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A presentation about working with Legacy web sites and understanding when it's time to blow it up and start over.
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Blow It Up,Put it Back Together
#bigd13#blowitup
Brooke Brooks
Beautiful New Website
Winchester House
Winchester House
Winchester House
Winchester House
?
Blow it up
When to Blow it Up?
Focus?
Primary Objective?
Correct Hierarchy?
Put It Back Together
Page Objectives
IdentifyRecordRefer
Audience & Context
Who?What?
Page Inventory
Page Hierarchy
Demo
Xerox
Let’s blow it upAnd put it back
together!
Page Objectives
#1 – Sell Product
#2 – Sell Services
#3 – Educate
#4 - Help
Who is the audience?
Services:
Human Resources
Customer Care
Finance & Accounting
Document Management
Healthcare
Transportation
Production Printing
IT Services
Insurance
Products:
Offices Machines
Productions
Machines
Supplies
Misc:
Branding
Support/Help
Contact
Social Media
Industry
Recognition
White Papers
Commercials
Promo Video
Inventory
Services:
Human Resources:HR Management
Learning Services
HR Consulting
Testimony
Customer CareIndustry Insight
Solutions
Differentiations
Testimonies
Finance & AccountingCorporate services
Financial planning & analysis
Order to cash
Source to pay
Testimony
Document ManagementCommunication and marketing services
Enterprise content management
Back office transaction processing
Healthcare
Providers
Employers
Payers
Governments
Transportation
On/off street parking
Electroinc toll collection
Public transport
Transportation management
Production Printing
IT Services
Insurance
Products:
Offices Machines
ultifunction Printers / Copiers Color
B&W up to 30 ppm
B&W over 30 ppm
Printers Color
Black and White
ScannersDocument Scanners
Xerox BookCentre
Software and Solutions
Need help finding a product?Choose the right printer for your needs.
Small BusinessFind tips, products and free templates.
Online Store
Where to Buy
Production
Digital Printing EquipmentDigital Presses
Production Printers & Copiers
Continuous Feed Printers
Wide Format
Workflow OptimizationWorkflow Software and FreeFlow
Feeding and Finishing
Need help finding a product?Choose the right equipment for your needs.
Digital Printing ApplicationsPackaging Printing
Books & Manuals
Case Studies
Where to Buy
Productions Machines
Supplies
Misc:
Branding
MySupport
Personalized support content,
meter and supply information.
Get Started
Log in
My Support Tour
Community Interact with your peers and share the
knowledge.
Enter the Forum
Register
Related Links
Support, Drivers & Downloads
Find Local Service Providers
Submit Meter Reads
Billing and Account Administration
Register your product
At Your Service Blog
Consulting & Training Services
Security Information
Support/Help
Contact
Social Media
Industry Recognition
White Papers
Commercials
Promo Video
Inventory
100+ Elements
Priority - Nav
Priority - Focus
Priority - Organize
Priorities – Leftovers
Original
Ours
Today
“Ask your favorite designer what they think of this site.
If they like it, you know they have their head up their ass.
If they hate it, the odds are good that they understand websites are about providing information and solving needs.”
– Vincent Flanders
