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It‘s true larger corporations have more resources than a small medium size businesses, and bigger advertising budgets to let their customers and potential customers feel their presence. However, just because you are not a major player in the industry doesn't mean you can't have the same results as your competition. Here are some tips on how you, and your business can position your brand online by using these social media platforms.
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5 SOCIAL MEDIA PLATFORMS FOR SMALL BUSINESSES
KAYON VAZ
It‘s true larger corporations have more resources than a small medium size businesses, and bigger advertising budgets to let their customers and potential customers feel their presence.
However, just because you are not a major player in the industry doesn't mean you can't have the same results as your competition.Here are some tips on how you, and your business can position your brand online by using these social media platforms.
PIN ME PLEASE This platform I have termed “show me then, tell me” platform. Users are able share pins (images) with each other and Pinterest members, repins and follow your content.
This social media site is great for the stay at home mom who would like to show off her baked products, or the interior designer who just renovated a home.
SAY CHEESE
Millions and millions of active Instagram users post forty million photographs every single day. Instagram is a great platform for small businesses. You can provide your customers and prospect customers attention grabbing images about your service or product.
Just point, click and snap!
IT’S IN THE VINEVine is another video platform tool other than youtube. This video sharing platform is a mobile application. Vine allows both the audience and users to interact in the most convenient way.
The advantages of vine as a business you will be able to stand out more. Vine is a community platform hence your video must revolve around that.
SNAP AWAY!It may seem childlike but this new platform has teens and young professionals snapping away. Snapchat allows users to take photos, record videos, add text and drawings, and send them to a controlled list of recipients. These sent photographs and videos are known as "Snaps".
Imagine sending designs to your team with commenting about projects.
LinkedIn is a business-oriented social networking service which has over 20 million viewers. Unlike Twitter, Facebook or other popular social networking sites, LinkedIn is for professional networking.
LinkedIn has numerous benefits for the Business to Business companies and also has distinct benefits for Business to Consumer companies.
This is place where like minded business persons network.
ARE YOU LINKED?
SOURCES
http://nuancedmedia.com/3-reasons-your-business-will-
benefit-from-linkedin/
http://www.entrepreneur.com/article/232738
Kayon Vaz is a Digital Content Provider at Strait Communications. Her key responsibilities includes formatting and proofreading website content before publication, Video branding and general management of all social media content, including production.
“Bad content equals bad results” - Kayon Vaz
