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5 Bulletproof Ways to Avoid a Social Media Meltdown Created by Stephenie Rodriguez, CEO Mighty Media Group

5 Bullet Proof Ways to Avoid a Social Media Meltdown

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Page 1: 5 Bullet Proof Ways to Avoid a Social Media Meltdown

5 Bulletproof Ways to Avoid a Social Media

MeltdownCreated by Stephenie Rodriguez, CEO Mighty Media Group Created by Stephenie Rodriguez, CEO Mighty Media Group

Page 2: 5 Bullet Proof Ways to Avoid a Social Media Meltdown

At the prime age of 45, it’s time to take the Internet seriously.

(Seriously!)

Page 3: 5 Bullet Proof Ways to Avoid a Social Media Meltdown

© James Steidl - Fotolia.com

To deny it is to leave ourselves exposed.

(Big time!)

Page 4: 5 Bullet Proof Ways to Avoid a Social Media Meltdown

Here’s Why…

Page 5: 5 Bullet Proof Ways to Avoid a Social Media Meltdown

Information is ubiquitous.Information is ubiquitous.

Page 6: 5 Bullet Proof Ways to Avoid a Social Media Meltdown

The adoption curve has gotten shorter.

The Connected Consumer (Gen C) is not defined by age, geography, or

education.

Page 7: 5 Bullet Proof Ways to Avoid a Social Media Meltdown

85% of financial services professionals uner 50 are using social media.

Source: http://www.ledermark.com/news.php

85% of those under 50 are using social

media. 86% of those under 50 agree that social networking will be an important business

development tool within 5 years

You will be Google-d, Binged, and stalked.

You will be Google-d, Binged, and stalked.

Page 8: 5 Bullet Proof Ways to Avoid a Social Media Meltdown

89% of Financial Journalists are using blogs for researchMore than 65% use Facebook More than 52% use Twitter

278 Financial Times / 28 Business Week / 41 Forbes / 66 Wall Street Journal / 108 New York Times

Source://http:us.cision.com/news_room/press_release/2010/2010-1-20_gwu_survey.asp

Page 9: 5 Bullet Proof Ways to Avoid a Social Media Meltdown

A rumor online can start as a ripple and turn into a tsunami. (Just ask Apple!)

Page 10: 5 Bullet Proof Ways to Avoid a Social Media Meltdown

© Van Truan - Fotolia.com

How to avoid a train wreck…How to avoid a train wreck…

Page 11: 5 Bullet Proof Ways to Avoid a Social Media Meltdown

#1. Know Your Enemies.

Page 12: 5 Bullet Proof Ways to Avoid a Social Media Meltdown

#2. Have a Crisis Triage Plan.

Page 13: 5 Bullet Proof Ways to Avoid a Social Media Meltdown

© andrewgenn - Fotolia.com

#3. Train Your People.

Page 14: 5 Bullet Proof Ways to Avoid a Social Media Meltdown

© vlad61_61 - Fotolia.com

#4. Assemble an Army of Advocates

Page 15: 5 Bullet Proof Ways to Avoid a Social Media Meltdown

© Konstantin Yolshin - Fotolia.com

#5. Pay Attention!

Page 16: 5 Bullet Proof Ways to Avoid a Social Media Meltdown

Stephenie Rodriguez, CEO, Mighty Media GroupStephenie Rodriguez, CEO, Mighty Media Group

Got a question on online reputation

management or social crisis planning? Ask

Me.

Connect with me:http://au.linkedin.com/in/digitalgodesshttp://www.twitter.com/digitalgodess

http://plus.google.com/+stephenierodriguez

[email protected]://www.mightymediagroup.com.au

www.stephenierodriguez.com