Social Media WebsitesSocial Media WebsitesFlickr and Picasa

Group No: 14

• Image Hosting and Video Hosting website• Created by Ludicorp in 2004, acquired by Yahoo in 2005 (for $28

Million)• Popular website to share & embed personal photographs• Service widely used by photo researchers & bloggers• In 2013: Verge (Tech. news & media N/W) reported total 87 Million

registered users & more than 3.5 Million images uploaded daily• Existing content can be accessed without creating an account• Users need to create an account to upload content

• Available for iOS, Android, PlayStation Vita & Windows

• Provide backup for all photographs: 1000 GB free storage

• In-app filters available for clicking photographs

• In-app image and video editing tools available

• In-app plugin for sharing to Tumblr, Facebook, Twitter and other social networking websites

Flickr has official mobile apps for iOS,  Android, PlayStation, and Windows Phone operating systems, and an optimized mobile website

Offers 3 types of accounts for users:•Free

1 TB of storage limited to 200 MB per photo and 1 GB per video with maximum length of 3 minutes

•Ad freeAvoid advertisements for an annual fee

•Doublrtwice the storage of a free account

The basis of a Flickr account is

"photostream“, The images a Flickr photographer uploads go into their sequential "photostream“

4 types of displays-•Justified view•Slide show•Detail view•Date stamped archive

Folksonomy (collaborative tagging)

Geotagging- Can be related to a map using imapflickr. The resulting map can be embedded in a website

AviaryIt is the default photo editor of flickr

Guest PassAllows private photos to be shared with non-flickr users

Flickr groupsFellow members can share photographs around common interest

Content filteringBased on security there are three categories•Safe•Moderate•Restricted

•Flicker offers the users to have Copyright or Creative Common Licenses.•The users can decide how their upload can be shared if it can be at all.•Users can also upload content without any restrictions at all.•The unrestricted access feature is used by many museums to bring forth the hidden treasures of the world to all the people.

• Flickr has 3 revenue sources:o Paid Membershipo Advertisementso Exhibitions

• The free membership has 1TB of free storage but many ads. The paid model at $50 per year provides users ad free experience and 1TB additional storage space.

• Virtually unlimited storage space means more videos and photos and thus more traffic resulting into more advertisements.

• Popular photos are used by Flickr for exhibitions to gain publicity and revenue.

• Individuals and enterprises can use Flickr as a source of publicity by using photoblogging for instance.

• Individuals and enterprises can join relevant groups and upload content to improve visibility.

• Apps can be made which can borrow images from Flickr. Like the launcher apps.

• Camera manufactures can make albums to show their new launches by creating albums containing photos clicked using their camera.

• Camera manufacturers can analyze the usage and competition for their cameras by using data from Flickr.

• Analytics companies can use Flickr data to perform researches and sell to enterprises that have use of these insights.

• Picasa is an image organizer and viewer for organizing and editing digital photos.

• It is also an photo sharing website. • Google acquired Picasa from Lifescape (creator ) and started offering it

as “freeware”. • The name Picasa comes from the famous Spanish painter “Pablo

Picasa” and the phrase mi casa and “pic” for pictures. • It was first released in the year 2002. • The application is available for Windows XP, Windows Vista, Windows 7,

Mac OS X• The latest version for Windows is 3.9 and Mac is 3.9 which was launched

on 13th August 2014.

This feature of Picasa is compared to Flickr. It is an image hosting and sharing web service from Google. Users can use their Google Account to store and share photos with an

initial free storage of 15 GB. Pictures can be uploaded through a variety of ways: PWA web interface on supported browsers Picasa 2.5 or later on Microsoft Windows Using the Exporter for iPhoto the Aperture to Picasa Web Albums plug-in Uploader on Mac OS X Google integrated Picasa Web Albums into Google+ 2013 and released

the statement: “Google + is the new home for your photos” Google still seems committed to the Picasa desktop Application

• Viewingo No separate view windowo An edit window with a viewing area

• Backupo In Picasa 2 and earlier versions, changes to pictures made in Picasa overwrite the

original file, but a backup version of the original is saved in a hidden folder named "Originals" in the same folder as the original picture

o In Picasa 3, changes to pictures made in Picasa are saved to a hidden file picasa.ini in the same folder as the original picture

o This allows multiple edits to be performed without altering the original image• Face Recognition

o Acquired Neven Vision o Used its technology to search for features within photos such as people or buildingso Google applied this technology for face recognition

• Geotagging

Picasa gives freemium pricing model which can be used by Businesses for promotion and branding

Web albums created in Picasa can be integrated with business’s websites.

Useful for microsites and one page websites to embed a slideshow from albums created by flickr

Brand building by using integration with social networking platform Google+. Both employees and customers that are in your Google+ circle can also view and share any photos that you upload

Blogger owned by Google, is the only blogging platform on which photos can be uploaded directly using Picasa in the form of plain photos, slideshows and catalogs.

V/sV/sFeature Flickr Picasa

API Yes, mature and comprehensive Yes, but with fewer options than Flickr's API

Storage limits 1 TB for free accounts. 1 GB free, can pay $5 per year for 20 GB additional storage

Free account limits

1 TB storage; max file size for photo is 200 MB 1 GB storage; number of photos or videos not limited. Max file size for photo is 20 MB.

Organizing photos

Photos on Flickr are organized into sets and collections.

Photos on Picasa are organized into albums.

Owner Yahoo! Inc. Google Inc

Created by Ludicorp Idealab

Pricing $49.99 per year to remove ads $2.49 per month for 25GB storage.

Commercial? Yes Yes

Feature Flickr Picasa

Created by Ludicorp Idealab

Pricing$49.99 per year to remove ads $2.49 per month for 25GB

storage.

Commercial? Yes Yes

Type of sitePhoto/Video hosting service Photo/Video hosting service

Allows sharingYes, including embedded slideshows

Yes, including embedded slideshows

URL www.flickr.com picasaweb.google.com

Allows geotagging Yes Yes

Allows Tagging of photos Yes Yes