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Social Media – How it influences SEO ASHISH GANDA DIRECTOR AWESOME EMARKETING HUB https://facebook.com/awesome-emarketing-hub https:// www.linkedin.com/company/awesome-emarketing-hub

Social media – how it influences seo

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A brief presentation given to BNI Nexus Plus about how social media influences SEO.

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Page 1: Social media – how it influences seo

Social Media – How it

influences SEOASHISH GANDA

DIRECTOR

AWESOME EMARKETING HUBhttps://facebook.com/awesome-emarketing-hub

https://www.linkedin.com/company/awesome-emarketing-hub

Page 2: Social media – how it influences seo

Google Search – An Overview

Paid Ads

Organic Results

Above the Fold

Page 3: Social media – how it influences seo

High organic ranking….

More Clicks More enquiries

75% - 80% click

organic searches

Page 4: Social media – how it influences seo

SEO rankings influenced by

Onsite Wordings of Sites Links

Keywords used

Text to code ratio

Sitespeed

Mobile Version

Social Media Linkages

Sitemap

Image Tagging

Link Functionality

Offsite

Authentic backlinks

Reviews

Directory listings

Social Media Sharing

Page 5: Social media – how it influences seo

An experiment

Take out your smartphone or tablet and search your name on Google.

What happens????

If you have a LinkedIn or Facebook or Google Plus profile they come tops

Page 6: Social media – how it influences seo

Social Media Landscape

SEO is improved by total number of shares, likes, comments,

tweets, plus Ones and pins and this activity covers only your URL

and not social media accounts linked with your webpage.

Page 7: Social media – how it influences seo

Thank You for Listening about my

business

Q&A’s

Page 8: Social media – how it influences seo

Finally while signing off…. A short story

Once there was a king who told some of his workers to dig a pond.

Once the pond was dug, the king made an announcement to his people saying that one person from each household has to bring a glass of milk during the night and pour it into the pond.

So, the pond should be full of milk by the morning. After receiving the order, everyone went home.

One man prepared to take the milk during the night. He thought that since everyone will bring milk, he could just hide a glass of water and pour inside the pond.

Because it will be dark at night, no one will notice. So he quickly went and poured the water in the pond and came back.

In the morning, the king came to visit the pond and to his surprise the pond was only filled with water!

Page 9: Social media – how it influences seo

Choice is ours…..

Farmer

Give, give, give……….

Hunter

Take, take, take……….