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Basic introduction to how and why to use Twitter for the beginner.
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INTRO TO TWITTER
Fission Strategy
This is me. Roz Lemieux.I am a partner at Fission Strategy.
You can learn more about us at:www.FissionStrategy.com
What We’ll Cover Today What is Twitter, really?
Who uses Twitter?
What is it good for?
How do I get started Tweeting?
What else can I do with Twitter?
Whatever it is, there’s someone you want to hear from or speak to on Twitter…
What do you do?
Journalists
Congress
Moms
Industry Leaders
Entertainers
Entertainers
Advocates
Your Neighbors
Twitter experienced 1,382% year-
over-year growth in February 2009,
with the number of total unique
visitors increasing from 475,000 in
February 2008 to 7 million last
month, according to Nielsen Online.
Me
Me
Me
What is it good for?
Personal Life Saving time
Getting the scoop
Being a better friend
People are listening…
Work Life Expanding your network
Organizing events
Tapping collective wisdom
How do I get started Tweeting?
1. Sign up for an account.
2. Follow your friends.
3. Download the AppsTw
itte
r.co
m/D
ow
nlo
ad
s
3. Download the Apps
3. Download the Apps
Get local information. See what others are Twittering about at the airport, at the ball game, in your neighborhood.
4. Tweet, thank, respond, re-Tweet
To start, post an update once a week…
4. Tweet, thank, respond, re-Tweet
If you’re not sure what to say, re-Tweet something interesting…
4. Tweet, thank, respond, re-Tweet
When people respond or follow you, thank them.
4. Tweet, thank, respond, re-Tweet
When people respond or follow you, thank them.
4. Tweet, thank, respond, re-Tweet
When people respond or follow you, thank them.
5. Automate
And…
What else can I do with Twitter?
Search Others’ Tweets
Search Others’ Tweets
Track Your Reach
Leverage Trends
Follow me.
@rozlemieux
See you on Twitter.