The Shuttl App Needs to Be Fixed – Here’s How

First Impressions – Onboarding Experience

• As soon as the app is launched, after the install, the app abruptly goes to a “Enter Mobile No.”, screen without showing an onboarding UX or letting the user choose to register/sign-in.

• An Onboarding experience like Trevo’s, goes a long way

in helping the users get familiar with the basic usage of the app: https://marvelapp.com/1182c80#8318840

Making a New Booking

• A random image of a bus on the top, takes up unnecessary real estate in the app, and is not very helpful.

• ‘Search Your Pickup Point’ – This is bad copy & UX doesn’t really make it stand out as a text input field. “Choose your pickup point” is one option that is grammatically correct and makes sense.

• Random List of Bus Stops Being Shown – Not really clear as to what they are, nor they seem to be co-related to the user’s current location.

Pickup

Search

• Blank Screen comes up in case of a non-existent pick-up point.

• No indication given to user, as to what is happening.

• First time user will most likely quit the app and uninstall on seeing this screen.

Pickup

Search

• Auto suggest not working properly, the first result when ‘An’ us typed is HCL Sector 127 Noida.

Routes

Closed

• The ‘Routes Closed’ error message shown in an OS alert box? Surely, this could be handled in the app UI itself.

• Clicking ‘Dismiss’ leaves the user hanging on a ‘From-To’ Screen – Where should the user go now?

• Clicking OK, takes the user to a ‘Routes’ screen’ – which is very badly designed.

Routes

• The Good – Using Android’s Material Design Guidelines for a UX Summary Unit seems to be followed.

• The Bad – Only Text, No Maps, No Personalization, No Way To Filter.

• The Ugly – Hundreds of Summary Units. Hurts the user’s eyes(hurt mine ) – should be re-designed.

Routes –

Continued..

• Scrolled long enough to find an open route.

• No Option to make a booking for this open route from this screen.

Trevo a Shuttl Competitor

handles the ‘Routes’ UX more

elegantly.

• Helpful error message, without using a system alert.

• List of Routes shown with a clear UX clearly marking start and end points.

Edit Profile Screen

• The main use of a user profile is that helps in personalizing the app according to it.

• The user’s name is not enough for personalizing his experience on the app.

• Work Address & Home Address can be part of user’s profile – since most users being targeted have a daily commute requirement.

Transfer Screen

• No info provided on what this means or how it works.

• Should be re-designed, to indicate what ‘Transfer’ means and how it works.

• Preferably rename it to ‘Transfer Credits’.

Other Screens That Need To Be Re-Designed/Re-

Thought

Straight From The Horse’s Mouth – Customer Feedback

Straight From The Horse’s Mouth – Customer Feedback

Straight From The Horse’s Mouth – Customer Feedback

What About Positive Reviews?

• Since, Shuttl was an early player in the bus booking apps space, it has a lot of positive reviews pertaining to it providing buses in areas with little/no options for a decent commute – such as some areas in Noida.

• Most positive customer reviews reflect this opinion.• But, with the emergence of competitors, this isn’t

something that warrants a positive review any more- it is my humble opinion that Shuttl needs to fix the issues highlighted in the negative reviews ASAP to re-enforce it’s position as a major player in this space.