26
MOBILE SOCIAL MEDIA in Service Business October 2009 Teemu Arina tar1na tarina.blogging.fi

Mobile Social Media in Service Business

  • View
    7.008

  • Download
    0

Embed Size (px)

DESCRIPTION

Teemu Arina's presentation at eService Business Seminar at Haaga-Helia on 21st of October 2009.More at: http://tarina.blogging.fi

Citation preview

Page 1: Mobile Social Media in Service Business

MOBILESOCIALMEDIAin Service Business

October 2009

Teemu Arinatar1natarina.blogging.fi

Page 2: Mobile Social Media in Service Business

Ref: The Internet Mapping Project

Page 3: Mobile Social Media in Service Business

ONE MACHINE– Kevin Kelly

Page 4: Mobile Social Media in Service Business

“We are the genitals of our technology. We exist only to improve the next years model.”

– Marshall McLuhan

SOCIAL MEDIA

Page 5: Mobile Social Media in Service Business

THERE IS NOMOBILE INTERNET

Page 6: Mobile Social Media in Service Business

SERVICES ARE IN THE

SAME CLOUD

Page 7: Mobile Social Media in Service Business

R.I.P.CONSUMER

THERE ARE NO CONSUMERS

Listen to me...

Page 8: Mobile Social Media in Service Business

ONLY INTERACTIVEVALUE CREATION

Page 9: Mobile Social Media in Service Business

From Serving Customersto Serving Social Practices

Ref: Oskar Korkman, Practice Design

Page 10: Mobile Social Media in Service Business

Web 2.0 is About Practices

Page 11: Mobile Social Media in Service Business

From Pleasing CustomersTo Co-creating New Practices

Page 12: Mobile Social Media in Service Business

If Henry Ford had asked people what they wanted, they would have said

“faster horses”.

Page 13: Mobile Social Media in Service Business

INCREMENTALSafe

DISRUPTIVEUncertain

Page 14: Mobile Social Media in Service Business

camera

projector

coloredcaps

mirrorphone

THE SIXTH SENSE

Ref: MIT Media Lab

Page 15: Mobile Social Media in Service Business

Ref: MIT Media Lab

Page 16: Mobile Social Media in Service Business

500100501510

Print

RadioCinemaRecordings

Television

Internet

Mobile

Years old 7thMASS MEDIA

Ref: Tomi T. Ahonen

Page 17: Mobile Social Media in Service Business

COMMUNICATION<<2000

CONTENT2000-2008

CONTEXT2008>>

3 MOBILE ERA’sRef: SPRXMobile

Page 18: Mobile Social Media in Service Business

Ref: SPRXMobile

Page 19: Mobile Social Media in Service Business
Page 20: Mobile Social Media in Service Business

INTERNET OF THINGS

What do you call a handheld interface for real, actual objects? "A wand."– Bruce Sterling

Page 21: Mobile Social Media in Service Business
Page 22: Mobile Social Media in Service Business

AGE OF REAL-TIMEor NOWISM

Page 24: Mobile Social Media in Service Business

LIQUIDMODERNITY

– Zygmunt Bauman

Page 25: Mobile Social Media in Service Business

Photo: Fracis Bourgouin

ENERGY >> SLOW DRINKS

Page 26: Mobile Social Media in Service Business

TOMATOES.

[email protected]

MY VCARD TO YOUR PHONE:

Teemu ArinaCEO - dicole ltd.

“Imagination is more important than knowledge.”

– Albert Einstein

tar1na