Ecommerce Platforms Comparison - Airtouch

AIRTOUCH NEW MEDIA

Location Based Mobile Marketing | Social Media | Mobile & Web Development

MADRID | PARIS | MEXICO | BUCHAREST

E-Commerce Platforms Comparison

-----Your Guide on

MagentoShopify

PrestaShopWooCommerce

AgendaAirtouch New Media

E-Commerce Platforms Comparison

Ecommerce Platforms Market Share

Magento - Pro's & Con's

Shopify - Pro's & Con's

PrestaShop - Pro's & Con's

WooCommerce - Pro's & Con's

04Airtouch: We successfully launch Mobile and Web products

Popularity E-Commerce Platforms Market Share

Magento CE25%

WooCommerce24%

PrestaShop9%

Shopify8%

Ma-gento EE

5%

Others30%

According to 2015 technology surveys

- Magento,WooCom

merce, Shopify and PrestaShop

are leading among E-Commerce sites in the Alexa Top 1

million.

04

05

Ideal user grup

Magento is an open source content management system and one of the most popular e-commerce platforms. It employs PHP programming language, MySQL/MariaDB relational databases and elements of the Zend Framework.

Airtouch: We successfully launch Mobile and Web products


Magento is ideal for large and middle-sized retailers, companies and enterprises, offering many complex options to start and then grow a big business.

06

Entirely customizable – large number of extensions, unique

stores;Strong SEO – designed to be search engine friendly;

Huge community and many how-to resources;

Scalable system & multistore support;

Sometimes it can be time consuming;

Hosting costs – requires good hosting;

Few suitable developers/specialists;

There are cost prohibitive versions.



07

Ideal user group

Shopify is among the most used shopping cart software packages, written in Ruby on Rails. It was well received since the beginning, and praised for being simple, clean and easy to use.



Shopify is best suited for smaller to middle sized retailers, offering modern themes at affordable prices.

08

Free, nice-looking themes, easy to customize;

Solid SEO;

24/7 Customer Support;

Completely hosted;

Doesn’t have a One Page CheckOutCan be a problem for conversion rates;

The majority of apps and themes areNot free – increasing costs;

Paid transaction fees;

It uses it’s own language called Liquid,So no HTML/CSS;



09

Ideal user grup

PrestaShop is an open source e-commerce solution, written in PHP programming language, with support for the SQL databases. According to tech surveys, PrestaShop is used 0.5 of all websites, having 3 million users worlwide.



The platform is great for small and also medium sized businesses - as it can run up to several hundred thousand products.

10

Great features, like promotional tools, mobile themes,

international shipping & co.No transactions / monthly fees;

Flexible tool, beautiful interface, themes and commercialmodules;The community is easily reachable through discussion boards.

Some features/modules necessary tomake the store effective are pricey;

No multistore feature;

Hard to extend, develop specific themes;

Load time needs improvement;



11

Ideal user grup

WooCommerce is an open source e-commerce plugin for WordPress. Launched in 2007, WooCommerce's popularity has increased over the years, thanks to its simplicity and customization features.



It is best suited for smaller sized merchants, mainly because the product upload is manual. People who worked with WordPress can benefit the most, if you already own a WordPress site, you have to only install WooCommerce Plugin and that's it.

12

You provide the hosting & domain: complete ownership and

control;Many free themes/plugins; the paid ones are affordable;

Easy to use, especially for Wordpress specialists, as it is partof it’s ecosystem;It provides many useful features, like content management,advertising, SEO & co.

The security and maintenance of theStore is your responsibility;

Cannot be used without Wordpress;

Free features may not be sufficient, soPaid ones are needed;

To build a robust store, you need E-commerce site builders specialists;



Experts in Developing Technological Solutions

Thanks!

AirtouchNM @ AirTouchMedia AirtouchMedia [email protected]

MADRID | PARIS | MEXICO | BUCHAREST

Armando Avila KramisCEO

[email protected]+34 659 436 519

Experts in Developing Technological Solutions

mailto:[email protected]

Technology

Ecommerce Platforms Comparison - Airtouch