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2013Mobile Design
Trends
More simple typefaceBigger font
+Clear
lettering =
Different feel!!!
Fewer Clicks, More Gestures
the Swipe
the Tap & Hold
the Pinc
h
will be more importance…
Bigger Controls & More Color
Using bigger controls – Make interation simpler
Blue is the most
dominant color.
Bigger Controls & More Color (2)
Many other schemes will be explored
Breathe to read
More empty space between elements & texts More breathing room
Focus more on important content
Flat vs. Skeuomorphism (1)
Skeuomorphism designs are beautiful, but difficult
Flat design is good at streamlining designs & making app faster and more functional
Native, Native, Native “The biggest mistake we made with our Facebook app was
over relying on HTML5”- Mark
Zuckerberg
Native, Native, Native (2)
Native Enrich user experience
Maintain better performance Promote access to new OS
innovations & to OS API
:
Summary
Clear look and easy to use Use more gestures Keep your app responsive Flat or Realistic design Follow OS Human Interface Guidelines
Be creative – Be
different!
Savvycom JSC.A: No. 309, N09-B1 Building
Dich Vong new urban area
Hanoi, Vietnam
P/F: +84 4 2221 4039
W: www.savvycomsoftware.com
F: www.facebook.com/savvycom
L: www.linkedin.com/in/savvycom