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Fujitsu Forum 2013: Defining Your Workplace Strategy: Our Recommendation to IT by Meinolf Althaus (Fujitsu)
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0 © FUJITSU LIMITED 2013
Meinolf Althaus Director Client Portfolio and Innovation Strategy [email protected]
Fujitsu Forum Munich 2013
Defining Your Workplace strategy:
Our Recommendation to IT
1 © FUJITSU LIMITED 2013
Fujitsu Technology and Services Vision
Enable innovation
through people
Power business and
society with
information
Optimize ICT from
end to end
2 © FUJITSU LIMITED 2013
Todays Topics
Change Happens
Increasing at an Exponential Rate
Start at the Top
Analyse Your Users
A Closer Look
UC&C and
Future Workplaces
Summary
3 © FUJITSU LIMITED 2013
Change Happens
Increasing at an Exponential Rate
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Huge Changes in the Way We Work
Some Examples
Paper mail pneumatic mail Fax Email Chats Facebook
Telephone Telephone Conferences Web/Video Conferences
Work exclusively from the office work also from home work from everywhere
Fix working hours flex time mix working und personal life
Stationary Working Mobile Working
Our Working behavior changes dramatically
1990 Today
5 © FUJITSU LIMITED 2013
Future Workplaces Work & Live in the Future
Working from
everywhere
Understanding new
working environments
Shared CleanDesk:
5 seconds to work,
5 seconds for leave
and diversified
office rooms
Integrate new devices to
CleanDesk and IntelliDesk
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End User Centric Computing
What Does it All Mean to Me?
One Size
Fits All
Increasing
Diversity Service
Embedding
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Start at the Top
Analyse Your Users
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Example: Government, 250k Users, 12 Profiles
Mobility
Service level
Collaboration
Security
Equipmentspecialization
Access toapplications
Basic
Mobility
Service level
Collaboration
Security
Equipmentspecialization
Access toapplications
Administrative
Mobility
Service level
Collaboration
Security
Equipmentspecialization
Access toapplications
Teachers
Mobility
Service level
Collaboration
Security
Equipmentspecialization
Access toapplications
Judiciary environment
Mobility
Service level
Collaboration
Security
Equipmentspecialization
Access toapplications
Office technician
Mobility
Service level
Collaboration
Security
Equipmentspecialization
Access toapplications
Land technician
Mobility
Service level
Collaboration
Security
Equipmentspecialization
Access toapplications
Security
Mobility
Service level
Collaboration
Security
Equipmentspecialization
Access toapplications
Emergencies
Mobility
Servicelevel
Collaboration
Security
Equipmentspecializ…
Access toapplications
Management
Mobility
Service level
Collaboration
Security
Equipmentspecialization
Access toapplications
Top Management
Mobility
Service level
Collaboration
Security
Equipmentspecialization
Access toapplications
Health basic services
Mobility
Service level
Collaboration
Security
Equipmentspecialization
Access toapplications
Health specialized services
9 © FUJITSU LIMITED 2013
User Profiles
Services
Products
Reshaping the Workplace
Infrastructure Profiles
Workplace Profiles
Applications and
Delivery Models
Connectivity
Work
pla
ce
Asse
ssm
ent S
erv
ice
s
Task Worker Knowledge Worker Power User
Applications / Software / Level of Collaboration & Mobility
Native Virtualization HTML Cloud
Workflow / Process Security Integration
LAN / WiFi / 3G / 4G / NFC / Wireless Display
Notebooks / Tablet PCs / Hybrid Smartphones / Media Tablets PCs / Thin Clients / Workstations
Peripherals / Accessories / Displays
So
lutio
n
Customizing Maintenance Financial
Service Desk
Mobile Management Unified Comm. & Collaboration Workplace Management
Virtual Client Management
Start at the Top
© FUJITSU LIMITED 2013
10 © FUJITSU LIMITED 2013
User Profiles
Services
Products
Reshaping the Workplace
Infrastructure Profiles
Workplace Profiles
Applications and
Delivery Models
Connectivity
Work
pla
ce
Asse
ssm
ent S
erv
ice
s
Task Worker Knowledge Worker Power User
Applications / Software / Level of Collaboration & Mobility
Native Virtualization HTML Cloud
Workflow / Process Security Integration
LAN / WiFi / 3G / 4G / NFC / Wireless Display
Notebooks / Tablet PCs / Hybrid Smartphones / Media Tablets PCs / Thin Clients / Workstations
Peripherals / Accessories / Displays
So
lutio
n
Customizing Maintenance Financial
Service Desk
Mobile Management Unified Comm. & Collaboration Workplace Management
Virtual Client Management
Walk the talk
© FUJITSU LIMITED 2013
11 © FUJITSU LIMITED 2013
A closer look at
Unified Communication and Collaboration
Future Workplaces
12 © FUJITSU LIMITED 2013
UC&C pulls together disparate communications, driving cost benefits and
employee satisfaction, with Presence as the key
Bringing it all together
Telephony Voice and data access for fixed and mobile devices
Unified Messaging Single Unified Inbox for Email, Calendar, Voicemail and Fax
Collaboration Instant Messaging, White boarding, Presentations, Audio, Video & Web conferencing, Web 2.0
Communication Enabled Business Processes (CEBPs) Application integration with a simple, consistent, familiar interface enabling click to call functionality from within applications
12 Copyright 2013 FUJITSU LIMITED
13 © FUJITSU LIMITED 2013
Unified Communication and Collaboration Client Devices
ESPRIMO Q
Fully equipped PC
ESPRIMO X
All-in-One PC
FUTRO Z
Multiprotocol Ultra-Thin client
Green Operation
Ring when display is off
Separate optical call indication
Accept call when system is locked
Initiate call when system is locked (handset)
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Future Workplaces – CleanDesk
Which desk would YOU prefer ...
... Especially in a shared office environment
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Summary
16 © FUJITSU LIMITED 2013
Your Take Aways
Analyze your users and create user profiles
One size does not fit all
Accommodate multiple
Devices
Operating systems
Delivery technologies
Rely on a partner which offers an end-to-end portfolio
FUJITSU offers the entire stack and assessment
17 © FUJITSU LIMITED 2013
Fujitsu Forum Munich WPS Presence in both Areas
Area 1 –
Reshaping
ICT
Area 2 –
Reshaping
Business &
Society
Focus on Fujitsu's
product portfolio
Scenarios of how Fujitsu
is supporting individuals
and organizations at home,
at work (verticals) and in society
18 © FUJITSU LIMITED 2013
Thank you for listening!
19 © FUJITSU LIMITED 2013