Task evaluation – Question 4

Who would be the audience for your media product?

We thought 15 would be appropriate if we were to make the whole film due to the violent nature at the end of our production and throughout the piece the different topics that are covered.

ClassificationThe audience for our media production would be probably 15+. We came up with this classification based upon the grounds that the British board of Film Classification rule in their age rating system.

What might I see in a 15 rated film or video?

Any of the following:>strong violence> frequent strong language (e.g. 'f***').>portrayals of sexual activity>strong verbal references to sex>sexual nudity>brief scenes of sexual violence or verbal references to sexual violence>discriminatory language or behaviour>drug taking

Here we see that, in our production the majority of these guidelines aren’t involved because it’s a thriller. Therefore, if we did involve some of these things then the aspect of typical thriller conventions wouldn’t exist.

It’s also clearly indicated that no strong language is used due to the fact it’s all silent at the start as a tool to create a tense, mysterious atmosphere.

But, the reason it is classified as a 15 is due to the drug taking. Although involuntarily, it would be damaging for someone under the age of 15 to see things like this happen.

GenderWe thought that our piece does primarily attract males. This is due to the violent side of our production and gender stereotypes.

Age

Interests/hobbiesBecause we thought the perfect audience would be a male person, we thought that their interests would range for typical male type hobbies.For example – playing the xbox, listening to music and socialising with friends. Alongside this, we thought fairly intellectual due to the fact its a thriller and not just a horror, which consequently means that there has to be some mystery to the plot meaning someone has to be clever enough to piece it together.

Regarding age, we decided that late teenager (15+ due to the rating of the film) leading the mid 20’s. This is because for that age group we thought the content of the production was fairly relatable (involving pubs etc).

Demographic Profile of target audience member.

Enjoys explicit content which would be found in a 15 rated film.

Typical teenage boy with messy bed, reinforces the idea that it would be for his age as typically boys are into thrillers and horror.

Music taste suggests he’s into hard-core rock which could be linked to the same hard-hitting genre of our production –a thriller.

OVERVIEW: Typically ages 15-25, with the median age of around 19. Would be stereotypically into male things; Xbox, football and socialising i.e. nights out with friends and

going to the pub etc. Probably doesn’t focus on their clothes/fashion and instead spends their money on going out and on games etc.