USDUO 2016 © 2016 DALIM SOFTWARE GmbH

CMS and Marketing Automation

Nearly 70% of businesses are using a marketing automation

platform (MAP) or currently implementing one, 50% a CMS.

Benefits of CMS

- Personalized sites to drive digital e-business from product

discovery to product delivery. - It gives you the technology, tools and services to deliver

engaging digital experiences. - It lets you build content-rich sites and apps, deliver content

across channels and languages, and manage multiple sites, all in

a single, secure platform. - Deliver highly personalized content to each and every end user

according to their on-site behaviour. - Accelerate lead generation with targeted marketing automation

campaigns

What is missing by CMS ?

Advanced assets management

Integrate

Plugin

XML

Creative Suite

MIS

API

eCommerce

PIM

CMS

JDF

Social Engagement

Connect and engagein social media

CDN

Speed Digital

Delivery

OVP

Deliver Streaming

Video

Optimization

Analyze, test,

and optimize

Mobile Middleware

Custom mobile

experiences

E-commerce

Conduct

Transactions

Community

Discussions

and profiles

Consumer Analytics

Collect and report

on behavior

Portals

Transact business

Page Layout

Develop Print materials

and packaging

Contact Center

Address customer

inquiries

BI Analytics PIM MDM ERP CRM

MarketingAutomation

Manage email andsocial campaigns

WCM

Manage web content

and customerexperience

DAM / MAM

Manage images

and video

CONTENT & ENGAGEMENT MANAGEMENT

Social Email Website Mobile Print TV

Enterprise Data

MARKETING & SALES SERVICES

Webinar DALIM TRENDS 2016 © DALIM SOFTWARE GmbH

How omni-channel content management

systems help your brands engage with

customers in more meaningful ways.

CMS is the Future of Content Marketing

The solution, ES driven…

ES Desktop

CMS url sharing

( http://10.211.55.3:8080/Esprit/shared/

f25953f381ce09ad256634a90a78d672)

Custom CMS connector

Webinar DALIM TRENDS 2016 © DALIM SOFTWARE GmbH

ES Desktop - Responsive Webgate

The Home of the Brand Owner

Jahia connector

USDUO 2016 © 2016 DALIM SOFTWARE GmbH

Thank you!http://www.dalim.com