ShopGlobalVapor powered by Balluun Training for Vapor Vendors (March 5, 2015)

ShopGlobalVapor Digital Marketplace Training

for Vapor Exhibitors and Sellers

3/4/15 1 #tradeshowcorner

What you will learn today: •  Today’s webinar (45 minutes) will

show vendors of wholesale vapor products and services (brands and sellers) how to: –  Sign up for a Shop Global Vapor

account –  Setup company profile –  Invite coworkers –  Upload products and manage

showroom –  View analytics

•  Join the conversation at #tradeshowcorner


3/5/15 #tradeshowcorner 3

Marketplace for the Vapor Industry

A digital marketplace for vendors and retailers of vapor electronic cigarettes, vaporizers, electronic smoking and e-cigarette accessories, and premium vapor smoke e-liquids


ShopGlobalVapor.com

• B2B SaaS startup founded in 2009 –  Offices in Silicon Valley, New York City, and Zurich

•  Partner and technology provider of social commerce with digital marketplaces –  Portfolio includes Balluun 365 and Balluun Directory –  Visit http://www.balluun.com for more info

•  Currently powering the largest B2B networks in industries like fashion, toys, wellness, licensing


Balluun Introduction

•  Build a new business channel •  Open new customer touch points •  Find new customers •  Increase market exposure •  Transact digitally and gain insight on

business

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Benefits of a Digital Marketplace

Sell Efficiently

Operate Year-

Round

Expand Market Reach


Opportunities for Vapor Vendors

Exhibit and sell more efficiently any time, any where

Expand market reach •  Build more meaningful

relationships –  Find, target and interact with buyers

through messaging and social feeds – Open new customer touch points with

existing buyers •  Increase market exposure – Discover audiences in new

geographies –  Lead generation through trade show

attendee list – Analytics on similar profiles


Operate year-round


•  Digital marketplace always open – Company and product information

available 24/7/365 – Accessible from anywhere through

web and mobile application •  Track business in real-time – Back-end integration with ERP/CRM

Sell efficiently


•  Product catalog can be made available any time, anywhere – Promote product with lower costs

through social feeds and receive feedback

•  Shop and transact before, during, and after the show – Orders can come at any time from

anywhere – Digital minimizes errors

•  Balluun self-service marketplace –  Thousands of exhibitors have used Balluun and

created their showrooms –  Companies have easily created profiles and

uploaded hundreds to thousands of products


Self-serve Digital Marketplace

Agenda •  Sign up for a ShopGlobalVapor account •  Setup company profile •  Invite coworkers •  Upload products and manage showroom •  View Analytics


•  First, register for Shop Global Vapor membership at: – http://shopglobalvapor.com/registration/

•  Once approved, create a Balluun account at: –  https://shopglobalvapor.balluun.com/en-us/registration


Sign up for Shop Global Vapor


Register


Create Account



•  Your company profile lets you personalize your digital storefront and provide information including: – Company description – Company products – Company contacts – Social news feed


Company Profile


Company Profile



•  Provide access for all your co-workers who have responsibility to manage your digital storefront – Marketing – Sales – Back office


Invite co-workers


Invite co-workers



•  To populate your digital storefront with products, you can upload photos either individually or in bulk

•  To upload, determine what product category and sub-category best describes your product

•  Enter required product details such as product name and SKU

•  Include at least one product image with each


Upload Products


Individual Upload: product


Individual Upload: images


Bulk Upload

•  Having online linesheets allows exhibitors to easily create digital collections – Conduct business any time, anywhere

•  It is easy to add/edit/delete products in the catalog – You can also change the display order in

your showroom or publish and unpublish specific products

•  Set payment terms


Manage Showroom


Product Dashboard


Manage Collection



•  Customize date ranges to analyze your profile, showroom, and products views

•  See who exactly is interested in your products and reach out to them individually


View Analytics


Analytics

•  This webinar recording will be made available on our YouTube channel or on the Balluun resources page – https://www.youtube.com/user/balluuninc – http://www.balluun.com/resources


Webinar replay

•  For more information or support, please contact us: – E-mail: [email protected] – Phone: +1-877-280-7222 – Social:

•  Twitter: @Balluun •  Facebook: balluunmarketplace •  LinkedIn: balluun-inc •  Google Plus: +Balluun •  YouTube: balluuninc

– Web: http://www.balluun.com/resources


ShopGlobalVapor Support Team

Digital Marketplaces for Trade Shows

www.balluun.com

Education

ShopGlobalVapor powered by Balluun Training for Vapor Vendors (March 5, 2015)