Video Book Report

What He Didn’t Learn in Business School

David L. Johnson, Ph.D.

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Video Book Report

1. Three Truths Not Provided in Business School What is the real goal of business? Where do good business principles come

from? What is the unrecognized pillar of

capitalism?

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2. The real goal of business To serve others to the glory of God Profits are still important

Cannot neglect efficiency or profitability Serving investors requires a return on their investment

Matthew 25:14-21 Parable of talents Mat 25:14-30 "Again, it will be like a man going on a

journey, who called his servants and entrusted his property to them. … After a long time the master of those servants returned and settled accounts with them. The man who had received the five talents brought the other five. 'Master,' he said, 'you entrusted me with five talents. See, I have gained five more.' "His master replied, 'Well done, good and faithful servant! You have been faithful with a few things; I will put you in charge of many things. Come and share your master's happiness!‘”

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2a. What Does Serving Others Imply? A helpful guide for excellent service to

customers: Luke 6:31 “Do to others as you would have

them do to you” Luke 10:27 “He answered: "'Love the Lord your

God with all your heart and with all your soul and with all your strength and with all your mind'; and, 'Love your neighbor as yourself.'“

Not a guaranteed recipe for success May need to serve an employ by terminating May need to offer grace to delinquent customer

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2b. What Work Glorifies God? Must be in harmony with God's created

purposes Creation of useful products and the delivery of

useful services Not pornography or illegal drugs, Most commercial activities are helpful to society

Should be done with excellence Colossians 3:23 Whatever you do, work at it with

all your heart, as working for the Lord, not for men,

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3. Where Do Business Principles Come From? Dr. Douglass North wins

1993 Nobel Prize in Economics for proving a direct link between economic development and a society’s formal and informal rules.

Morals contribute to economic success Good business principles come from the

Bible

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3a. Where Are We Headed?

Moral-Bible

Amoral-Law

Immoral-Self

Biblical Traits

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3a. Examples of Amorality

Harvard Business School ethics program

Braniff Ethics case

“Veritas Christo et Ecclesiae” Truth for Christ and the Church

Harvard’s original seal

VE RI

TAS

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3b. Example of Morality

Golden Rule Store

J.C. Penney

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4. Spiritual Capital, the Missing Leg of the Stool Spiritual capital Unrecognized pillar of capitalism

Hope Honesty Respect Accountability Integrity Rule of law Property rights

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4a. A Judeo-Christian Tradition and Economic Prosperity Why did capitalism

thrive in certain parts of Europe and the U.S.?

Almost every nation at the top of the GDP per capita list (at right)has a Judeo-Christian tradition C

O

OO

O

C

C

C

CCCC

CC

C

CCCC

(C = Judeo-Christian tradition; O = Oil based)

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4b. Where is the Wealth of Nations?

Source: Where is the Wealth of Nations?, Washington, D.C., The World Bank, (pages 20-21)

Retrieved from: http://siteresources.worldbank.org/INTEEI/214578-1110886258964/20748034/All.pdf

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4c. Saving and Withdrawing Spiritual Capital

Spiritual Capital

Biblical Value

Practices

Unbiblical Practices

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4d. London Livery Companies

The Skinners

The Drapers

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