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Better ICT for Volunteer Managers (19 Feb 09) - Web 2.0 by Miles Maier (ICT Regional Champion for London)
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Miles MaierLondon Region ICT Champion
Web 2.0Better ICT and the Volunteer Manager
Ealing 19 Feb 2009
London Region ICT Champion
• Voice, representation, advocacy• Signposting sources of help• Strategic support
Take-Aways
1. What is web 2.0 or social media and why it matters
2. Top tools – easy, quick and free
3. Planning for web 2.0
4. Where to go for help and support
Photo: flickr.com/photos/tonypeters/
“Online applications, platforms and media which aim to facilitate interaction, collaboration and the sharing of content”
www.universalmccann.com
What is web 2.0?
Photo: flickr.com/photos/briansolis/
Why social media?
• Advocacy
• Awareness
• Fundraising
• Inspiring action
• Influencing change
Blog Readership
• 65%
• 17.8m
UK Active Internet Users
Universalmccann.com
RSS
• Really Simple Syndication
• Subscribe
• Manage information
• Google Reader
• Bloglines
RSS Readers
Watching Video
• 84%
• 15m
• UK Active Internet Users• Universalmccann.com
Photo Sharing
• 49%
• 8.4m
UK Active Internet Users
Universalmccann.com
Social Networking
• 60%
• 10.6m
UK Active Internet Users
Universalmccann.com
Finding your Way
Photo: flickr.com/photos/worldwidewandering
Finding your way
• Objectives - what
• Audience - who
• Strategy - pick a path that fits
• Implement - match the tool
• Sustain - measure, adjust
Help yourself and others
• Knowledgebase – www.ictknowledgebase.org.uk
• UK Riders – www.ukriders.info
• Idealware – www.idealware.org
• Common Craft – www.commoncraft.com
• Facebook for Good - http://tinyurl.com/6d6v2y
• My Causes - www.myspace.com/mycauses
Photo: flickr.com/photos/jose-montenegro/
Top Tips – Part 1
10.Eventbrite – manage events
9. Ning - create your own network
8. Flickr - show your story
7. Delicous - tag it
6. Youtube - tell your story
Top Tips – Part 2
5. Google Docs and Calendar - collaborate
4. Blogs - follow and listen
3. RSS - stay up to date
2. Suppliers Directory - find ‘em
1. Knowledgebase - find out