainingreliability at or above 9997 percent Money spent onproprietary databases when there is a viable opensource alternative is money wastedrdquo
-- Greg Gianforte CEO Right Now Technologies
Copyright MySQL AB ndash 2008
SaaS Case Study Zimbra
SaaS SolutionThe Zimbra Collaboration Suite (ZCS) solutionunifies email contacts shared calendar VoIPand online document authoring in a richbrowser-based interface
Key Business BenefitZCS is a modern and innovative applicationthat is cost-effectively delivered on premise oron demand as Software as a Service (SaaS)
Why MySQL
MySQL is a key component of ZimbraCollaboration Suite mdash enabling us to deliver areliable and scalable platform to over 8 millionusersrdquo --Scott Dietzen President amp CTO
Copyright MySQL AB ndash 2008
SaaS Case Study Supply Dynamics
SaaS SolutionBusiness-Critical Supply Chain Platform used byFortune 100 companies
Key Business BenefitSupply Dynamics helps companies like GE andHoneywell reduce production costs deliverproducts faster and fulfill higher Service LevelAgreements (SLAs) by linking their entire supplychain
Why MySQL
Reliability ndash No database downtime High-Performance ndash Real-time data visibilityLow Administration ndash No Full-time DBA Required
Copyright MySQL AB ndash 2008
Hosting Case Study Logicworks
Authorized Platinum Hosting PartnerLogicworks provides the Managed DatabaseService for MySQL with a 100 SLA
Key Business BenefitA 100 SLA ensures no MySQL databasetransactions are lost and revenue-generatingonline initiatives are not impacted by downtime
Why Authorized MySQL Managed Hosting ldquoLogicworks helps MySQL customers deploy andmanage mission-critical applications We provideenterprise Level managed services so that MySQLdevelopers and DBAs can focus on their corecompetenciesrdquo -- Carter Burden Chairman amp CEO Logicworks
Copyright MySQL AB ndash 2008
Summary
Why MySQL Enterprise forManaged Hosting and SaaS Providers
4 Deliver on SLA commitments
6 Ensure availability performance and on-demand scalability
8 Leverage low predictable costs while maintaining margins
Copyright MySQL AB ndash 2008
Q amp A and Next Steps
bull MySQL Enterprise for SaaS Providers httpwwwmysqlcomwhy-mysqlservice-providerssaas
bull MySQL Enterprise for SaaS Providers Whitepaperhttpwwwmysqlcomwhy-mysqlwhite-papersmysql_wp_saas-providersphp
bull MySQL Enterprise for Managed Hosting Providershttpspartner-portalmysqlcomguidehostinghtml
Questionsjimmymysqlcom
Copyright MySQL AB ndash 2008
Why Do SaaS Providers Outsource Hosting
bull Take advantage of economies of scale to lower costsbull Focus on core business competenciesbull Leverage hosting providers expertise and infrastructurebull Shift burden of delivering SLAs to hosting providerbull Faster resolution to production problemsbull Realize on-demand scalabilitybull Pass-along faster implementation time to customersbull Lower risksbull Compliance security identity and access managementbull Increased choices of value add-on servicesbull Access to hosting providers eco-system
Copyright MySQL AB ndash 2008
SLA Value Chain - Infrastructure
Network
Facility
Internet
Hardware
Provisioned from multiple carriers and fed into facility via multiple fiber loops
Raised floors with multiple power sources supplying battery and generator backup Also redundant cooling systems
Multiple redundant routers at ldquoborderrdquo and ldquocorerdquo distributing to multiple redundant switches Separate (redundant) front-end and back-end networks
Consistent brand with redundant power supply fans and CPUs Highest level service agreement with vendor
Copyright MySQL AB ndash 2008
SLA Value Chain ndash Software Stack
Monitoring
Backed by vendor whether proprietary or open source
Procedures
Database
AppServer
OperatingSystem
Backed by vendor whether proprietary or open source
Backed by vendor whether proprietary or open source In the case of MySQL MySQL Enterprise is the only choice
Redundant infrastructure to monitor network power cooling hardware and software elements which feed into centralized Network Operations Center (NOC)
ldquoRun Bookrdquo details implementation from troubleshooting remediation escalation and reporting
Copyright MySQL AB ndash 2008
Hosting Provider Challenges
bull Delivering on SLAsbull Providing customers with scalability on-demandbull Architecting high availability infrastructurebull Rapid deploymentbull Proactive monitoringbull Maintaining in-house expertisebull Responsive technical support to customer issuesbull Manage multiple vendor relationshipsbull Non-intrusive upgradesbull Containing costs
Copyright MySQL AB ndash 2008
Solutions for Hosting Providers
MySQL AuthorizedHosting Partner
Brandingamp
Marketing
MySQLEnterprise
Server
24x7Production
Support
MySQLEnterprise
ldquoSPLArdquo
MySQLEnterprise
Monitor
Trainingamp
Certification
MySQL Authorized Hosting Partner ProgramProvides top-tier hosting companies a valuable affordable way to distinguish
their offerings plus access to MySQL Enterprise software and services
Copyright MySQL AB ndash 2008
Power Consumption amp MySQL
ldquoMySQL beats Sybase and PostgreSQL in Neal Nelson Power Efficiency Testrdquo
bull 101 to 299 more throughputbull 107 to 328 better power efficiency
bull Nelson Database Power Efficiency Benchmark measures both throughput and power efficiency for transaction processing workloads at a variety of user load levels
bull Less power consumption means a greener facility
httpbizyahoocombw07103020071030006338html
Copyright MySQL AB ndash 2008
SaaS Case Study Right Now Technologies
SaaS ApplicationEnterprise Software As A Service CRM system withover 3000 deployments worldwide
Key Business BenefitsOpen source software provides an infrastructure for scalability reliability and security at a much lower cost
Why MySQL ldquoOur systems have facilitated over 1 billion customerinteractions on behalf of our clients while maintainingreliability at or above 9997 percent Money spent onproprietary databases when there is a viable opensource alternative is money wastedrdquo
-- Greg Gianforte CEO Right Now Technologies
Copyright MySQL AB ndash 2008
SaaS Case Study Zimbra
SaaS SolutionThe Zimbra Collaboration Suite (ZCS) solutionunifies email contacts shared calendar VoIPand online document authoring in a richbrowser-based interface
Key Business BenefitZCS is a modern and innovative applicationthat is cost-effectively delivered on premise oron demand as Software as a Service (SaaS)
Why MySQL
MySQL is a key component of ZimbraCollaboration Suite mdash enabling us to deliver areliable and scalable platform to over 8 millionusersrdquo --Scott Dietzen President amp CTO
Copyright MySQL AB ndash 2008
SaaS Case Study Supply Dynamics
SaaS SolutionBusiness-Critical Supply Chain Platform used byFortune 100 companies
Key Business BenefitSupply Dynamics helps companies like GE andHoneywell reduce production costs deliverproducts faster and fulfill higher Service LevelAgreements (SLAs) by linking their entire supplychain
Why MySQL
Reliability ndash No database downtime High-Performance ndash Real-time data visibilityLow Administration ndash No Full-time DBA Required
Copyright MySQL AB ndash 2008
Hosting Case Study Logicworks
Authorized Platinum Hosting PartnerLogicworks provides the Managed DatabaseService for MySQL with a 100 SLA
Key Business BenefitA 100 SLA ensures no MySQL databasetransactions are lost and revenue-generatingonline initiatives are not impacted by downtime
Why Authorized MySQL Managed Hosting ldquoLogicworks helps MySQL customers deploy andmanage mission-critical applications We provideenterprise Level managed services so that MySQLdevelopers and DBAs can focus on their corecompetenciesrdquo -- Carter Burden Chairman amp CEO Logicworks
Copyright MySQL AB ndash 2008
Summary
Why MySQL Enterprise forManaged Hosting and SaaS Providers
4 Deliver on SLA commitments
6 Ensure availability performance and on-demand scalability
8 Leverage low predictable costs while maintaining margins
Copyright MySQL AB ndash 2008
Q amp A and Next Steps
bull MySQL Enterprise for SaaS Providers httpwwwmysqlcomwhy-mysqlservice-providerssaas
bull MySQL Enterprise for SaaS Providers Whitepaperhttpwwwmysqlcomwhy-mysqlwhite-papersmysql_wp_saas-providersphp
bull MySQL Enterprise for Managed Hosting Providershttpspartner-portalmysqlcomguidehostinghtml
Questionsjimmymysqlcom
Copyright MySQL AB ndash 2008
SLA Value Chain - Infrastructure
Network
Facility
Internet
Hardware
Provisioned from multiple carriers and fed into facility via multiple fiber loops
Raised floors with multiple power sources supplying battery and generator backup Also redundant cooling systems
Multiple redundant routers at ldquoborderrdquo and ldquocorerdquo distributing to multiple redundant switches Separate (redundant) front-end and back-end networks
Consistent brand with redundant power supply fans and CPUs Highest level service agreement with vendor
Copyright MySQL AB ndash 2008
SLA Value Chain ndash Software Stack
Monitoring
Backed by vendor whether proprietary or open source
Procedures
Database
AppServer
OperatingSystem
Backed by vendor whether proprietary or open source
Backed by vendor whether proprietary or open source In the case of MySQL MySQL Enterprise is the only choice
Redundant infrastructure to monitor network power cooling hardware and software elements which feed into centralized Network Operations Center (NOC)
ldquoRun Bookrdquo details implementation from troubleshooting remediation escalation and reporting
Copyright MySQL AB ndash 2008
Hosting Provider Challenges
bull Delivering on SLAsbull Providing customers with scalability on-demandbull Architecting high availability infrastructurebull Rapid deploymentbull Proactive monitoringbull Maintaining in-house expertisebull Responsive technical support to customer issuesbull Manage multiple vendor relationshipsbull Non-intrusive upgradesbull Containing costs
Copyright MySQL AB ndash 2008
Solutions for Hosting Providers
MySQL AuthorizedHosting Partner
Brandingamp
Marketing
MySQLEnterprise
Server
24x7Production
Support
MySQLEnterprise
ldquoSPLArdquo
MySQLEnterprise
Monitor
Trainingamp
Certification
MySQL Authorized Hosting Partner ProgramProvides top-tier hosting companies a valuable affordable way to distinguish
their offerings plus access to MySQL Enterprise software and services
Copyright MySQL AB ndash 2008
Power Consumption amp MySQL
ldquoMySQL beats Sybase and PostgreSQL in Neal Nelson Power Efficiency Testrdquo
bull 101 to 299 more throughputbull 107 to 328 better power efficiency
bull Nelson Database Power Efficiency Benchmark measures both throughput and power efficiency for transaction processing workloads at a variety of user load levels
bull Less power consumption means a greener facility
httpbizyahoocombw07103020071030006338html
Copyright MySQL AB ndash 2008
SaaS Case Study Right Now Technologies
SaaS ApplicationEnterprise Software As A Service CRM system withover 3000 deployments worldwide
Key Business BenefitsOpen source software provides an infrastructure for scalability reliability and security at a much lower cost
Why MySQL ldquoOur systems have facilitated over 1 billion customerinteractions on behalf of our clients while maintainingreliability at or above 9997 percent Money spent onproprietary databases when there is a viable opensource alternative is money wastedrdquo
-- Greg Gianforte CEO Right Now Technologies
Copyright MySQL AB ndash 2008
SaaS Case Study Zimbra
SaaS SolutionThe Zimbra Collaboration Suite (ZCS) solutionunifies email contacts shared calendar VoIPand online document authoring in a richbrowser-based interface
Key Business BenefitZCS is a modern and innovative applicationthat is cost-effectively delivered on premise oron demand as Software as a Service (SaaS)
Why MySQL
MySQL is a key component of ZimbraCollaboration Suite mdash enabling us to deliver areliable and scalable platform to over 8 millionusersrdquo --Scott Dietzen President amp CTO
Copyright MySQL AB ndash 2008
SaaS Case Study Supply Dynamics
SaaS SolutionBusiness-Critical Supply Chain Platform used byFortune 100 companies
Key Business BenefitSupply Dynamics helps companies like GE andHoneywell reduce production costs deliverproducts faster and fulfill higher Service LevelAgreements (SLAs) by linking their entire supplychain
Why MySQL
Reliability ndash No database downtime High-Performance ndash Real-time data visibilityLow Administration ndash No Full-time DBA Required
Copyright MySQL AB ndash 2008
Hosting Case Study Logicworks
Authorized Platinum Hosting PartnerLogicworks provides the Managed DatabaseService for MySQL with a 100 SLA
Key Business BenefitA 100 SLA ensures no MySQL databasetransactions are lost and revenue-generatingonline initiatives are not impacted by downtime
Why Authorized MySQL Managed Hosting ldquoLogicworks helps MySQL customers deploy andmanage mission-critical applications We provideenterprise Level managed services so that MySQLdevelopers and DBAs can focus on their corecompetenciesrdquo -- Carter Burden Chairman amp CEO Logicworks
Copyright MySQL AB ndash 2008
Summary
Why MySQL Enterprise forManaged Hosting and SaaS Providers
4 Deliver on SLA commitments
6 Ensure availability performance and on-demand scalability
8 Leverage low predictable costs while maintaining margins
Copyright MySQL AB ndash 2008
Q amp A and Next Steps
bull MySQL Enterprise for SaaS Providers httpwwwmysqlcomwhy-mysqlservice-providerssaas
bull MySQL Enterprise for SaaS Providers Whitepaperhttpwwwmysqlcomwhy-mysqlwhite-papersmysql_wp_saas-providersphp
bull MySQL Enterprise for Managed Hosting Providershttpspartner-portalmysqlcomguidehostinghtml
Questionsjimmymysqlcom
Copyright MySQL AB ndash 2008
SLA Value Chain ndash Software Stack
Monitoring
Backed by vendor whether proprietary or open source
Procedures
Database
AppServer
OperatingSystem
Backed by vendor whether proprietary or open source
Backed by vendor whether proprietary or open source In the case of MySQL MySQL Enterprise is the only choice
Redundant infrastructure to monitor network power cooling hardware and software elements which feed into centralized Network Operations Center (NOC)
ldquoRun Bookrdquo details implementation from troubleshooting remediation escalation and reporting
Copyright MySQL AB ndash 2008
Hosting Provider Challenges
bull Delivering on SLAsbull Providing customers with scalability on-demandbull Architecting high availability infrastructurebull Rapid deploymentbull Proactive monitoringbull Maintaining in-house expertisebull Responsive technical support to customer issuesbull Manage multiple vendor relationshipsbull Non-intrusive upgradesbull Containing costs
Copyright MySQL AB ndash 2008
Solutions for Hosting Providers
MySQL AuthorizedHosting Partner
Brandingamp
Marketing
MySQLEnterprise
Server
24x7Production
Support
MySQLEnterprise
ldquoSPLArdquo
MySQLEnterprise
Monitor
Trainingamp
Certification
MySQL Authorized Hosting Partner ProgramProvides top-tier hosting companies a valuable affordable way to distinguish
their offerings plus access to MySQL Enterprise software and services
Copyright MySQL AB ndash 2008
Power Consumption amp MySQL
ldquoMySQL beats Sybase and PostgreSQL in Neal Nelson Power Efficiency Testrdquo
bull 101 to 299 more throughputbull 107 to 328 better power efficiency
bull Nelson Database Power Efficiency Benchmark measures both throughput and power efficiency for transaction processing workloads at a variety of user load levels
bull Less power consumption means a greener facility
httpbizyahoocombw07103020071030006338html
Copyright MySQL AB ndash 2008
SaaS Case Study Right Now Technologies
SaaS ApplicationEnterprise Software As A Service CRM system withover 3000 deployments worldwide
Key Business BenefitsOpen source software provides an infrastructure for scalability reliability and security at a much lower cost
Why MySQL ldquoOur systems have facilitated over 1 billion customerinteractions on behalf of our clients while maintainingreliability at or above 9997 percent Money spent onproprietary databases when there is a viable opensource alternative is money wastedrdquo
-- Greg Gianforte CEO Right Now Technologies
Copyright MySQL AB ndash 2008
SaaS Case Study Zimbra
SaaS SolutionThe Zimbra Collaboration Suite (ZCS) solutionunifies email contacts shared calendar VoIPand online document authoring in a richbrowser-based interface
Key Business BenefitZCS is a modern and innovative applicationthat is cost-effectively delivered on premise oron demand as Software as a Service (SaaS)
Why MySQL
MySQL is a key component of ZimbraCollaboration Suite mdash enabling us to deliver areliable and scalable platform to over 8 millionusersrdquo --Scott Dietzen President amp CTO
Copyright MySQL AB ndash 2008
SaaS Case Study Supply Dynamics
SaaS SolutionBusiness-Critical Supply Chain Platform used byFortune 100 companies
Key Business BenefitSupply Dynamics helps companies like GE andHoneywell reduce production costs deliverproducts faster and fulfill higher Service LevelAgreements (SLAs) by linking their entire supplychain
Why MySQL
Reliability ndash No database downtime High-Performance ndash Real-time data visibilityLow Administration ndash No Full-time DBA Required
Copyright MySQL AB ndash 2008
Hosting Case Study Logicworks
Authorized Platinum Hosting PartnerLogicworks provides the Managed DatabaseService for MySQL with a 100 SLA
Key Business BenefitA 100 SLA ensures no MySQL databasetransactions are lost and revenue-generatingonline initiatives are not impacted by downtime
Why Authorized MySQL Managed Hosting ldquoLogicworks helps MySQL customers deploy andmanage mission-critical applications We provideenterprise Level managed services so that MySQLdevelopers and DBAs can focus on their corecompetenciesrdquo -- Carter Burden Chairman amp CEO Logicworks
Copyright MySQL AB ndash 2008
Summary
Why MySQL Enterprise forManaged Hosting and SaaS Providers
4 Deliver on SLA commitments
6 Ensure availability performance and on-demand scalability
8 Leverage low predictable costs while maintaining margins
Copyright MySQL AB ndash 2008
Q amp A and Next Steps
bull MySQL Enterprise for SaaS Providers httpwwwmysqlcomwhy-mysqlservice-providerssaas
bull MySQL Enterprise for SaaS Providers Whitepaperhttpwwwmysqlcomwhy-mysqlwhite-papersmysql_wp_saas-providersphp
bull MySQL Enterprise for Managed Hosting Providershttpspartner-portalmysqlcomguidehostinghtml
Questionsjimmymysqlcom
Copyright MySQL AB ndash 2008
Hosting Provider Challenges
bull Delivering on SLAsbull Providing customers with scalability on-demandbull Architecting high availability infrastructurebull Rapid deploymentbull Proactive monitoringbull Maintaining in-house expertisebull Responsive technical support to customer issuesbull Manage multiple vendor relationshipsbull Non-intrusive upgradesbull Containing costs
Copyright MySQL AB ndash 2008
Solutions for Hosting Providers
MySQL AuthorizedHosting Partner
Brandingamp
Marketing
MySQLEnterprise
Server
24x7Production
Support
MySQLEnterprise
ldquoSPLArdquo
MySQLEnterprise
Monitor
Trainingamp
Certification
MySQL Authorized Hosting Partner ProgramProvides top-tier hosting companies a valuable affordable way to distinguish
their offerings plus access to MySQL Enterprise software and services
Copyright MySQL AB ndash 2008
Power Consumption amp MySQL
ldquoMySQL beats Sybase and PostgreSQL in Neal Nelson Power Efficiency Testrdquo
bull 101 to 299 more throughputbull 107 to 328 better power efficiency
bull Nelson Database Power Efficiency Benchmark measures both throughput and power efficiency for transaction processing workloads at a variety of user load levels
bull Less power consumption means a greener facility
httpbizyahoocombw07103020071030006338html
Copyright MySQL AB ndash 2008
SaaS Case Study Right Now Technologies
SaaS ApplicationEnterprise Software As A Service CRM system withover 3000 deployments worldwide
Key Business BenefitsOpen source software provides an infrastructure for scalability reliability and security at a much lower cost
Why MySQL ldquoOur systems have facilitated over 1 billion customerinteractions on behalf of our clients while maintainingreliability at or above 9997 percent Money spent onproprietary databases when there is a viable opensource alternative is money wastedrdquo
-- Greg Gianforte CEO Right Now Technologies
Copyright MySQL AB ndash 2008
SaaS Case Study Zimbra
SaaS SolutionThe Zimbra Collaboration Suite (ZCS) solutionunifies email contacts shared calendar VoIPand online document authoring in a richbrowser-based interface
Key Business BenefitZCS is a modern and innovative applicationthat is cost-effectively delivered on premise oron demand as Software as a Service (SaaS)
Why MySQL
MySQL is a key component of ZimbraCollaboration Suite mdash enabling us to deliver areliable and scalable platform to over 8 millionusersrdquo --Scott Dietzen President amp CTO
Copyright MySQL AB ndash 2008
SaaS Case Study Supply Dynamics
SaaS SolutionBusiness-Critical Supply Chain Platform used byFortune 100 companies
Key Business BenefitSupply Dynamics helps companies like GE andHoneywell reduce production costs deliverproducts faster and fulfill higher Service LevelAgreements (SLAs) by linking their entire supplychain
Why MySQL
Reliability ndash No database downtime High-Performance ndash Real-time data visibilityLow Administration ndash No Full-time DBA Required
Copyright MySQL AB ndash 2008
Hosting Case Study Logicworks
Authorized Platinum Hosting PartnerLogicworks provides the Managed DatabaseService for MySQL with a 100 SLA
Key Business BenefitA 100 SLA ensures no MySQL databasetransactions are lost and revenue-generatingonline initiatives are not impacted by downtime
Why Authorized MySQL Managed Hosting ldquoLogicworks helps MySQL customers deploy andmanage mission-critical applications We provideenterprise Level managed services so that MySQLdevelopers and DBAs can focus on their corecompetenciesrdquo -- Carter Burden Chairman amp CEO Logicworks
Copyright MySQL AB ndash 2008
Summary
Why MySQL Enterprise forManaged Hosting and SaaS Providers
4 Deliver on SLA commitments
6 Ensure availability performance and on-demand scalability
8 Leverage low predictable costs while maintaining margins
Copyright MySQL AB ndash 2008
Q amp A and Next Steps
bull MySQL Enterprise for SaaS Providers httpwwwmysqlcomwhy-mysqlservice-providerssaas
bull MySQL Enterprise for SaaS Providers Whitepaperhttpwwwmysqlcomwhy-mysqlwhite-papersmysql_wp_saas-providersphp
bull MySQL Enterprise for Managed Hosting Providershttpspartner-portalmysqlcomguidehostinghtml
Questionsjimmymysqlcom
Copyright MySQL AB ndash 2008
Solutions for Hosting Providers
MySQL AuthorizedHosting Partner
Brandingamp
Marketing
MySQLEnterprise
Server
24x7Production
Support
MySQLEnterprise
ldquoSPLArdquo
MySQLEnterprise
Monitor
Trainingamp
Certification
MySQL Authorized Hosting Partner ProgramProvides top-tier hosting companies a valuable affordable way to distinguish
their offerings plus access to MySQL Enterprise software and services
Copyright MySQL AB ndash 2008
Power Consumption amp MySQL
ldquoMySQL beats Sybase and PostgreSQL in Neal Nelson Power Efficiency Testrdquo
bull 101 to 299 more throughputbull 107 to 328 better power efficiency
bull Nelson Database Power Efficiency Benchmark measures both throughput and power efficiency for transaction processing workloads at a variety of user load levels
bull Less power consumption means a greener facility
httpbizyahoocombw07103020071030006338html
Copyright MySQL AB ndash 2008
SaaS Case Study Right Now Technologies
SaaS ApplicationEnterprise Software As A Service CRM system withover 3000 deployments worldwide
Key Business BenefitsOpen source software provides an infrastructure for scalability reliability and security at a much lower cost
Why MySQL ldquoOur systems have facilitated over 1 billion customerinteractions on behalf of our clients while maintainingreliability at or above 9997 percent Money spent onproprietary databases when there is a viable opensource alternative is money wastedrdquo
-- Greg Gianforte CEO Right Now Technologies
Copyright MySQL AB ndash 2008
SaaS Case Study Zimbra
SaaS SolutionThe Zimbra Collaboration Suite (ZCS) solutionunifies email contacts shared calendar VoIPand online document authoring in a richbrowser-based interface
Key Business BenefitZCS is a modern and innovative applicationthat is cost-effectively delivered on premise oron demand as Software as a Service (SaaS)
Why MySQL
MySQL is a key component of ZimbraCollaboration Suite mdash enabling us to deliver areliable and scalable platform to over 8 millionusersrdquo --Scott Dietzen President amp CTO
Copyright MySQL AB ndash 2008
SaaS Case Study Supply Dynamics
SaaS SolutionBusiness-Critical Supply Chain Platform used byFortune 100 companies
Key Business BenefitSupply Dynamics helps companies like GE andHoneywell reduce production costs deliverproducts faster and fulfill higher Service LevelAgreements (SLAs) by linking their entire supplychain
Why MySQL
Reliability ndash No database downtime High-Performance ndash Real-time data visibilityLow Administration ndash No Full-time DBA Required
Copyright MySQL AB ndash 2008
Hosting Case Study Logicworks
Authorized Platinum Hosting PartnerLogicworks provides the Managed DatabaseService for MySQL with a 100 SLA
Key Business BenefitA 100 SLA ensures no MySQL databasetransactions are lost and revenue-generatingonline initiatives are not impacted by downtime
Why Authorized MySQL Managed Hosting ldquoLogicworks helps MySQL customers deploy andmanage mission-critical applications We provideenterprise Level managed services so that MySQLdevelopers and DBAs can focus on their corecompetenciesrdquo -- Carter Burden Chairman amp CEO Logicworks
Copyright MySQL AB ndash 2008
Summary
Why MySQL Enterprise forManaged Hosting and SaaS Providers
4 Deliver on SLA commitments
6 Ensure availability performance and on-demand scalability
8 Leverage low predictable costs while maintaining margins
Copyright MySQL AB ndash 2008
Q amp A and Next Steps
bull MySQL Enterprise for SaaS Providers httpwwwmysqlcomwhy-mysqlservice-providerssaas
bull MySQL Enterprise for SaaS Providers Whitepaperhttpwwwmysqlcomwhy-mysqlwhite-papersmysql_wp_saas-providersphp
bull MySQL Enterprise for Managed Hosting Providershttpspartner-portalmysqlcomguidehostinghtml
Questionsjimmymysqlcom
Copyright MySQL AB ndash 2008
Power Consumption amp MySQL
ldquoMySQL beats Sybase and PostgreSQL in Neal Nelson Power Efficiency Testrdquo
bull 101 to 299 more throughputbull 107 to 328 better power efficiency
bull Nelson Database Power Efficiency Benchmark measures both throughput and power efficiency for transaction processing workloads at a variety of user load levels
bull Less power consumption means a greener facility
httpbizyahoocombw07103020071030006338html
Copyright MySQL AB ndash 2008
SaaS Case Study Right Now Technologies
SaaS ApplicationEnterprise Software As A Service CRM system withover 3000 deployments worldwide
Key Business BenefitsOpen source software provides an infrastructure for scalability reliability and security at a much lower cost
Why MySQL ldquoOur systems have facilitated over 1 billion customerinteractions on behalf of our clients while maintainingreliability at or above 9997 percent Money spent onproprietary databases when there is a viable opensource alternative is money wastedrdquo
-- Greg Gianforte CEO Right Now Technologies
Copyright MySQL AB ndash 2008
SaaS Case Study Zimbra
SaaS SolutionThe Zimbra Collaboration Suite (ZCS) solutionunifies email contacts shared calendar VoIPand online document authoring in a richbrowser-based interface
Key Business BenefitZCS is a modern and innovative applicationthat is cost-effectively delivered on premise oron demand as Software as a Service (SaaS)
Why MySQL
MySQL is a key component of ZimbraCollaboration Suite mdash enabling us to deliver areliable and scalable platform to over 8 millionusersrdquo --Scott Dietzen President amp CTO
Copyright MySQL AB ndash 2008
SaaS Case Study Supply Dynamics
SaaS SolutionBusiness-Critical Supply Chain Platform used byFortune 100 companies
Key Business BenefitSupply Dynamics helps companies like GE andHoneywell reduce production costs deliverproducts faster and fulfill higher Service LevelAgreements (SLAs) by linking their entire supplychain
Why MySQL
Reliability ndash No database downtime High-Performance ndash Real-time data visibilityLow Administration ndash No Full-time DBA Required
Copyright MySQL AB ndash 2008
Hosting Case Study Logicworks
Authorized Platinum Hosting PartnerLogicworks provides the Managed DatabaseService for MySQL with a 100 SLA
Key Business BenefitA 100 SLA ensures no MySQL databasetransactions are lost and revenue-generatingonline initiatives are not impacted by downtime
Why Authorized MySQL Managed Hosting ldquoLogicworks helps MySQL customers deploy andmanage mission-critical applications We provideenterprise Level managed services so that MySQLdevelopers and DBAs can focus on their corecompetenciesrdquo -- Carter Burden Chairman amp CEO Logicworks
Copyright MySQL AB ndash 2008
Summary
Why MySQL Enterprise forManaged Hosting and SaaS Providers
4 Deliver on SLA commitments
6 Ensure availability performance and on-demand scalability
8 Leverage low predictable costs while maintaining margins
Copyright MySQL AB ndash 2008
Q amp A and Next Steps
bull MySQL Enterprise for SaaS Providers httpwwwmysqlcomwhy-mysqlservice-providerssaas
bull MySQL Enterprise for SaaS Providers Whitepaperhttpwwwmysqlcomwhy-mysqlwhite-papersmysql_wp_saas-providersphp
bull MySQL Enterprise for Managed Hosting Providershttpspartner-portalmysqlcomguidehostinghtml
Questionsjimmymysqlcom
Copyright MySQL AB ndash 2008
SaaS Case Study Right Now Technologies
SaaS ApplicationEnterprise Software As A Service CRM system withover 3000 deployments worldwide
Key Business BenefitsOpen source software provides an infrastructure for scalability reliability and security at a much lower cost
Why MySQL ldquoOur systems have facilitated over 1 billion customerinteractions on behalf of our clients while maintainingreliability at or above 9997 percent Money spent onproprietary databases when there is a viable opensource alternative is money wastedrdquo
-- Greg Gianforte CEO Right Now Technologies
Copyright MySQL AB ndash 2008
SaaS Case Study Zimbra
SaaS SolutionThe Zimbra Collaboration Suite (ZCS) solutionunifies email contacts shared calendar VoIPand online document authoring in a richbrowser-based interface
Key Business BenefitZCS is a modern and innovative applicationthat is cost-effectively delivered on premise oron demand as Software as a Service (SaaS)
Why MySQL
MySQL is a key component of ZimbraCollaboration Suite mdash enabling us to deliver areliable and scalable platform to over 8 millionusersrdquo --Scott Dietzen President amp CTO
Copyright MySQL AB ndash 2008
SaaS Case Study Supply Dynamics
SaaS SolutionBusiness-Critical Supply Chain Platform used byFortune 100 companies
Key Business BenefitSupply Dynamics helps companies like GE andHoneywell reduce production costs deliverproducts faster and fulfill higher Service LevelAgreements (SLAs) by linking their entire supplychain
Why MySQL
Reliability ndash No database downtime High-Performance ndash Real-time data visibilityLow Administration ndash No Full-time DBA Required
Copyright MySQL AB ndash 2008
Hosting Case Study Logicworks
Authorized Platinum Hosting PartnerLogicworks provides the Managed DatabaseService for MySQL with a 100 SLA
Key Business BenefitA 100 SLA ensures no MySQL databasetransactions are lost and revenue-generatingonline initiatives are not impacted by downtime
Why Authorized MySQL Managed Hosting ldquoLogicworks helps MySQL customers deploy andmanage mission-critical applications We provideenterprise Level managed services so that MySQLdevelopers and DBAs can focus on their corecompetenciesrdquo -- Carter Burden Chairman amp CEO Logicworks
Copyright MySQL AB ndash 2008
Summary
Why MySQL Enterprise forManaged Hosting and SaaS Providers
4 Deliver on SLA commitments
6 Ensure availability performance and on-demand scalability
8 Leverage low predictable costs while maintaining margins
Copyright MySQL AB ndash 2008
Q amp A and Next Steps
bull MySQL Enterprise for SaaS Providers httpwwwmysqlcomwhy-mysqlservice-providerssaas
bull MySQL Enterprise for SaaS Providers Whitepaperhttpwwwmysqlcomwhy-mysqlwhite-papersmysql_wp_saas-providersphp
bull MySQL Enterprise for Managed Hosting Providershttpspartner-portalmysqlcomguidehostinghtml
Questionsjimmymysqlcom
Copyright MySQL AB ndash 2008
SaaS Case Study Zimbra
SaaS SolutionThe Zimbra Collaboration Suite (ZCS) solutionunifies email contacts shared calendar VoIPand online document authoring in a richbrowser-based interface
Key Business BenefitZCS is a modern and innovative applicationthat is cost-effectively delivered on premise oron demand as Software as a Service (SaaS)
Why MySQL
MySQL is a key component of ZimbraCollaboration Suite mdash enabling us to deliver areliable and scalable platform to over 8 millionusersrdquo --Scott Dietzen President amp CTO
Copyright MySQL AB ndash 2008
SaaS Case Study Supply Dynamics
SaaS SolutionBusiness-Critical Supply Chain Platform used byFortune 100 companies
Key Business BenefitSupply Dynamics helps companies like GE andHoneywell reduce production costs deliverproducts faster and fulfill higher Service LevelAgreements (SLAs) by linking their entire supplychain
Why MySQL
Reliability ndash No database downtime High-Performance ndash Real-time data visibilityLow Administration ndash No Full-time DBA Required
Copyright MySQL AB ndash 2008
Hosting Case Study Logicworks
Authorized Platinum Hosting PartnerLogicworks provides the Managed DatabaseService for MySQL with a 100 SLA
Key Business BenefitA 100 SLA ensures no MySQL databasetransactions are lost and revenue-generatingonline initiatives are not impacted by downtime
Why Authorized MySQL Managed Hosting ldquoLogicworks helps MySQL customers deploy andmanage mission-critical applications We provideenterprise Level managed services so that MySQLdevelopers and DBAs can focus on their corecompetenciesrdquo -- Carter Burden Chairman amp CEO Logicworks
Copyright MySQL AB ndash 2008
Summary
Why MySQL Enterprise forManaged Hosting and SaaS Providers
4 Deliver on SLA commitments
6 Ensure availability performance and on-demand scalability
8 Leverage low predictable costs while maintaining margins
Copyright MySQL AB ndash 2008
Q amp A and Next Steps
bull MySQL Enterprise for SaaS Providers httpwwwmysqlcomwhy-mysqlservice-providerssaas
bull MySQL Enterprise for SaaS Providers Whitepaperhttpwwwmysqlcomwhy-mysqlwhite-papersmysql_wp_saas-providersphp
bull MySQL Enterprise for Managed Hosting Providershttpspartner-portalmysqlcomguidehostinghtml
Questionsjimmymysqlcom
Copyright MySQL AB ndash 2008
SaaS Case Study Supply Dynamics
SaaS SolutionBusiness-Critical Supply Chain Platform used byFortune 100 companies
Key Business BenefitSupply Dynamics helps companies like GE andHoneywell reduce production costs deliverproducts faster and fulfill higher Service LevelAgreements (SLAs) by linking their entire supplychain
Why MySQL
Reliability ndash No database downtime High-Performance ndash Real-time data visibilityLow Administration ndash No Full-time DBA Required
Copyright MySQL AB ndash 2008
Hosting Case Study Logicworks
Authorized Platinum Hosting PartnerLogicworks provides the Managed DatabaseService for MySQL with a 100 SLA
Key Business BenefitA 100 SLA ensures no MySQL databasetransactions are lost and revenue-generatingonline initiatives are not impacted by downtime
Why Authorized MySQL Managed Hosting ldquoLogicworks helps MySQL customers deploy andmanage mission-critical applications We provideenterprise Level managed services so that MySQLdevelopers and DBAs can focus on their corecompetenciesrdquo -- Carter Burden Chairman amp CEO Logicworks
Copyright MySQL AB ndash 2008
Summary
Why MySQL Enterprise forManaged Hosting and SaaS Providers
4 Deliver on SLA commitments
6 Ensure availability performance and on-demand scalability
8 Leverage low predictable costs while maintaining margins
Copyright MySQL AB ndash 2008
Q amp A and Next Steps
bull MySQL Enterprise for SaaS Providers httpwwwmysqlcomwhy-mysqlservice-providerssaas
bull MySQL Enterprise for SaaS Providers Whitepaperhttpwwwmysqlcomwhy-mysqlwhite-papersmysql_wp_saas-providersphp
bull MySQL Enterprise for Managed Hosting Providershttpspartner-portalmysqlcomguidehostinghtml
Questionsjimmymysqlcom
Copyright MySQL AB ndash 2008
Hosting Case Study Logicworks
Authorized Platinum Hosting PartnerLogicworks provides the Managed DatabaseService for MySQL with a 100 SLA
Key Business BenefitA 100 SLA ensures no MySQL databasetransactions are lost and revenue-generatingonline initiatives are not impacted by downtime
Why Authorized MySQL Managed Hosting ldquoLogicworks helps MySQL customers deploy andmanage mission-critical applications We provideenterprise Level managed services so that MySQLdevelopers and DBAs can focus on their corecompetenciesrdquo -- Carter Burden Chairman amp CEO Logicworks
Copyright MySQL AB ndash 2008
Summary
Why MySQL Enterprise forManaged Hosting and SaaS Providers
4 Deliver on SLA commitments
6 Ensure availability performance and on-demand scalability
8 Leverage low predictable costs while maintaining margins
Copyright MySQL AB ndash 2008
Q amp A and Next Steps
bull MySQL Enterprise for SaaS Providers httpwwwmysqlcomwhy-mysqlservice-providerssaas
bull MySQL Enterprise for SaaS Providers Whitepaperhttpwwwmysqlcomwhy-mysqlwhite-papersmysql_wp_saas-providersphp
bull MySQL Enterprise for Managed Hosting Providershttpspartner-portalmysqlcomguidehostinghtml
Questionsjimmymysqlcom
Copyright MySQL AB ndash 2008
Summary
Why MySQL Enterprise forManaged Hosting and SaaS Providers
4 Deliver on SLA commitments
6 Ensure availability performance and on-demand scalability
8 Leverage low predictable costs while maintaining margins
Copyright MySQL AB ndash 2008
Q amp A and Next Steps
bull MySQL Enterprise for SaaS Providers httpwwwmysqlcomwhy-mysqlservice-providerssaas
bull MySQL Enterprise for SaaS Providers Whitepaperhttpwwwmysqlcomwhy-mysqlwhite-papersmysql_wp_saas-providersphp
bull MySQL Enterprise for Managed Hosting Providershttpspartner-portalmysqlcomguidehostinghtml
Questionsjimmymysqlcom
Copyright MySQL AB ndash 2008
Q amp A and Next Steps
bull MySQL Enterprise for SaaS Providers httpwwwmysqlcomwhy-mysqlservice-providerssaas
bull MySQL Enterprise for SaaS Providers Whitepaperhttpwwwmysqlcomwhy-mysqlwhite-papersmysql_wp_saas-providersphp
bull MySQL Enterprise for Managed Hosting Providershttpspartner-portalmysqlcomguidehostinghtml
Questionsjimmymysqlcom
