THE BEST E-COMMERCE SOLUTION

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WHO WE ARE ?

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SMILE – LEADING OPEN SOURCE INTEGRATOR

More than 20

More than 35

More than 50

YEARS EXPERIENCEIN OPEN SOURCE

PARTNERSIN OPEN SOURCE

MILLION EUROSIN TURNOVER IN 2014

800OPEN SOURCE

EXPERTS

25%INCREASE IN TURNOVER

PER YEAR

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18 OFFICES

IN 9 COUNTRIES

Smile is increasing its presence throughout Europe

OPEN SOURCE : TECHNOLOGY OF THE FUTURE

Experts in cutting edge technologies such as

Cloud, Big data

An ROI SAVING OF UP TO

65%Drupal is used by the White House

Linux motorises all global stock markets

$

More

than92% large companies use open source

Twitter, Facebook, Google are based on open source open source

INNOVATIVE

SAFE & SECURE

POPULAR

MATURE & STABLE

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SMILE IS THE LEADING EUROPEAN

SMILE IS THE BIGGEST OPEN SOURCE PLAYER IN EUROPE800 employees, 18 offices, 300 new projects per year

MULTI-TECHNOLOGIES, A UNIQUE EXPERTISEMore than 35 technological partnerships, the highest level of recognition for

most

OPEN SOURCE INTEGRATOR

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SMILE, MUCH MORE THAN A SIMPLE INTEGRATOR AMBASSADOR

• Member of APRIL and PLOSS associations in France

• Organiser, sponsor and participant of over 10 major events each year: Open World Forum, CMSday, Salon Linux Solutions…

• 30 seminars and webinars each year

• Articles and white papers regularily published. Over 100 000 downloads per year

• Creator and host of : open- source-guide.com

CONTRIBUTOR

Dozens of extensions and contributions given for TYPO3, OpenERP, eZ Publish, Redmine, Magento, Drupal, jQuery, Ginco, Play! Framework…

EDITOR OF

ESIGate, TEA, Mongogento…

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OUR EXPERTISE AND OUR BELIEFSARE DETAILED IN OUR WHITE

PAPERSWeb Culture

System

E-business

Content Management and DMS

ERP et Business Intelligence

OVER100 000 DOWNLOADS PER

YEAR

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OUR REFERENCES

70%OF CAC 40 COMPANIES HAVE TRUSTED

US

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5 OFFERS TO YOUR BUSINESS

WEB

E-BUSINESS

BUSINESS

MANAGEMENT

INFRASTRUCTURE

CUSTOM

DEVELOPMENT

Site web Portal Mobile …

E-commerce PIM …

DMS & ECM Intranet ERP …

Cloud …

Cross-channel

Hosting

To obtain a solution for your specific requirements and application

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WHAT DO WE DO FOR YOU ? CONSULTING

Framework / Audits / Benchmark

DIGITALVisual identity / ErgonomicsAccessibility / Editorial Strategy / Referencing

OUTSOURCINGOutsourcing / Hosting / Maintenance / Support

TRAININGChange managementIntra and inter company training

ENGINEERINGConception / Development/ Configuration

A 360°SERVICE FOR YOUR

PROJECTS

12MAGENTO EXPERTISE

Magento & Smile : partners since 2008

Service Quality Managed servicesExpertise

Most challenging platforms have been developed by Magento

ANWB: 5000 orders/day Cultura : 25 M products Canson : SAP integration North Face : Salesforce int. Luxury brand : 5 continents

Significant increase of website

turnover

Performance focused

Technical innovations

Fixed priced projects

3 Service centers

120 servers

Magento awarded best partner in 2010, 2011, 2012, 2013

200 engineers

22 certified developers

Our relationship with Magento

« Collaboration on all levels « 

Yearly high level touchbase

Monthly Communication

Fortnightly Communication

+ Access and Communication with ECG

Tom Lodge

Sales Team : Bertrand Nassogne, Brian Harris, Marc Wiseler

Kathleen Claes

Sophie Gonin – Key Account Manager

Katleen Bell-Bonjean – Customer Care

Darren Burris – Head of Channel

Ben Pressley – Head of Sales

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INNOVATION – R&DIN E-COMMERCE

Mobile catalog applicationa cross-device technology

Merchandising & Searchpowered by famous ElasticSearch

NoSQL Databasewith MongoDB

Real User Monitoringfor real performance measurment

Magecachea dynamic cache strategy module

Open Sourcehttps://github.com/Smile-SA

Enterprise compliant

PerformantAnd secured components

Module auditing toolanalysing architecture complexity

+ 41 exclusive Smile modules assets

ERP Connectoreasing data exchanges with ERPs

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INTEGRATION

The web integration represent more than 30% of an e-commerce project, which have been successfully connected to Magento

OUR EXPERTISE

CRM

Searchandising

Shipping

Payment

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INTEGRATION

Module Smile « ErpConnector » WebServices Soap & flat files

Dataflow management

Queued, fault recovery in case of

o Network latency

o ERP side registration issue

o …

Recovery of pending tasks, taking into account dependencies

Administration user interface for reporting & debugging

Our advantage: 90% of projects are connected to ERP

Our references and methodological approach

OUR ERP EXPERIENCEOur ERP experience

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MAGENTOELASTIC SEARCH

Facets

Selecting multiple facets

Price filter, product notes

Optimization for SEO

Easy customization by developers

Autocomplete

Popular Search, products, categories,

Expandable to add more content: shops, CMS ...

Improved full text search

Weighting each attribute for research, since the backoffice

Fuzzy search "Frankenshten" will "Frankenstein"

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MAGENTOELASTIC SEARCH

Smart Categories

Defining categories by rules (in addition to a manual selection)

o Ex : «  All products on promotions with the stock »

Friendly, integrated user interface BO Magento

Optimizations relevance

Adding business rules to change the relevance

o « Booster products in stock »

o « Booster product from categories Trend »

Extensible a framework developments

Behavioral Data Collection

Users collection routes for supplying a base BigData queryable

Refreshing data in real time

Usable in relevance optimization rules

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MAGENTOELASTIC SEARCH

Preview

Back office, displaying results Elastic Search with and without the optimizer

o Ex : « All blue products with stock and an image»

Lets see the differences with and without optimization

Sort within virtual classes

To manually determine the positions of products within categories automatically defined by rules

o Ex : position « white duvet cover » the head of the virtual category «white goods in Promotion »

Sorting in search results

Allows you to organize the products that are displayed for the defined searches.

o Ex : prioritizing the dress "Kali" for the search query "dress" (or "dresses" ...)

Some e-business references

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ClothingUnderwear Shoes

OpticJewllery

Health

Press & media

Luxury

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90% on MAGENTO platform

Travel Home equipmentCulture industry Food industry

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VF - SMILE

VF Corporation is an American company consisting of 30+ brands, specializing in apparel that is internationally recognized and boasts yearly revenues surpassing 11 billion dollars,

For the past 5 years, Smile has deployed the digital ecosystem of five of VF’s flagship brands in eight different European countries,

Brands: The North Face, Vans, Eastpak, Kipling et 7 ForAllMankind,

Websites : http://www.thenorthface.fr / http://shop.vans.fr / http://www.eastpak.com / http://www.kipling.com / http://fr.7forallmankind.com

A SUCCES STORY

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VFC & SMILE

2010 Performance and

security audit of The North Face

2011 Start of the

maintenance

Development of the new Eastpak website

Development of new The North Face website

2012 Service Center

creation

Kipling and 7FAM launch

Magento version upgrade

Vans launch

2013 Eastpak Redesign

Searchandizing : Easyask integration

TNF checkout redesign

Kiala & Emailvision integration

Business Intelligence project

2014 Salesforce

integration

Launch of the mobile sites for Eastpak, Kipling, 7FAM

Kipling redesign

TIMELINE

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VF

By chosing Smile in 2011 to take over its eCommerce platform, VFC Europe wanted to find a partner able to help the brands’ online business grow faster.

Accelerate growth: The platform must be able to handle major traffic peaks and their fast-growing turn-over

No business blocker: bugs in production are handled in less 30 minutes, 24 hours a day, 7 days a week.

Amazing Results !

+ 40-50% increase in turnover all years,

+ 400% on-line turn over for Vans for 2 years,

Up to 4000 orders a day

AMBITIONS & RESULTS

« Smile basically saved eCommerce at the North Face » (Chris Todd, The North Face eCommerce Director)

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MAGENTOCOMMUNITY EDITION

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MAGENTO - GLOBAL ECOMMERCE PLATFORM

SOURCEThe February 2013 edition of Tom Robertshaw’s quarterly eCommerce survey report

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MAGENTO - GLOBAL ECOMMERCE PLATFORM

As a part of eBay Inc., Magento uses the expertise, insights, knowledge and technologies of on-line sales, developed within eBay and PayPal

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MAGENTO COMMUNITY EDITION 1.9.1

Magento Community Edition 1.9.1 is available for download!

Configurable swatches

Responsive Design

Better site performance and security

Support for Google Universal Analytics.

And over 70 other enhancements…

It offers merchants a new set of features that help create compelling shopping experiences across all devices:

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CONFIGURABLE SWATCHES

Configurable swatches enable merchants to show off a range of product attributes, such as colors, fabrics, or sizes, using a visual approach that is easy for shoppers to consume. Swatches can be used on product detail, category, and search result pages, and in layered navigation to help boost conversion rates. And, when shoppers click on a swatch, the product image automatically updates, giving them quick access to details needed to proceed with their purchase.

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RESPONSIVE DESIGN An enhanced responsive design reference theme offers merchants a dramatically faster way to create mobile-optimized sites.

Emails are now optimized for any screen size, including mobile and tablet devices

Header and footer content for transactional emails are now contained in their own files

CSS is now contained in separate CSS files

We provide you with a responsive sample newsletter template

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BETTER SITE PERFORMANCE AND SECURITY

Better site performance and security, now that Magento Community Edition 1.9.1 works with MySQL 5.6 and PHP 5.5. MySQL 5.6 offers merchants improved site speed and scalability, reduced memory usage, and enhanced debugging tools, while PHP 5.5 provides security improvements and ensures merchants have continued access to PHP code updates.

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SUPPORT FOR GOOGLE UNIVERSAL ANALYTICS

Support for Google Universal Analytics, the new standard for Google Analytics, provides merchants with deeper customer insights and access to ongoing feature updates that will only be available on this new platform

Over 70 enhancements, many made by members of the active Magento community, help improve a wide range of features.

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OUR LATEST MAGENTO PROJECTS

LINDT

UK & FR sites are launched.

10 more in 2015

Integration with Typo3 CMS

JDE, SAP

Upsell features

www.lindt.co.uk

BY NESTLESPECIAL-T

Responsive design

8 countries + international

www.special-t.com

Вставка рисунка

BY NESTLENESTLE SHOP

1 country – 2 languages

All Nestle products

www.nestle-shop.ch

BY NESTLEB2B SHOP

B2B shop of nestle products

Special custom feature for personalization packaging

www.biz-nestle.chВставка рисунка

WURTH GROUPMODYF

FR store is launched

DE – within 2 weeks

+ 7 more in 2015 (all on single platform)

Elastic Search Integration

4 different ERP systems integration

www.modyf.fr

Вставка рисунка

AGNES B

FR,UK,US and international stores.

SEO optimization

Widgets

ERP, Warehouse integrationwww.agnesb.euwww.agnesb.frwww.agnesb.ukwww.agnesb.us

Вставка рисунка

ARMURERIE AUXERRESophisticated

Check-out and shipment methods

Advanced CMS capabilities

Elastic Search integration

Migration from OS Commerce

Varnish/Redis caching

Magento CE

www.armurerie-auxerre.com

Вставка рисунка

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CONTACT US

Interested in us and our services? We are waiting for your questions.Please contact us:

SMILE UKRAINE

Address: 45/2 Pushkinska str, of.32, Kyiv, 01004, Ukraine Tel.: + 38 (044) 498-30-28; E-mail: commercial.kiev@smile.fr

General information and presentations of our services can be found onwww.smile-magento.com