Email: oren@appsmarketing.mobiSkype: oren.todorosFacebook: Oren TodorosTwitter: @OrenTodoroshttp://www.appsmarketing.mobi

How to think like an app user

We believe that breakthrough apps deserve exposure and reach, with the

same impact and enthusiasm that went into developing them.

How to think like an app user

I have a great idea for an app… Nine times out of ten, those are the first words I hear when a new app concept is presented to me.

The absolute most important question you need to ask yourself is: Would you use your app?

How to think like an app user

Take off your developer hat for a moment and think about your personal app usage habits. What makes you stop and even consider downloading an app?

Usefulness?Visual Elements?Price Point?Being Talked About?Video Trailer?Liked its Review?Tried a Similar app?

5 Key points to think like an app user

Turn off that pesky app developer part of your brain and think like a user.

Need a little help?

Use it in a HurryPeople are short on time; it’s a well known fact. Most apps are used for the first time when there are a few a minutes or seconds to spare. After the initial first use, only 20% of users even open a free application again the day after it’s downloaded. As time goes on, that decline continues.

Interface, Not In-Your-FaceJust because you can design, doesn’t mean you should. Nothing turns users away more than a poorly designed app, regardless if it’s a game, utility or productivity app.

Minor Bugs, Big ProblemsWe all love apps that crashes again and again, right? No? Well neither do your end users. You on the other hand, might have a little patience since you developed the app, but I assure you, no one else does.

Watch Someone Use The AppThe best thing you can do is get a testing group comprised of real, honest-to-goodness end users, and value their feedback. The ultimate test is letting someone who’s a complete novice user look at it, and give you their fresh perspective.

Consistency Goes a Long WayEveryone loves being surprised now and then, as I mentioned above, you only have a very short window of opportunity to blow away your end-users. That being said, consistency resonates professionalism. Stick to a standard formatting of fonts, links, colors, etc. This is usually lost when developers stubbornly want to design the app themselves

Email: oren@appsmarketing.mobiSkype: oren.todorosFacebook: Oren TodorosTwitter: @OrenTodoroshttp://www.appsmarketing.mobi

Have an awesome app?We’d love to talk.

Read the full post: How to think like an app user