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Teemu Arina's presentation at eService Business Seminar at Haaga-Helia on 21st of October 2009.More at: http://tarina.blogging.fi
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MOBILESOCIALMEDIAin Service Business
October 2009
Teemu Arinatar1natarina.blogging.fi
Ref: The Internet Mapping Project
ONE MACHINE– Kevin Kelly
“We are the genitals of our technology. We exist only to improve the next years model.”
– Marshall McLuhan
SOCIAL MEDIA
THERE IS NOMOBILE INTERNET
SERVICES ARE IN THE
SAME CLOUD
R.I.P.CONSUMER
THERE ARE NO CONSUMERS
Listen to me...
ONLY INTERACTIVEVALUE CREATION
From Serving Customersto Serving Social Practices
Ref: Oskar Korkman, Practice Design
Web 2.0 is About Practices
From Pleasing CustomersTo Co-creating New Practices
If Henry Ford had asked people what they wanted, they would have said
“faster horses”.
INCREMENTALSafe
DISRUPTIVEUncertain
camera
projector
coloredcaps
mirrorphone
THE SIXTH SENSE
Ref: MIT Media Lab
Ref: MIT Media Lab
500100501510
RadioCinemaRecordings
Television
Internet
Mobile
Years old 7thMASS MEDIA
Ref: Tomi T. Ahonen
COMMUNICATION<<2000
CONTENT2000-2008
CONTEXT2008>>
3 MOBILE ERA’sRef: SPRXMobile
Ref: SPRXMobile
INTERNET OF THINGS
What do you call a handheld interface for real, actual objects? "A wand."– Bruce Sterling
AGE OF REAL-TIMEor NOWISM
http://twitter.com/cremebruleecartOver 8400 followers
LIQUIDMODERNITY
– Zygmunt Bauman
Photo: Fracis Bourgouin
ENERGY >> SLOW DRINKS
TOMATOES.
MY VCARD TO YOUR PHONE:
Teemu ArinaCEO - dicole ltd.
“Imagination is more important than knowledge.”
– Albert Einstein
tar1na