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Extending CRM Core Presented at BADCamp 2013 by Michael Haggerty Chief Internet Strategist Trellon, LLC [email protected] om

Extending CRM Core

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From BADCamp 2013. Discussion about how to extend CRM Core, resources that are available for doing so, and tools for planning effective features.

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Page 1: Extending CRM Core

Extending CRM Core

Presented at BADCamp 2013 byMichael HaggertyChief Internet StrategistTrellon, [email protected]

Page 2: Extending CRM Core

Today’s Agenda

About CRM CoreAdding new features that extend the platformPlanning for a featureResources (including upcoming distros using CRM Core features)

http://www.trellon.com

Page 3: Extending CRM Core

Today’s Agenda

About CRM Core: where are we these

days?

http://www.trellon.com

Page 4: Extending CRM Core

About CRM Core

CRM Core is a set of modules for managing contact information in a Drupal websiteManages contacts, activities and relationships – and nothing else!Has a common set of tools that make it easier to manage contacts

Dynamic form builder, for capturing contact information

Contact matching engines, for finding duplicates

User synchronization, for associating contacts and users

http://www.trellon.com

Page 5: Extending CRM Core

About CRM Core

Some recent enhancementsAdded integration with Drupal CommerceHave worked out rules integration, makes it possible to integrate with Mailchimp, Constant ContactEnhanced matching engines, people can now add their own custom tools for identifying duplicatesEnhanced performance, added integration with entity_cache for larger sitesNew Views Bulk Operations for merging, householding, mass contact updates

http://www.trellon.com

Page 6: Extending CRM Core

About CRM Core

Have started releasing features for the systemCRM Core is designed to be extended through the use of features

Features extend the basic capabilitiesFeatures are portable, can be run in any Drupal websiteStandards for building features ensure there will be no conflicts

http://www.trellon.com

Page 7: Extending CRM Core

Features that extend the platform

Adding new features that extend the

platform

http://www.trellon.com

Page 8: Extending CRM Core

Features that extend the platform

There are 4 features available for the system right now from Drupal.org:

CRM Core DonationCRM Core EventCRM Core PetitionCRM Core Volunteer

http://www.trellon.com

Page 9: Extending CRM Core

Features that extend the platform

What do they have in common?Common UI for deploying forms for integrating with content in your Drupal siteIntegration with other tools in Drupal: rules, panels, Drupal commerceReports for each feature, with drag and drop controls for each itemFeatures inline with those of commercial donor management systems

http://www.trellon.com

Page 10: Extending CRM Core

Features that extend the platform

What else do they have in common?Leverage mailhandler for sending HTML thank you emailsLeverage Drupal commerce for processing paymentsLeverage Views Bulk Operations for unique operationsHave strong source tracking supportHave dates of receipt (in addition to date created)All the core entities are fieldable, can be controlled through Drupal’s web-based interface

http://www.trellon.com

Page 11: Extending CRM Core

Features that extend the platform

2008 Trellon, LLC. Proprietary and confidential, not for distribution without prior written consent from Trellon.

How do we keep it all from becoming a big mess?

Page 12: Extending CRM Core

Planning for a Feature

Planning for a Feature

http://www.trellon.com

Page 13: Extending CRM Core

Planning for a feature

There are a lot of things that can go into a feature

Content typesCRM Core entities (contact types, activity types, relationship types)ViewsRulesFields that get attached to other entitiesCustom codeThe list goes on

http://www.trellon.com

Page 14: Extending CRM Core

Planning for a feature

Planning for a feature involves looking down the road

Documenting the various entities you are going to useBeing specific about how they are going to be builtGetting into details about how you plan to build each componentBeing specific about permissions and who can work with the featureCommunication between developers and business analysts / project owners to make sure it’s going to come out right

http://www.trellon.com

Page 15: Extending CRM Core

Planning for a feature

There are some tools available to make your planning easier

Use wireframes to describe your interfacesBalsamiq is a wonderful tool for planning featuresTake care to make sure they match other UIs in CRM Core

Use features planning sheets to keep an inventory of what is going into your feature

It is easy to overwrite views, content types, activity types over timeKeep a checklist you can use to test against

http://www.trellon.com

Page 16: Extending CRM Core

Planning for a feature

You can ensure your features will work on any Drupal website by taking some simple steps

Stick to the standards for building CRM Core FeaturesThey are published at https://drupal.org/node/1950984The big ones to remember are

Always use a unique namespaceAlways stick to the UI conventions Always respect the reserved pathsTry not to add fields to contact records

http://www.trellon.com

Page 17: Extending CRM Core

References

References

http://www.trellon.com

Page 18: Extending CRM Core

References

CRM Core Project on Drupal.orgdrupal.org/project/crm_coredrupal.org/project/crm_core_profile

Features Planning SheetsBasic feature planning sheet:

https://docs.google.com/a/trellon.com/spreadsheet/ccc?key=0AptZebevP-4-dGhyWEowN2gtS09YZ25KUWxOWlNSbVE#gid=0

Example with contents already populatedhttps://docs.google.com/a/trellon.com/spreadsheet/ccc?key=0AptZebevP-4-dEctdm5Ud1BzOXFvUWxBREIybll2THc#gid=0

http://www.trellon.com

Page 19: Extending CRM Core

References

Features for CRM Coredrupal.org/project/crm_core_donationdrupal.org/project/crm_core_eventdrupal.org/project/crm_core_petitiondrupal.org/project/crm_core_volunteer

Install profiles for working with these featuresdrupal.org/project/crm_core_donation_demodrupal.org/project/crm_core_event_demodrupal.org/project/crm_core_petition_demodrupal.org/project/crm_core_volunteer_demo

http://www.trellon.com

Page 20: Extending CRM Core

References

Distributions using CRM Core (besides the demo distros)

drupal.org/project/ableorganizer (to be released November 2013)

http://www.trellon.com