Embed Size (px)
Citation preview
ShopToyFair365 Trainingfor
Toy Fair Exhibitors
04/15/2023 1www.shoptoyfair365.com
04/15/2023 2
What you will learn today:
• Today’s webinar (45 minutes) will show exhibitors (brands and sellers) of Toy Fair how to:– Sign up for a ShopToyFair365 account– Setup company profile– Invite coworkers– Upload products and manage showroom– Invite retail network
www.shoptoyfair365.com
04/15/2023 3
• Jason Estes Customer Success Manager at Balluun
@balluun
• Larry Chao Vice President of Marketing at Balluun
@lpchao
Presenters
www.shoptoyfair365.com
04/15/2023 www.shoptoyfair365.com 4
• B2B SaaS startup founded in 2009– Offices in Silicon Valley, New York City, and
Zurich
• Partner and technology provider of social commerce with digital marketplaces– Portfolio includes Balluun 365 and Balluun
Directory– Visit http://www.balluun.com for more info
• Currently powering the largest B2B networks in industries like fashion, toys, and licensing
Balluun Introduction
04/15/2023 www.shoptoyfair365.com 5
Toy Industry Association’s ShopToyFair365.com, the Play Trade’s Digital Marketplace
ShopToyFair365 powered by balluun
http://youtu.be/uOVNpDQx-yg
04/15/2023 www.shoptoyfair365.com 6
• Balluun self-service marketplace– Thousands of exhibitors have used Balluun and
created their showrooms – Companies have easily created profiles and
uploaded hundreds to thousands of products
Self-serve Digital Marketplace
04/15/2023 7
Agenda
• Sign up for a ShopToyFair365 account• Setup company profile• Invite coworkers• Upload products and manage
showroom• Invite retail network
www.shoptoyfair365.com
04/15/2023 8
• It is very easy to create a ShopToyFair365 account– Go to www.shoptoyfair365.com
www.shoptoyfair365.com
Sign up for ShopToyFair365
04/15/2023 9www.shoptoyfair365.com
Create Account
04/15/2023 10www.shoptoyfair365.com
Enter Email Address
04/15/2023 11www.shoptoyfair365.com
Create Guest Account
04/15/2023 12
Agenda
• Sign up for a ShopToyFair365 account• Setup company profile• Invite coworkers• Upload products and manage
showroom• Invite retail network
www.shoptoyfair365.com
04/15/2023 13
• Your company profile lets you personalize your digital storefront and provide information including:– Company description– Company products– Company contacts– Social news feed
www.shoptoyfair365.com
Company Profile
04/15/2023 14www.shoptoyfair365.com
Describe your Company
04/15/2023 15www.shoptoyfair365.com
Customize your Profile
04/15/2023 16www.shoptoyfair365.com
Add Contacts
04/15/2023 17
Agenda
• Sign up for a ShopToyFair365 account• Setup company profile• Invite coworkers• Upload products and manage
showroom• Invite retail network
www.shoptoyfair365.com
04/15/2023 18
• Provide access for all your co-workers who have responsibility to manage your digital storefront–Marketing– Sales– Back office
www.shoptoyfair365.com
Invite co-workers
04/15/2023 19www.shoptoyfair365.com
Invite co-workers
04/15/2023 20
Agenda
• Sign up for a ShopToyFair365 account• Setup company profile• Invite coworkers• Upload products and manage
showroom• Invite retail network
www.shoptoyfair365.com
04/15/2023 21
• To populate your digital storefront with products, you can upload photos either individually or in bulk
• To upload, determine what product category and sub-category best describes your product
• Enter required product details such as product name and style ID
• Include at least one product image with each
www.shoptoyfair365.com
Upload Products
04/15/2023 22www.shoptoyfair365.com
Individual Upload: product
04/15/2023 23www.shoptoyfair365.com
Individual Upload: images
04/15/2023 24www.shoptoyfair365.com
Bulk Upload
04/15/2023 25www.shoptoyfair365.com
Bulk Upload: spreadsheet
04/15/2023 26
• Having online linesheets allows exhibitors to easily create digital collections– Conduct business any time, anywhere
• It is easy to add/edit/delete products in the catalog– You can also change the display order in
your showroom or publish and unpublish specific products
• Set payment terms
www.shoptoyfair365.com
Manage Showroom
04/15/2023 27www.shoptoyfair365.com
Product Dashboard
04/15/2023 28www.shoptoyfair365.com
Manage Collection
04/15/2023 29
Agenda
• Sign up for a ShopToyFair365 account• Setup company profile• Invite coworkers• Upload products and manage
showroom• Invite retail network
www.shoptoyfair365.com
04/15/2023 30
• Invite your retail buyers to connect with you all year long, even when the show is over
• ShopToyFair365 is a great way to extend relationships from the showroom floor and communicate with buyers any time, anywhere
www.shoptoyfair365.com
Invite retail network
04/15/2023 31www.shoptoyfair365.com
Add connections
04/15/2023 32
• This webinar recording will be made available on our YouTube channel or on the Balluun resources page– https://www.youtube.com/user/
balluuninc– http://www.balluun.com/resources
www.shoptoyfair365.com
Webinar replay
04/15/2023 www.shoptoyfair365.com 33
• For more information or support, please contact us:– E-mail: [email protected]– Phone: +1-877-280-7222– Social:• Twitter: @Balluun• Facebook: balluunmarketplace• LinkedIn: balluun-inc• Google Plus: +Balluun• YouTube: balluuninc
–Web: http://www.balluun.com/resources
ShopToyFair365 Support Team
04/15/2023 34
• Toy Fair is less than a month away• Buyers are on ShopToyFair365
already
• Create your storefront and merchandise your products. Sign-up for ShopToyFair365 and connect now before the show!
www.shoptoyfair365.com
Are you ready for the show?
Digital Marketplaces for Trade Shows
www.balluun.com
