Embed Size (px)
DESCRIPTION
Presentation on the App Revolution and the opportunities presented by Facebook Platform, Facebook Connect, OpenSocial, iPhone App Store, Blackberry App World, and the Android App Marketplace.
Citation preview
The App RevolutionWeb Strategy Summit
Jay GoldmanMay 5th, 2009
Application“Application software is any tool that functions and is operated by means of a computer, with
the purpose of supporting or improving the software user's work. In other words, it is the
subclass of computer software that employs the capabilities of a computer directly and
thoroughly to a task that the user wishes to perform.”
Operating SystemOperating SystemOperating SystemOperating System
ApplicationsApplicationsApplicationsApplications
Layer Cake!
Operating SystemOperating SystemOperating SystemOperating System
ApplicationsApplicationsApplicationsApplications
More Layer Cake!
Web BrowserWeb BrowserWeb BrowserWeb Browser
Web ApplicationsWeb ApplicationsWeb ApplicationsWeb Applications
Desktop Web Mobile
WindowsMac OS
1.0 WAP
WindowsMac OS
Web-based2.0
iPhoneBlackBerry
Androids60etc.
Landscape
PlatformDistribution+
Why Now?
There’s gold in them ‘thar hills!
Prospector: http://www.flickr.com/photos/48806909@N00/497511638/
Facebook Stats
200,000,000users
52,000apps
70%users engage with an app
5,000apps w/more than 1k
660,000developers
8,000Facebook Connect
Platform Connect
Live on FacebookFBML/FBJS/etc.
Lives on your siteHTML/JS/etc.
Connect
Five Fingers of Facebook
Trusted Auth
Real Identity
Friend Linking
Dynamic Privacy
Social Distributi
on
Connect
Connect
Connect
Connect
Connect
“94 percent of reviewers have published their reviews to Facebook, where an average of 40 people see them and 70 percent click back to
Citysearch. That has translated into new members: daily registrations on
Citysearch have tripled.”— Citysearch CEO CEO Jay Herratti
OpenSocial
iPhone App Store Stats
1,000,000,000downloads
35,000apps
x0,000,000users
Connect for iPhone
App Stores
Location Based Services
The Big Unknown
Your APIYour APIYour APIYour API
WebsiteWebsitew/Connectw/ConnectWebsiteWebsitew/Connectw/Connect
Return of Layer Cake!
WidgetsWidgetsWidgetsWidgets MobileMobileMobileMobileFacebookFacebookFacebookFacebook
