Jan Macek's presentation at eComm 2008

Carnegie & Associates, Inc.

lifestrea.msCONNECT • CONTROL • REMIX • SHARE

The Digital Nerve Center

eComm2008

Thomas Huhn (Founder)Kaiserslautern, Germany

Jan Macek, Representative in the USSanta Clara, CA

www.lifestrea.ms 3/13/2008

• Old Fashion Way for Exchange of Information

• Live interaction with friends, neighbors, colleagues

• Geographically limited interaction

• Aware of the consequences

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From Home, with no personal contact

Via computer


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From Mobile Device ( iphone, android, symbion)


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eComm2008Neighbor, after he got alerted that Thomas is on the same street, through I-phone maps application


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eComm2008Communication changed

It is faster, easier, cheaper and global


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Communication changed

So Why don’t we feel as comfortable as in the past to talk to somebody ?


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Communication changed

We do not have the same level of trust due to missing live contact




We are not sure if we can trust the other person




We are not sure if we can trust the other person

We do not understand how we communicate



But aren’t there more important reasons?



Can we be sure about who, where and when is listening to the Conversation



Can we be sure about who, where and when is listening to the Conversation

Can we be sure that this conversation will not still be

somewhere available in 1, 5, 10 years

The Status Quo


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bottom-up approach - user generated

content:

everybody can join, contribute, connect


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bottom-up approach - user generated

content:

everybody can join, contribute, connect

social networks are a feature of every site,

not a destination

We‘re living a Web 2.0 life


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So, what‘s broken?


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too many accounts to remember and care

about

The „what‘s broken“ Theory


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about

too many social networks



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about

too many social networks

fragmented identity



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Isn‘t this just Theory?


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Do you really feel overwhelmed?


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Or are you just missing something?


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What are your REAL Needs?Me, myself & I

Would you...


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Would you...

like to see what‘s been talked about you online?



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Would you...


like to clarify who‘s really you and who‘s not?


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Would you...


like to clarify what‘s really you and what‘s not?

like to bring together

the fragments for

a bigger picture,

called identity?


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Would you...


like to clarify what‘s really you and what‘s not?

like to bring together the fragments for a bigger

picture?

like to use your identity

on new sites to get

instant reputation?


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Would you...

What are your REAL Needs?Friends & Family


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Would you...

like to know what your friends & your family are...

doing right now,



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Would you...


doing right now,

what they are

planning to do,



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Would you...


doing right now,

what they are

planning to do,

what they‘d

recommend to do

in certain situations?



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Would you...

What are your REAL Needs?Business


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Would you...

like to keep updated in your business?

with your co-workers?



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Would you...



with your company?



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Would you...



with your company?

with your competitors?



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Would you...



with your company?

with your competitors?

with your industry sector?



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Would you...

What are your REAL Needs?Private Activities


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Would you... Would you...

like to stay in the loop with your hobby?

With the people from your

local (fan-) club?



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Would you...



local (fan-) club?

with regional events?



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Would you...



local (fan-) club?

with regional events?

with the latest products

and gadgets?



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So, what would YOU say?


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What‘s the next Killer App?


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The one that fixes what‘s broken?


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The one that serves your real Needs?


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Well...


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What about fixing what‘s broken

andserving your real needs?


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Ok, so welcome to


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What lifestrea.ms can do for you:

unified address book:

brings together your private, business

and hobby network(s) in one place

tells you on which services

your contacts can be found


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meme tracking:

stay tuned what‘s on the web about you

in almost realtime


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social environment tracking:

track your

friends,

family

and even competitors activities

or every term you want to keep updated about

(search engine tracking)


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social environment discussion:

reply,

forward,

comment

and re-publish everything that‘s in your lifestream


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social environment publishing:

publish contents from inside your dashboard to

your

friends,

family

groups

the public

publish to external services in parallel!


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social communication:

send messages to other lifestrea.ms users

send messages from inside your dashboard to

external

email accounts

blogs

social networks


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reputation building:

aggregate your fragmented contents

and re-arrange them for showcasing

to dedicated groups of people

unlimited number of unique and

transferable identities for every field of interest


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online diary with privacy -

control access to every piece of your content:

your private pics to your family

your professional blog to your business contacts,

your spouse‘s messages for your eyes only


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mobile push service (iPhone, Android,

Symbian):

buddy list, see who‘s online

stay in the loop wherever you are with

what your contacts are doing

where your contacts are

communicate


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Lifestrea.ms wants to become your ultimate

Digital Nerve Center


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[email protected]

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Thank you!

An eComm 2008 presentation –

http://eCommMedia.com for more

Technology

Jan Macek's presentation at eComm 2008