Andreas Mahringer, Founder & CEO Record Bird // @mahringer_a

MO’ MONEY,MO’ PROBLEMZ.

raising money for your music startup.

Record Bird is a free app, notifying music fans of new releases

by their favourite artists.

NEVER MISS A BEAT

www.recordbird.com

with a single click from Facebook, Apple or Spotify.

1IMPORT YOUR ARTISTS

2of upcoming and recently

released records.

YOUR PERSONAL FEED!

3about any updates for

new releases by your artists.

GET NOTIFIED

fenables the user’s first contact through a highly trusted channel.

CHATBOT

m.me/recordbird

NO TRICKS.

OPPORTUNITY.

WHY.

• overhyped • important milestone • profitability • grow faster

• sell % of your company • money, valuation, tool • vision, risk & reward • liquidation event

HOW.

PRICE.

• the price of an apple • supply - demand • plan ahead • tv vs reality

REDUCE RISK.

PAIN.

• know your pain • you are not unique • raise confidence • social proof

TEAM.

• people invest in people. • no one invests in ideas. • people invest in people. • no one invests in ideas. • people invest in people. • no one invests in ideas. • people invest in people. • no one invests in ideas. • people invest in people. • no one invests in ideas. • people invest in people. • no one invests in ideas. • people invest in people. • no one invests in ideas. • people invest in people. • no one invests in ideas.

TRENDS ARE GREAT.

TIME.

“Death is very likely the single best

invention of life. It’s life’s change agent. It clears out the old to

make way for the new.”

- Steve Jobs

TIME.

• trends are great • exploit trends • timing is key • the why now question

• know your investors • be super selective • the right questions • exceptions are the rule • know what you don’t know • create momentum

WHO.

EXIT.

• no lifestyle biz • liquidation event

• acquisition • ipo

• instagram was a failure

BATNA.

• best alternative to anegotiation agreement

• preparation is leverage • banta as your guide

GROW.

• don’t grow too soon. • don’t invest in ads.

• exceptions: • you have revenues • you know your cltv • cpa < cliv • time span is short • super-low cpa

DOUBT.

MUSIC STARTUPS ARE A BAD IDEA.

MUSIC STARTUPS ARE A BAD IDEA.

DOUBT WILL BEYOUR COMPANION.

PUBLIC. PRIVATE.

NOT PERSONAL.

A CONFLICT OF VISION.

LISTEN.

@mahringer_a www.recordbird.com

THX.