Information Seeking Behavior Of Faculty Members And Students In The Digital Environment Great Lakes Institute Of

Management: A Case Study Kumar.A, M.A, MLIS,M.hil,PH.D (Research scholar)

Senior Executive, Great Lakes Institute Of Management.

kumarvdm75@gmail.com

This paper entitled of Information Seeking Behavior of Faculty Members and Students in the Digital Environment Great Lakes Institute of Management. A Case Study. This study about faculty members and students to needs of information the modern trend in digital formation and virtual formation of information, connecting, starting, browsing, differentiating, monitoring, and Extracting, were interviewed about their use of electronic information resources for research purposes, their insight of electronic and print resources,

The information seeking behavior of 125 (75Faculty + 50 Students) users is investigated

in respect to the extent to which they penetrate the site, the number of visits made, in addition to the type of items and contented

they view.Key words: Digital environment, information

seeing behavior, E-resources

• The Shrinking the world because sharing of digital environmental document now a days maximum document digitalized journal and articles newspaper, e-books etc. The scientist researcher, educationalist to every day to need information the endeavor to up to date all kinds of information the user thought time saving, cost benefit, Quick access relevant information. One who need and demand information, just to search internet correct location to available the document full text and abstract. E-resources are such paperless resources which are also called as skywriting, web or internet resources.

There are vivid types of electronic information resources available in almost every domain of knowledge viz. Magnetic Tapes, CDs, DVDs, e-books, e-journals, online databases, offline databases, bibliographic databases, e-newspapers, e-thesis, e-patents, e-prints, repositories, OPACs, e-audio, e-exhibitions, e-subject guides, e-white papers, e-indexes etc. in many domains of knowledge . Electronic Information Resources are 'Material consisting of data and/ or computer program(s) encoded for reading and manipulation by a computer by the use of a peripheral device directly connected to the computer or remotely via a network such as the Internet.( Bansode, S.Y.2014)

Aim and Objectives In each research practices, there must be some quantified and strengthened aims and objectives for which studies are to be accompanied. The modern study has following aims and objectives as Enunciated below:1. To find out information seeking behavior of the faculty members.2. To decide the considerable of internet and e-resources usage.3. To make an assessment of information technology talents among the faculty members.4. To determine the problems they face while using electronic information resources.5. To offer suggestions and recommendations refer to the study

Methodology This paper investigated result of descriptive survey carried out among the faculty members and students great lakes institute of management in Chennai. The tool used for the data collection was a structured questionnaire to ascertain how to the faculty members and students search for the required information in the digital environment and the response received has been analyzed using simple percentage. 150 questionnaire were distributed in the faculty and students institute out of 125(75 Faculty + 50 Students) faculty members and students with filled questionnaire.

S. No Electronic Resources Awareness

No. of Faculties % age No. of Students % age

1 Awareness 75 100 50 100

2 Not awareness 0 0 0

Table 1: Electronic Resources Awareness

No. of Faculties % age No. of Students % age0

20

40

60

80

100

120

AwarenessNot awareness

Show learning attempted to umpire the awareness of the electronic information

resources by the faculty members subscribed by library were revealed that

100% Faculty members and students of the respondents are well awareness of the

electronic information resources subscribed and availed by the resource Centre made known. It can be extracted that being a

dynamic domain of knowledge, business management faculty members and students have to have awareness of various electronic

information resources.

S. No

Knowledge level

No. of Faculties

% age No. of Students

% age

1 High 54 72.00 27 54.002 Low 7 9.30 19 38.003 Average 14 18.60 4 8.00

Table 2: Knowledge of Electronic Resources

No. of Faculties % age No. of Students % age0

10

20

30

40

50

60

70

80High

Low

Average

Knowledge of Electronic Resources

Table 2 shows the knowledge level of

electronic information resources among the

faculty members 72.0 and 54.00 students

percentage is very high, and 9.3 percentage is

third position and remaining average is 18.6

second position knowledge of electronic

resources. 38.00 percentages of students is low

knowledge in electronic resources, similarly

8.00 percent of students is average

S. No Frequency No. of Faculties % age No. of Students

% age

1 Daily 30 40.0 23 26.00

2 2-3 times a week 17 22.6 12 24.00

3 2-3 times a month 11 14.6 5 10.00

4 Once in a month 3 4.0 7 14.00

5 Need based 14 18.6 3 6.00 Total 75 100 50 100

Table 3: Frequency of Use

Table 3 shows frequency use age of electronic information sources for the required information retrieval by the faculty members revealed that majority of faculty 40.0 and students 26.00 percentages is daily to search the desired information online on daily basis, more over faculty 22.6 and students 24.00 percentages is 2-3 times a week, 4.0 percentages of once in a month and remaining need bases frequency use18.6 percentages.

S. No

Electronic Resources No. of Faculties

% age No. of Students

% age

1 Both 38 50.6 33 66.002 Open source only 24 32.0 14 14.003 Subscribed only 13 17.3 3 6.00 Total 75 100 50 100

Table 4: Preference to the e-resources

Table 4 shows that electronic information resources most preferred by the faculty members revealed that highest position 50.2 percentages of both, second position is open sources only 32.0 percentages and followed by 17.3 percentages is third position subscribed only to prefer electronic resources.

S. No Preference Electronic Resources

No. of Faculties

% age No. of Students

% age

1 Full text 27 36.0 31 62.00

2 Abstract 30 40.0 09 18.00

3 Bibliographical 11 14.6 06 12.00

4 Statistical 07 9.3 04 8.00

Total 75 100 50 100

Table 5: Preference to the type of electronic-resources

No. of Faculties % age No. of Students % age0

10

20

30

40

50

60

70

Full textAbstractBibliographicalStatistical

S. No

Location Preference No. of Faculties

% age No. of Student

s

% age

1 Faculty Room/Hostel room

15 20.0 15 30.00

2 Library 39 52.0 19 38.003 Computer Lab 15 20.0 3 6.004 Wi-Fi Campus 06 08.0 12 24.00 Total 75 100 50 100

Location Preference for accessing electronic-resources

S. No

Electronic Resources

No. of Faculties

% age No. of Students

% age

1 Electronic Journal 21 28.0 15 30.00

2 Electronic Database 17 22.6 11 22.00

3 Electronic Newspaper

13 17.3 3 6.00

4 Electronic Books 15 20.0 18 36.00

5 Electronic Proceeding

5 6.6 1 2.00

6 Electronic Thesis 4 5.3 2 4.00

7 Total 75 100 50 100

Type of accessing electronic resources

S. No Reason

No. of Faculti

es % age

No. of

Faculties

% age

No. of

Students % age

No. of Studen

ts % age

YES No YES No

1 Time saving 70 93.33 5 6.66 45 90.00 5 10.00

2 Easy to use 62 82.66 13 17.33 39 78.00 11 22.00

3 Keyword search 46 61.33 29 38.66 43 86.00 7 14.00

4 Relative link 53 70.66 22 29.33 27 54.00 23 46.00

5 Most Preferred 66 88 9 12 31 62.00 19 38.00

6 Flexible 59 78.66 16 21.33 50 100 50 100

Reason for Preference to electronic resources over Print Resources

S. No

Requirement of Training

No. of Facultie

s

% age No. of Students

% age

1 Intensely Required

73 97.33 44 88.00

2 Least Required

2 2.66 6 12.00

3 Not required 0 0 0 0 Total 75 100 50 100

Need of Orientation or Training Programs of electronic resources

Suggestions1.Investment a huge amount spent it subscribing electronic resources as well as

infrastructure facility should be arrangement.

2. Library professional should indulge themselves in advancement marketing and training features of subscribed e-resources.

3. To keep the impetus of e-resources usage, the library professionals should keep an eye on its usage statistics as well as deliberation should also be given to the

hassles of the patrons refer to the electronic information resources subscription.

Faculty members and students are being the mediator of education domain has to manipulate with the newer information coming out at an enormous speed and format; for the same electronic information resources are authenticating as a new advantage for data, information, knowledge and the investigation. The study has go forward the information seeking behavior in the digitized atmosphere of the faculty members and students in Great lakes institute of management; it has been trending from print media towards an electronic media. Awareness, knowledge level, frequency, preference, location, purpose, type of resources, format of information, searching and retrieval and last but not the least periodic training and promotion of electronic information resources is gaining its momentum in the business education domain. Though governing bodies like AICTE or UGC made it mandatory to subscribe electronic resources to the colleges and universities; its proper utilization and the feel of return on asset is still questionable up to and unless periodic training and promotion of electronic information resources is been done or get it done by the library professional

THANKING YOUKumar.a