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Big Couch Media Group Company Overview February 2011

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  • 1. Company Overview February 2011

2. Big Couch Media Group

    • South Florida based digital solutions company.
    • Principles former digital executive leadership in publicly traded and large organizations in online retail, travel, financial services, publishing, and health / wellness.
    • BCMG team has extensive experience in assisting emerging growth organizations develop, implement, and optimize results oriented digital strategies.
      • Digital Strategy
      • Digital Marketing
      • Interactive Development & Design

3. Our Portfolio 4. Digital Strategy

  • BCMG works with many organizations to conduct a comprehensive strategic audit and evaluation of a company's current digital efforts and road map.
  • This strategic audit includes thoroughly reviewing all aspects from digital marketing strategies to enabling technologies (IT & Infrastructure) needed to achieve your short term and long term digital goals.
  • Typically this type of engagement includes BCMG principles on site meeting and interviewing key management and stakeholders to review current goals, objectives, strategies and tactics.
  • As a result, BCMG provides management with a detailed strategic evaluation summary, and more importantly, move forward recommendations and ongoing strategic advisory services.

5. Digital MarketingPlanning, Management, and Optimization

  • BCMG will develop, implement, and manage a customized digital marketing plan and roadmap based on your goals, objectives, and budget.
  • BCMG has assembled a diverse, dynamic, and experienced team in each of the following core areas:
    • PPC campaign development and management - Google, Yahoo, and Bing
    • SEO - Ongoing on page optimization and off page optimization management
    • Display media planning and management
    • Affiliate program development and management
    • Lead generation program development & optimization
    • Location Based Services - Foursquare, Gowalla, Facebook Places, etc.
    • Daily Deal Marketing Channels, i.e. Groupon, Living Socially, etc.
    • Social media integration & engagement - Facebook, Twitter, YouTube, and others
    • Email Campaign development and management
    • Mobile strategy & promotional integration
    • Conversion Optimization - Funnel testing (offers, creative, channels, etc.)
    • Analytics Management
    • Partnership marketing / business development

6. Interactive Development &Design

  • BCMG suite of development services include:- Project Planning and Management- Design- CMS Application Development - Drupal - Social Media Application Integration- Mobile Application Development- eCommerce- CRM

7. About Drupal CMS

  • BCMG is one of the leading Drupal developers in the South Florida area.
  • Drupal is a robust open source project that serves as a content management system (CMS) and application framework.
  • Currently, the Drupal open source project has over 611,000 members.
  • The software has been downloaded 2,500,000 times, and Drupal just recently launched its seventh major release.
  • The technology is the power behind over 400,000 websites, including such notable sites as WhiteHouse.gov.Benefits of Drupal include:- Zero software acquisition cost- Proven security track record- Thousands of add - on modules- Thousands of pre- built themes (designs)- Low cost maintenance- Inherently SEO friendly- Thriving development community- Primary web platform and framework for Federal Agencies and Global NGO's

8. All of us at Big Couch Media Group look forward tothe opportunity to assist you with your digital growth initiatives.