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Covered in this Report
• To calculate the market size, the report considers revenue generated from the sales of electric male grooming products.
• It mainly considers revenue generated from retail sales of these products.
• Technavio's report, Global Male Grooming Products Market 2015-2019, has been prepared based on an in-depth market analysis with inputs from industry experts.
• The report covers the market landscape and its growth prospects in the coming years.
• The report also includes a discussion of the key vendors operating in this market.
Global Male Grooming Products Market 2015-2019
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Market Overview• Earlier men used generic unisex brands. However,
these days, men prefer to use brands, which are customized as per their skin and age.
• This change has transformed the entire beauty and personal care industry and every leading consumer products company has ventured to capture male target customers.
• This report focusses on electric male grooming
products such as electric shaver, electric trimmers, and other products like nose and ear hair trimmers, body groomers, and hair clippers, and accessories such as replacement heads, chargers, and cleaning brushes.
• Technavio's analysts forecast the global male grooming products market to grow at a CAGR of 7.60% during 2014-2019.
To know more aboutGlobal Male Grooming Products Market 2015-
2019,please mail us at
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Key Vendors and Regions
• Gillette
• Panasonic Home Appliances
• Philips
• Procter and Gamble
• Spectrum Brands
• Andis
• Conair
• Helen of Troy
View Our Report: Global Male Grooming Products Market 2015-2019
• APAC
• Europe
• North America
• ROW
Vendors Regions
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Key Findings
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• There is a growing trend observed among individuals to purchase products online, as it is easier to research on the product features and conduct a price comparison.
• Marketers are coming up with advertisements that convey storylines that men can correlate with.
• In India, male grooming segment will grow at the rate of nearly 27% along with other high growth segments like infant care, which will grow at nearly 23%.
• With growth of e-commerce, leading brands are focusing on delivering improved sales experience.
• There is an increased investment on devising account and supply chain management strategies along with enhancement in product assortments.
• Vendors are launching informative and interactive websites to effectively reach out to customers.
Key Questions Answered in Our Report
• What will the market size be in 2019 and what will the growth rate be?
• What are the key market trends?
• What is driving this market?
• What are the challenges to market growth?
• Who are the key vendors in this market space?
• What are the market opportunities and threats faced by the key vendors?
• What are the strengths and weaknesses of the key vendors?
Have a question of your own about this report?
Ask our Analysts
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• Technavio was founded in 2003 in London. We have about 300 analysts globally. We cover more than 500 technologies across 80 countries. Traditional media such as Forbes Asia and New York Times, along with other web media portals, like to quote us.
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Global Male Grooming Products Market 2015-2019
74 Pages | SKU: IRTNTR6850
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