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A presentation on the game changing GPS tracking solution and social media cnvergence presented by Flaik to ski schools and beyond for the ski and snowboard industry. Presentation slides from Social Media workshop at the Mountain Travel Symposium in April 09 at Keystone resort..
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11
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Flaik
GPS Tracking with Social Media
Extending the peak mountain experience online
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• 70,000 instructor/student rentals
• Extends beyond ski school: daily rentals, events, competitions,
groups
• Winter 2009/10: 15 – 20 resorts
• Expanded online social media features
• Winter 08/09: Copper & Steamboat
OVERVIEW & BACKGROUND
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VALUE PROPOSITION - RESORT CUSTOMER
• Digital recording of day(s) on the
on the mountain
• Personal & Group Statistics
(Sharing via Social Platforms)
• Competitions & Event Results
available to view online and
share.
• Real-Time Location of Friends &
Family
• Group Co-Ordination
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Dashboard of a day on the Mountain
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•Marketing:1 in 3, create profile, log on and revisit their day(s)/vacation. Encourage signup of next lessons, purchasing lift tickets, booking next vacation.
•Experience tied to your brand, create loyal fans and zealots.
• Download photos into photo gallery and view where they were taken.
• Facebook, My Space, other social media platforms and mobile apps.
• Proven solution that works now.
WHY FLAIK – on mountain to online
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View of Competitors/Participants at Smugglers Notch Event
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Custom proposal available for your resort in the areas of ski school, groups, risk management and marketing.
John Siewierski
303.415.2595