Go Mobile: Business on the Move

If you’re expecting to have a successful small business, building a mobile app is a step in the right direction. The mobile app development industry is an expanding market. Here are the three strongest reasons to enlist a mobile app developer onto your

team.

Introduction

#1 Exposure Going mobile is the quickest way to tap into that pool of customers who are on the go, but prefer not to bother with a mobile browser.

The first step to maximizing exposure is to establish some basic goals. In order to make these goals, you really need to have a

good understanding of your target market. After you’ve figured out exactly what the customer wants, it will be easier to write out goals and strategies for marketing. Consider how each aspect in the triple

crown of marketing impacts your business and potential app.

Product Company Consumer

#2 PromotionsPromotion in this case refers to the act of raising a customers’

awareness of a product or brand. Promotion is a powerful avenue for the increase of sales among loyal customers. Utilize these are five marketing great ideas to brainstorm around,

but don’t lose sight of the main goal. At the most basic level,

promotion boils down to simply presenting information to the

customer in the the most clear and concise manner possible.

1. Personal Selling

2. Advertising

3. Sales Promotion

4. Direct Marketing

5. Publicity

#3 Ad Space Selling white space in your company to 3rd Party Marketing Agencies is not a

bad way to fund a mobile app for your company. But you need to have some

finesse. No one wants to see your advertisements, for other companies

to advertise on your website. However, it is possible to profit off of advertising space without being obnoxious. There’s

nothing wrong without sourcing to a non-native advertising agency, but in order to better curate the content of your site, it is much safer to choose

your own native ads.

Conclusion

Mobile apps will increase revenue. Having a business without an app these days is like driving a car with only three wheels. You might be successful if you’re lucky, but it isn’t a good idea. Put the spare tire where

it needs to go.

Codal aims to coalesce the complexity of web development with the ease of premier client services that it is known for. Using transparent and interactive services Codal allows our clients to participate in a unique agile approach to development. With a variety of build possibilities, Codal specialized for you in the process, from beginning to end.