Internet Marketing is Best Strategies for Advertisment

• z

http://badcatinteractive.com

Internet Marketing and

Marketing Mix

Overview• Strategies are developed for products bough in stores is called

internet marketing• A good seller knows precisely what the nature of their target

customers is, what their buying behavior• Earlier Marketing could be delineated as a process of

communicating information about a product or service in terms of the features it offers, the need it fulfills, the price, the unique selling points etc.

• It is monitoring the success rate of the communication activities, about seeing what clients want, developing a demand for products, about understanding and determining.

• There are a number of tools within the concept of marketing


Internet Marketing

• Internet Marketing is also referred to as online marketing or E-Marketing.

• Internet Marketing has broadened the overall marketing mix by adding to both Promotion tools and the place

• Internet Marketing can be defined in simple words as a process of marketing in which the internet is used for communicating about a product or service

http://badcatinteractive.com http://badcatinteractive.com

Specialized Functions

Net Marketing is a very vast concept so can be split down intofurther specialized functions:

• Social Media Marketing - Marketing activities are using advanced

communication tools such as Facebook, Twitter, etc. These instruments are likewise mentioned to as social media tools.• Email Marketing – Marketing activities using email• Web Marketing – Marketing activities done through your own web site, e-commerce portals, promotional sites, blogs, search engines and so on.• Mobile Marketing – Marketing activities using Mobile.

http://badcatinteractive.com http://badcatinteractive.com

Feature of InternetMarketing

• Reaching the target customers more quickly• Increase in Sale• Higher reach• Better analytics• Each product receives equal attention• Offering different payment methods


Marketing Mix

• There are a number of tools within the concept of marketing. One such tool is the Marketing mix.

• The development of the internet has brought about the development of an entirely new concept called – Internet Marketing.


Marketing Mix

Internetuser

e-product

E-pricee-place

e-promotion


4P’s of MarketingInternet Marketing influence the 4P’s of Marketing

Product– A good marketer knows that marketing is done on the basis of facts and not assumptionPrice- With the increasing real estate prices, Internet marketing is like a boon for store ownersPlace- Internet marketing has given a brand new platform where buyers and sellers interact.Promotion- This is where internet marketing plays the largest part.



THANK

YOU

Technology

Internet Marketing is Best Strategies for Advertisment